Wese muzvinabhizimusi anoda kuwana anodiwa mafrancise echiratidzo chinozivikanwa pamabasa avo ekutengesa, nekushandisa kusingadhuri, mubhizinesi, uye nekukurumidza kubhadhara. Nekudaro, heino gangaidzo yekupokana kwekubatana kunonzwisisika pakati peyakakurumbira trademark, zita rezita, uye isingadhuri mashandisirwo inomuka, sezvo iri pamusoro iyo kirasi, modhi, uye brand, iyo inodhura zvakanyanya kushandisa uye kuichengetedza mune franchises bhizinesi . Mari yekubhadharisa muchimiro chemubhadharo wenguva imwechete, mari yemubhadharo yemwedzi, uye mari yekushambadzira yenguva dzose, yekushandisa inozivikanwa uye inozivikanwa chigadzirwa chigadzirwa, inoda mari hombe yekudyara, majekiseni, uye mutengo. Kubhadharisa panguva yakakodzera kweese anoenderana bhizimusi mutengo kubva kune anodiwa mafranchise zvinoda kudzikisira kudzoka kwemari kuyerera, kuburikidza neakaundi account, rakanaka rebasa sangano, yakavandudzwa uye yakawedzerwa chitoro network, yakakwira traffic kuyerera, uye mazhinji maresitore, mativi nzvimbo, ine yakafara huwandu hwezvinhu. Saizvozvowo, pakusimudzira bhizinesi, unoda kumwe kushambadzira, kuwanikwa, uye kurodha pasi zvekutengeserana nemidziyo yekugadzira, uchiwedzera huwandu hwevatengesi vekutengesa, mamaneja, vanachipangamazano, tekinoroji, kugadzira, uye vashandi vebasa. Paunenge uchishanda pamwe neakatengwa anodikanwa mafranchise, chinhu chikuru ndechekuverenga nemazvo mutengo wekutengesa wezvigadzirwa uye zvigadzirwa, pamwe nekudzoserwa kwese kwekutanga uye kwekubatsira mari nekuverenga mutengo wemitengo.

Mari yakakwira yekutengesa zvinhu uye zvigadzirwa uchishandisa iyo franchisor brand inogona 'kuvhundutsa mutengi mutengi, uye iye acharamba kuramba kutenga chinodhura chigadzirwa. Mukuita, maketeni ezvitengesi anotengesa anozivikanwa uye anodhura emarkmark ane yavo yakasimbiswa vatengi uye yakasarudzwa, yega, inoremekedzwa, yakasimba vatengi base inotenga chaiko imwe brand. Kune vashoma vashoma vashanyi, kunyanya vatengi vazhinji, munzvimbo dzakadai. Kune vakawanda vanotengesa contingent, zvinoreva chikuru strata yevagari, zvakafanira kuti tiende kuzviitiko zvine zvinoda franchise zvine hunhu hwakakosha, kuti uone 'goridhe zvinoreva', kumaki ekutengesa aikwanisika kwavari uye vakavimba nemhando ye zvinhu uye masevhisi pachawo. Mukuita kwepasirese, zvigadzirwa, maindasitiri, uye mabhizinesi emabhizimusi aripo uye akapararira, nepo zvigadzirwa zvemari zvinomiririra makumi mapfumbamwe muzana emitero. Iwo anonyanya kufarirwa mafranchise ezvekutengesa franchise zvine chekuita nekutengeswa kwepitsa, kofi yakagadzirirwa, zvipfeko, shangu, zvemagetsi nemidziyo yemumba, mota, uye nekutengesa kwavo vanamuzvinabhizinesi vanovhura zvitoro zvezvitoro nemaboutique. Kubudirira kwekutengesa muzvinhu zvekutengesa zvakanyanya kunoenderana nehunyanzvi kugona kwevanopa mazano uye maneja wekutengesa kuendesa chakapedzwa chigadzirwa kumutengi kuitira kuti vafare, vade kutenga zvinhu, uye, vagutsikane nekutenga kwakabudirira, vasiye zvitoro.

Kuwana kushanda mumafranchise anodikanwa kunoenderana nekuenderera mberi nekudzidziswa kwevashandi, mumidziyo ine hunyanzvi uye hunyanzvi hwakawanikwa, nehunyanzvi uye nekuziva kwebhizimusi kutengesa chigadzirwa. Zvinosungirwa kudzidziswa uye mawebhusain pane maitiro ekudzidziswa pakati pevashandi vane chekuita nekutengesa zvigadzirwa, pavanowana tarenda uye basa rehunyanzvi, zvine mutsindo, nehunyanzvi uye nehunyanzvi kumanikidza mutengi kutenga, izvo zvinoratidza zvekare chokwadi chekuti 'vashandi ndizvo zvese '. Iwo akadaidzwa mafranchise ari kudiwa, nekuti neine musoro, sangano, system-yakasanganiswa nzira, vanokurumidza kubhadhara, vachiunza mari yakanaka kune muzvinabhizimusi-franchisee. Iyi inzira inosanganisirwa uye nemaune yekuronga bhizinesi rekutengesa, riine chirongwa chebhizinesi rakanyatsogadzirwa, kunyatso kudzidza, uye kuongororwa kwehukama hwepamusika, uye kuongororwa kwevatengi vanobvunzwa vanoshanda, izvo zvinounza mubhadharo nekukurumidza uye zvinounza mafranchise ku iwo chikamu uye runyorwa rweanodiwa iwo. Kuitisa basa rekutanga rekuongorora pamasimba ekuyerera kwemari kubva muzvikwereti zvakadyarwa, nehupfumi, hwakaverengerwa kuverengerwa kwebhizinesi fungidziro, pakubuda kwemari, kuverenga kweprojekti yemari, mari, uye purofiti zvinopa chikonzero chega chega chekuita mari inobhadharwa iri kudiwa. Kugadzira zvinangwa zvekuronga zvine hungwaru uye kuronga kugona kugovera mashandiro emabasa, huwandu hwekudyara kwekutanga, kuwedzera purofiti, kuchengetedza muyero wakasimba uye 'kuenzanisa' pakati pemutengo wema franchise nemari iri kuuya yekuita bhizinesi, chiratidzo uye chimiro mhedzisiro inofunga kuti kusarudzwa kwemafranchise kwakagadziriswa.

