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Articles. Page # 32

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article Franchising concept


The concept of franchising is quite comprehensive and includes many nuances. Each of them should be discussed in detail. So, franchising is a type of market relation in which the transfer of the right to conduct business and use the developed model is carried out. Certainly, this is not free of charge, which will be discussed below. Speaking of franchising, it would be correct to mention such a concept as licensing. The franchisor, who is also the manager or owner, provides the franchisee-buyer with the opportunity to work under his auspices using several attributes. The essence of franchising is that the parent company, often large, quite advanced, and well-known, finds itself in search of new partners. In such a case, the choice falls on small independent enterprises, which become such. In essence, that is the concept of franchising is inextricably linked with concepts such as relationships, image, and reputation.


article Franchising benefits


First of all, the advantages of franchising are in the reduction of entrepreneurial risks, as well as in the greater survival of this type of business. Statistics have consistently shown that among established companies, almost two-thirds go out of business within the first three to five years. If the company was created within the framework of franchising, then this figure is not even a quarter.


article Franchising system


The franchising system must operate at the highest level of efficiency, then you can expect a quick payback. Anyone who wishes to effectively solve the assigned tasks can use the system. Purchase at your disposal such a franchise that provides the opportunity to operate a client relationship management system. This makes it possible to fruitfully cope with any office work. Engage in franchising in such a way that later there will be no difficulties. We put the appropriate system at your disposition. It can be operated at the highest level of orderliness using our unique and at the same time exclusive tools. They provide very significant competitive advantages. Thanks to the franchising system, you can beneficially deal with the task of any format. It provides not only excellence in competitive confrontation, but also many other bonuses.


article The word franchising


The word franchising is an economic concept that describes the process of interaction between the distributor and the owner of the expanding brand. The franchising means it is a brand representative, a label owner, seeks to expand its area of influence through a franchising agreement with local entrepreneurs self-organization. Use this word to correctly describe office operations. Pay due attention to franchising, because it is profitable. Moreover, regardless of which party to the transaction you are, a distributor or a franchisor, you can expect to receive a high level of income. Franchising must be done with the maximum level of efficiency, any word must be given due attention, because you conclude an agreement, within the framework of this document of title, the obligations of both parties are prescribed. Your word, which is documented, has legal force. So later there are no difficulties, always strictly follow the regulations. Compliance with regulations and rules gives you a long-term competitive edge. The word franchising is not just a sound, it is a business, it can even be said to be a spectacular activity, in the implementation of which you are guided by clear collections of standards and regulations.


article Franchising development


Today, the development of franchising is carried out at a rapid pace. Franchising is currently the most profitable and quickly implemented method of organizing a business in the market system. Statistics collected in developed countries show that over 85% of small businesses cease to exist within five years. In turn, only 12% of companies operating in the franchising system. From this we can conclude that out of 8-10 franchising enterprises, only one is being closed. The rest continue their development. Data from the International Franchising Association indicate that, for example, in the United States of America, a new branch of a particular franchise is created every eight minutes. In general, there are about 380 branches per franchisor.

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