Ubufaransa bwubucuruzi bwubucuruzi bufite imiterere yagutse kandi irakenewe kubiciro bidahenze. Ibicuruzwa bigurisha imyenda, ibirango byibikorwa byubwubatsi, ibicuruzwa, nandi mazina yibicuruzwa. Nta mpamvu yo gukora yigenga kugirango ufungure umushinga. Cyane cyane niba uri mushya kuri iki kibazo, noneho ukeneye ubufasha ninama zinzobere zizafasha mugukingura no gucunga ubucuruzi mukarere runaka, harimo nubucuruzi. Abakiriya benshi mubibazo byubucuruzi bakunda ibicuruzwa byizewe kandi aho byaturuka hose, ikibazo gusa ni ikiguzi, ariko ntamuntu ushaka kwishyura birenze. Iyo ugurisha ibikoresho cyangwa ibicuruzwa byubucuruzi, birakwiye ko twumva ko usibye igiciro cyibanze (ikiguzi), urebye ubwikorezi, abagurisha barangije amafaranga yose.

Kubwibyo, ibicuruzwa byo murugo bihendutse, ariko abakiriya ntibabyitayeho. Kuzana ibicuruzwa, birakwiye ko twemeranya nuwabikoze no kwirinda guhatana, hanyuma wandike uburenganzira bwo kugurisha kugirango ube uhagarariye wenyine mubibazo byubucuruzi. Ihererekanyabubasha ryo gutanga inyungu ryitwa francising. Ubufaransa bugenda bwiyongera umunsi kumunsi kandi burakenewe cyane. Hano hari kataloge idasanzwe hamwe na francises yamasosiyete atandukanye, atandukanye mubipimo byayo, ibicuruzwa, nibikorwa. Muri kataloge ya franchise, urashobora kubona ibintu byose bizahuza ubugingo bwawe. Gutondekanya no kuyungurura ukurikije ibyiciro bigufasha kubona franchise kuva kumurongo runaka, urashobora kwerekana igipimo cyibiciro, akarere, nibindi bipimo byiyongera.

Hamwe na francise, ntagushidikanya biroroshye kandi byihuse gufungura ubucuruzi bwawe bwite, gucunga no kugenzura, kuko abafaransa bazahora bahuza, bafasha francisee muriki kibazo cyangwa kiriya. Na none, birakwiye ko dusuzuma amarushanwa, kandi gutangiza umushinga kuva kera ni bibi cyane. Ugomba gushora imari mukwamamaza, gukora promotion zitandukanye, kubona abakiriya, ariko hamwe na francise, ntabwo bikenewe kuberako utagura francise ifite uburenganzira gusa, ahubwo n'izina riri hasi. Ubufaransa bugabanijwe mubwoko, mubyiciro ukurikije aho ibikorwa bikorerwa, agace k'ubucuruzi kagomba kumurikirwa, nibindi usibye kugaburira, iyi niyo francise isabwa cyane. Uzahita ubona igiciro, urebye ibiciro byinyongera kubikoresho bitandukanye byubucuruzi cyangwa ibikoresho, kandi birakwiye kandi ko ureba amafaranga rimwe, abarwa ukurikije amafaranga yose yatanzwe na francisor yo kugurisha francise yubucuruzi . Ibigo byinshi, urebye amarushanwa, byanze kwishura icyarimwe, ujya mubihe byiza, kuko mugukingura ibicuruzwa byinshi munsi ya francise, uremeza ubuziranenge, kuzamura imiterere ninyungu yibicuruzwa. Urashobora, byanze bikunze, wigenga wamamaza ikirango mubucuruzi, ariko ugomba kwemera ko kumubiri ibyo bidashoboka, urebye kure, cyane cyane iyo gufungura ibicuruzwa bishya mubindi bihugu.

Ubufaransa ni ihererekanyabubasha ryo gutanga inyungu, kandi ntabwo kugurisha ubucuruzi bwose, kubwibyo impande zombi zungukirwa namasezerano. Gutanga francise ntabwo bikubiyemo ihererekanyabubasha gusa ahubwo binagirwa inama zuzuye mugihe cyose cyamasezerano, ubufasha mubuyobozi, kugenzura, gushaka abakozi, kugena aho kugurisha ibicuruzwa byubucuruzi, gutanga abakiriya, gusura gufungura ibintu byose bishya, nibindi.

Muri kataloge ya francises, birashoboka gusuzuma ireme ryibitangwa, gukora isesengura, reba urutonde nibindi bipimo. Igiciro cyibigo kuri francises biratandukanye. Na none, kataloge yerekana izina ryingingo zifunguye mukarere runaka, hamwe namakuru yuzuye, amateka yo gufungura, ninjiza. Birashoboka kubara ikiguzi cyo kwishura, amafaranga yakoreshejwe, ninjiza yambere wenyine wenyine cyangwa ubifashijwemo nabajyanama bacu b'inzobere. Amakuru yo mububiko bwa francise ahora avugururwa, ategura ubufatanye bufite ireme hagati yubufaransa naba francisees. Kugirango umenye neza kandi byoroshye akazi, urashobora guhuza ibicuruzwa byose bigurishwa kuri francises muri sisitemu imwe kugirango abakiriya babone uturere twose, ndetse tunategure kugemura ibicuruzwa mubice byose byisi.