Nekufamba kwenguva, munhu wese ari kuyedza kuchinjira kune hupenyu hune hutano, nekuti iyo yemitambo franchise inobatsira kwazvo, uye inoratidzwa munzvimbo dzakasiyana siyana. Mune iyo franchise catalog, iwe unogona kuwana nzvimbo dzekusimbisa muviri, dzakasiyana online zvidimbu zvekudzidzira uye zvidzidzo zvirongwa, nhabvu, kugwinya, kutamba, tenesi, nezvimwe. Sei rudzi urwu rwebhizinesi riri kudikanwa? Sezvakangoita nemidzanga, uku kufanana uye nekumwe kudyara, zvinokwanisika kuwedzera capital. Kuvhurwa kwenhamba hombe yezvitoro kunokanganisa kukwidziridzwa kwekambani, zita, asi zvinonetsa kudzora, kunyanya kana uchivhura zvitoro zvitsva pasirese. Zviri nyore kutengesa franchise uye uine kodzero yekushanda pane kuzviita zvese iwe pachako. A franchise yemitambo inobatsira vese franchisor uye iyo franchisee.

Iko hakuna kudikanwa kwekuti munhu anotengesa mari avhure bhizinesi ravo remitambo kubva pakutanga, kusimudza uye kuvaka vatengi. Zviri nyore kuwana franchise inodiwa uye kambani yanga iri pamusika kweanopfuura gore rimwe, ine yakajairwa vatengi, uye zvakare izvo hazvidi kushambadzira. Mitengo inogona kusiyana zvichienderana nekupihwa kweiyo franchisor, tichifunga nezve mutengo wemubhadharo wemari. Ehe, iwe unogona kuwana makambani emitambo ayo, ukapihwa makwikwi ari kukura zvine simba, haapi mari yemubhadharo, asi izvi hazviwanzo. Iyo yemari-yemari mubhadharo kadhi yechivimbiso kune uyo anotengesa mari, nekudaro inobhadharwa panguva yekusaina kondirakiti uye pamberi pekutamisirwa kwekodzero uye zvakavanzika zvekambani yemitambo. Pamusoro pekodzero, mutengesi anopa muchengeti ruzivo rwakazara pamusoro pekusimudzira, pamatavi aripo, pakuongorora, uye nemitengo yakaderera mukutarisira pakuvhura matavi matsva nemakirabhu. Iyo franchisor inouya pakuvhura kwega kwega, nekupihwa kwevashandi kudzidziswa.

Kana zvigadzirwa zvemitambo zviripo zvekutengesa, saka zvinopihwa zvichitevera zviga zvechibvumirano. Panguva yekusarudza franchise nekutenga bhizinesi rezvemitambo, iwe haugone kufungidzira kwete chete mitengo asiwo nguva yekubhadhara, data pamubhadharo wekutanga, uye zvimwe zvinoshandiswa. Nyanzvi dzedu mune franchise katarogu dzinobatsira kutsvaga kupihwa kunobatsira mumunda wenhabvu, pamwe nekuita misangano, uchienda zviri pamutemo panguva yekusaina chibvumirano. Kuti uwane rumwe ruzivo, inowanikwa kuti ubvunze nekufona iyo yakatarwa nhamba yekubatana. Zvakare, iyo franchise catalog inowanikwa kuti uwane nhau dzazvino, ongorora kuongororwa kwevatengi vedu, enzanisa zvese zvakanaka nezvayakaipira. Franchisees anosarudzwa nechikamu, mitengo, uye rumwe ruzivo. Tinotenda pamberi pekuda kwako uye tinotarisira kushandira pamwe kwenguva refu uye kubudirira kubudirira kwebhizinesi rako pane yemitambo franchise yatinopa.

Iyo yekuvakisa franchise ndiyo iri kure basa rinobatsira kwazvo pakati penzira dzekuwana nhumbi. Kugadzirwa kwechero chekuvakira franchise kunowana chishandiso kuburikidza neyekutanga-kirasi kushambadzira uye kushambadzira, ayo anodzidziswa nevakagadziri veakagadzirira-akagadzirwa mazano. Chishandiso uye yekuvaka asset kugadzirwa franchise inofanirwa kuiswa mune yakafara fomati kusvika kune yepasi rose yekugadzira nhanho. Mushure mekutarisa mutengesi, unofanirwa kuenda kunhaurirano, idzo, mumhedzisiro inobudirira, inofanirwa kuchengetedzwa muchimiro chekudyidzana nechibvumirano chakakosha. Mazuva ano, kuvaka zvigadziriso franchise iri kushandiswa sevatengi vaona mabhenefiti emapurojekiti, nerondedzero yematanho-nhanho-nhanho yekuvabatsira kuwana budiriro inodiwa. Mutengo wefranchise wakagadzwa nekuda kweiyo degree rekuzivikanwa kwechiratidzo, icho chave chiri pamusika kweakaverengeka makore.

Chero mibvunzo inomuka maererano neiyo franchise inofanira kutanga yagadziriswa nehunyanzvi hwomugadziri, avo vanopa mazano akakodzera munguva pfupi. Kana iwe uchida kumhanyisa rako bhizinesi, saka iwe unofanirwa kutenga iyo yekuvakira franchise.