I-franchise yemikhiqizo yobuhle ingasetshenziswa izinkampani ezahlukahlukene ezihlela ukusungula ibhizinisi lazo. Kulezi zinsuku, ama-franchise obuhle azosetshenziswa kabanzi ngabamele amazinga ehlukene ezomnotho, kusuka kumabhizinisi amancane naphakathi kuya kwamabhizinisi amakhulu. Kufanele kuthiwe i-franchise esebenza nezindawo zokucwala ubuhle nemikhiqizo ehlobene nobuhle kulula ukuyithuthukisa ngoba umkhakha wezinsizakalo uthathwa njengomsebenzi odla isikhathi esincane kunalokho uma uthuthukisa umkhombandlela wokukhiqiza noma umsebenzi wokuhweba. Ungathola amapulatifomu azinikele nabathengisi abahlukahlukene abanikela ngemibono yamasu esenziwe ngomumo. Ekuqaleni, lapho ukhetha umphakeli, udinga ukutadisha ngokucophelela inhlangano esemthethweni ekhethiwe, uphawu lokuhweba, futhi ufunde ngokugcwele indlela yokuba ngumnikazi. Ekuqaleni, kuzodingeka nenze ifomethi yomuntu siqu yezingxoxo phakathi kwamaqembu, nixoxe ngamaphuzu athakazelisayo ahlobene nokuthola i-franchise yobuhle.

Ngemuva kwengxoxo ethelayo, ngesiphetho esihle, uzodinga ukudlulela esigabeni sokusayina inkontileka, ngokudluliswa kwemvume yokwakha uphawu ngaphakathi kwenkampani yakho. Ukuqala ibhizinisi lakho, kufanele usebenzise i-franchise yobuhle, lapho ochwepheshe bomkhiqizi bezokusiza ukwazi kahle ngokuhlinzekwa kwezingqungquthela zokumaketha nokuphromotha kokuhamba komsebenzi ngempumelelo. Uma unemibuzo, kufanele njalo ufune usizo kochwepheshe abazosiza ukuxazulula izinkinga egameni lomhlinzeki we-franchise. Kuzothatha isikhathi esithile ukungena ngokuphelele emakethe, njengoba kudingeka ukulungiselela imininingwane yalo msebenzi, okungathatha izinyanga ezimbalwa. Ngaphezu kwalokho, uzokwazi ukulandela imihlahlandlela eyenziwe kumenzi, ikakhulukazi lapho uqala ibhizinisi lobuhle be-franchise. Izindleko ezihlanganisiwe ze-franchise zincike kubukhulu bephrojekthi, etholile igama layo emakethe eminyakeni edlule.

Mayelana nalokhu, iklayenti ngalinye kufanele liqonde ukuthi inkontileka enenzuzo izobiza utshalomali oluthile, oluzonikwa ithuba elifanele ngokuzayo. I-franchise yobuhle ibhizinisi elidinga izinyathelo eziningi zokuphatha.

Uma ungeke ukwazi ukuxazulula izimo ezahlukahlukene ezingalindelekile isikhathi esithile, kungcono ukubonisana nomenzi ukuze uthole umphumela omuhle onembile, futhi ucabangele nezinketho zokuxazulula leso simo ngokwakho. Imisebenzi emkhakheni wemikhiqizo yobuhle ingahluka kakhulu ekuqondeni ngoba usomabhizinisi ngamunye uyazinqumela ukuthi uzothuthukisa muphi umqondo ngecebo elithile. Izingozi nezingibe ezahlukahlukene ezingaphazamisa umsebenzi azifakwanga ngokuphelele esimweni se-franchise ethengiwe ngoba umenzi ubhekele futhi wasusa izikhathi eziyingozi kakhulu. Futhi, umqondo wecebo uyindlela enephrojekthi eyenziwe ngomumo eyenziwe, ngokungangabazeki ezoholela empumelelweni uma unamathela kuhlelo.

