Izvo zvinofanirwa kutaurwa, chikafu chekudya, sechinhu chakasikwa chevanhu, chinoshandiswa mukati mezuva nevanhu vezera rakasiyana uye nyika. Ichi ndicho chikonzero nei mafranchise echikafu ari muchikumbiro chakakura chisingambomira kupa saizi yepasi. Iyo franchise sekudya kwezuva nezuva kwevagari, vatengi vazhinji nemufaro vanoda kutenga nekuvandudza huwandu hwakawanda hwevatengi. Nekuwanikwa kweiyo franchise yechikafu, iwe unofanirwa kutanga wafunga nezve rondedzero yevagadziri varipo avo vari munzvimbo dzakasarudzika dzemafomati akasiyana. Iine rondedzero iripo yevaridzi, zvinhu zvinogona kuve zvakasiyana, sezvo uchikwanisa kusarudza kudyidzana nekusimbisa muhomwe yako. Mukubatana uku, zvinofanirwa kucherechedzwa kuti vazhinji vanogadzira mapurojekiti vane epamusoro-soro chikafu maficha ane mukurumbira wepasirese.

Iko kuvandudzwa kwemamwe mabhureki kunogona kutora makore mazhinji, saka iwe unofanirwa kunzwisisa kuti mutengo wepurojekiti yakapera unoumbwa kubva kuzita hombe-zita rezita rechiratidzo chemafomati epasi rese. Ukuru hweiyo franchise yezvakanaka iri mune tarisiro yekugadzira rako bhizinesi, zvinoenderana nechirongwa chakamisikidzwa, icho chakagadziriswa nevashandi vemugadziri wenzira yakasarudzwa. Nekutambira kweakagadzirira-yakagadzirirwa zano, iwe unokwanisa kubvisa padanho rakadzama chero njodzi yekugadzira kambani, nekuti iwe uchiita zvinoenderana neyakagadzwa uye yakanyatso kuyedzwa yakagadzirirwa-yakagadzirirwa chirongwa. Kana iwe uchifarira ruzivo rwakadzama nezve mutengesi, iwe unofanirwa kutarisa kune yakasarudzika saiti iyo iine ruzivo rwakakosha. Mushure menguva yakati rebei, vabvumirana nezve mukana wekubatana, munhu anofanirwa kuenderera achisaina zvibvumirano pazvinhu zvinowirirana zvekudyidzana. Izvo zvinofanirwa kutaurwa kuti mushandi wega wega anowana kudzidziswa kwakakosha kubva kumutengesi wezano rakasarudzwa, iro rinovabatsira zvirinani kufamba mukushambadzira uye kushambadzira maitiro. Kuti uwane mhedzisiro yaunoda, mutengi anofanira kutevedzera zvizere neyakaitika nzira yekuvandudza iyo mugadziri apfuura.

Kana iwe uine chaunoda kugadzira yepamusoro uye inoshanda inotsigira zvinyorwa, ipapo vamiriri vekambani yekugadzira vanokwanisa zvakare kubatsira zvizere mune iyi nyaya pakutanga. Izvo zvinofanirwa kutaurwa kuti zviri nyore kuita mukati mehurongwa hwezviito zvakaratidzwa zvekushanda, nokudaro tichigadzira nzira munzira yakatotsikwa. Zviri nyore kwazvo kukudziridza yako wega bhizinesi rekuita pane kutanga kubva pakutanga chaipo kuvaka bhizinesi riine yakawanda misungo. Mune ino kesi, nekutengwa kweiyo chikafu chekudya, iwe unozonzwa kwakakosha rutsigiro kubva kune yekugadzira femu mukugadzira yakagadzirirwa-yakagadzirirwa mazano nehurongwa. Parizvino, tichifunga mamiriro azvino, chakanyanya kukosha chinoramba chiri mukana wekutenga zvigadzirwa uye chikafu chakagadzirwa, nekuti chinofanirwa kunzwisiswa kuti uyu muratidziro wakanyanya kukoshesa. Kudya franchise kwakasiyana siyana sezvaunogona kufungidzira nhungamiro ine runyorwa rwemhando dzechikafu, icho chinosanganisira confectionery nziyo, ine yakafara misika kudiwa. Kuti uwane chikafu chitsva, haufanire kuregedza mugadziri wako nekuburitsa chiratidzo.

