Iyo mota franchise inoshingairira kutsvaga kushanda kwayo mumunda wezvemabhizimusi zviitiko. Auto franchise ikozvino yanyanya kushandiswa uye inozivikanwa nevatengi. Vazhinji varidzi vehurongwa vanoda kugadzira mota franchise iyo inoshanda uye inogadzirisa iyo brand nguva dzese. Iwe unogona kuwana akakodzera mugadziri pane yakasarudzika webhusaiti ine runyorwa rwevatengesi vane akasiyana mapurojekiti. Kana iri yekufarira, zvinodikanwa kuti udzidze zvakadzama ruzivo rwezvigadzirwa zvehofisi yemugadziri pamwe nekuchinjira kune yakakosha saiti. Mushure mekuongorora runyorwa razvino rwevaridzi vepfungwa, iwe unofanirwa kuenderera mberi kunhaurirano muchimiro chemusangano wega, mhedzisiro yacho inoratidza mwero wekubatana kwesangano.

Kusayina kondirakiti kunopa mudiwa kodzero yekutanga bhizinesi. Kana mumwe wako achinzwa kushomeka kweruzivo rwakakosha, zvakakodzera kuti utaure nenyanzvi dzemugadziri wemotokari, vanoita misangano yekushambadzira uye nzira dzekushambadzira munguva pfupi inotevera kuti vawedzere ruzivo rwemotokari uye kutengesa mota. Mumamiriro ezvinhu asingafanoonekwi kana uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinge uchinga Iwe unokwanisa kudzikisa dzakasiyana siyana njodzi nekundikana nekutora kweprojekiti iyo yaizoonekwa mukugadzirisa kambani wega. Uye zvakare, muridzi wepfungwa ine zano rekugovana newe runyorwa rweakakosha epamberi mabhizinesi ekunyepera, kwaanga achifamba pamusoro pemakore, achiwana hunyanzvi hwakajeka uye ruzivo rwakakura rwehunyanzvi. Kutenga mota franchise zvinoreva kuti haufanire kutsvaga bhizinesi uine zano wega, pamwe nekugadzira chirongwa chinogona kuve nezvakawanda zvisina kunaka, nekuparadzwa kwekambani mune ramangwana. Ichi ndicho chikonzero iyo franchise yave ichinyanya kufarirwa uye iri kudiwa pasirese pasirese nekuti zviri nyore kwazvo kuita bhizinesi neyakagadzirirwa-kugadzirwa chiratidzo pane kuvaka kambani kubva pakutanga. Uyezve, unogona kugara uchikunda nekuti iwe une mumiriri kubva kumugadziri weprojekiti kuti akubatsire iwe kupa rairo kuraira panguva.

Izvo zvinofanirwa kucherechedzwa mune ramangwana rakagadzirira-rakagadzirwa mazano nehurongwa kuve hunonyanya kufarirwa, kubatsira mabhizinesi madiki kuti azvizive ivo vega mumusika wekutengesa uye vagare niche yavo. Kuchengeta zvinyorwa kunoda rubatsiro rwemugadziri, uyo anopa rutsigiro rwakakosha mune ese akakosha matanho ekutanga ekumisikidza mota franchise kambani. Wese muridzi wemazano akaisa yakawanda yekuedza kwavo kuvaka kambani, ine vanobatana uye neyekutengesa network, vachiisa mumakore ekushanda nesimba uye mari yekudyara mune ino yekubhadhara-purojekiti. Kana iwe uri mushandisi ane chivimbo uyo atenga franchise, iwe uchaona muenzaniso wemugadziri, uyo une ruzivo rwekuti ungaita sei chirongwa nenzira kwayo, kuverenga mutengo wemutengo, uye kuratidza iyo purofiti. Mune zvimwe zviitiko, ruzivo rwakadai rwunowedzera ruzivo rwako, richikupa kodzero yekushandisa hunyanzvi hwawakawana, hwakakosha mune ramangwana kukura uye kuwedzera kwebhizimusi kune saizi yaunoda. Varidzi vepfungwa dzakagadzirira-vanogona kushanda mukugadzirwa kwefranchise munzira ipi neipi, kungave kuri chiitiko mukugadzirwa kwezvigadzirwa, zvekutengeserana-zvigadzirwa, kana kupihwa nekuitwa kwemasevhisi. Mutengo wepurojekiti yakapera unogona kuve wakasiyana pamutengo sezvo zvinoenderana nekuti mugadziri anoongorora sei zano, achiverenga mari inochengetwa achifunga nezve nguva yenguva nenzvimbo yakasarudzwa.

