I-franchise yezingubo ithola ukusebenza kwayo emkhakheni wezamabhizinisi. I-franchise yezingubo ithandwa kakhulu kumakhasimende futhi isetshenziswa kulezi zinsuku. I-franchise yezingubo ifuna ukwethulwa njengebhizinisi ngabathengi abaningi ababamba iqhaza ekubambisaneni nasekuphathweni komkhiqizo ngokuqhubekayo. Uyakwazi ukuthola umkhiqizi ofanele kokukhethekile okuqukethe uhlu lwabahlinzeki abanamasayithi amaphrojekthi ahlukahlukene. Uma unesithakazelo, kubalulekile ukutadisha ngokuningiliziwe imininingwane yokusebenza komkhiqizi we-franchise yezingubo ngokushintshela kuwebhusayithi ekhethekile. Ngemuva kokubuyekeza uhlu olukhona lwabanikazi bemibono, kufanele uqhubekele emhlanganweni womuntu siqu, imiphumela yawo ekhombisa izinga lesivumelwano kubambiswano.

Ukusayinwa kwenkontileka kunika umlingani ilungelo lokuthola ukuqala kwebhizinisi njengengxenye yokuhlinzekwa kwezindlela ezithuthukisiwe ngumnikazi womqondo, okufanele kulandelwe ezigabeni zokuqala. Uma umlingani ezwa ukuntuleka kolwazi olubalulekile, kufanelekile ukuxhumana nabachwepheshe bomkhiqizi we-franchise, abazosheshe benze izingqungquthela ngezinqubo zokumaketha nezokukhangisa, ukukhulisa ulwazi, futhi, nokuthengisa. Ezikhathini ezinzima kakhulu zokuqhuba ibhizinisi lama-franchise wezimpahla, kufanele ukhumbule njalo ukuthi ungafuna izeluleko ezisebenzayo nezifanelekayo kubathuthukisi bephrojekthi abakusiza ngokushesha okukhulu. Uma kunesidingo, kufanele ulandele indlela ethuthukile, ngoba wena, kuqala kwakho konke, ulandela indlela elungiselelwe futhi enyathelwe kahle yokuthuthuka kwebhizinisi, enezinzuzo zayo. Uyakwazi ukunciphisa izingozi nezingibe ezahlukahlukene ezingenzeka endleleni yakho yokuba yinkampani. Ngaphezu kwalokho, umnikazi womqondo ngamasu wokuhlanganyela nawe uhlu lwezinto ezibucayi ezithuthukisiwe zokwenza ibhizinisi, abekade eya kulo iminyaka eminingi ethola amakhono abalulekile nolwazi olunzulu lobuchwepheshe. Ukuthenga i-franchise yezingubo kusho ukuthi akudingeki ufune umqondo webhizinisi uwedwa, sungula iphrojekthi engaba nezici eziningi ezimbi ekuweni kwenkampani okulandelayo.

Kungakho, njengamanje, i-franchise isiqale ukuthandwa kakhulu nokufunwa okukhulu emhlabeni wonke, ngoba kulula kakhulu ukusebenzisa ibhizinisi usebenzisa umkhiqizo oselungile kunokwakha inkampani ekuqaleni. Ngaphezu kwalokho, kuvele kube yinzuzo, ngoba une-curator, kumuntu womkhiqizi we-franchise yezingubo, osiza ngokunikeza izeluleko ezifanele ngesakhiwo esifike ngesikhathi. Kumele kuqashelwe ngokuzayo imibono elungiselelwe ngecebo noma, ngamanye amagama, i-franchise izuza ukuthandwa kakhulu, isiza amafemu amancane ukuthi azenzele emakethe yokuthengisa futhi athathe indawo yawo. Okwemibhalo, kukhona usizo lomkhiqizi, onikeza ukusekelwa okubalulekile kuzo zonke izigaba zokuqala ezibalulekile zokwakhiwa kwebhizinisi lezingubo. Uma ukwazi ukusebenza ezimeni ezinjalo, ke cabanga ukuthi impumelelo iqinisekisiwe, ngoba inzuzo izotholakala futhi kungenzeka ukuthi ifinyelele ezingeni lamazwe omhlaba. Umnikazi ngamunye wemibono utshale imizamo yakhe eminingi ekwakheni inkampani, mhlawumbe ngamagatsha kanye nenethiwekhi yokuthengisa, njengoba echithe iminyaka eminingi yokusebenza kanzima nokutshalwa kwezimali kulo msebenzi, othela izithelo. Uma ungumsebenzisi othembekile othenge i-franchise yezingubo, khona-ke uzobona, usebenzisa isibonelo somkhiqizi wakho, ukuthi ungayakha kanjani kahle iphrojekthi, wenze izibalo ezahlukahlukene eziyinkimbinkimbi ukugwema ukungalungi ngamaphutha namaphutha.

