Ubufaransa bwubucuruzi bwubucuruzi bufite imiterere yagutse kandi irakenewe kubiciro bidahenze. Ibicuruzwa bigurisha imyenda, ibirango byibikorwa byubwubatsi, ibicuruzwa, nandi mazina yibicuruzwa. Nta mpamvu yo gukora yigenga kugirango ufungure umushinga. Cyane cyane niba uri mushya kuri iki kibazo, noneho ukeneye ubufasha ninama zinzobere zizafasha mugukingura no gucunga ubucuruzi mukarere runaka, harimo nubucuruzi. Abakiriya benshi mubibazo byubucuruzi bakunda ibicuruzwa byizewe kandi aho byaturuka hose, ikibazo gusa ni ikiguzi, ariko ntamuntu ushaka kwishyura birenze. Iyo ugurisha ibikoresho cyangwa ibicuruzwa byubucuruzi, birakwiye ko twumva ko usibye igiciro cyibanze (ikiguzi), urebye ubwikorezi, abagurisha barangije amafaranga yose.

Kubwibyo, ibicuruzwa byo murugo bihendutse, ariko abakiriya ntibabyitayeho. Kuzana ibicuruzwa, birakwiye ko twemeranya nuwabikoze no kwirinda guhatana, hanyuma wandike uburenganzira bwo kugurisha kugirango ube uhagarariye wenyine mubibazo byubucuruzi. Ihererekanyabubasha ryo gutanga inyungu ryitwa francising. Ubufaransa bugenda bwiyongera umunsi kumunsi kandi burakenewe cyane. Hano hari kataloge idasanzwe hamwe na francises yamasosiyete atandukanye, atandukanye mubipimo byayo, ibicuruzwa, nibikorwa. Muri kataloge ya franchise, urashobora kubona ibintu byose bizahuza ubugingo bwawe. Gutondekanya no kuyungurura ukurikije ibyiciro bigufasha kubona franchise kuva kumurongo runaka, urashobora kwerekana igipimo cyibiciro, akarere, nibindi bipimo byiyongera.

Hamwe na francise, ntagushidikanya biroroshye kandi byihuse gufungura ubucuruzi bwawe bwite, gucunga no kugenzura, kuko abafaransa bazahora bahuza, bafasha francisee muriki kibazo cyangwa kiriya. Na none, birakwiye ko dusuzuma amarushanwa, kandi gutangiza umushinga kuva kera ni bibi cyane. Ugomba gushora imari mukwamamaza, gukora promotion zitandukanye, kubona abakiriya, ariko hamwe na francise, ntabwo bikenewe kuberako utagura francise ifite uburenganzira gusa, ahubwo n'izina riri hasi. Ubufaransa bugabanijwe mubwoko, mubyiciro ukurikije aho ibikorwa bikorerwa, agace k'ubucuruzi kagomba kumurikirwa, nibindi usibye kugaburira, iyi niyo francise isabwa cyane. Uzahita ubona igiciro, urebye ibiciro byinyongera kubikoresho bitandukanye byubucuruzi cyangwa ibikoresho, kandi birakwiye kandi ko ureba amafaranga rimwe, abarwa ukurikije amafaranga yose yatanzwe na francisor yo kugurisha francise yubucuruzi . Ibigo byinshi, urebye amarushanwa, byanze kwishura icyarimwe, ujya mubihe byiza, kuko mugukingura ibicuruzwa byinshi munsi ya francise, uremeza ubuziranenge, kuzamura imiterere ninyungu yibicuruzwa. Urashobora, byanze bikunze, wigenga wamamaza ikirango mubucuruzi, ariko ugomba kwemera ko kumubiri ibyo bidashoboka, urebye kure, cyane cyane iyo gufungura ibicuruzwa bishya mubindi bihugu.

