Bump-sum franchise nhasi inzira yekumira kubva kune zvakafanana zvinopihwa pamusika wekutengesa. Iyo yemari-yemari mubhadharo haisi chimwe chinhu kunze kwemari yekupinda kuti uwane kodzero yekumiririra zvido zvechiratidzo, uchishanda pasi pemitemo nemamiriro avo. Mari yemubhadharo-mubhadharo mubhadharo wekutanga kumunhu ane kodzero yekubhadhara mari kubva kumuchengeti mushure mekupedzwa kwekutengesa uye kusati kwachinjirwa kodzero dzekushanda mune imwe nharaunda, zvinoenderana nemamiriro ezvinhu. Iyo bundu-sum franchise zvakare inosanganisira franchisee kudzidziswa, kurairirwa, rubatsiro mukusimudzira bhizinesi, kushanyira kuvhura zvitoro, kupihwa kwevatengi base, nezvimwewo Nhasi, apo makwikwi awedzera, havasi vese vanoshandisa bundu-remari kubhadhara. Huwandu hwemari-yemubhadharo inobhadharwa nemitengo yekambani kutanga uye kubatsira mumwe wako kuchengetedza, kunyangwe achifunga nezve purofiti. Hazvirevi hazvo kuti hazvisi nyore kutanga bhizinesi uri wega, nekudaro franchise ndiko kutanga chaiko kwekuita bhizinesi, kupinda mumusika pasi pezita rinozivikanwa, kubvira pakutanga kubva pakutanga avo vanovimba nekwaniso yavo, mikana uye uve nenguva yakawanda yekusununguka.

Ruzivo uye hunyanzvi hwe manejimendi, kuwanikwa kwevatengi, kuratidzwa kweruzivo, uye kushambadza zvinodiwa. Kuti urege kupinda mumamiriro ezvinhu asina kunaka, sarudza mukana wakakodzera wekutengesa kana usina bundu-remari, unofanirwa kushanda nezvitoro zvakavimbika, senge katarogu yemafranchise. Izvo zviri nyore kwazvo kusarudza franchise kuburikidza nekatalog, uchiona mutengo wehomwe-sum, mamiriro, uye zvimwe zviratidzo. Chitoro chinoratidza zvese data, chiyero, uye chinzvimbo chekuda, zvave nemakore mangani zviri pamusika, zvinobatsira chii franchisee ari kutarisira, zvinopihwa nemuridzi, nezvimwe.Kuwedzera pakutsvaga mudiwa, chitoro chiri nyore se shambadza kuiswa, ine nzvimbo yakakura, ichipararira pasirese. Izvo zvakakosha kuti urangarire kuti kuwanda kwenzvimbo zviripo, iko kwakakwira kudiwa, kuzivikanwa, purofiti, uye purofiti. Iyo bundu-sum rinobvisirwa rinoratidzwa mukuverenga seyakawanikwa purofiti kubva mukutengesa kwezvinhu, masevhisi, nezvimwe.

Mari yemubhadharo inosiyana zvichienderana nemutengo wefranchise pachayo, zvichipiwa kuwanikwa kwemhando dzakachipa uye dzinodhura. Kutendeukira kuchitoro, zviri nyore kwazvo kusarudza zvaunoda. Semuenzaniso, hausati wafunga nezve sarudzo uye chiitiko chebhizinesi rako, hazvina basa. Unogona kuona zvese zvinopihwa uine bundu-remari kana kuisa franchise inodiwa muinjini yekutsvaga. Kune mamwe zvakare mapoka uye madiki. Paunenge uchisarudza kupihwa, iwe unofanirwa kutarisisa dunhu, mutengo, mamiriro, kudzorera dhata, kubhadharwa kwemari, nezvimwe. Semutemo, mhando dzinonyanya kudiwa dzemabhuru-sum franchise ndezvitoro zvinokurumidza zvekudya, zvinhu, nzvimbo dzekushandira, mumarabhoritari, marunako, nezvimwe.

