Franchise. Kune vana, zvisarudzo zvakasiyana siyana zvebhizimusi rinova mhinduro kune zvazvino mamiriro, kana zvichinetsa kubata chete pfungwa yekuwana mhedzisiro ine purofiti. Mukati megadziriro yeiyo franchise, munzira yakadai sevana, vatengi vazhinji vanozokwanisa kufarira iro bhizimusi chiitiko cheichi fomati, neyakagadzirira-kushandisa-mazano mapurojekiti. Kune franchise yevana, zvakanyatsonaka kusarudza muridzi wega zvakazvimiririra, achifunga zvakadzama nezve iyo yakasarudzwa gwara. Nhasi, vatengi vazhinji vanotenga yakagadzirira-yakagadzirirwa vhezheni yeiyo franchise, iyo inoshanda yakazvimiririra padanho rematavi nemapoka, ichibvisa zvachose njodzi dzakasiyana siyana nemisungo. Izvo zvinofanirwa kucherechedzwa kuti iyo yakakwira iyo nhanho yekugona kugona kwedzidzo yeiyi pfungwa, inokwidza mutengo weprojekiti uye inowedzera kuvimbisa mhando yekambani iyi.

Padanho rekutanga, kana uchisarudza mugadziri, zvinofanirwa kuitirwa musangano, panguva yekukurukura zvakadzama zvese zvakatarwa uye tarisiro yekubatana pamwe pane franchise. Mune ramangwana, unogona kuzviziva nerondedzero yemagwaro anodikanwa, ayo anounganidzwa zvakadzama nevashandi vanokwanisa vemugadziri. Iwe ungangoda kumhanyisa mashoma ekushambadzira uye ekushambadzira misangano yevatengi izvo zvinobatsira yako raramo kuti iwedzere kutengesa kwako zvakanyanya. Iwe unogara uine mukana wekumutsa chero mibvunzo nezve franchise yevana, kujekesa mamiriro akasiyana nehunyanzvi hwechiratidzo, kuita hurukuro yakabatana yenyaya iyi. Yakagara ichiratidzwa kuti zviri nyore kwazvo kutora chikamu mukuvandudza bhizinesi nefranchise yevana pane kutanga rako bhizinesi kubva pakutanga chaipo. Mafranchise evana anogona kutengwa nechinangwa chekugadzira zvigadzirwa, kutengesa zvinhu, uye nekupa masevhisi. Ine franchise yevana, vatengi vane mafambiro eiyi fomati vanozokwanisa kushandisa yavo zano uye zano.

Vatengi vachagutsikana nesarudzo yechiratidzo, sezvo nzira yese yekuvandudza yemugadziri ichizobatanidzwa nemabatiro ebasa uye nekuwedzera kwekupa kwemasevhisi. Parizvino, akagadzirira-akagadzirwa mafranchise anofarirwa zvakanyanya pasirese, awana kuvimba kwevatengi netarisiro yekuumba yepamusoro-soro uye inoshanda zano iro rinoshandiswa pamwero mukuru. Sarudzo yemumwe mugadziri pachikamu chemutengi inozokanganiswa neiyo inosimudzira uye inozivikanwa trademark, iyo yanga ichigadzira zita rayo rakabudirira kwemakore mazhinji. Kana iwe ukatenga franchise yevana, ipapo iwe unoziva nekutanga kutevera iyo yakatotsikwa nzira, uko kune kuraira kwechiito chega chega. Nekutora kweiyo franchise yevana, iwe unofanirwa kuisa akasiyana maLevers ebudiriro, iyo hombe iyo icharatidzirwa nevagadziri vepfungwa. Zviri nyore kwazvo kuvaka rako bhizinesi pane rakapedzwa chirongwa pane kugadzira bhizinesi rako pachako nemusika analytics, iyo iwe yaunowana mukana wese kuverenga zvisizvo. Izvo zvinofanirwa kutaurwa kuti ndizvo chaizvo zvakafanira kugara uchivimba nyanzvi pane kuita basa rakazvimirira fomati zvinoenderana nezano rakasarudzika uye chirongwa chakasarudzwa.

Chidimbu chakakosha uye chakakosha chinoramba chiri mamiriro ekusarudza iyo franchise, iyo iwe yaunogona kukurukura zvakadzama nevamiriri veiyo brand, kuti unyatso kusiyanisa pakati pehunyanzvi hwevatengi uye tarisiro yazvino. Chero ipi yakavandudzwa franchise inozogona kuwana yakakura chiyero nekufamba kwenguva, iyo inogona kuvandudzwa pamwe nekugadzirwa kwematavi uye mapoka akapoterera pasirese. Iwe unozogona kushingairira kuvandudza franchise yevana iyo inokwanisa kugadzira iyo inodiwa purofiti nekuwana kune yepasi rose nhanho.

