Izvo zvinofanirwa kutaurwa, chikafu chekudya, sechinhu chakasikwa chevanhu, chinoshandiswa mukati mezuva nevanhu vezera rakasiyana uye nyika. Ichi ndicho chikonzero nei mafranchise echikafu ari muchikumbiro chakakura chisingambomira kupa saizi yepasi. Iyo franchise sekudya kwezuva nezuva kwevagari, vatengi vazhinji nemufaro vanoda kutenga nekuvandudza huwandu hwakawanda hwevatengi. Nekuwanikwa kweiyo franchise yechikafu, iwe unofanirwa kutanga wafunga nezve rondedzero yevagadziri varipo avo vari munzvimbo dzakasarudzika dzemafomati akasiyana. Iine rondedzero iripo yevaridzi, zvinhu zvinogona kuve zvakasiyana, sezvo uchikwanisa kusarudza kudyidzana nekusimbisa muhomwe yako. Mukubatana uku, zvinofanirwa kucherechedzwa kuti vazhinji vanogadzira mapurojekiti vane epamusoro-soro chikafu maficha ane mukurumbira wepasirese.

Iko kuvandudzwa kwemamwe mabhureki kunogona kutora makore mazhinji, saka iwe unofanirwa kunzwisisa kuti mutengo wepurojekiti yakapera unoumbwa kubva kuzita hombe-zita rezita rechiratidzo chemafomati epasi rese. Ukuru hweiyo franchise yezvakanaka iri mune tarisiro yekugadzira rako bhizinesi, zvinoenderana nechirongwa chakamisikidzwa, icho chakagadziriswa nevashandi vemugadziri wenzira yakasarudzwa. Nekutambira kweakagadzirira-yakagadzirirwa zano, iwe unokwanisa kubvisa padanho rakadzama chero njodzi yekugadzira kambani, nekuti iwe uchiita zvinoenderana neyakagadzwa uye yakanyatso kuyedzwa yakagadzirirwa-yakagadzirirwa chirongwa. Kana iwe uchifarira ruzivo rwakadzama nezve mutengesi, iwe unofanirwa kutarisa kune yakasarudzika saiti iyo iine ruzivo rwakakosha. Mushure menguva yakati rebei, vabvumirana nezve mukana wekubatana, munhu anofanirwa kuenderera achisaina zvibvumirano pazvinhu zvinowirirana zvekudyidzana. Izvo zvinofanirwa kutaurwa kuti mushandi wega wega anowana kudzidziswa kwakakosha kubva kumutengesi wezano rakasarudzwa, iro rinovabatsira zvirinani kufamba mukushambadzira uye kushambadzira maitiro. Kuti uwane mhedzisiro yaunoda, mutengi anofanira kutevedzera zvizere neyakaitika nzira yekuvandudza iyo mugadziri apfuura.

Kana iwe uine chaunoda kugadzira yepamusoro uye inoshanda inotsigira zvinyorwa, ipapo vamiriri vekambani yekugadzira vanokwanisa zvakare kubatsira zvizere mune iyi nyaya pakutanga. Izvo zvinofanirwa kutaurwa kuti zviri nyore kuita mukati mehurongwa hwezviito zvakaratidzwa zvekushanda, nokudaro tichigadzira nzira munzira yakatotsikwa. Zviri nyore kwazvo kukudziridza yako wega bhizinesi rekuita pane kutanga kubva pakutanga chaipo kuvaka bhizinesi riine yakawanda misungo. Mune ino kesi, nekutengwa kweiyo chikafu chekudya, iwe unozonzwa kwakakosha rutsigiro kubva kune yekugadzira femu mukugadzira yakagadzirirwa-yakagadzirirwa mazano nehurongwa. Parizvino, tichifunga mamiriro azvino, chakanyanya kukosha chinoramba chiri mukana wekutenga zvigadzirwa uye chikafu chakagadzirwa, nekuti chinofanirwa kunzwisiswa kuti uyu muratidziro wakanyanya kukoshesa. Kudya franchise kwakasiyana siyana sezvaunogona kufungidzira nhungamiro ine runyorwa rwemhando dzechikafu, icho chinosanganisira confectionery nziyo, ine yakafara misika kudiwa. Kuti uwane chikafu chitsva, haufanire kuregedza mugadziri wako nekuburitsa chiratidzo.