Unogona kutenga mari yakachipa isina mari yemari. Iyo yemari-yemupiro mupiro rudzi rwevimbiso yeiyo franchisor mukuenderera pamwe nekubatana neyeye franchisee, nekudaro bhizinesi rese rinotanga kubva panguva yemubhadharo wemari, zvichiita kuti uve nehunhu hwakakomba uye maitiro. Semutemo, pasina mubhadharo wemari, iyo franchise inoshanda chete kune zvigadzirwa, uchifunga nezve kutenga kwavo uye kutengesa, uye zvimwe zvekubvisirwa hazvina basa pano. Iyo lump-sum franchise kana zvirinani mubhadharo haidzoreke. Iyo franchise bundu-sum kubhadhara inguva imwe uye yakagadziriswa. Chitoro chefranchise chinobvumira kuchengetedza pakushambadzira, kuwedzera kudiwa, uye kutsvaga vanhu vane mafungiro akafanana pakati pevashandi vema franchisees nema franchisors. Zvese zviito zvinoratidzwa uye zvinobudirira.

Nyanzvi dzedu dzinopa rutsigiro rwekutenderera-kwewachi, kubvunza, uye kutaurirana, kupa ruzivo uye kuraira nezve kukwidziridzwa uye kushambadzira. Nei zvimwe zvichibatsira kutenga franchise? Nekuti ivo vanokubatsira iwe mukudzidzisa vashandi, kupa nekuverenga kwehuwandu hweiyo chaiyo nguva kubatsirwa, uchifunga nezve dhizaini dhizaini, nekugadzira webhusaiti webhusaiti, kuwedzera nzvimbo yevatengi, nezvimwe. Njodzi diki, kunyangwe uchifunga bundu rekutanga. -sum kubhadhara. Iyo yemari-yemupiro mupiro haigone kudarika makumi maviri neshanu muzana muzana emutengo wefranchise, nekuti iyo franchisee anogona kuverenga zvese zvakazvimiririra, achifunga iro riripo capital. Izvo zvakakosha kuti unzwisise kuti kushambadzira hakuwanzo kudikanwa, tichifunga nezve kufukidzwa uye kupinda kweiyo franchise catalog zuva nezuva. Mushure mekupfuura nekatalog, iwe unogona kuzivana kwete chete neiyo franchise asiwo neyemari-yemari yekubhadhara, nezvakakurumbira zvinopihwa uye zvazvino anodhura marudzi ebhizinesi, mazano nemapurojekiti, mamiriro ekugara, pamwe nekurongedza.

Rumwe ruzivo rwunowanikwa kubva kune edu nyanzvi, vanopa kuraira pane yakatarwa manhamba ekuonana, pamwe nekuenda kuchitoro, verenga kuongororwa kwevatengi vedu, tora yakakosha data, nezvimwe. Tiri kutarisira kutora chikamu kwako uye kuvimba. Tinotarisira kushandira pamwe kwemakore mazhinji anouya.

Bhizinesi franchise zvakajairika mubhizinesi renyika nhasi. Mupfungwa yakajairika yeshoko, franchise chibvumirano chakahwirudzurwa nemuridzi wechiratidzo (tekinoroji maitiro, zvivakwa zveruzivo, chiratidzo, bhizinesi modhi, nezvimwewo) kodzero yekushandisa iyo yakatarwa mhando pasi pemamwe mamiriro. Muchokwadi, iyo franchisee (bato rinowana mvumo yekushandisa kwakadaro) inova mudiwa weiyo franchisor (muridzi wechiratidzo) mubhizimusi rakagadzirwa, rakasimudzirwa bhizinesi. Kwete yemahara, hongu. Mitemo ye franchise inogona kusanganisira kwete chete matekinoroji uye kodzero yekuburitsa zvigadzirwa kana kupa masevhisi pasi peimwe zita rezita asiwo kupihwa kwekushambadzira zvinhu, mabhizinesi ekutaurirana, zvirongwa zvebhizinesi, kudzidziswa kwevashandi, nezvimwe. mabhenefiti.