Izvo zvinofanirwa kucherechedzwa iyo inodhura kwazvo franchise inogona kutariswa sechinhu chekugadzira kugadzirwa, iyo inoda yakasarudzika nzira, hukuru hunyanzvi, uye zvakakomba kudyara. Kana zvasvika pakutungamirwa kwechero yekutengesa yekutengesa, kukosha kweiyo franchise kudiwa kunogona kusiyana zvichienderana nerudzi rwezvinhu zvakatengeswa. Zvisinei nemafomu uye nhungamiro yaunosarudza kuti uwane franchise, unofanira kutanga wagadzirisa kugona kwako kwemari, pamwe nekuwana ruzivo mune yakasarudzika munda. Iwe unogona kushandisa izvo zvinhu iwe pachako, uchibudirira kugadzira iyo inoguma kambani kune iyo yaunoda nhanho. Mushure menguva yakati, wasvika pakakwirira, iwe unokwanisa kunyatso nzwisisa iyo nzira yawakazvisarudzira wega, uchiziva mashandiro akachinja hupenyu hwako. Unogona kugara uchigadzirisa chero dambudziko, chakakosha chinhu kuva nenguva yekuita sarudzo chaiyo, uchiteverwa nemhedzisiro uye tarisiro gare gare. Uine mota yekutenga franchise, iwe unogona kunyatso kuona ako ese marongero, kuzadzisa zvaunoda mhedzisiro uye zvakakwirira zvakakwirira pabasa rako.

Fenicha franchise chiitiko chakaomesesa chinoda kutarisisa kwakanyanya. Mushure mezvose, nhamba huru yevanamuzvinabhizimusi vari kuita fenicha, nekudaro, mukana wekutengesa unofanirwa kusarudzwa zvine hungwaru. Iyo inofanirwa kukupa iwe ine yakakosha yemakwikwi mukana. Ichi hachisi chega chiratidzo chinozivikanwa uye chinozivikanwa. Paunenge uchiita fanicha franchise, inofanirawo kuyeukwa kuti mabhizinesi zvirongwa iwe aunogamuchira kubva kune franchisor anofanirwa kushanda zvakakwana uye nekukupa iwe unokosha kwazvo kukwikwidza kumucheto. Mushure mezvose, kuita fenicha franchise kunoda kuti iwe uwane mari yakawanda kwazvo kupfuura dai waive uchishanda pasi pezita rako rezita.

Musiyano uripo ndewekuti kana uchishanda nefranchise, unobvuma kubhadhara imwe fizi, uye chikamu chekutanga chinofanirwa kubhadharwa panotanga fenicha franchise. Zvakare, iro vhoriyamu iri angangoita 11% yehuwandu hwemari zviwanikwa iwe zvauchazoshandisa pachikamu chekutanga-kumusoro. Iyi imari yakakomba mari, saka iwe unofanirwa kufungisisa usati wasarudza uchifarira imwe franchise. Iwe unogona kutaurirana uye kunzwisisa mamiriro api auchazokwanisa kuwana iwe kana uchitaurirana neimwe mhando. Fenicha chigadzirwa chinodhura, kutengesa kwaunogona kuwana mari yakawanda. Kana iwe ukashanda nefranchise, saka iyo mari inogona kuwedzerwa zvakanyanya.

Fenicha franchise ibhizimusi rinogona kuve nenjodzi. Akave nenjodzi nekuda kwekuti nhanho yemakwikwi haina kumboitika. Ukatsvaga Internet pamubvunzo watenga fenicha, unowana mhinduro hombe. Izvi zvinoreva kuti fanicha iri kukwikwidza zvakanyanya. Ndokusaka zvichidikanwa kuti ushande nefranchise, chenjera kwazvo. Ehezve, nekutenga fanicha franchise, iwe unobva waita mukana wakanaka wemakwikwi nekuda kwekuti urikushandisa inozivikanwa brand.

Zvisinei, kushandiswa kwechiratidzo chete hakuzovaka bhizinesi. Izvo zvinodawo kuita mashandiro ebhizinesi erudzi urwu ayo anozokutendera kuti upfuure chero vapikisi. Iyo fenicha franchise inoshanda nehupamhi hwekugona chete kana iwo mapepa akaitwa nemazvo. Kugadzirira zvakanaka kutanga bhizinesi, unofanirwa kuita basa rekuongorora pamberi. Kutanga, iwe unofanirwa kuongorora vakwikwidzi vako, saka zvakakodzera kuitisa ongororo yeswot. Paunenge uchiita fanicha franchise, swot kuongorora chishandiso chakakosha. Nekubatsira kwayo, zvinokwanisika kuona kusimba uye kushaya simba kweprojekiti yako uye unzwisise kana ichizobudirira.