Iyo yenguva pfupi inobviswa franchise chikamu cheinishuwarenzi muma franchise. Mukunzwisisa kunogamuchirwa kazhinji, pfungwa yeiyo franchise inoreva kutengeserana, kupihwa kwemasevhisi, kune yekugadzira chikamu uye yekudyira, kune bhizinesi rehotera, uye basa rekutakura muzvitoro zvepamhepo. Nekudaro, ivo vanoshandawo neiyo franchise muinishuwarenzi yezvinhu zvinofambiswa uye zvisingazungunuke, michina yakakosha, inosanganisira inishuwarenzi yehupenyu, mari yemabhangi emari, uye mari yekuunganidza mari yehunhu, uye kubviswa kwechinguva ndeimwe yemamiriro echibvumirano cheinishuwarenzi. Mune glossary yematemu echibvumirano, iyo inobviswa inoreva chikamu chekukuvara kwakakonzerwa uko kusingabhadharwe neinishuwarenzi kana paine chiitiko cheinishuwarenzi. Nhaurirano yekutanga pakati pevasainira pakuunzwa kwechinobviswa muchibvumirano chefranchise inoitwa pamberi pekugadzwa kwechibvumirano. Kuvapo kwechirevo chakatemerwa kunofungidzira kuti iyo yakawiriranwa yakatarwa huwandu hwekurasikirwa, mune zvemari zvakakwana kana chikamu chakaenzana cheuwandu hweinishuwarenzi kana huwandu hwekurasikirwa, sangano haribhadhare kumubati wemitemo, uye inishuwarenzi yakazvimiririra yega mari, inodzosera kurasikirwa kwepfuma uye kukuvara kwakaitwa.

Huwandu hwekukuvara kune iyo franchise hunotsanangurwa muchibvumirano chinodzoserwa neiyo franchise inishuwarenzi. Yechinguva franchise inobvisirwa mamiriro pasi pechibvumirano chenguva pfupi, zvinoenderana nekukanganisa kurasikirwa nekukuvadzwa kwemuridzi wemitemo zvinoshanda mune yakatarwa karenda nguva, munguva kubva pakutanga kwezuva rakakodzera kusvika kumagumo ezuva rakatarwa kwenguva pfupi franchise. Kana chiitiko cheinishuwarenzi chenguva pfupi chakaitika kare kupfuura nguva yakatarwa uye kusimbiswa nechibvumirano, kambani haizobhadhare kurasikirwa kwepfuma kunoratidzwa mumhando yemari, kufukidza, uye kudzorera muripo wemari. Muchiitiko chekubvisirwa kwenguva pfupi, mune iyo nguva yechiitiko cheinishuwarenzi yapera, iyo yekuremerwa kwenguva pfupi haishande uye haibhadharwe. Yenguva pfupi franchise inobviswa bhizinesi reinishuwarenzi chinhu chinobatsirana, maviri-mativi mamiriro emapati, zvinobatsira uye zvinobatsira, zvese kune inishuwarenzi uye kwete pasina bhenefiti, inobatsira uye inoshanda kune inshuwarisi. Iyo yenguva pfupi franchise inishuwarenzi inowana mukana wekusabhadhara zvinokuvadza kumutengi kana zvikaitika kukuvadzwa kudiki, nokudaro zvichigadzirisa mashandiro emashandisirwo esangano reinishuwarenzi uye mutoro webasa maererano nenhamba yevashandi, kuchengetedza pamubhadharo wevashandi vekambani yemufriji. Zvakare, chiitiko cheinishuwarenzi hachifanirwe kumuka uye haufanire kushandisa chinobviswa, muridzi wemitemo anogamuchira mabhenefiti epanyama kubva pamutengo weinishuwarenzi, yakakura iyo inobviswa, yakachipa inishuwarenzi, uye zvinopesana.

Iyo franchise yeimba yekuchengetera inoshandiswa mune yakafara fomati, ine mukana wekuti ichazadziswa zvizere munzira yakasarudzwa. Warehouse franchise inopinda mune zvebhizimusi zviitiko nevatengi vazhinji vanoona ramangwana mukuchengetedza zvigadzirwa zvakasiyana, zvigadzirwa, uye nhumbi. Iyo franchise yekuumbwa kwerisiti uye kudyiwa kwemidziyo mumatura ichaitwa pamutengo wakatarwa, unozoenderana nezvose zvinodikanwa kuti ugadzire bhizinesi, kusanganisira inozivikanwa brand yemugadziri. Iwe unozogona kutsvaga akakodzera mugadziri uchishandisa yakatsaurwa chikuva kunyora akasiyana vatengesi. Mushure mekusarudza mudiwa waunoda, iwe unofanirwa kuita hurukuro, inoenderana neiyi, nekuvapo kwechibvumirano, hukama hwebhizinesi hunotanga kuvakwa nekusaina chibvumirano. Zvisinei, kana iwe ukasarudza kutenga franchise, iwe uchada kuvandudza ruzivo rwako nekukwanisa kuenda kumisangano yevamwe ine chokuita nekuwedzera ruzivo rwako mukushambadzira uye kushambadzira.