Le mininingwane iphakamisa ulwazi lwakho kwesinye isikhathi, ikunikeze ilungelo lokusebenzisa amakhono abalulekile owatholile ukuthuthukisa nokwandisa inkampani yakho ngosayizi odingekayo. Abanikazi bemibono evumayo bangasebenza ekwakheni i-franchise kunoma iyiphi indlela, noma ngabe umkhakha uhlobene nokukhiqizwa kwemikhiqizo, ukuhweba izimpahla ezahlukahlukene, noma ukuhlinzekwa nokwenziwa kwezinsizakalo. Intengo yephrojekthi eqediwe ingahlukahluka njengoba umkhiqizi ekulinganisela, kubalwa utshalomali, kucatshangelwa isikhathi sesikhathi sokusungulwa kwebhizinisi, kanye nendawo ekhethiwe. Kumele kuqashelwe ukuthi i-franchise ebiza kakhulu ingabhekwa njengoba kudingeka indlela ekhethekile, amakhono amahle, nezindawo zokukhiqiza ezitshaliwe ezinkulu. Ngokuqondiswa kokuhweba kwanoma yikuphi ukwakheka kwempahla, izindleko zokufunwa kwe-franchise zingahluka ngokuya ngohlobo lomkhiqizo nohlobo lwentengiso oluthengisiwe. Ukutshalwa kwemali okuncane kakhulu kuyadingeka kubasebenzi be-novice bebhizinisi labo abafisa ukuthatha isikhundla sabo ekufezeni nasekuhlinzekeni kwanoma yiziphi izinsizakalo. Akunandaba ukuthi ukhetha yiphi ifomethi nesiqondiso, kufanele uqhubeke ikakhulukazi kumakhono akho ezezimali, futhi ube nolwazi oluthile emkhakheni okhethiwe.

Uyakwazi ukusebenzisa izimpahla ngefomethi ezimele, ngokuyithuthukisa ngempumelelo inkampani efinyelela ezingeni olifunayo. Ngemuva kwesikhashana, usufinyelele ezindaweni eziphakeme kakhulu, uyakwazi ukuhlola ngokuphelele indlela oyikhethile ngefomethi ezimele, ukuvuma ukuthi icala lezimpahla lishintshe ibhizinisi lakho ngokuvula iminyango emisha. Noma yisiphi isimo singaxazululwa njalo, into esemqoka ukwenza isinqumo esifanele, esilandelwa umphumela namathemba alandelayo. Ngokutholwa kwefranchise yezingubo zesimanje yenhlangano yakho, uyakwazi ukubona kakhulu zonke izinhlelo zakho, uzuze imiphumela oyifunayo kanye nokuphakama okuhle ezingeni lomhlaba jikelele.

Idizayini ye-Franchise, izakhiwo, ukulungiswa uhlobo lwebhizinisi oluhehayo lwezigaba ezahlukahlukene zabantu. Abesilisa nabesifazane bangazithola baklanywe futhi bakhiwe. Ukuphatha okuthandayo yiphupho labantu abaningi, kepha hhayi njalo kukhona izindlela nolwazi lwekhulu lamaphesenti lokuthola impumelelo. Ukukhulisa ibhizinisi lakho ekuqaleni kunzima kakhulu, kufanele uhambe ibanga elide ngokuzama nokwenza amaphutha. Njengoba ibhizinisi likhula futhi likhula, umuntu angabhekana nenkinga yokuthengisa izimpahla nezinsizakalo, izingqinamba ezihlobene nokugcwaliswa kwezimali, ukuphazamiseka nabasebenzi, njll. Akuwona wonke umuntu ongamelana nengcindezi, hhayi kuphela abaningi abafinyelela ekugcineni futhi benze ibhizinisi labo kulo izinyawo.