Kune zvakawanda zvakawanda tarisiro mukuvandudzwa kweyakagadzirirwa-yakagadzirirwa zano pane mukuumbwa kweako wega chirongwa, icho chine analytics chete kubva kudivi reanamuzvinabhizimusi. Zvinogona kutaurwa zvechokwadi kuti nesarudzo yechikafu chekutengesa, hauna kurasika, nekuti indasitiri yezvikafu yagara iri bato rinodaidzwa kukwidziridzwa. Kana iwe ukatanga kuve nemhando dzese dzemibvunzo, saka zvinonyanya kukosha kuzvigadzirisa nemusiki weiyo franchise yechikafu, nekuti njodzi yekukanganisa inodzikiswa. Sarudzo chaiyoiyo kune mutengi anoda kuvandudza rake rekuita bhizimusi tarisiro yekutenga chikafu chekudya kubva kune inozivikanwa uye inozivikanwa brand. Kuti uwane mhedzisiro yaunoda, sarudza franchise zvinoenderana nekwaniso yako, nekutambira ruzivo mune iri kure inokurumidza chiito mushandisi modhi. Kupoterera pasirese, mafranchise evamiriri vakasiyana vezvinhu zvinozivikanwa mabhenji anoshandiswa mune yakawandisa fomati, ine enguva dzose yakasarudzika nzira dzekuda dzinotungamira mukukurumidza uye kuratidzwa kubudirira nevamwe vatengi Pfungwa yega yega ine zano rakanyatso fungidzirwa nemusiki weiyo franchise yezvokudya, kuburitswa kune hukuru hukuru budiriro. Iwe uchaita sarudzo chaiyo kwazvo nekutenga chikafu chekudya, icho chinonyanya kuwedzera mikana yekuvandudza kune zvibereko pasirese pasirese.

Bhizinesi franchise zvakajairika mubhizinesi renyika nhasi. Mupfungwa yakajairika yeshoko, franchise chibvumirano chakahwirudzurwa nemuridzi wechiratidzo (tekinoroji maitiro, zvivakwa zveruzivo, chiratidzo, bhizinesi modhi, nezvimwewo) kodzero yekushandisa iyo yakatarwa mhando pasi pemamwe mamiriro. Muchokwadi, iyo franchisee (bato rinowana mvumo yekushandisa kwakadaro) inova mudiwa weiyo franchisor (muridzi wechiratidzo) mubhizimusi rakagadzirwa, rakasimudzirwa bhizinesi. Kwete yemahara, hongu. Mitemo ye franchise inogona kusanganisira kwete chete matekinoroji uye kodzero yekuburitsa zvigadzirwa kana kupa masevhisi pasi peimwe zita rezita asiwo kupihwa kwekushambadzira zvinhu, mabhizinesi ekutaurirana, zvirongwa zvebhizinesi, kudzidziswa kwevashandi, nezvimwe. mabhenefiti.

Chekutanga, munhu anowana rinenge rakagadzirira-rakagadzirwa bhizinesi, rakashambadzirwa zvakakwana, nevatengi vakavimbika nevatengesi vebhizinesi. Kechipiri, sekutonga, ese mabhizinesi maitiro akatove akaitwa, akatsanangurwa zvakajeka, uye akaedzwazve kuyedzwa mukuita. Chechitatu, iyo franchisee kazhinji haina kutarisana nebasa rekutsvagisa musika uye zvinodiwa nevatengi, kugadzira zvigadzirwa zvitsva uye zvigadzirwa. Basa rayo nderekupa maitiro ebhizinesi ekugadzira uye akagadzirira-kugadzirwa uye anozivikanwa zvigadzirwa kutengeserana (kana masevhisi), ayo, sekutonga, zvinoreva mari inovimbiswa uye purofiti yakajairwa mushure mekutanga basa. Ehe, kutengesa mari kunewo njodzi dzayo uye zvingangoitika zvakaipa maererano nezviitiko zvebhizinesi. Chekutanga pane zvese, tiri kutaura nezve kudiwa kwekubhadhara mvumo (mari inosungirwa yekushandisa chiratidzo). Kazhinji kazhinji inoverengwa sepesenti yemitero, asi inogona zvakare kugadziriswa.

Mamwe masevhisi (kushambadza neruzivo rutsigiro, rutsigiro rwebhizinesi uye rutsigiro rwehurongwa, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi, nezvimwewo) hazvipi kupihwa pachena. Mutengo wema franchise zvakananga unoenderana nemutengo wechitengesi chakapihwa mune iyi mhando yetaisi uye inogona kuverengerwa zviuru nezviuru zvemadhora (semuenzaniso, saMcDonald's). Izvo zvinofanirwa kucherechedzwa kuti makambani makuru uye anozivikanwa, ane mafranchise anodhura, anowanzo kupa avo franchisees mukana wekubhadhara mari idzi muzvikamu, izvo zvinoderedza mutoro pabhizinesi mumwedzi yekutanga uye kunyangwe makore ekuvapo kwayo.

Iyo franchise yekambani manejimendi ibhizinesi rakakodzera, mukuitwa kwaro iwe unongofanirwa kutevedzera zvirevo nemitemo yakatemwa. Unobvumirana kune franchisor kunyatsotevedzera zvirevo zvauchazopihwa. Izvi zvinopa kwete kwete chete yemakwikwi mukana asiwo kusavapo kwezvichemo kubva kune vamwe vako. Paunenge uchishanda nefranchise, iwe unofanirwa kuziva kuti iri ibasa rinobhadharwa. Iyo franchise yesangano revatungamiriri inofanirwa kubhadharwa nekubvisa imwe chikamu chebatsiro inogamuchirwa mwedzi wega wega. Izvi zvakakosha zvikuru uye mumwe haafanire kukanganwa kuti iro bhizinesi chirongwa chinofanirwa kuitwa mukuteerera zvizere nemirau.