Kune zvakawanda zvakawanda tarisiro mukuvandudzwa kweyakagadzirirwa-yakagadzirirwa zano pane mukuumbwa kweako wega chirongwa, icho chine analytics chete kubva kudivi reanamuzvinabhizimusi. Zvinogona kutaurwa zvechokwadi kuti nesarudzo yechikafu chekutengesa, hauna kurasika, nekuti indasitiri yezvikafu yagara iri bato rinodaidzwa kukwidziridzwa. Kana iwe ukatanga kuve nemhando dzese dzemibvunzo, saka zvinonyanya kukosha kuzvigadzirisa nemusiki weiyo franchise yechikafu, nekuti njodzi yekukanganisa inodzikiswa. Sarudzo chaiyoiyo kune mutengi anoda kuvandudza rake rekuita bhizimusi tarisiro yekutenga chikafu chekudya kubva kune inozivikanwa uye inozivikanwa brand. Kuti uwane mhedzisiro yaunoda, sarudza franchise zvinoenderana nekwaniso yako, nekutambira ruzivo mune iri kure inokurumidza chiito mushandisi modhi. Kupoterera pasirese, mafranchise evamiriri vakasiyana vezvinhu zvinozivikanwa mabhenji anoshandiswa mune yakawandisa fomati, ine enguva dzose yakasarudzika nzira dzekuda dzinotungamira mukukurumidza uye kuratidzwa kubudirira nevamwe vatengi Pfungwa yega yega ine zano rakanyatso fungidzirwa nemusiki weiyo franchise yezvokudya, kuburitswa kune hukuru hukuru budiriro. Iwe uchaita sarudzo chaiyo kwazvo nekutenga chikafu chekudya, icho chinonyanya kuwedzera mikana yekuvandudza kune zvibereko pasirese pasirese.

Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Chigadzirwa chekugadzira franchise ibhizimusi rinogona kubatsira. Kuti ushandise zvinobudirira, unofanirwa kunyatsonzwisisa njodzi nemikana yauchasangana nayo. Ita zviitwa zvako zvinehunyanzvi uye uchiteerera zvizere nemitemo yemuno. Nekudaro, iwe unozogona kunzvenga akawanda njodzi uye kutyisidzira. Nekushandisa franchise, iwe une huwandu hukuru hwezvakanaka iwe zvaunogona kushandisa mumakwikwi ako. Chekutanga, ihwo hunonyatso kuzivikanwa, nekuti iwe unowana mukana wekugadzira kubva kukambani yatove nemhedzisiro inoshamisa mukusimudzira nhumbi dzayo.

Kugadzira kunofanirwa kuitwa nemazvo uye danho rakakodzera rekuchengetedza rinofanira kucherechedzwa. Zvigadzirwa zvako zvinofanirwa kunge zviri zvemhando yepamusoro, uye kushanda nefranchise kunova nechokwadi chekuti mitemo inodiwa yazvino yavepo. Iwe uchave nemukana wese wekuwana mibairo inoshamisa mumakwikwi, nekungoshandisa iyo yese seti yeruzivo uye ruzivo iwe rwaunogona. Ichapihwa neiyo franchisor nekuda kwako kufarira kwako kubudirira.

Kana iwe uchida kubata nezvigadzirwa uye kumisikidza kugadzirwa, saka iyo franchise ichakubatsira iwe kugadzira iyo yakangwara kwazvo optimized bhizinesi chirongwa. Vari kuita otomatiki emabhizinesi maitiro ekuderedza mari yekupedzisira uye nekuwedzera padanho rekushanda kwevashandi. Iyo yakanyatsogadziriswa franchise yekugadzirwa kwezvigadzirwa ichakubatsira iwe kumisikidza hofisi basa seunyanzvi sezvinobvira. Iwe unozokwanisa kuita bundu remari, iro padanho rekutanga rinosvika kusvika ku11% yemari yekupedzisira. Uye zvakare, iwe unofanirwa zvakare kufunga nezve kuti pakutanga, iwe unofanirwa kubhadhara imwe mwero, saka, mwedzi wega wega, ita mimwe miviri mipiro kumaakaundi emufranchisor. Iyo franchise yezvigadzirwa zvekugadzira inogona kusangana nehumwe njodzi, zvisinei, zvachose, mikana yaunowana zvakanyanya kukunda kutyisidzira.