Kungani udlula ekuzameni nasephutheni lapho ungasebenzisa ulwazi olwenziwe ngomumo? I-franchise yokuklama ibhizinisi le-turnkey elinezincomo ezisebenzayo namasu nezinhlelo ezenziwe ngomumo. Oxhumana nabo babahlinzeki nabalingani abengeziwe bazotholakala kuwe; ukugeleza kwamakhasimende okuhambisanayo (ngoba umkhiqizo uyabonakala futhi abantu bathembekile kuwo); asikho isidingo sokuchitha imali ekukhangiseni (zonke izenzo zizobalwa kusengaphambili futhi izingozi zokulahlekelwa yimali zehliselwe ku-zero). Izinzuzo ze-franchise yokuklama: inzuzo izokhula ngokungaphezulu; inkokhelo ngaphakathi kwezinyanga ezimbili zokuqala; ukuqeqeshwa okuningiliziwe (imiyalo eyenziwe ngomumo); ukuqala okusheshayo emsebenzini; amathuba angenamkhawulo wokwenza inzuzo; ayikho isizini. Ungaphazami kanjani ekukhetheni i-franchise? Nazi ezinye izincomo: jwayelana nedumela lenkampani, qiniseka ngokuthandwa kwayo nokusebenza kwayo ekuthengiseni; cela amadokhumende, izinombolo zokubhalisa, izitifiketi, amalayisense; funda ngokucophelela inkontileka ehlongozwayo, unake iqiniso lokuthi izigaba zenkontileka zicacile, futhi azenziwanga. Imininingwane esenkontilekeni izokuvumela ukuthi ubheke ezenzweni, hhayi ezithembisweni ezingacacile. Qaphela, ngoba esikhundleni se-franchise, ungathenga ikhasi ku-Intanethi kuphela. Uma ungenalo ulwazi lokuhlola ukunikezwa kwe-franchisor, xhumana nabachwepheshe.

Ukuze uthole i-franchise efanele, bheka ikhathalogi yethu. Sikhethe izinhlinzeko zamanje zango-2021. Isivakashi ngasinye kukhathalogi yethu sizokhetha ilungelo lokudizayina elikuthandayo, endaweni efanele, nangokulingana nesabelomali salo. Sisebenza nezinkampani ezethembekile ezisebenza ngaphakathi ezweni nakwamanye amazwe. Indlela yakho eya empumelelweni iqala ngathi.

I-franchise yokwakhiwa kwangaphakathi isebenza ezingeni eliphezulu kakhulu lokusebenza kahle uma yenziwe kahle nangokungaguquguquki. Ngaso sonke isikhathi yenza ngaphansi kwemithethonqubo kanye nokulungiswa okuchazwe kwinkontileka yokuholela inkampani empumelelweni. Ngemuva kwalokho uzokwazi ukuhola imakethe, uhlala unenzuzo ebaluleke kakhulu yokuncintisana. Ngaso sonke isikhathi yenza ngokufanelekile esimeni ukuze ungahlangabezani nobunzima. Zonke izinkinga zingaxazululwa kalula uma uhlangana ngokusobala ne-franchisor, enikeza lonke ulwazi oludingekayo ukuxazulula izinkinga zokukhiqiza. Sebenzisa i-franchise ngendlela efanele ngangokunokwenzeka ukuze ngokuhamba kwesikhathi zingabi khona izinkinga.

Idizayini ye-Franchise ingenziwa kusetshenziswa izifanekiso ozithola njengomsabalalisi okhethekile. Ummeleli womkhiqizo uzenza zitholakale kuwe. Nikeza umklamo wakho inani elifanele ngokwenza ingaphakathi lakho ngobuchwepheshe. Ukuba nosizo lwe-franchise, ngoba nguwe kuphela onokufinyelela kubuchwepheshe bekhwalithi ephezulu, osebenza ngaphansi kwegama lomkhiqizo, futhi usebenzise indlela yokwazi okungafani nanoma yini enye. Zonke lezi zinzuzo zikunikeza amandla okubhekana ngempumelelo nezinselelo zanoma iyiphi ifomethi.

Ingaphakathi kumele lihambisane nemithetho oyitholayo. Ngalokhu, kutholwa i-franchise yokuklama. Uthola izinzuzo ezinkulu zokuwina umncintiswano ngokuzethemba. Sebenza ngokunembile nangokufanele, wenze umsebenzi wasehhovisi. Uma uthenge i-franchise yokwakhiwa kwangaphakathi, uzokhokhiswa imali ekhokhwa njalo ngenyanga. Okokuqala, kungokwasebukhosini, futhi okwesibili, kuyimali yokukhangisa.