Gonesa yako manejimendi kambani, uchishanda pane franchise, saka, iwe unogona zvakanyanya kudzikisa mutoro pabhajeti yayo. Zvakare, vashandi vanofara kana iwe ukashandisa otomatiki nzira. Izvi zvinoda software chaiyo. Iwe unogona kuzviwana iwe pachako pakati peavo vanopihwa pamusika, kana iwe uchagamuchira icho mune seti pamwe neese mamwe seti yemidziyo kubva kune franchisor.

Iyo manejimendi kambani inoshanda mushe mushe kana iwe ukatora zvakazara mukana weiyo franchise. Izvo zvinodikanwa kutevedzera zvakatemwa kumitemo, kutevedzera kumitemo yedunhu uye kubata vatengi zvakanaka. Iwe unongoda kuitira zvishoma kune mutengi kupfuura vashori vako uyezve, iwe unozodiwa. Iyo yakagadzirirwa-bhizinesi chirongwa chekambani manejimendi yatove chikamu chebudiriro, uye yakakosha pane izvozvo. Iyo franchise yekambani manejimendi inopa kudikanwa kwemipiro mwedzi wega wega. Kutanga, imari yemari-yemari inobvumidza iwe kuti utange kudyidzana nefranchisor.

Kupfuurirazve, kune mvumo nemubhadharo wekushambadzira kwerudzi rwepasi rose, unozopihwa pamwedzi. Iyo franchise yekambani manejimendi inoshanda mushe mushe chete pasi pechimiro chekuteerera zvizere nemitemo yenyika uye kubatana kwepedyo neiyo franchisor. Iwe unogona kana kupasa bvunzo pasina kana matambudziko kana iwe wakagadzirira chero nguva kuti upe mhando yepamusoro sevhisi padanho rehunyanzvi raunoda.

Imba uye yemunharaunda mabasa manejimendi kambani franchise inzira nyowani mukugadzira bhizinesi rekutengesa, kuwana nekukurumidza kugovera, nekumutsa kuvimba kwevagari. Iyo manejimendi kambani yeimba uye yemunharaunda mabasa franchise, mune yayo musimboti, ndeimwe nzira yehunyanzvi uye yehutsanana kuchengetedza kweimba chivakwa, pachinzvimbo che'chinyakare ', masangano evaridzi vedzimba dzekugara uye makomisheni evaridzi vemapurati muzvivakwa zvemafurati. Nezve manejimendi chivakwa manejimendi, edzimba manejimendi kambani franchise ibhizimusi rakaomarara rinoda rakakwirira sangano revashandi, hunyanzvi, uye kuzvidzora kwevashandi, kuomerera kwakasimba kumitemo yevashandi. Yemazuva ano akawanda-furati ekugara zvivakwa, ane akawanda mazhinji-ane zvivakwa zvivakwa, zvakagadzirirwa zvese dzimba nedzemahofisi emabhizinesi, mashopu, mafesi, uye nzvimbo dzevashandi veveruzhinji, zvinogara zvichida zuva nezuva, kutarisisa kwakarongeka uye kuongororwa kwehunyanzvi mamiriro eakasiyana ekutaurirana kubva ku divi redzimba - zvinoshandiswa, kusanganisira kuunganidza marara uye kuchengetedza nzvimbo yakaoma yakaoma. Iyo franchise yeimba uye yemunharaunda masevhisi manejimendi kambani iri yakanakisa sarudzo, pane chibvumirano uye yakabhadharwa mazwi, kuve nechokwadi chisina kuvhiringidzwa mashandiro uye kurongeka kwakazara munzvimbo dzakawanda dzekugara dzimba. Varidzi vemapurati vakapinda muchibvumirano cheku manejimendi nesangano revatungamiriri vanoonekwa zvakajeka uye nekuburitsa pachena pamhedzisiro yebasa rakaitwa.

Vagari vanowana mukana wekuona kugadzirwa uye mhando yekudzoka pamari yakashandiswa kamwechete. Izvo zvinoitwa nesangano rekutonga remasangano eruzhinji pasi pefranchise zvinogara zviri munzvimbo yekutarisisa nekutonga kwevagari, avo, pasi pemitemo yechibvumirano chakapetwa, vane mvumo yekukumbira rondedzero izere yemwedzi uye kuongorora basa remwedzi wakaita. Mumwe muridzi pasi pechibvumirano anogona kukumbira kubva kukambani chirevo chizere pamusoro pemitengo yakaitiswa yekugadzirisa kugadzirisa imba. Iyo franchise yechinhu chemunharaunda inobvumidza vagari kuti vawedzere kurongedza musangano nekugadzirisa nzvimbo dzekutamba, matenga, masuo, ndima, zvichingodaro. Iko kusingashande mashandiro ekambani manejimendi yedzimba uye masevhisi eruzhinji pane franchise, inogutsa zvese zvido nezvinodiwa zvevagari, inogadzira bhizinesi kushambadzira kweruzhinji, izvo zvinobatsira kuwedzera huwandu uye hupamhi hwekushandira dzimba dzekugara, uye nekudaro kuwedzera purofiti yesangano.