Ubufaransa muri Kazan bushobora kubyara inyungu, ariko birashoboka ndetse umushinga wubucuruzi uteje akaga. Akaga gashobora kuba bitewe nuko ku butaka bwa Kazan, ibyicaro hafi ya byose bimaze gutwarwa cyane ninzego zirushanwa. Tugomba kuva mubyukuri ko ushobora guhora ubona niche iguha amahirwe yo kuzamura neza francise yawe. Ubufaransa burashobora gukoreshwa gusa kugirango ubone inyungu zifatika kurenza izo nzego zinyuranye ugomba guhangana nazo. Kugira inyungu zingenzi zo guhatana muburyo bwa francise biguha ubushobozi bwo gucunga neza ibikorwa byumusaruro, bityo ugacibwa hejuru yumunywanyi uwo ari we wese. Kuba muri francise i Kazan biraguha amahirwe meza yo gukoresha umushinga wubucuruzi wuzuye kandi witeguye gukora neza kubutaka bwikindi gihugu.

Ukeneye gusa guhuza nibiranga umuntu aho uteza imbere umushinga mushya wubucuruzi.

Shyira mubikorwa francise i Kazan ukurikije icyitegererezo ufite ufite nyuma yo kugirana amasezerano na francisor. Iyi niyo mpamvu wakiriye amakuru arambuye kubyerekeye imiterere yubucuruzi kugirango uyandukure hafi rwose kandi ubone ibisubizo bifatika. ntabwo byumvikana kubona francise no kwirengagiza amabwiriza namabwiriza uhagarariye ikirango. Nyuma ya byose, uzishyura inshuro imwe, ishobora kugera kuri 11%, kandi ibi bimaze gutangira francise. Mubyongeyeho, ugomba kandi gukuramo umubare runaka wumutungo wunganira francisor buri kwezi. Ntamuntu wahagaritse amafaranga yimisoro n'amafaranga yo kwamamaza.

Nubwo bimeze bityo ariko, urashobora guhabwa amahirwe yo guhaza francisor no kugabanya gato umubare wamafaranga wohereza nkijanisha ryamafaranga yakiriwe.

Gukorana na francise muri Kazan birashobora kuba bikeneye gukora isesengura ryibanze rya swot, kandi no kwirinda amakosa yose akomeye murwego rwo gutangiza. Ufite amahirwe yose yo gutsinda gusa kuberako francise ari ubwoko bwiza bwo guhatanira muri kamere. Gukorana na francise muri Kazan birashobora guhisha amahirwe menshi, no kubisuzuma neza, umuntu ntashobora gukora adafite isesengura. Gukorana na francise muri Kazan biguha amahirwe yo kugerageza kumenya imbaraga n'intege nke zawe. Nyamara, nibyiza gukoresha ibikoresho mbere yubukungu bugezweho bwubukungu buguha.

Nibyiza cyane kwitegura gutangiza francise muri Kazan kuruta kwanga ibikorwa byabanditsi, cyane cyane mugitangira. Gukorana na francise birashobora kuba bikubiyemo inshingano zitandukanye kuri wewe, hamwe ninshingano zitandukanye. Umufaransa arashobora kandi kugutegeka kugura ibicuruzwa cyangwa serivisi runaka. Abenegihugu bishimiye Kazan kandi bakunda imyubakire, ndetse n'umuco w'uyu mujyi. Ba mukerarugendo barashobora kandi gusura Kazan, bityo, ugomba gusuzuma iki kintu mugihe urebye amahirwe ya franchise yo gutsinda. Ubufaransa mumikorere ya Kazan buteganya neza ko abo ukurikirana ushobora gukorera amafaranga bamenyekanye neza.

Niba abo ukurikirana bahuye nibyo ukeneye, ugomba guhita utangira gushyira mubikorwa umushinga.

Ishyirwa mu bikorwa rya francise muri Kazan rishobora kandi guhuzwa ningaruka zikomeye kuva abanywanyi badasinziriye. Ibyicaro byinshi bimaze gutwarwa nandi ma francises. Kugirango ube rwiyemezamirimo watsinze cyane, ugomba kuba icyerekezo ugena muri iki gihe umwanya mwiza cyane aho ukeneye gukorera ubucuruzi. Kora francise mumujyi wa Kazan, wubahe amategeko yaho kandi ntukarengere umuco wateganijwe. Ibi biguha amahirwe yo guhangana neza ninshingano zashyizweho na francisor. Niba utangije francise muri Kazan, uhagarariye ikirango yitezeho serivise yo hejuru murwego rwawe kugirango udatera isoni ikirango.