Nerubatsiro rweyakagadzirirwa-yakagadzirirwa zano, iwe unogona kugadzira yepamusoro-soro uye inobudirira kufambiswa kwebasa iyo inokuudza maitiro ekuita bhizinesi rakakodzera. Kana zvikaitika mamiriro akasiyana anonetsa kurarama wega, unofanirwa kuyeuka kuti iwe unogona kugara uchitsvaga rairo rakakodzera kubva kumugadziri. Iyo franchise yeimba yekuchengetera ichave ichikwanisa kutaura nechivimbo kuti ichabvisa mukana weakasiyana njodzi nenjodzi zvinogona kukanganisa kufamba kwebasa. Nekufamba kwenguva, yako yekuchengetera franchise projekti vashandi vanozowana hunyanzvi hwekutanga, izvo zvinobva zvabatsira kurongedza kusimudzira kweako aripo brand. Kuvapo kwefranchise yeimba yekuchengetera kunopa kwete chete kune chengetedzo yezvigadzirwa asiwo kune kupihwa kwakakosha masevhisi. Vazhinji vezvemabhizimusi vanosarudza matura edzimba ayo achashanda zvinoenderana nezano rakagadzirwa, kutanga kubva pane chirongwa chakabudirira. Kana iwe uine matambudziko akaomarara ezvisungo zvakasiyana zvausingakwanise kuzvigadzirisa wega, unofanirwa kufonera mupi weprojekti kuti uwane rutsigiro uye nemazano anoshanda.

Mhinduro yakanakisa yehofisi yako ndeye kutenga franchise yeimba yekuchengetera, uine akati wandei maonero akasarudzika ekuzadzisa zvinangwa zvako.

Imba yekuchengetera nechitoro zvinokupa huwandu hwepamusoro hwemakwikwi nekuti iwe unoita bhizinesi chirongwa zvizere maererano nemhando yekutanga yechiitiko chakaita mushandirapamwe wekubudirira. Paunenge uchiita franchise, unofanirwa kunyatsonzwisisa kuti haufanire kutsauka pamitemo yakapihwa. Zvikasadaro, iwe unogona kutorerwa iyo kodzero yekutengesa iyo imba yekuchengetera. Izvo hazvifanire kubvumidzwa sekushanda pamwe neakaga oga muparidzi mune rakabudirira sangano anokupa iwe unokosha kukwikwidza kumucheto. Iwe unofanirwa kubata yako yekuchengetera uye franchise chitoro kuitira kuti kambani yako ive nemukana wese wekuwana yakanyanya purofiti mhedzisiro. Ita zvine hunyanzvi uye zvakaringana kune azvino mamiriro kuti usazosangana nematambudziko gare gare.

Paunenge uchiita zvinhu, imba yekuchengetera, zvinhu, chitoro, uye franchise yekuchengetedza zvitoro, unofanirwa kuyeuka kuti unosungirwa kupa mutengesi nemushumo wemwedzi. Pamwe pamwe nemishumo, iwe unofambisa imwe muzana yemari inowanikwa pamwedzi. Imari yemubhadharo uye kushambadzira kwepasirese kushambadzira. Kutorwa pamwechete, idzi mbiri dzekuchengetera uye chitoro franchise zviyero zvinogona kunge zvingangoita 9%. Iwo mashoma mavhoriyamu eaya anotamisirwa muhuwandu anogona kubva kubva ku3% pamwedzi. Ipa imba yako yekuchengetera uye chengeta kutarisisa kwakaringana nekukudziridza ivo vachishandisa ruzivo rwaunogamuchira kubva kune franchisor. Ipapo iyo franchise inounza yakawanda purofiti.

Mukati yekuzadzikiswa kwemabasa akaisirwa, haufanire kuita zvikanganiso kuti usadonhedze mwero wekuvimbika kwevatengi. Inofanira kunge iri yepamusoro sezvinobvira, nekudaro, zvinofanirwa kuti ugare uchishanda pane izvi. Kana uchizadzisa imba yekuchengetera franchise, iwe unofanirwa kugara uchiisa chigunwe chako pamhepo, uchiita ongororo yezvazvino mishumo. Statistical Reporting inoita kuti zvikwanisike kubata nyore nyore nemaitiro ekugadzirwa kwechero fomati. Iwe unofanirwa kutungamira iwo musika nedanho rakakura kubva kune vanopikisa, kana iwe uri kuita muchitoro kana depo franchise, ipapo zvinhu zvako zvichave zvakarongeka. Asi pasi pemitemo yakatarwa.

Uye zvakare, haufanire kutyora mitemo yenyika iyo yaunoshanda. Izvi zvinokusunungura kubva pakubhadhara faindi nezvimwe zvirango kubva kumasangano ehurumende. Ita zvinotevera franchise uye ipapo uchave unobudirira.