Yakaderera-mutengo franchise inoshanda muhupamhi uye hukuru fomati yevatengi vanoda kushanda neUSU Software. Iwo manejimendi ekambani yedu akagadzirira kupa kodzero kune dzakasiyana siyana vemabhizimusi kuti vawedzere zvinoenderana neyakagadziriswa chirongwa mukusimudzira kweakafararira renji risingadhuri mafranchise nemapurojekiti. Zviratidzo zvisingadhuri franchise zviri nyore kwazvo kuvandudza zvinoenderana nemakambani mazhinji anofarira kubatana kwenguva refu nesangano semubatsiri. Kune huwandu hwakazara hwenzvimbo dzinofanirwa kuverengerwa kune bhizinesi uye yakachipa-mutengo franchise, kuti uwane masangano epamutemo ekupa zvirongwa zvedu nekugadzira yavo yekuvandudza mazano. Ma-franchise akadhura-mari anobatsira kumisidzana pamwe nehunyanzvi uye yazvino kambani USU Software, muchimiro chekuita biz pane chakanakisa chiitiko chakapihwa, uchipfuura nhanho dzakakodzera dzekusimbisa nekusimudzira. Nekudaro, femu yedu yakwanisa kubudirira kuita zvirongwa uye mazano nenzira dzakasiyana kwenguva yakati.

Hofisi yedu, ine zita rakamisikidzwa, pamwe nemazano ekutengesa, matekinoroji akaunganidzwa pamusoro pemakore, anonyatsotsigira chero mutengi. Panyaya iyi, masangano epamutemo anofarira kudyidzana, pamubhadharo wakasiyana, anogona kutenga kuvandudza kwavo zano rakakodzera kwazvo rinovafadza kuti vagadzire kumhedzisiro yavanoda. Ma-franchise anodhura anodhura anobatsira mukusimudzira mapurojekiti akasiyana siyana emahofisi mazhinji anofarira kurudziro yekambani USU Software. Parizvino, mashandiro ekugadzira ekushambadzira akadhura-emahara mafranchise ane runyorwa rwemagazini emudiwa akagadziriswa. Kunyanya kutariswa kunobhadharwa kune asingadhuri mafranchise panguva ino yekumisikidzwa mumunda wezvemabhizimusi chiitiko nekuti mazano mazhinji akasarudzika mukuumbwa kwavo uye nekwavo. USU Software vatengi vanofarira munzvimbo dzakasiyana siyana idzo hofisi yemazuva ano inogona kupa yakapihwa gadziriso yakagadzirirwa zvakakwana. Kudyidzana kubatsirwa nesangano redu kunotendera kuti usashandise zvaunoedza kuita kunzvimbo dziri kure asi uchikura zvakanyanya munzvimbo hombe.

Panyaya iyi, masangano mazhinji ekutengeserana ari munzvimbo dziri kure anogona kufarira kupa kubatana nekambani USU Software, iri mukati memiganhu yavo, kugadzira biz. Mari inodhura yakadhura mafranchise anga achangowana kuwedzera kwakanyanya, achikwezva vese vamiriri biz venyika yedu nevatengi vekunze. Bhizinesi rine yakachipa-mutengo franchise ibasa rezviitiko iro rinosanganisira kutsvaga vatengi vanofarira zvirongwa, zvinyorwa, mazano, akasarudzika uye akasiyana muchimiro. Akachipa mafranchise anovakwa nenzira yekudzokorodza nemapato anopedzisa akavimbika epamutemo zvibvumirano zvibvumirano. Iyo iripo biz mune ino kesi haiwanzo kutakura yakakosha chikamu chemitengo inosangana nenjodzi yayo, nekuti izvi zvinhu zvinoderedzwa. Nekudaro, hazvigoneke kuita bhizinesi njodzi, nekuti mune iyi mukana mukana wekutadza unodzikiswa uye kuderedzwa kuita zero. Yakachipa-mutengo kana yakachipa mafranchise, inokura kusvika padanho rinodiwa, nemhedziso yekubatana nesangano USU Software.