Chekutanga, munhu anowana rinenge rakagadzirira-rakagadzirwa bhizinesi, rakashambadzirwa zvakakwana, nevatengi vakavimbika nevatengesi vebhizinesi. Kechipiri, sekutonga, ese mabhizinesi maitiro akatove akaitwa, akatsanangurwa zvakajeka, uye akaedzwazve kuyedzwa mukuita. Chechitatu, iyo franchisee kazhinji haina kutarisana nebasa rekutsvagisa musika uye zvinodiwa nevatengi, kugadzira zvigadzirwa zvitsva uye zvigadzirwa. Basa rayo nderekupa maitiro ebhizinesi ekugadzira uye akagadzirira-kugadzirwa uye anozivikanwa zvigadzirwa kutengeserana (kana masevhisi), ayo, sekutonga, zvinoreva mari inovimbiswa uye purofiti yakajairwa mushure mekutanga basa. Ehe, kutengesa mari kunewo njodzi dzayo uye zvingangoitika zvakaipa maererano nezviitiko zvebhizinesi. Chekutanga pane zvese, tiri kutaura nezve kudiwa kwekubhadhara mvumo (mari inosungirwa yekushandisa chiratidzo). Kazhinji kazhinji inoverengwa sepesenti yemitero, asi inogona zvakare kugadziriswa.

Mamwe masevhisi (kushambadza neruzivo rutsigiro, rutsigiro rwebhizinesi uye rutsigiro rwehurongwa, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi, nezvimwewo) hazvipi kupihwa pachena. Mutengo wema franchise zvakananga unoenderana nemutengo wechitengesi chakapihwa mune iyi mhando yetaisi uye inogona kuverengerwa zviuru nezviuru zvemadhora (semuenzaniso, saMcDonald's). Izvo zvinofanirwa kucherechedzwa kuti makambani makuru uye anozivikanwa, ane mafranchise anodhura, anowanzo kupa avo franchisees mukana wekubhadhara mari idzi muzvikamu, izvo zvinoderedza mutoro pabhizinesi mumwedzi yekutanga uye kunyangwe makore ekuvapo kwayo.

Iyo franchise yecafe yevana chirongwa chinonakidza chebhizinesi, chichiitwa icho, iwe une mukana wega wekuwana mhedzisiro inoshamisa. Zvakare mumakwikwi emakwikwi, iyo franchise ichakubatsira iwe kurarama nevapikisi nekushandisa iyo yakazara seti yezvakasiyana mikana. Zvakare, ivo havana kuganhurirwa kune yakapusa mashandiro eanozivikanwa uye akasimudzirwa trademark. Paunenge uchiita franchise yevana, unofanirwa kuyeuka kuti zvinoda mari, uye unobvuma kubhadhara imwe fizi, zvese pakutanga uye pamwedzi. Kana iwe ukafunga kutanga cafe yevana, saka unofanirwa kusarudza iyo yakakodzera kwazvo franchise. Izvi zvinoreva kuti iwe unogona kutsvaga yakasarudzika sarudzo mune inonzi franchise chitoro, iyo inogona kuwanikwa paInternet.

Cafe yevana inozivikanwa nekuvapo kweiyo yakasarudzika assortment, iyo yakanyatsogadzirirwa vashanyi vashoma. Shanda nemazvo uye nemazvo, uchiita basa rese rinodiwa muhofisi.

Maitiro ekushanda nefranchise yecafe yevana inogona kuperekedzwa nemamwe matambudziko. Semuenzaniso, vatengi vanogona kunge vasingagutsikane, uye zvinopesana kana zvirevo zvakagamuchirwa zvinofanirwa kugadziriswa. Kuti uite izvi, vashandi vako vanofanirwa kuve vanokwanisa uye vakagadzirira chero chinhu. Ita kwavo kudzidziswa kwehunyanzvi, ita kusarudzwa kwevashandi zvinoenderana nezvinotarisirwa kubva kune franchisor. Rudzi urwu rwefranchise runoratidzwa kwete chete nekuvapo kweakakosha menyu inoitirwa vechidiki. Paunenge uchiita franchise yevana, iwe unofanirwa zvakare kuyeuka kuti vashanyi vanogona kuve vakuru zvakare.