Ibi nibyingenzi cyane nkuko franchise iha agaciro ikirango cyayo nubudahemuka bwabaguzi kuri yo.

Ubufaransa bwubucuruzi bwubucuruzi bufite imiterere yagutse kandi irakenewe kubiciro bidahenze. Ibicuruzwa bigurisha imyenda, ibirango byibikorwa byubwubatsi, ibicuruzwa, nandi mazina yibicuruzwa. Nta mpamvu yo gukora yigenga kugirango ufungure umushinga. Cyane cyane niba uri mushya kuri iki kibazo, noneho ukeneye ubufasha ninama zinzobere zizafasha mugukingura no gucunga ubucuruzi mukarere runaka, harimo nubucuruzi. Abakiriya benshi mubibazo byubucuruzi bakunda ibicuruzwa byizewe kandi aho byaturuka hose, ikibazo gusa ni ikiguzi, ariko ntamuntu ushaka kwishyura birenze. Iyo ugurisha ibikoresho cyangwa ibicuruzwa byubucuruzi, birakwiye ko twumva ko usibye igiciro cyibanze (ikiguzi), urebye ubwikorezi, abagurisha barangije amafaranga yose.

Kubwibyo, ibicuruzwa byo murugo bihendutse, ariko abakiriya ntibabyitayeho. Kuzana ibicuruzwa, birakwiye ko twemeranya nuwabikoze no kwirinda guhatana, hanyuma wandike uburenganzira bwo kugurisha kugirango ube uhagarariye wenyine mubibazo byubucuruzi. Ihererekanyabubasha ryo gutanga inyungu ryitwa francising. Ubufaransa bugenda bwiyongera umunsi kumunsi kandi burakenewe cyane. Hano hari kataloge idasanzwe hamwe na francises yamasosiyete atandukanye, atandukanye mubipimo byayo, ibicuruzwa, nibikorwa. Muri kataloge ya franchise, urashobora kubona ibintu byose bizahuza ubugingo bwawe. Gutondekanya no kuyungurura ukurikije ibyiciro bigufasha kubona franchise kuva kumurongo runaka, urashobora kwerekana igipimo cyibiciro, akarere, nibindi bipimo byiyongera.

Hamwe na francise, ntagushidikanya biroroshye kandi byihuse gufungura ubucuruzi bwawe bwite, gucunga no kugenzura, kuko abafaransa bazahora bahuza, bafasha francisee muriki kibazo cyangwa kiriya. Na none, birakwiye ko dusuzuma amarushanwa, kandi gutangiza umushinga kuva kera ni bibi cyane. Ugomba gushora imari mukwamamaza, gukora promotion zitandukanye, kubona abakiriya, ariko hamwe na francise, ntabwo bikenewe kuberako utagura francise ifite uburenganzira gusa, ahubwo n'izina riri hasi. Ubufaransa bugabanijwe mubwoko, mubyiciro ukurikije aho ibikorwa bikorerwa, agace k'ubucuruzi kagomba kumurikirwa, nibindi usibye kugaburira, iyi niyo francise isabwa cyane. Uzahita ubona igiciro, urebye ibiciro byinyongera kubikoresho bitandukanye byubucuruzi cyangwa ibikoresho, kandi birakwiye kandi ko ureba amafaranga rimwe, abarwa ukurikije amafaranga yose yatanzwe na francisor yo kugurisha francise yubucuruzi . Ibigo byinshi, urebye amarushanwa, byanze kwishura icyarimwe, ujya mubihe byiza, kuko mugukingura ibicuruzwa byinshi munsi ya francise, uremeza ubuziranenge, kuzamura imiterere ninyungu yibicuruzwa. Urashobora, byanze bikunze, wigenga wamamaza ikirango mubucuruzi, ariko ugomba kwemera ko kumubiri ibyo bidashoboka, urebye kure, cyane cyane iyo gufungura ibicuruzwa bishya mubindi bihugu.

Ubufaransa ni ihererekanyabubasha ryo gutanga inyungu, kandi ntabwo kugurisha ubucuruzi bwose, kubwibyo impande zombi zungukirwa namasezerano. Gutanga francise ntabwo bikubiyemo ihererekanyabubasha gusa ahubwo binagirwa inama zuzuye mugihe cyose cyamasezerano, ubufasha mubuyobozi, kugenzura, gushaka abakozi, kugena aho kugurisha ibicuruzwa byubucuruzi, gutanga abakiriya, gusura gufungura ibintu byose bishya, nibindi.