Pakati pese, mamiriro evatengi, senge madiki, epakati, uye makuru mabhizinesi, akafanana mukuumbwa kwavo, saka mikana yekubudirira kubatana zvakafanana maererano nevatengi vese. Iwo asingadhuri mafranchise 'mazano mune izere rondedzero akasiyana maererano nesangano redu, iro rakagadzirira kuve chinhu chehutungamiriri nenzira yekutengesa kwezvirongwa zvaro zvakagadziriswa, pamwe nemakambani emakambani ezvirongwa. Chikamu chemutengo wekutanga bhizinesi chinobva chave chinhu chemitengo yemitengo yakaderera sezvo zano iri richifadza kune vese vezvemabhizimusi vanobva kunzvimbo dzakasiyana dzemuno nekunze mavambo. Biz ine runyorwa rwemazano akavakirwa pamitengo yakaderera-mutengo ane madhairekisheni akasiyana uye saizi, kune ese ari maviri mabhizimusi madiki uye makuru, ayo anogona kuvhurwa nemutengi mukubatana nekambani USU Software. Nemafranchise madiki-emutengo, mutengi wese anoda kuvhura rake bhizinesi, iro rinogona kupihwa munzvimbo dzakasiyana siyana dzekuvandudza. Kubatana kune zvibereko, sangano redu rakagadzirira kugovana nuances akati wandei webhizimusi rakabudirira, kuve muchengeti mune chero eanoteedzerwa nzira dzemazuvano, mune mamwe maitiro. Tinogona kutaura nechivimbo kuti nyanzvi dzinotungamira vatengi vadzo kune chinokunda mhedzisiro, nekuitisa misangano pakushambadzira uye kushambadzira, uchivadzidzisa kutengesa zvakasiyana zvinhu, zvigadzirwa, nenzira kwayo kupa masevhisi uye zviitiko zvakasiyana siyana.

Iwe unozodzidza zvakawanda zvakasiyana zvakakosha kuva akakosha matanho munzira yekubudirira uye budiriro nuances. Zvekuumbwa kwemagwaro, iwe unodawo kudzidza kubva kuvashandi vedu, avo vanotsanangura danho rezvakakodzera kugadzirwa kwemapepa ekutanga. Zvishoma nezvishoma, iwe unokwanisa kudzidza akakosha matanho ekufamba mubhizinesi, ayo anotendera iwe kuti uite zviito zvinotevera zviito. Ma-franchise ane mutengo wakaderera, kusvika pamwero wakaringana, anoda kudyara kwemari, sezvo zvichidikanwa kuisa mari zvishoma nezvishoma, uchifunga nezve njodzi dzese. Asi zvakakosha kuti uzive kuti njodzi, mune ino kesi, ishoma mari, sezvo usiri kutanga biz kubva pakutanga, asi kusimudzira rakatokwidziridzwa uye rakakurumbira zita rinozivikanwa nevateereri. Nyanzvi dzinokuudza mashandiro aungaita nemazvo nekusimudzira nzira dzeInternet, chii chinofanirwa kuitwa kuti uwane mhedzisiro yaunoda pane akasiyana mapuratifomu ekutengesa. Zvakare, ndeapi mashandisirwo anoita zvine musoro kukudziridza, uye ndeapi aunongoshandisa nguva pairi, zvine chekuita neicho iwe unovimbika unoperekedza mumunhu wevashandi uye iyo USU Software kambani.

Mutengi wega wega anosarudza chirongwa munzira yavo, kuve nerubatsiro rwemari kuona kugona kweshoko. Pakutanga, havazi vese vanokwanisa kushandisa mari hombe pa biz, vatengi vazhinji vemadhora madiki emafranchise vanoedza kudyara mune yakaderera fomati, yeiyo reinshuwarisi, mune zviitiko zvisingafanoonekwi. Bhizinesi hombe, muchiitiko ichi, kudikitira, kune chete muzvinabhizimusi akasimbiswa ane ruzivo uye kugona kwemari, asi hofori yakadaro inogona kuzvimiririra kutanga kusimudzira kwayo kwayo yega. Kuti utenge chero mafranchise, iwe une mufananidzo uzere weiyo projekiti mharidzo, iyo vashandi vanogona kukwevera zvakadzama, kuunza mutengi kumusoro. Kupfuurirazve, mushure mekuyera zvese izvi iwe pachako, ita sarudzo chaiyo yekutenga iyo-yemutengo-pfupi franchise. Izvo zvakakosha kuti uzive kune avo vane chivimbo uye vakagadzirira kushanda vanogona kugara vachiwana mhedzisiro yakanaka ivo yavari kuvimba nayo. Iwo akavandudzwa emitengo yakaderera-mutengo, iyo USU Software kambani, inopa vanamuzvinabhizimisi nenzira dzakasiyana mumunda wechiitiko, yekubatana kune zvibereko kwenguva refu.