Vanodawo kupihwa chimwe chinhu kuti vakwanise kuzadza matumbu avo. Ehe, iwe unofanirwa kutevedzera kune dhizaini kodhi yezvivakwa, pamwe nekupfekedza vashandi zvinoenderana nezvinodiwa izvo uyo franchisor anokupa iwe. Iye zvakare anokupa iwe mukana wekushandisa akakodzera mapatani ekusona kana nekukurumidza kupa yakagadzirwa-yakagadzirwa yunifomu.

Iyo inoshanda-zvakanaka yeana franchise chirongwa chebhizinesi chinogona kukufumisa iwe munguva pfupi kwazvo yenguva. Ehezve, iwe unopa mari kumumiriri wefranchise yekushanda kwechiratidzo chake, tekinoroji, uye kuziva-sei. Asi huwandu uhu hauna kunyanya kukura. Iwe unozopa yakakwira ye9% pamwedzi kubva pakubuda kana mari muzvikamu zviviri. Chekutanga chavo imari yemubhadharo, chikamu chechipiri chezviitiko zvekushambadzira, izvo zvinoitwa kwete chete mukumisikidzwa kwefranchise yecafe yevana. Chero chero franchise inoda kudyara pachikamu chako uye kubvisirwa kuitira kuti ubatsirwe franchisor.

Aya maitiro akajairika anoshandiswa pasi rese uye nemakambani ese anofarira kushambadzira zvigadzirwa zvavo nemasevhisi kune vanogovera vematunhu. Kushanda pane franchise yecafe yemwana ichave nechokwadi chako chenguva refu kubudirira kana iwe wakagadzirira pamberi penguva.

Mukugadzirira kuita franchising menyu yevana, unogona kushandisa chishandiso chinonzi swot kuongorora. Nekubatsira kwayo, kwete chete zvingangoitika njodzi uye mikana yako yekubudirira yakatarwa. Zvakare, nyatsoongorora zvako zvakwakanakira nekuipira kuitira kuti uwedzere danho remakwikwi. Kushanda nefranchise yevana inzvimbo yekudyira uye iwe unofanirwa kutevedzerawo mirau yedunhu. Kana paine chiteshi chehutsanana uye cheepidemiological iwe haufanire kutya, nekuti iwe unofanirwa kugara uchiita zvataurwa pamusoro apa. Ehezve, kana iwe ukaita zvese zvine hunyanzvi uye pasina kunetseka, saka iwe uchagara uine vatengi vakaringana.

Ita mwana wako cafe franchise zvakanaka uye zvinobudirira, uchipa vatengi nebasa remhando yepamusoro. Ipapo vazhinji vavo vanozouya zvakare, vazhinji vanozove vanogona kuve vatengi kwenguva yakareba. Nguva dzose vatengi vanozodawo kukurudzirwa uye kupihwa mamwe makadhi ebhonasi. Nekutenga kwese mu cafe inoshanda pasi peiyo franchise yevana, mutengi wenguva dzose anowana chero mabhonasi kana mari yekudzosera mari. Izvi zvinokurudzira zvakanyanya vatengi kutenga zvimwe zvinhu.

Kafefi yevana ine yekutamba imba yekutengesa chirongwa chinokwezva chebhizinesi. Nekudaro, mukuita kwayo kuitiswa, unogona kusangana nemhando dzakasiyana dzematambudziko. Vanogona kukundwa zviri nyore kana iwe ukaita chaiyo uye inoshanda yekutanga gadziriro. Pakati pese, kushanda pane franchise, iwe unofanirwa kunyatsoziva nezve icho chawakazvipira kutevedzera zvizere zviyero nemirau yakatemwa nemufrigi. Ndosaka iwe uchitenga kodzero yemwana kuteedzera rakabudirira bhizinesi chirongwa. Ziva zvaunowanzo funga zviitiko nekugara uchiverenga izvo zvazvino manhamba.