Kurugero, umukiriya ashyiraho itegeko kandi mugihe ugaragaza umujyi wawe, umukoresha azahindukira ahasohoka.

Kugirango umenye byinshi kubyerekeranye na francises, kugirango ubone icyifuzo gikwiye, kurikira ihuriro kurutonde rwaba francise hepfo. Ububiko bufite akanama keza hamwe no kuyungurura icyiciro runaka, byoroshye gushakisha. Na none, mububiko bwa francise, urashobora kubona amakuru kubisobanuro byabakiriya bacu, ndetse no kuvugana ninzobere zacu. Turabashimira kubwinyungu zanyu. Dutegerezanyije amatsiko ubufatanye butanga inyungu kuko intego yo gushinga kataloge ari uguhuza ibigo na francisees, kwagura ubucuruzi, imiterere, amafaranga yinjira, ninyungu.

Isosi ya francise nigikorwa gishimishije, ariko, kubera ko kirimo gukora ibiryo, hari ingaruka zimwe. Bituruka ku kuba sosiso zitabikwa igihe kirekire. Kubwibyo, mugihe ugurisha francise, ugomba gutekereza kubyo uzagurisha. Ibi birakenewe kugirango ububiko bwawe butarengerwa nibicuruzwa ntibibore. Mugukorana na francise, ntubona gusa umubare munini wa bonus, inyungu, nibintu byiza. Wiyemeje kandi gukurikiza byimazeyo amahame, amabwiriza, n'amasezerano.

Kurugero, mugushira mubikorwa francise kumusaruro wa sosiso, uzishyura icyarimwe icyarimwe murwego rwambere. Nibintu bike, kugeza 11% byamafaranga yishoramari ryambere ukeneye gukora. Byongeye kandi, mugusabana na francise yumusaruro, uzishyura imyenda 2 itandukanye kandi ushwanyaguza buri kwezi. Iya mbere muri yo igizwe na 2 kugeza kuri 6% bitewe ninjiza kandi yitwa amafaranga yimisoro, 2 izaba kuva kuri 1 kugeza kuri 3% kandi yitwa umusanzu wo kwamamaza kwisi. Aya mafranga akoreshwa naba francisor mubushake bwe kugirango bahore bakomeza urwego rwo kumenyekanisha ibicuruzwa mumwanya wo hejuru.

Niba uhisemo gutangiza francise yumusaruro, noneho abakozi bawe bagomba kubahiriza imyambarire, kandi ibibanza bigomba kuzanwa ukurikije umwimerere. Kugirango ukore ibi, uzahabwa kodegisi zigomba gukurikizwa. Ibice byinshi bitandukanye byumusaruro wa sosiso bigomba gufatwa nkibigenda neza. Nyirubwite franchise, byanze bikunze, azaguha amakuru yose ukeneye gukoresha kugirango ugere kubisubizo byiza. Nyuma y’amasezerano arangiye, inshingano zose n’uburenganzira by’ababuranyi bizandikwa mu nyandiko y’umutwe. Ibi bivuze ko uzakenera gukurikiza amahame wemeye kubahiriza mugihe cyimishyikirano.

Ubufaransa bwo gukora sosiso buzakora neza niba wiga imibare ugashyira mubikorwa ubumenyi wungutse mubikorwa. Kurugero, ibishushanyo nimbonerahamwe birashobora kugufasha kumenya imigendekere ihari mugihe runaka nibigomba gukorwa kugirango ugabanye ibiciro. Ubufaransa bwo gukora isosi bugomba kuba bugera kubantu bateganijwe kugirango bakomeze guhora bakeneye.

Ubufaransa muri Zimbabwe bukora ahanini kimwe no mubindi bihugu byo kwisi. Niba ushishikajwe na francise nintangiriro yayo kubutaka bwigihugu cyawe, ugomba kuganira hakiri kare ingingo zose zimikoranire nisosiyete itanga. Byongeye kandi, byaba byiza wize amategeko yo mukarere n'amabwiriza uzakenera gukurikiza mugihe ukoresheje francise. Zimbabwe, kimwe n’ibindi bihugu byo ku mugabane wa Afurika, imaze igihe kinini yakira francises zitandukanye. Bakorana nuburyo butandukanye bwo gutsinda, bitewe nuburyo bamenyereye imiterere yakarere. Muri rusange, francise muri Zimbabwe nikintu cyibikorwa byo kwihangira imirimo bifata kuri francisor amategeko n'amabwiriza yose, hamwe nikirangantego, gishobora gukoreshwa mugushaka inyungu.

Niba ushishikajwe na francise muri Zimbabwe, ugomba rero kwiga urwego ruboneka kumasoko. Akenshi, francises zimwe zikora neza muri Zimbabwe igihe kinini. Amafranga amwe arafunzwe kuko adahagarara mumarushanwa cyangwa ntaho ahuriye nakarere. Urugero ruhebuje ni isosiyete ititaweho, itashoboye gukora neza muri Qazaqistan kandi ifunga, imaze kugurisha umutungo w’ubucuruzi. Amashanyarazi muri Zimbabwe arashobora kandi guhura ningaruka zitandukanye zituruka kuri leta, isoko, nibindi biranga akarere. Bizaba ngombwa kwiga ibisabwa byose kugirango icyemezo kibone uburenganzira bwo gukora francise muri Zimbabwe gifite ishingiro kandi kizane amafaranga mugihe kizaza.