Imotokari franchise inogona kuunza zvakakosha kubhizimusi uyo anosarudza kuita chirongwa chakadai mudunhu reguta rake. Kushanda nefranchise pachayo kunosanganisira kudiwa kwekutora zvimwe zvisungo kune franchisor. Chekutanga, kana uchitengesa mota franchise, unosungirwa kubhadhara mubhadharo pakutanga chaipo kwebhizinesi rako, rinozosvika pa9 kusvika ku11% yemari yekutanga. Iyi imari yemari-yemari. Iyi ndiyo fizi inoisa mucherechedzo wekutanga kwekudyidzana neanozivikanwa trademark. Kupfuurirazve, nekushandisa iyo franchise yemotokari, iwe zvakare uchabvisa imwe mari pamwedzi kubva kune franchisor.

Kutanga, pane mvumo, mubhadharo, huwandu hwayo hunogona kusiyana uye zvinoenderana nemari yaunowana. Royalty inoverenga 2 kusvika 6% yemari yawakawana mukati memwedzi. Kupfuurirazve, kana uchitengesa mota franchise, iwe zvakare unosungirwa kubhadhara mupiro wezviitiko zvekushambadzira muhuwandu hwe1 kusvika 3%, inozoverengerwa kubva kuhuwandu hwehuwandu hwauinako mukati memwedzi mumwe chete.

Kana iwe ukafunga kuenda mukati kune mota, wobva wasarudza yakakodzera mhando. Kuti usarudze yakasarudzika sarudzo, musika wefranchise kana chitoro chinoenderana paInternet chakakodzera. Iyo inonyora akasiyana mabrand uye iwo mamiriro uye mamiriro ekudyidzana navo. Iwe unogona zvakare kupinda munhaurirano dzakananga kuitira kujekesa mamiriro acho uye sarudza yakasarudzika sarudzo kwauri. Idzo mota dzinoita mushe mushe kana iyo franchise ikaitwa nemazvo. Ehe, ivo vanofanirwa kushandirwa nenguva, kuwedzerwa mafuta, kushandura mafuta uye, kazhinji, kuongorora mamiriro ehunyanzvi.

Zvakare, zvinyorwa zvemotokari zvinofanirwa kunge zvakarongeka. Uye zvakare, iyo franchise inopawo mamwe mamiriro anofanirwa kusangana. Semuenzaniso, inogona kuve yekunze dhizaini yemotokari, pamwe nekugadzirwa kwemukati.

Vashandi vako vanoshanda pasi pemotokari inotengesa mota vanofanirwa kupfeka zvipfeko zvinoenderana nekodhi yemadhirezi. Uyezve, iwe unofanirwa zvakare kuyeuka kuti iwe unoshanda semumiriri wechiratidzo muguta rako uye unofanirwa kuchengetedza yakakwira mwero wekuvimbika kwevatengi. Bata pamwe nemotokari franchise padanho repamusoro rehunhu uye usaregeredze zvinoita kunge zvisingakoshi ruzivo. Iwe uchakwanisa kutsungirira chero matambudziko kana iwe ukaita yekutanga gadziriro. Inosanganisira kuita zviitiko zvekuongorora zvemhando dzakasiyana. Chekutanga kuongorora kweswot.

Nayo, iwe unozogona kunzwisisa zvakanakira nekuipira mota yako franchise unayo. Tevere, iwe unofanirwa kuteerera kune iyo analytical data maererano nevakwikwidzi. Iyi ndiyo chete nzira yaungazive vakwikwidzi vakuru vanozokupindira uye vanoedza munzira dzese dzinogona kuchengetedza iwo niches emusika avanogara kwenguva yakareba.