Kugamuchira ruzivo rwechizvino-zvino mukati megadziriro yecafe yevana vane kodzero, iwe unofanirwa kushandisa maturusi ekuona. Nekubatsira kwavo, akaoma manhamba akaratidzirwa zvakajeka kwazvo. Kana iwe uchifarira cafe yevana ine imba yekutamba, wobva wasarudza yakabudirira kwazvo franchise. Chiratidzo chakakurumbira icho chakakwanisa kuwana mazinga epamusoro ekuzivikanwa chichava sarudzo chaiyo. Chokwadi, iwe unofanirwa kuita nekukurumidza sezvazvinogona, nekuti vakwikwidzi vako vanogona zvakare kufunga nezve iyi sarudzo yekutora. Iwe unofanirwa kuenda kumberi kwavo uye uwane iyo inobatsira kwazvo sarudzo yaunogona. Gonesa yako yakavharidzirwa yevana bistro yekutamba imba saka iwe unofanirwa kushandisa yakaderera huwandu hwemari pakuchengetedzwa kwayo uye panguva imwechete kuchengetedza mamiriro anogamuchirwa.

Mushure mezvose, kudhura kwemitengo zvakare chimwe chezvinhu zvebudiriro.

Imba yekutamba yevana mukati meiyo cafe franchise mukana wekuti vabereki vashandise yavo yemahara nguva murunyararo. Vana vavo vachabatikana, zvichiteerana, ivo vanokwanisa kupa nguva yavo pachavo pamwe nekuzorora kwavo. Zadzisa rako bhizinesi chirongwa munzira yekugara uchingogamuchira up-to-date ruzivo kubva kumusoro vakuru. Vashandi vako vanofanirwa kudzorwa neiyo software. Inoisa zviito zvavo kuti iwe ugone kudzidza zvavari kuita. Mukati meiyo cafe yemwana ine yekutamba, iwe kazhinji unofanirwa kukunda mamwe matambudziko.

Ivo vanogona kunge vaine hukama nenyaya yekuti vakwikwidzi havade kukupa iwe unonakidza misika niches. Ivo vanogashira mari kubva kwavari, nekudaro, vanogona kutendeukira kune kusatendeseka nzira dzekurwa. Imwe njodzi yeiyo franchise yevana ihurumende, kana zvadai vakuru vayo vasina hunyanzvi. Huori hwazara mune dzimwe nyika, saka, iwe unodzidza madunhu akasarudzika. Chete mushure mekufunda ruzivo rwakakodzera ndipo paunokwanisa kutanga kushandisa iyo franchise. Iwe unofanirwa kuisa mune iyo rondedzero yemitengo iyo mari iwe yaunotumira kune franchisor semupiro wemari-yemari. Ita chirongwa chevana vako cafe biz zvine hunyanzvi uye zvine hunyanzvi, saka t gare gare mamiriro asingakundiki maererano nekuzara haamuke.

Pakupedzisira, franchise ibhizinesi rinosanganisira njodzi.

Iyo franchise muAshgabat ine yayo yakasarudzika matunhu maficha, nekudaro, iwe unofanirwa kuitora iwo mukutarisa kana uchitanga bhizinesi chirongwa. Kana iwe uchifarira franchise uye kukwidziridzwa kwayo, saka unofanirwa kuziva chaizvo njodzi dzinotyisidzira iwe uye nemikana ipi yaunayo kuti uimise. Iyo franchise inonyanya kudiwa nevaya vezvemabhizimusi avo vanoda kuisa mari hombe zviwanikwa zvemari uye, panguva imwechete, vasina kana shungu yekusimudzira bhizinesi kubva pakutanga. Kutanga franchise muAshgabat zvinehunyanzvi, kunyatso kuongorora iyo tofi inokutyisidzira. Izvi zvichave nechokwadi chekuti iwe unodzivirira zvisina basa marara kana uchangotanga chirongwa chako. Ashgabat inoratidzirwa nezvivakwa zvakareba zvakanaka pakati peguta, uye, nekudaro, izvi zvinogona kuve chiratidzo chekuti utange kupi chirongwa chako.