Ngokubeka inhloso yokushintsha ngokushesha, kuzokwazi ukuthola impumelelo nokuzuza ngokuba khona kophawu lwentengiso lomnikazi, kanye nesipiliyoni sokusebenza maqondana namakhasimende. Ngaphezu kwalokho, ama-franchisees azoba nenzuzo enkulu, nomshuwalense webhizinisi ongekho eshalofini owenza kahle ngalo mkhiqizo. Uma iklayenti linemibuzo maqondana nokwenziwa komfudlana oqhubekayo wekhwalithi nokusebenza kahle, udinga ukubheka ngokushesha isixazululo senkinga, ngosizo lochwepheshe bemibono yomnikazi. Kosomabhizinisi abasha, ukuthenga i-franchise yobuhle kuyithuba elidingekayo lokufunda ukuthi ungakha kanjani ibhizinisi ngomklamo ofanele wephrojekthi, ama-nuances, nemininingwane yayo okuyizimfihlo zeminyaka eminingi yesipiliyoni eqoqwe ngokuhamba kwesikhathi. Iklayenti akufanele licabange ngokuzimela ngalokhu noma lowo mbono, lenze isu elingafihla amaphutha ahlukahlukene akha amaphesenti amakhulu entuthuko enhle yenkampani. Ukuba ne-franchise yobuhle kususa ngokuphelele ubungozi bokutshala imali ngoba kunethuba lokusebenzisa umkhiqizo owenziwe ngomumo ohlukile ekubunjweni kwawo.

Ukuze wakhe ibhizinisi, uthuthukise i-franchise yobuhle, umthengi uzokwazi ukulingana nenani elitholakalayo, ngoba izinketho eziningana kufanele zicatshangelwe, phakathi kwazo angathola iphrojekthi yakhe. Ama-Franchise athole ukuthandwa emhlabeni wonke namuhla njengoba abathengi abaningi bebone ithemba eliphelele lokuthuthukisa amabhizinisi ngaleli fomu. Izinyathelo zokusebenza eziqediwe zizosiza kakhulu umuntu omusha ukuba abone imisebenzi yakhe yezamabhizinisi emakethe. Ama-Franchise anemikhakha ehlukene yomsebenzi asetshenzisiwe emhlabeni wonke selokhu ukukhiqizwa kwemikhiqizo kungasetshenziswa, ukwabiwa kwezimpahla, ngaphezu kwakho konke, izinsizakalo zingathuthukiswa. Imibono emisha ihlala ivela, edluliselwa ekuthuthukisweni, okuholela kumaphrojekthi wezinhlelo.

I-franchise yomnyango yiphrojekthi yebhizinisi enenzuzo engaletha inani elikhulu lemali engenayo enkampanini enquma ukuyikhuthaza. Lapho usebenzisa i-franchise, kufanele uqonde kahle ukuthi le yisevisi ekhokhelwayo evela kumkhiqizo okhethekile. Ngakho-ke, kuzofanele ukhokhele izinsizakalo ze-franchisor ngokuqhubekayo, udonsa inani elithile emalini oyitholile. Iphesenti le-franchise yezicabha ngesikhathi sokuqaliswa kwephrojekthi yebhizinisi lizofinyelela ku-11%, lena yimali ebizwa ngokuthi isamba semali, okumele ikhokhwe esigabeni sokuqala sokusebenzisana okuhle. Ngaphezu kwalokho, lapho usebenza nge-franchise yomnyango, uzothola izinhlawulo nezimali zokukhangisa. Le mali izoya kumphathi we-franchisor futhi yena uzokwabela ngokubona kwakhe.

Uma usebenza endlini, i-franchise kufanele isetshenziswe ngokuya ngemithetho. Kungakho uthola ilungelo lokusebenzisa amamodeli webhizinisi ukuze ungabi nobunzima ngokuzayo, futhi ukwazi ukulandela ngokunembile imithetho ebekiwe. Xhumana neminyango ngendlela yokuthi ungabi nobunzima obuhambisana nomthetho. Osomabhizinisi bendawo noma abamele ama-franchise bonke bayalingana phambi kombuso, ngakho-ke, udinga ukunamathela emthethweni hhayi ukuwuphula.