Imotokari inoshanda-fambisa zvakanaka inokupa iwe kuyerera kwakakosha kwemari nekuda kwekuti vanhu vanozotendeuka kwauri vachida sekambani inopa sevhisi yakanakisa. Kubata nemotokari franchise kunogona kuzviisa pasi pemamiriro akasiyana siyana. Pamusoro pechisungo chekubhadhara dzakasiyana siyana, iwe unogona zvakare kutora zvimwe zvisungo. Semuenzaniso, kutengwa kwezvimwe zviwanikwa uye zvinoriumba kubva chaizvo kune avo vanogovera izvo uyo anotengesa mari achakurudzira kwauri. Shanda neyakawandisa kukanganisa mota franchise yekuwedzera bhajeti yemari. Mushure mezvose, haufanire kungobhadhara yako chete mari asiwo kugashira mari.

Iwe zvakare unofanirwa kupa kusvika ku10% yemari yako yemwedzi nemwedzi uchifarira franchisor. Kuita zviitiko nemotokari zvinogara zvine njodzi. Ndokusaka yako franchise inoda kuve yakagadzirirwa kuti igare yakasimba mune chero mamiriro, kunyangwe zvisingatarisirwi. Iva nemahara kuitira kuti iwe ugare uine mashandiro ekushanda. Iko kuwanikwa kwemvura zviwanikwa zvemari inogara iri chengetedzo cushion iyo ichizokubatsira iwe kunze mune yakaoma mamiriro.

Kuteedzera franchise inotengesa mota kunoita kuti iwe ubudirire kubata chero bhizinesi rako razvino uye uve muzvinabhizimusi akabudirira kwazvo Haufanire kutambura nekurasikirwa nekuda kwekuti iwe unozoshandira vatengi avo vakataura navo zvine hunyanzvi hwekuita uye mhando. Uyezve, iwe unenge uine yepamusoro-yekupedzisira mhando yekutengesa yauinayo, inova magineti evatengi mukati mawo. Imotokari franchise haina kungozara nenjodzi, asi zvakare inopa mukana wekuita mari yakanaka. Izvi zvinofanirwa kushandiswa kuitira kuti usarasikirwe nemikana. Kushanda mota franchise chirongwa chine bhizinesi chine njodzi nekuda kwekuti hapana kana munhu anogona kudzivirira tsaona, nekudaro, unofanirwa kuve nemagwaro akakodzera. Iyi inishuwarenzi inopesana netsaona, uye kuongorora kwehunyanzvi, uye zvimwe zvinyorwa, izvo zvinodiwa nemitemo yenyika.

Shanda nefranchise yemota zvinoenderana nezvinodiwa nemufranchisor kuitira kuti asazowana chero zvirevo, nekuti unogona kuongororwa chero nguva ukabatwa kuti hausi kuzadzisa zvaunosungirwa maererano nemirau. Kuti udzivise izvi, unofanirwa kushandira mutengi wega wega anoshanda sekunge aive mumiriri wechiratidzo. Nenzira, mota franchise inogona kusimbiswa neyakavanzika nzira yekutenga. Munhu akazvivanza semutengi achauya kwauri uye anoshandisa masevhisi kana kuyedza kutenga chigadzirwa. Kupfuurirazve, vanozobatana nevashandi vako uye, semhedzisiro, siya mhinduro kune franchisor akavashandira. Izvi zvakakosha kwazvo kufunga nezvazvo kuitira kuti kutaridzika kwemunhu akadaro ane cheki kurege kuuya sekushamisika.

Ingoenderana neumwe neumwe wevatengi vanonyorera nenzira imwechete sekunge ari kukuyedza nezve mhando yebasa.

Franchise. Iyo indasitiri yekurapa inofanirwa kuyeuchidzwa kuti ichashandiswa muhupenyu hwese hwevanhu vezera rakasiyana uye nyika. Ichi ndicho chikonzero iyo yekurapa yekuendesa franchise iri mune yakanyanya kudiwa uye haife yakambononoka. MaFranchise mune zvekurapa anouya kubva kune yakagadzirira-yakagadzirirwa pfungwa iyo ine yakakosha zano. Paunenge uchitenga franchise yezvekurapa, iwe unofanirwa kutanga watarisa runyorwa rwevanogadzira varipo vanowanikwa pane akazvitsaurira mawebhusaiti. Iine runyorwa razvino rwevaridzi, iwe uchave unokwanisa kusarudza kudyidzana nerunyorwa rweanonyanya kubatsira mabhizinesi mazano.