Mushure mezvose, kusarudzwa kwenzvimbo ndechimwe chezvinhu zvinodiwa kuti franchise ive neyakaenzana yekubudirira.

Ashgabat inodada nevagari vayo, iyo franchise munharaunda yayo inofanirwa kuitwa nenzira yekuti isavakanganise, uye zvinopesana, kuvasiya vachigutsikana. Ndicho chikonzero nei, kana uchisimudzira kodzero muAshgabat, iwe unofanirwa kufunga nezvematunhu maitiro, yakasarudzika tsika kodhi uye zvimwe zvinhu zvine simba rakakosha mukubudirira kwebhizimusi rako bhizinesi. Tora mukana wakasarudzika wekuvhura franchise muAshgabat, sezvo kune akawanda emahara uye anokwezva emabhizimusi niches munharaunda yeguta rino. Iyo franchise muAshgabat ichave yakapihwa mamwe mamiriro neafranchisor. Semuenzaniso, iwe unozofanirwa kubhadhara bundu-remari fizi pakutanga kweprojekiti. Iyo yemari-yemupiro mupiro pakutanga kweiyo franchise muAshgabat Guta inogona kusvika kusvika 11%.

Zvakare, iyi muzana ichaverengerwa pahuwandu hwehuwandu hwemari dzaunodyara muchirongwa ipapo ipapo, pakutanga. Iyo franchise muAshgabat chirongwa chine njodzi asi chinokwezva chebhizinesi chinofanirwa kuitwa zvine hungwaru.

Rumwe rudzi rwebhizimusi franchise inobvumidza kutanga bhizinesi nedata ratovepo, hwaro, uye manejimendi. Izvo zvinonyanya kubatsira kuwana franchise pane kutanga kubva pakutanga chaipo, uchivimba chete nesimba rako uye manejimendi, misimboti yebasa, uye zuva nezuva zuva uchivaka hwaro hwevatengi. Nhasi, kutengesa mari kuri kudiwa zvakanyanya kupfuura makore akati wandei apfuura, uye nekudaro mafranchise anowanikwa mumatanho emitengo yakawanda, mumaguta akasiyana nenyika. Kuti usarudze yemhando yepamusoro, pane franchise catalogalog nezvose zvinopihwa. Kana iwe uchiri kufunga nezverudzii rwechiitiko iwe chaunoda kuvhura bhizinesi neimwe kutanga kwemari, saka unofanirwa kuongorora iyo yakazara renji, bvunza nyanzvi, ona chiyero uye mutengo werombo, iyo nguva yechibvumirano, mamiriro uye bundu-sum kubhadhara. Izvo iwe zvaunoda kuti uzive nezve iyo lump-sum kubhadhara.

Lump-sum mubhadharo unovimbisa mafranchisors mubhadharo, panguva yekusaina kondirakiti, asi pamberi pekutamisa kodzero dzese kune iyo franchise kumatunhu akasiyana. Pamusoro pekushambadzira kwema franchise, hwaro hwevatengi hwakapihwa, ruzivo rwekushandisa zvine hungwaru rwakatamisirwa, nemachipisi akasiyana siyana uye ma nuances ayo franchisee anofanira kuziva nezvazvo Zvakare, kuenda pakuvhurwa kwenzvimbo nyowani dzebhizinesi, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi. Kuti udzidze zvimwe pamusoro pesimba, mamiriro, uye akasiyana ma parameter, iwe unofanirwa kuteedzera iyi link iripazasi kune yekodhi yekodhi. Iwe unogona kubvunza mibvunzo kune edu nyanzvi chero nguva, panhamba dzinoratidzwa dzekubata.