Iyo inoshanda-fenicha franchise inokupa iwe wakakosha kukwikwidza kumucheto. Zvichakwanisika kubata nyore nyore nechero zvivakwa zvinokwikwidza, pamberi pavo nhanho kana kana maviri. Iyo franchise inofanirwa kuitiswa nenzira yekuti mari yako yemubhadharo iri pamusoro kupfuura yeavo vese vanopikisa avo vatove kushanda mumusika. Mushure mezvose, haufanire kungopa chete zvaunoda uye kugamuchira mari asiwo kupa mipiro yemwedzi wega wega. Uye chikamu chekutanga icho iwe chauchachinjisa kumaakaundi emufranchisor chikwereti chemari. Iyi mari yemari inoverengwa seperesenti yehuwandu hwezviwanikwa zvaunosima pakutanga danho.

Kupfuurirazve, kana uchitengesa fenicha franchise, iwe unobhadhara maviri marudzi ebhadharo pamwedzi. Yekutanga yeiyi inonzi Global Kushambadzira Mipiro. Yaro vhoriyamu iri 1, 2, kana 3% yehuwandu hwehupfumi zviwanikwa iwe zvawakakwanisa kuwana semari kana mutero. Kupfuurirazve, kana uchitengesa fenicha franchise, ramba uchifunga kuti kunewo mitezo futi. Uyu mupiro muhuwandu hwayo unosiyana kubva pa3 kusvika pa6% uye unoverengwa sechikamu chemitero yakagamuchirwa. Inogona zvakare kuverengerwa sepesenti yemubatsiro; zvese zvinoenderana nekuti unokwanisa sei kutaurirana.

Imba yekutengesa imba kana chibvumirano pakushandiswa kweimwe pfungwa yebhizinesi, inoitwa muchokwadi mumba mako (furati, kamuri rekushandisa, nezvimwewo), ine zvese zvayakanakira uye zvimwe zvakakanganisika zvine chekuita nenjodzi dzakasiyana dzesangano nemutemo. Nayo pachayo, chero franchise, kunyangwe imba yekutengesa, zvinoenderana nemasangano anoverengeka anoshamisa epasi rese, iri nzira yenzira yekuwedzera bhizinesi. Chokwadi, kana ivo vanogadzira purojekiti inobatsira uye inovimbisa yevanamuzvinabhizimusi vachida kupinda mumisika mitsva uye vasingaite zvesimba kuronga kana kutambisa zviwanikwa panguva imwe chete, vanogona kuita izvi nekupedzisa zvibvumirano zvefranchise nevamabhizimusi vemuno. Izvi zvinobatsira kune vanotengesa mari nekuti ivo havangotakuri mari yekuvandudza misika mitsva asiwo vanogamuchira mubhadharo wekutanga uye miripo yemwedzi nemwedzi kubva pakushandisa trademark franchisee. Vaya vanotenga mukana wekutengesa vanowana zvavanogona vakatokwidziridza zvinhu uye masevhisi anozivikanwa kune vazhinji vatengi anosanganisira tii yekubikisa, matekinoroji ekugadzira, zvigadzirwa, uye zvigadzirwa zvekutengesa, zvigadzirwa zvekushambadzira, uye kunyange, kana zvichidikanwa, rubatsiro mukusarudzwa nekudzidziswa kwevashandi. Zvisinei, mune izvo zvinonzi imba franchise, mamwe matambudziko anogona kumuka.

Kune rimwe divi, zvibvumirano zvakadaro zvefranchise, zvakagadzirirwa zvidiki, dzimwe nguva hunyanzvi, mabhizinesi, sekutonga, anosanganisira kubhadharwa kudiki uye mashoma emari yemitero. Iyi inogona kuve yekumba mini-mabheka, runako uye chengetedzo masevhisi, kugadzirisa kweakasiyana michina, mbatya kana dehwe zvinhu, kubvunza, nezvimwewo Panguva imwecheteyo, mutengesi anofanirwa kuziva chaizvo mutemo wezvemutemo waari kuzoshanda. Iyi nyaya haifanire kuregeredzwa. Nehurombo, vazhinji vanoshuvira vanamuzvinabhizimusi vekumba vanokanganwa nezve izvi uye vanomanikidzwa kudzora zvavakaita, semuenzaniso, nekuda kwekuratidzira kwevavakidzani vanotadziswa neiri bhizinesi kugara murunyararo. Izvo hazvizokuvadze kuverenga mutero mutoro pamberi. Kunyangwe iwe ukaronga kubata nyaya yacho chete nekuedza kwenhengo dzemhuri yavo, mitero ichiri kufanira kubhadharwa. Izvo zvakare zvakakosha kuti udzidze musika zvirinani zvepamusoro.