Panyaya iyi, zvinofanirwa kucherechedzwa kuti vazhinji vanogadzira mapurojekiti akasiyana siyana vane mukana wekuverengerwa padanho repamusoro, vane mukurumbira wepasirese. Mamwe marangi anogona kutora makore mazhinji kuti agadziriswe, saka zvinofanirwa kunzwisiswa kuti mutengo weprojekti wakasanganiswa uchave une zita hombe mumafomati epasi rese. Kubudirira mune yekurapa franchise mukana wekugadzira rako bhizinesi zvinoenderana neyakagamuchirwa chirongwa, icho chakagadziriswa nevashandi vemugadziri munzira yakasarudzwa. Uine zano rakagadzirirwa, iwe unogona kubvisa padanho rakadzama chero njodzi yekugadzira kambani, nekuti ichaita zvinoenderana neyakagamuchirwa uye yakagadzirirwa chirongwa chakagadzirwa. Kana iwe uchida kudzidza zvakawanda nezve zviwanikwa, iwe unofanirwa kuenda kune yakasarudzika saiti kune yakakosha ruzivo. Mushure menguva yakati rebei, kana muchibvumirana nezve mukana wekubatana, unofanirwa kutanga kusaina zvibvumirano zvekudyidzana. Izvo zvakakosha kuti uzive kuti mushandi wega wega anozoita kudzidziswa kwakakosha kune zviwanikwa zvesarudzo yakasarudzwa, izvo zvinomubatsira kuti afambise zvirinani kushambadzira uye kushambadzira maitiro.

Kuti uwane mhedzisiro yaunoda, mutengi anofanirwa kutevedzera zvizere nuances dzeyekuvandudza nzira iyo mugadziri akapfuura nayo. Kana iwe uchida kugadzira yemhando yepamusoro uye inoshanda zvinyorwa, saka, mune ino kesi, vamiriri vekambani yekugadzira vanokwanisa kubatsira zvizere. Izvo zvinofanirwa kutaurwa kuti zviri nyore kushanda mukati mehurongwa hweaya mashandiro ekushanda, nokudaro uchipedzisa rwendo munzira yemugwagwa watofamba. Zviri nyore kwazvo kukura rako bhizinesi pane kutanga kuvaka kambani kubva pakutanga uine yakawanda misungo. Mune ino kesi, kana iwe uchitenga fomu yekurapa fomu, iwe unotanga kunzwa kutsigirwa kwakawanda kubva kukambani yekugadzira mukugadzira yakagadzirirwa-yakagadzirirwa mazano nezano. Panguva ino iripo, tichipa mamiriro azvino, chakanyanya kukosha mukana wekutenga zvigadzirwa zvekurapa, izvo zvinozogadzirwa nekambani yekutengesa. Izvo zvinofanirwa kutaurwa kuti ekurapa mafranchise akasiyana siyana sechero imwe sarudzo yekugadzira mazano ebhizinesi.

Kuti uwane mhedzisiro inodiwa, mutengi anofanira kutevedzera zvizere zvese zvakataurwa nezvinodiwa kumutengesi wemuchina. Kune zvakawanda zvakawanda tarisiro mukuvandudza yakagadzirira-yakagadzirirwa zano pane mukugadzira yako pachako chirongwa icho chinozobudirira chete neyemabhizimusi. Zvakachengeteka kutaura kuti iwe haugone kukanganisa nesarudzo yefranchise munzvimbo dzekurapa nekuti chikamu chakasarudzwa chagara chiri bato rakakurumbira richida kusimudzirwa. Kana iwe uine chero mibvunzo, zvakanakisa kutsvaga rubatsiro kubva kune musiki wekurapa kutumira franchise, sezvo njodzi yekukanganisa ichawedzerwa. Chisarudzo chakanyatsoenderana nemutengi uyo anoda kuvandudza rake bhizinesi mukana wekutenga franchise yezviratidzo zvekurapa zveyakakurumbira uye inozivikanwa brand. Kuti uwane mhedzisiro yaunoda, sarudza franchise zvinoenderana nekwaniso yako, uchigamuchira ruzivo mukukurumidza kuita kubva kumunhu ari kure. Munyika isiri pasherufu, marandi anoverengeka anozivikanwa anoshandiswa mune yakawandisa mafomati ehurongwa hwebasa ravo, nekutsvaga kwekutsvaga nzira dzakasiyana dzinotungamira mukukurumidza kubudirira uye kunoedzwa nevamwe vatengi.