Ubufaransa ni ihererekanyabubasha ryo gutanga inyungu, kandi ntabwo kugurisha ubucuruzi bwose, kubwibyo impande zombi zungukirwa namasezerano. Gutanga francise ntabwo bikubiyemo ihererekanyabubasha gusa ahubwo binagirwa inama zuzuye mugihe cyose cyamasezerano, ubufasha mubuyobozi, kugenzura, gushaka abakozi, kugena aho kugurisha ibicuruzwa byubucuruzi, gutanga abakiriya, gusura gufungura ibintu byose bishya, nibindi.

Muri kataloge ya francises, birashoboka gusuzuma ireme ryibitangwa, gukora isesengura, reba urutonde nibindi bipimo. Igiciro cyibigo kuri francises biratandukanye. Na none, kataloge yerekana izina ryingingo zifunguye mukarere runaka, hamwe namakuru yuzuye, amateka yo gufungura, ninjiza. Birashoboka kubara ikiguzi cyo kwishura, amafaranga yakoreshejwe, ninjiza yambere wenyine wenyine cyangwa ubifashijwemo nabajyanama bacu b'inzobere. Amakuru yo mububiko bwa francise ahora avugururwa, ategura ubufatanye bufite ireme hagati yubufaransa naba francisees. Kugirango umenye neza kandi byoroshye akazi, urashobora guhuza ibicuruzwa byose bigurishwa kuri francises muri sisitemu imwe kugirango abakiriya babone uturere twose, ndetse tunategure kugemura ibicuruzwa mubice byose byisi.

Kurugero, umukiriya ashyiraho itegeko kandi mugihe ugaragaza umujyi wawe, umukoresha azahindukira ahasohoka.

Kugirango umenye byinshi kubyerekeranye na francises, kugirango ubone icyifuzo gikwiye, kurikira ihuriro kurutonde rwaba francise hepfo. Ububiko bufite akanama keza hamwe no kuyungurura icyiciro runaka, byoroshye gushakisha. Na none, mububiko bwa francise, urashobora kubona amakuru kubisobanuro byabakiriya bacu, ndetse no kuvugana ninzobere zacu. Turabashimira kubwinyungu zanyu. Dutegerezanyije amatsiko ubufatanye butanga inyungu kuko intego yo gushinga kataloge ari uguhuza ibigo na francisees, kwagura ubucuruzi, imiterere, amafaranga yinjira, ninyungu.

Ubucuruzi bwimitako buzakora neza niba ugerageje gukurikiza amabwiriza yose ateganijwe mumasezerano. Amasezerano ya francise ninyandiko yihariye ikubiyemo ibintu hafi ya byose byimirimo yawe. Ubufaransa, muri rusange, ntakindi kirenze ubwoko bwubukode bwibicuruzwa nibisobanuro byinyungu zitandukanye ubona mubucuruzi. Kurugero, niba ukora ibikorwa byawe mubutaka bwundi mujyi, ugomba rero kubahiriza ibyemezo byose byashyizweho na leta. Gukorana na francise birashobora kuba ingirakamaro mugihe ukora isesengura ryibanze. Jya muri francise yimitako niba wizeye ko uzagira urujya n'uruza rwabakiriya.

Kubwibyo, birakenewe gukora ibikorwa byisesengura. Ubwa mbere, isesengura rya swot nimwe mubikoresho byiza kandi bikwiye kuriyi ntego. Nubishyira mubikorwa, uzashobora gusobanukirwa nimbaraga nintege nke za francise yimitako. Byongeye kandi, uzashobora kumenya ayo mahirwe ahari amahirwe yo guhangana ningaruka ushobora no kumenya. Ubucuruzi bwimitako ni umushinga wubucuruzi wunguka, mugushyira mubikorwa ugomba gukurikiza byimazeyo amabwiriza avugwa mumasezerano yawe. Ibi bikorwa kubwinyungu zawe kuva wishyuye umubare runaka wamafaranga kugirango ubone inyungu za francisor kugirango aguhe amategeko n'amabwiriza yose akenewe.