I-franchise yomnyango yiphrojekthi, lapho kufanele ukhumbule ukuthi le yiniche yokuncintisana kakhulu. Ngakho-ke, udinga ukwenza izibalo zemisebenzi yokuncintisana kusengaphambili ukuze ulungele noma yisiphi isimo. Ngaphezu kwalokho, udinga ukuhlaziywa kwe-swot ukuze ulungele noma iziphi izingozi nezinsongo, kanye nokwazi amakhono akho, ubuthakathaka namandla akho. Lapho uthengisa i-franchise yomnyango, kufanele umemezele ukuthi ungene emakethe nokuthi unezinzuzo ezihambisanayo. Enye yezinzuzo zokuncintisana kuzoba khona impela kwethuba lokuxhaphaza umkhiqizo odumile. Ukuba nelogo eyaziwayo kumkhiqizo wakho sekuvele kuwumazibuthe wokuheha inani elikhulu lamakhasimende.

I-franchise yomnyango ikunika ithuba lokuhlela amakhasimende akho usebenzisa izici ezithile. Ngemuva kwakho konke, uzoba neqoqo lonke lobuchwepheshe obuhlukahlukene, ukwazi, ulwazi, nolwazi oluzokusiza ukuthi uhambe kulesi simo futhi wenze ukuphela kwesinqumo sokuphatha esifanele. Sebenzisa i-franchise yomnyango kahle nangaphandle komthungo ngokuba ngusomabhizinisi osebenza kahle futhi oncintisanayo.

I-franchise yesitolo somnyango ingaba iphrojekthi efanele futhi engaba nenzuzo. Ukuze wenze lokhu, udinga ukusebenza nayo ngokufanele nangobungcweti. Ngalezi zinhloso, kuyadingeka ukusebenzisa ubuchwepheshe obusezingeni eliphakeme, ulwazi oluyingqayizivele, kanye namandla okwenza okuthile egameni lomkhiqizo owaziwayo. Konke lokhu kuzoba sesandleni sakho uma wenza isivumelwano nommeleli we-franchise onekhono. Ukuze wenze lokhu, udinga ukukhetha inketho engcono kakhulu etholakala emakethe. Iya esitolo noma ikhathalogi ye-franchise lapho kuphela lapho uzothola konke okunikezwayo kwamanje futhi ungenza ukuqhathanisa.

Ngemuva kokuqhathanisa izinketho, khetha eyodwa elungile kakhulu. Qalisa isitolo sakho ukuze iminyango ibe sezingeni eliphakeme kakhulu. Uma ufuna ukusebenza nge-franchise yeminyango, kufanele njalo ulandele imithetho. Khetha kuphela lezo zinketho zokuxhumana ezihambisana kakhulu nezintshisekelo zakho. Ngemuva kwalokho, uzokwazi ukuba nezinga eliphezulu lemali engenayo. Uma unentshisekelo ezinhlotsheni ezahlukahlukene zeminyango futhi ufuna ukuvula isitolo se-franchise, lokhu-ke lokhu kuyisinqumo esifanele. Lolu hlobo lomsebenzi luthembisa imali engenayo enkulu, kepha, ukuze uzuze umphumela omuhle, kuzofanela unqobe ubunzima obuhlukahlukene.

Njengengxenye ye-franchise yesitolo somnyango, uzobe usebenzisana nabancintisana nabo. Lokhu akunakugwenywa; ngakho-ke, udinga nje ukulungiselela. Kuhle uma izimbangi zakho zisebenza ngokuya ngefomethi yendabuko yokulwa. Okubi kakhulu uma i-franchise yakho yesitolo ibhekene nezindlela zokuncintisana ezingavumelani nezingafanele. Noma kunjalo, le nketho kufanele futhi inakwe futhi udinga ukulungela noma yini. Ngemuva kwakho konke, awusoze wanquma kahle ukuthi kuzokwenzekani, ngakho-ke, ngaphambi kokwenza i-franchise yesitolo somnyango, udinga ukuhlola zonke izinketho ezingaba khona.