Ehezve, zvakabikwa zvinhu (zvinonyanya kugadzirwa pamba) chigadzirwa chine kusimba kwakadzika kwekuda. Iyo inongogara iri kudiwa uye, zvinoita, bhekari rinofanira kungove rinobatsira (kunyanya munzvimbo yekugara). Nekudaro, kana paine mamwe matatu akafanana mukati memakamuri mashoma anotevera, tarisiro yechina yatove isina chokwadi. Asi kazhinji, iyo imba franchise inokwezva kwazvo, kupihwa yakaderera mitengo yekuvawana uye nekumisikidza bhizinesi. Nebasa rakaringana uye kuita bhizimusi kweiyo franchisee, ivo vanokwanisa kurega kuve madiki mabhizinesi uye vochinja kuita hombe bhizinesi chirongwa.

Ichi chiitiko chepamusoro, chinobatsira zvikuru kuvimbisa bhizinesi chirongwa. Saka kuti iwe usave neakakosha matambudziko panguva yekumisikidzwa, unofanirwa kuteedzera zvakatemwa uye kutevedzera zvakatemwa zviyero. Izvi zvinokutungamira iwe mukusajeka kubudirira uye iwe unogona kuve neyero yepamusoro yemari. Mukati mekushandisa franchise, iwe unoita nenzira yakatarwa neako bhizinesi shamwari. Izvi zvichave nechokwadi chekuti iwe uwane kubudirira pasina nguva. Kupindura kumibvunzo yevatengi zvakare kwakakosha zvakanyanya.

Semutengesi wekambani yefenicha, kuita kwakakwana kwekugadzira munguva yekurekodha. Pachave nezvose zveizvi, kubva kumusoro-kirasi matekinoroji kune zviyero zvevashandi vekudzidzisa. Uye kana iwe uri kuita yekugadzira fenicha mukati meiyo franchise, saka mikana yako yekuwana mhedzisiro yakawedzera zvakanyanya. Mushure mezvose, hausi kungoitira wega, asi uchishanda mukati mehurongwa hwesangano repasi rose. Saizvozvowo, ruzivo rwese rwunodiwa, ruzivo, tekinoroji, kuziva-sei, uye mhinduro dzekuchinja zviri kudivi rako. Iwe unogona kukunda nyore nyore chero vapikisi vemunharaunda. Ipa yako fenicha franchise kunyatsoteerera kuwedzera mikana yako yekubudirira.

Vanokwikwidza ndeimwe yenjodzi huru pane yekugadzira fenicha. Hapana kana mumwe wavo angangoda kusiya iwo musika niches anovapa izvo. Nekudaro, vamwe vavo vacharwa kusvika kumagumo, nepo vamwe vachizogona kushandisa nzira dzekusatendeseka nedzakaipa dzekurwira. Uye iwe unofanirwa kungova wakagadzirira izvi uye iwe unofanirwa kumisa kutyisidzira. Izvo chete zveizvi iwe unofanirwa kuziva pamberi pekuti ndeapi mikana uye njodzi iyo franchise ine yekugadzira fenicha. Ongororo yeSWOT chishandiso chakanakisa chekuona iyi mikana uye kutyisidzira.

Iyi mhando yepamusoro uye chishandiso chemberi. Inoshandira chero bhizinesi, kwete kungoita franchise. Naizvozvo, nekushandisa up-to-date analytics, iwe unozokwanisa kuunza fenicha kugadzirwa kune nyowani dzakakwirira dzehunyanzvi. Dzidza nhamba nguva dzose. Zvakare, iyo inonyanya kuratidzwa, inowedzera mikana iwe yekubudirira mune ramangwana. Izvo zvichave zvinodikanwa kuti ugone kubata nemabasa chero e fomati uye ugouya mukubudirira kusinganzwisisike. Iyo inoshanda franchise yekugadzira fenicha haizotarisana nematambudziko.

Naizvozvo, zvese zvichaenda sezvawakaronga.