Pfungwa yega yega ichanyatso fungidzirwa nezano reiyo musiki wefranchise munzira yekurapa, nekutambira kwekukura kukuru. Kubata nemhando chaiyo yebhizimusi rekutengesa nevashandi vezvekurapa kunozobatsirwa nenyanzvi dzemugadziri, vanozonongedza zvakadzama kuti ndeipi nzira yekutarisa. Iwe unogona kufunga zvakadzama nuances zvekutanga kubatana maererano nehukama hwekudyidzana mumagwaro aripo akasainwa nemutengesi nemutengi. Sarudzo inobatsira kwazvo kune muzvinabhizimusi ndeyekutenga fomu yekurapa, iyo ichawedzera zvakanyanya mikana yekuvandudza kune zvibereko munyika.

Iwo ekunze mota franchise inovimbisa yakakwira mari nekuti mhuri yega yega ine mota inoda kugadziriswa panguva yakakodzera uye kutsiva zvikamu zvemotokari. Kusarudza kodzero yakakodzera yekushandisa imwe mhando yemota dzekunze kana zvikamu zvemotokari zvinokutendera kuti usatombo kunetseka nezveramangwana rako. Kutanga, usati wasarudza iyo franchise, zvakakosha kuti uongorore mwero wekugona kwako kuverenga, uchifunga zviwanikwa zvemari uye mukana wekushandisa kwavo, ongorora chakanangwa nemotokari dzedzimwe nyika, uchichienzanisa nezvinodiwa nevatengi. Uye zvakare, zvakakodzera kuti utange waongorora musika uye makwikwi, kunyoresa sangano, kuunganidza magwaro anodiwa, kuroja nzvimbo, nezvimwewo. Zviri nyore kwazvo kutenga franchise uye usatombo kunetseka nezvemabasa akaoma, akadai sekushambadzira uye kusvira kwevatengi nekuti kushambadzira hakudiwe kune yepasi rose mhando. Nekutenga franchise, kwete chete kodzero dzekushandisa zita, mota dzekunze asiwo data pane manejimendi, kutengesa, kuyedza, uye zvakajairika vatengi base inopihwa.

Iye mutengesi anotanga kushanyira kuvhurwa kwemasalon matsva nezvitoro, achipa kuraira kumuridzi wekambani nekugadzirisa nyaya dzakasiyana siyana, kupihwa logo, uye webhusaiti. Yese data pamusoro pedzimwe nyika mota uye mota dzakapinda mudhatabhesi, iyo yakafanana kune franchise matavi, inotsvaga zviri nyore mhando dzinodikanwa uye zvigadzirwa zve auto zvikamu. Webhusaiti yekambani inoratidza ruzivo rwese rwekutsanangura nzvimbo yezvitoro uye salons, uko vatengi vanogona kunyorera mazano, rubatsiro, uye kutenga. Kuti usarudze mukana wakakodzera wefranchise, iwe unofanirwa kutendeukira kune iyo franchise catalog, uko kupihwa kubva kune vema franchisers kuenda kuma franchisees kunoratidzwa. Nyanzvi dzedu dzekatalog dzinokubatsira nesarudzo uye kuongororwa kwemotokari franchise, ine ruzivo rwakadzama pamusoro pemamiriro uye mutengo, uchifunga nezve mupiro wemari uye mari. Iyo franchisor inoisa iyo bundu-sum fizi uye yakaenzana zvese zvinodhura, pasina iyo chibvumirano hachipedzwe uye kodzero yeiyo franchise inotamiswa. Kunze kwezvo, nyanzvi dzedu dzinogona kukuperekedza pamisangano nekutaurirana, vachipa rubatsiro rwemutemo nemagwaro.

Kuti uwane rumwe ruzivo rwakadzama, unofanirwa kubata nyanzvi dzedu kuti dzibatsirwe. Iyo katarogu haina chete franchise chete, asiwo ongororo yevatengi, zviri nyore kusarudza chakakodzera kupihwa, uchifunga nezvekupatsanurwa kwedhata neboka. Isu tinofara kukuona iwe muzvikamu zvevatengi vedu uye tinotarisira kune hukama hune zvibereko.