Izingozi namathuba ahlolwa kusetshenziswa ithuluzi elibizwa ngokuthi yi-swot analysis. Uzokunikeza umbono wesimo samanje ngaphakathi nangaphandle kwenkampani yakho. Ucwaningo lweMakethe lungesinye sezici zempumelelo. Thuthukisa i-franchise yesitolo sakho ngobunono obukhulu futhi unake kakhulu izakhi zezibalo zolwazi. Lapho-ke ibhizinisi lenkampani yakho lizothuthuka kakhulu, futhi uzokwazi ukuncintisana nanoma ibaphi abaphikisi ngokulingana okulinganayo, noma kaningi ngisho nokubadlula.

I-franchise yesitolo seminyango yangaphakathi izokwenza imisebenzi yayo ngokungenaphutha, inqobo nje uma ithuthukiswe kahle nangokufanelekile. Thuthukisa i-franchise yakho ukuze imali oyitholayo kuyo ibe phezulu ngangokunokwenzeka. Uma usebenza nge-franchise, khona-ke isitolo sidinga ukunakwa kakhulu. Uphoqelekile ukuthi asebenze kahle. Uzokwazi ukusingatha yonke imisebenzi uma uthola abasebenzi abasezingeni eliphakeme. I-franchise yesitolo sokwahlukanisa ingaphakathi izosiza.

Uzokwazi ukubhekana ngokuphumelelayo nalo msebenzi, uwenze ngokungenaphutha. Naka ngokukhethekile iminyango yangaphakathi lapho uthengisa isitolo njengengxenye ye-franchise. Lokhu kuzokusiza ekunqobeni ukumelana nabancintisana nabo, ngeke bakwazi ukumelana nawe. Iminyango yangaphakathi kumele isingathwe ngobunyoninco. Leli qiniso kufanele linakwe uma uthengisa isitolo usebenzisa i-franchise. Zuza kokuhlangenwe nakho kwekhwalithi ephezulu ye-franchisor. Uzimisele ukukunikeza.

Lokhu kuzokwenza ukuthi kube lula ukufeza kalula zonke izinhlelo. Ungakunaki ukusetshenziswa kwamathuluzi wokuhlaziya. Lolu hlobo lwekhithi yamathuluzi lusiza ukubhekana kalula nemisebenzi yanoma ikuphi ubunzima.

I-franchise yesitolo somnyango wangaphakathi izoletha inzuzo ephezulu kakhulu. Kuzoqinisekiswa ukuthi usebenzisa iqoqo lamathuluzi aphezulu. Uzobathola njengengxenye yokusebenza kophawu lwentengiso namalungelo ahambisanayo. I-franchise ayilutho ngaphandle kokuthi yithuba lokuqasha ilungelo lokuba yinxusa lomkhiqizo. Uzoba ngumhambisi okhethekile. Ngamanye amazwi, ibizwa ngokuthi i-franchisee.

I-franchise yesitolo somnyango wangaphakathi izoletha imali ephezulu kakhulu. Inkampani yakho izoluthokozela uthando lwamakhasimende ayo. Kuzokwazi ukwenza kahle noma yimuphi umsebenzi uma uthengisa i-franchise. Uzoba nemithetho yakho yonke into. Kumele kwenziwe ngqo kuleyo ncwadi. Kuzodingeka futhi ukusebenzisana ne-franchise yesitolo somnyango wangaphakathi ngendlela yokuthi kungabikho noyedwa wabancintisana naye onethuba lokusondela kuwe ngokwezinga lesevisi. Ochwepheshe ngamunye kumele abe nesethi yolwazi aludingayo.

Lokhu kuzokuvumela ukuthi uthole ngokushesha impumelelo. Ukusebenza nge-franchise yesitolo somnyango wangaphakathi ngeke kubhekane nobunzima. Ungakunakekela lokhu ngokuxhumana ngqo ne-franchisor.