Muri kataloge ya francises, birashoboka gusuzuma ireme ryibitangwa, gukora isesengura, reba urutonde nibindi bipimo. Igiciro cyibigo kuri francises biratandukanye. Na none, kataloge yerekana izina ryingingo zifunguye mukarere runaka, hamwe namakuru yuzuye, amateka yo gufungura, ninjiza. Birashoboka kubara ikiguzi cyo kwishura, amafaranga yakoreshejwe, ninjiza yambere wenyine wenyine cyangwa ubifashijwemo nabajyanama bacu b'inzobere. Amakuru yo mububiko bwa francise ahora avugururwa, ategura ubufatanye bufite ireme hagati yubufaransa naba francisees. Kugirango umenye neza kandi byoroshye akazi, urashobora guhuza ibicuruzwa byose bigurishwa kuri francises muri sisitemu imwe kugirango abakiriya babone uturere twose, ndetse tunategure kugemura ibicuruzwa mubice byose byisi.

Kurugero, umukiriya ashyiraho itegeko kandi mugihe ugaragaza umujyi wawe, umukoresha azahindukira ahasohoka.

Kugirango umenye byinshi kubyerekeranye na francises, kugirango ubone icyifuzo gikwiye, kurikira ihuriro kurutonde rwaba francise hepfo. Ububiko bufite akanama keza hamwe no kuyungurura icyiciro runaka, byoroshye gushakisha. Na none, mububiko bwa francise, urashobora kubona amakuru kubisobanuro byabakiriya bacu, ndetse no kuvugana ninzobere zacu. Turabashimira kubwinyungu zanyu. Dutegerezanyije amatsiko ubufatanye butanga inyungu kuko intego yo gushinga kataloge ari uguhuza ibigo na francisees, kwagura ubucuruzi, imiterere, amafaranga yinjira, ninyungu.

Ubufaransa bwikigo cyegeranya nigikorwa cyihariye gishobora guhura ningorane zimwe na zimwe kubutaka bwibihugu bitandukanye, kubera ko ikigo gishinzwe gukusanya gikeneye gukora nuburyo bwihariye, akenshi iterabwoba no gusebanya. Niyo mpamvu ari ngombwa gukora igikorwa gikomeye cyo gusesengura mbere yo guteza imbere francise. Uzakenera kwiga amategeko yemewe akubuza gukora ubu bwoko bwubucuruzi. Shyira mubikorwa francise neza kandi neza, wirinde amakosa muri gahunda yingenzi. Ibi bizaguha amahirwe yo kubaka umushinga wubucuruzi uzakuzanira amafaranga menshi mugihe kinini. Icyegeranyo cyo gukusanya ni umushinga wubucuruzi, mugushyira mubikorwa uracyakeneye kubahiriza amahame mbwirizamuco.

Birumvikana ko ibisubizo biri hejuru ya byose, ariko, imbibi zimwe na zimwe ntizikwiye kwambuka. Ibigo bishinzwe gukusanya ntabwo bifite izina ryiza cyane, rero, hitamo francise nziza izaguha urutonde rwuzuye rwibikorwa kandi icyarimwe ibikoresho byemewe n'amategeko.

Mugihe ukora kuri francise yikigo gishinzwe gukusanya, ugomba no kumva neza ko gukora mwizina ryikirango cyikigo kizwi bisaba amafaranga. Ubwa mbere, usanzwe murwego rwo kubishyira mubikorwa, wemeye kwishyura inshuro imwe. Ni 9, 10, cyangwa 11% yishoramari ryambere ushaka gukoresha. Byongeye kandi, mugihe ushyira mubikorwa francise yikigo gishinzwe gukusanya, ugomba kandi kuzirikana ko amafaranga yimisoro n'amafaranga yo kwamamaza ari amafaranga abiri yakuweho azagutwara kugeza kuri 9% yinjiza yose cyangwa ndetse no kugurisha buri kwezi. Ibisabwa byose byumvikanyweho naba francisor kugiti cyabo, icyakora, itegeko rusange rireba ubwoko bwose bwubufaransa. Ugera gusa kumasezerano akwiye nuhagarariye ikirango hanyuma ukayashyira mumasezerano.

Gukorana nikigo gishinzwe gukusanya francise ni amahirwe yawe yo kugera kubisubizo bitangaje mukurwanya abanywanyi kuberako haboneka ibikoresho byinshi bitandukanye. Ubu ni tekinoroji yo mu rwego rwo hejuru, kumenya-uburyo, nuburyo butandukanye bwo gukorana nabakiriya bawe.