Ngaphezu kwalokho, ekuqaleni, ngisho nangaphambi kokuba siqale ukusebenza, kufanele wenze umnikelo obizwa ngokuthi umnikelo wesamba. Lokhu kufinyelela ku-11% wemali oyitshala ngesikhathi sokuqala. Ngaso sonke isikhathi yenza ngokufanelekile esimweni samanje futhi ungaphuthelwa amathuba akho. Lapho-ke uzophumelela. Lapho ugcwalisa i-franchise yokwakhiwa kwangaphakathi, ungahlangabezana nobunzima. Noma kunjalo, zinganqotshwa kalula. Ukuze wenze lokhu, udinga nje ukutadisha imininingwane efanele bese wenza izinqumo zokuphatha ezifanele.

Sebenzisa i-franchise yakho yokuklama ingaphakathi ngokufanele nangokungenaphutha. Xazulula zonke izinkinga eziqhamukayo lapho zivela, lapho-ke ungabeka ngokwanele izinsiza ezikhona. Lapho usebenzisa i-franchise yokuklama igumbi, kufanele ulandele uhlu lwemithetho echazwe kwinkontileka. Lokhu kubaluleke kakhulu ku-franchisor. Phela idumela lakhe lisengozini.

I-design studio franchise wumsebenzi ofanele futhi onenzuzo, ngesikhathi sokuqalisa lapho kungavela ubunzima. Noma kunjalo, uma senza ngokuhambisana ngokugcwele nemithetho, kungagwenywa noma kunqotshwe. Ngesikhathi sokuqashelwa kwe-franchise, kunjalo, ubunzima abunakugwenywa. Kodwa-ke, kulula ukunqoba ngokuxhaswa okuqinile ngemuva kwabo. Uma uhlela futhi usebenzisa i-franchise, ngaso sonke isikhathi yenza ngokufanelekile kulesi simo. Kuyadingeka ukuthi uhlale ufunda izibalo ukwenza izinqumo ezifanele zohlelo lokuphatha.

Uma unesithakazelo kwisitudiyo sokuklama, yenza i-franchise ngendlela efanele ngangokunokwenzeka, futhi uzoba nenzuzo enkulu futhi engenakuphikiswa. Ingasetshenziswa ngempumelelo ekulweni nezimbangi. Ngemuva kwalokho ngeke bakwazi ukuphikisana nanoma yini kuwe, futhi noma yimaphi amaklayenti axhumana ngokuzithandela ne-studio sakho sokuqamba. I-franchise isiza ekwakhiweni kwezakhiwo, ngaphakathi nangaphandle. Kungokufanayo nangekhodi yokugqoka yabasebenzi. Abasebenzi abagqoke imifaniswano ephelele abanobunikazi obuyingqayizivele benkampani. Lapho wenza i-design studio franchise, kufanele futhi wazi ukuthi uzoba yi-franchisee.

Thola ilungelo lokusebenza egameni lomkhiqizo owaziwayo futhi othandwayo, ngokubuyisela ukhokha iminikelo yezezimali. Ukufeza i-franchise, isitudiyo sokuklama kufanele sikhishwe ngokuhlangana nesampula yoqobo. Kubaluleke kakhulu ukubhekela lokhu ukuze kungabikho zimangalo kamuva. Ilungelo lokuba ngumsabalalisi okhethekile we-franchise yokuklama ngaphakathi lisadinga ukutholwa. Kungumsebenzi wakho ukufakazela i-franchisor ukuthi nguwe ophumelele kakhulu ukubambisana. Lokhu kungenziwa ngokunaka imininingwane ehlukahlukene nokwenza izinqumo zokuphatha ezifanele. Inqubo yokubhekana ne-studio franchise yokudala, udinga ukubona ukuthi izinga lomncintiswano liphezulu kakhulu cishe yonke indawo.

Ukuze unqobe ukumelana nabaphikisi bakho, kufanele ucacelwe ngobungozi obuchayeke kubo. Uma ukwazi ukubamisa ngokunenzuzo, i-franchise izoletha inzuzo ephezulu. Ukubusa emakethe kunikezwa yi-franchisor futhi uzisebenzele ngokwakho. Ngemuva kwakho konke, empeleni, ungumsabalalisi othwala umthwalo ophelele wezenzo zakho. Uthenga ilungelo lokwenza imisebenzi usebenzisa uphawu lokuhweba lomunye umuntu. Ngakho-ke, isitudiyo sokuklama sikunikeza onqenqemeni, kepha ngeke sikwenzele wonke umsebenzi. Kufanele ukhokhele nelungelo elikhethekile lokuba wedwa osabalalisayo.

Lokhu kuyiminikelo eminingana, ngayinye ebalwa ngawodwana.