Ubufaransa bwimitako bugomba kandi gutanga imisanzu runaka uzatanga buri gihe kuri francisor. Ubwa mbere, uzirikane ko hari umusanzu umwe. Bikorwa bimaze gutangira intangiriro yimitako. Ubufaransa ubwo aribwo bwose burangwa no gukenera gukora amafaranga yinjira, abarwa nkijanisha ryumubare wamafaranga ukeneye gukoresha. Mugihe utangiye ubucuruzi, uzishyura kugeza 11% nkubwishyu rimwe, hanyuma, kugurisha francise kumitako, uzakenera kwishyura mbere. Aya ni amafaranga yo kwamamaza, nayo abarwa nkijanisha, nyamara, iki gihe, uhereye kumafaranga yakiriwe kumwezi.

Ikindi gice cya buri kwezi mugushira mubikorwa francise yimitako nicyo bita royalties. Iyi ntererano izaba hagati ya 2 na 6% ukurikije amafaranga winjije. Irashobora kandi kubarwa nkijanisha ryibicuruzwa; icyakora, ugomba kuganira birambuye hamwe na francisor. Imyambarire yimyambarire yimyambarire irashobora kugufasha gukora umurimo wubucuruzi neza mugihe ukurikiza amabwiriza yashyizweho. Imyambarire y'abakozi bawe igomba kuba ijyanye nimyambarire ya franchise. Na none, igishushanyo mbonera cyimitako mugihe gikorana na francise kigomba gutegekwa kandi cyanditse neza mubikorwa byumutwe wawe.

Ububiko bw'imitako franchise ni ubwoko bwubucuruzi, mugihe cyo kubishyira mubikorwa ugomba kumva neza ko uri umuntu ubazwa ukorera mumasosiyete manini. Korana na francise neza, ukora imirimo yose yimitako kurwego rukwiye. Noneho, mugihe kizaza, ntuzagira ingorane, kandi uzashobora guhatanira kumvugo ingana nabatavuga rumwe nicyiciro icyo aricyo cyose.

Shakisha uburyo bwiza mububiko bwa franchise kugirango uhuze ibyo ukeneye. Irashobora gukoreshwa kugirango igere ku bisubizo bitangaje byo guhangana kurushanwa, kandi icyarimwe ntugahimbye ikintu gishya. Ufata gusa imishinga yubucuruzi yiteguye ukayigana hafi rwose. Igenzura imitako mububiko bwawe, butuma bishoboka gukora neza impapuro. Bivuze ko urutonde rwimitako buri gihe rusobanuwe neza kandi nta kwitiranya ibiciro. Erega, abakoresha imitako ntibayikunda mugihe ukoze amakosa.

Bashaka kugura ibicuruzwa kubiciro byerekanwe kuri comptoir. Niba ushaka gufungura ububiko bwimitako, nibyiza kwitegura mbere yigihe. Mubyukuri, mugushira mubikorwa ibikorwa byinganda, ushobora guhora ufite ibibazo bimwe. Kugira ngo ubatsinde kandi witegure gukora amahugurwa yisesengura, franchise nayo ikeneye automatike. Kubwibyo, software irakwiriye, ushobora kuba wakiriye muri francisor cyangwa ugashaka amahitamo akwiye wenyine. Ububiko bwa francise bugurishwa kumafaranga. Nubwishyu bumwe ukeneye gukora kugirango ushigikire francisor.

Akoresha amafaranga kugirango arusheho guteza imbere umushinga. Mubyongeyeho, mugihe cyo kuzuza ububiko bwimitako, wishyura ibice bibiri. Iya mbere ni ubwami. Umusanzu utangwa buri kwezi kandi birashobora gutandukana. Mubisanzwe, amafaranga yimisoro agera kuri 6% yinjiza buri kwezi. Hariho kandi amafaranga yo kwamamaza kwisi yose, wishyura buri kwezi niba ukoresha francise.