Chekutanga, inzira yehunyanzvi yaunobatanidza neyekutanga. Chechipiri, kushanda pane franchise yekugadzira zvigadzirwa, iwe une mukana weinozivikanwa uye inosimudzira brand. Kuishandisa kuchakupawo iwe yakakosha musoro kutanga pamusoro pevadzivisi vako.

Chikafu chekugadzira chikafu chinowana nzira yekubuda muchirongwa chakagadziriswa chinozadzisa zvinangwa zvemutengi. Chikafu chekugadzira chikafu chakakurumbira, uye chakatsvaga izvozvi pavanorovera pamusika nechisaririra chekunze nekunze chinodiwa kubva kune vatengi. Chiremera pamwe nekunyepedzera, kuve nerondedzero yezvigadzirwa zvekudya, kunogona kuwanikwa pane yakakosha yekutengesa chikuva nevatengi vakasiyana mapurojekiti. Nekupedza kwemaitiro ekusarudza muridzi wemazano akagadzirira, unofanirwa kuenda padanho rinotevera rekugadzira chibvumirano chekuwana kodzero kune franchise. Mushure mekusaina anodiwa uye akakosha magwaro, zvinokwanisika kuzvimiririra kuita basa rezvemabhizimusi pachigadzirwa, uchishandisa huwandu hwakawanda hweakasiyana-siyana mabasa ekudhirowa-kumusoro emabasa ebasa. Kana mutengi nekufamba kwenguva aine mamwe matambudziko akaomarara echikafu, saka anofanirwa kugadziriswa nemutengesi.

Nekuwanikwa kwekambani yakasarudzika franchise, zano remugadziri mapurojekiti ekurudziro anofanirwa kushandiswa asingakundike.

Iyo franchise muApia rudzi rwechiitiko, icho chinofanirwa kuitiswa maererano nemitemo nemirau. Kana iwe ukatyora mirairo yeiyo franchisor, saka hapana chikonzero chekubhadhara iyo franchise zvachose. Naizvozvo, iwe unofanirwa kunyatso kutevedzera ese mirau yakatemwa muchibvumirano uyezve, iwe unenge uine mukana wakakosha kwazvo mumakwikwi. Iyo franchise muApia inofanirwa kuitiswa zvinoenderana nemutemo mirau kuti isatambire matambudziko nezvirango kubva kuhurumende. Uku kushanda kusiri nyore uye zvinongodiwa kuti uongorore zvese zvematunhu matunhu kuitira kuti utore sarudzo dzakanaka. Iwe hauzove nechero matambudziko nekuitwa kweiyo franchise muApia kana iwe ukatora ese matanho ekugadzirira.

Semuenzaniso, pane ongororo yeSWOT, nekuishandisa iyo, iwe unozvipa iwe nemukana wekunyatsonzwisisa kuti chii kushaya simba kuri mune bhizinesi chinhu chiri kusimudzirwa.

A inoshanda-zvakanaka Apia franchise inokupa iwe yakagadzikana mari, nekuda kwekuti iwe haugone kungobhadhara chete pane zvaunoda. Iwe zvakare unozokwanisa kuendesa kusvika ku9% yemari inowanikwa pamwedzi kumaakaundi emufranchisor muchimiro chemitero nemipiro kumabasa ekushambadza pasirese pasirese. Shanda nefranchise muApia, uchiva muzvinabhizimusi akabudirira uye anokwikwidza. Uchave nemukana wese wekukura zvinobudirira uye ipapo haufanire kunetseka nezve kugara zvakanaka kwezvinhu zvako. Kushanda nefranchise muApia kunopa kudiwa kwekutevedzera, mukuwedzera kune zvakatemwa mirau, nemitemo yemitemo yenyika yaunoshanda. Uye zvakare, madhirezi ekupfeka evashandi, makodhi dhizaini yezvivakwa, zvese izvi zvinofanirwa kutariswa uye zvakanyatso kubatanidzwa mune rako bhizinesi chirongwa.

Mushure mezvose, izvo zvinonzi zvakavanzika shopper zvinogona kuuya kwauri chero nguva uye kutarisa kana zvese zvakagadziriswa maererano nemirau uye nemabatiro aunoita vatengi uchishandisa yako franchise.