Ama-franchise anenzuzo aya ngokuya efuneka kakhulu emphakathini wethu lapho kungekho muntu ofuna ukubeka engcupheni ibhizinisi lakhe futhi aqale ibhizinisi elisha kusuka ekuqaleni. Kungalezikhathi lapho zonke izinhlobo zabasebenzisi zifuna indlela yokuthenga ama-franchise anenzuzo. Ngale ndlela, ukuqaliswa kwezinhloso zokuvelela kuba lula kakhulu, ngoba usuvele unebhizinisi elilungiselelwe hhayi lonke uhlu lobunzima kwabaqalayo ukuxazulula imisebenzi.

Ziyini izinzuzo zokuthola ama-franchise, kunokuba wakhe ibhizinisi kusuka ekuqaleni? Uhlu lwamathuba lubanzi kakhulu, noma ngabe abaningi bephatha okunikezwa okunenzuzo enjalo ngohlamvu lukasawoti. Lokhu akumangazi, ngoba emakethe ungathola inani elikhulu lezinsolo ezisolisayo futhi ezingagunci ezisezingeni eliphansi. Ukugwema ukushayisana nabo, ungaphendukela kumthengisi othenjiwe onomlando omuhle nokuxhuma okusungulwe okunenzuzo. Yilezi zinkonzo inkampani yethu enikela ngazo kubathengi abangaba khona bama-franchise anenzuzo.

Ngakho-ke, ake siqhubekele ezinzuzweni ezingaba khona zokuthola amabhizinisi anenzuzo ngaphandle kweshelufu.

Okokuqala, uthola ithuba eliyingqayizivele lokungaphinde uvuselele isondo, hhayi ukuthi uhlupheke ngokukhetha ukunikezwa kwamanje. Usuthathe okuthengiswayo, okudingwayo, futhi okunenzuzo. Umbono onenzuzo kusengaphambili usiza ukugwema ukukhungatheka futhi kwenzeka lapho umbono ‘ungashi’ ukulahleka. Imibono enganikeli ngemiphumela ethe xaxa ayisiqedi isifiso sokwenza ibhizinisi labo isikhathi eside futhi ishiye izikweletu ngemuva. Lokhu akukhona ukukhetha kwethu.

Okwesibili, ukuthola ibhizinisi elinenzuzo kukusindisa emisebenzini eminingi yokukhangisa. Kunoma ikuphi, igama lomkhiqizo selivele liyaziwa, izinto zokukhangisa zenziwe, iziteshi zikhethiwe. Usuvele unalo lonke ulwazi oludingayo ukukhuphula ngempumelelo ama-franchise akho. Kumele nje uqale ukuphindaphinda izinto ezenziwe ngokugcwele ukwandisa ukuthengisa okunenzuzo. Ukusebenzisa amasu afakazelwe ochwepheshe abanolwazi kukusindisa emaphutheni amaningi aqala, nawo aletha ukulahleka futhi angahlinzeki ngezinto ezanele. Ngaphezu kwalokho, cabanga ukuthi ungonga kanjani ngokunenzuzo ekuqashweni kwabaklami ukuze bathuthukise izinto ezihlukile: amalogo, imibala yenkampani, izincwajana, amabhanela, njll.

Okwesithathu, uzothola ibhizinisi elilungiselelwe ngokuphelele ngobuchwepheshe obufakazelwe. Imvamisa, osomabhizinisi abafisayo bayadideka ngokwakhiwa kwecebo elisebenza kakhulu, befuna izindlela zokwehlisa izindleko, izimali zokuqala, nokunye okuningi, okuthi, ngeshwa, kuza nesipiliyoni kuphela. Ama-franchise avelele kulokhu kusuka kwi-biz yawo. Uzakwethu uzokujabulela ukuhlanganyela nawe zonke izimfihlo zokusebenzisa le mboni ngempumelelo ukuze imiphumela ebalulekile izokujabulisa kusukela ezinyangeni zokuqala zokwenza i-biz.

Zonke lezi zinzuzo ezicacile zokusebenzisa ama-franchise zivame ukuphaphatheka phambi kokwesaba kosomabhizinisi abafisayo, okuthi ngamehlo abo ethukile kusibekele izinzuzo ezingaba khona. Lokhu akumangazi, ngoba ukuthenga ama-franchise womkhiqizo owaziwayo futhi onenzuzo kubiza kakhulu, futhi ukuthenga enkampanini eyaziwa kancane kugcwele ukulahleka ngokuya ngokungasebenzi kahle nokwaziwa okuncane. Kulokhu kuxhumana sinikeza izinsizakalo zethu njengabalingani nabagcini benqubo yokuthola ilungelo lokuthola amalungelo.

Ngokungenelela komuntu wesithathu, umuntu othembekile onolwazi oluningi nodumo, ungaqiniseka ukuthi awukhohlisiwe. Ochwepheshe bethu benza isifundo esiphelele sayo yonke iminikelo futhi bakhethe kuphela abalingani abathembeke kakhulu. Uyakwazi ukuzizwa uvikelekile ekukhetheni isisombululo esifanele. Ekuphetheni kokuthengiselana okubhekiwe, unikezwa izeluleko nosizo lokwenza ukhetho, uma kukhona okuvelayo phambi kwakho. Uyakwazi ukugwema hhayi kuphela amaphutha ekwakheni i-biz kepha futhi namaphutha ekukhetheni kwayo.

Ekugcineni, ungahle ube nomuzwa wokuthi kunzima ukuthola ama-franchise wesabelomali anenzuzo. Ababonisi bethu bakusiza ukuthi wenze ukuhlaziywa kwekhwalithi ephezulu kwamasu ahlongozwayo futhi ukhethe ukuqala okulingana kahle kubhajethi yakho. Ngendlela, ngisho nokukhethwa kwenketho yesabelomali esitholakalayo kungumsebenzi onzima kakhulu esizokusiza ukuwuxazulula.

Ngesikhathi esibucayi, ukwesekwa okuphelele kungadlala indima enkulu. Ezimweni zesifo esiwohlokayo, abantu abaningi babona ithuba lokuqala ukusebenza kumabhizinisi abo futhi baye emsebenzini wabo ojwayelekile. Ukutholwa kwe-biz eyenziwe ngomumo okubonakala kuyindlela engcono kakhulu kulabo abangajwayele ukuzenzela okwabo, uma sebeshisiwe ngomzamo ongaphumelelanga, noma abafuna ukungatshali umzamo omkhulu ekunyuselweni kusukela ekuqaleni.

Ngokumangazayo, yisimo samanje esivumelana kakhulu ekuqaleni kwesithembiso sakho. Izinkampani eziningi azikasindi kule nkinga, kuvulwe ama-niches amasha, futhi amandla okuthenga ayakhula futhi. Ukubamba igagasi nokukhuphuka intaba kuyinto ebaluleke kakhulu ongayenza manje. Lokhu yikho kanye okufanele kwenziwe yiwo wonke umuntu ofuna ukukhuphula izinga lokuphila ngokweqophelo nokwandisa imithombo engenayo.

Ukuthenga ama-franchise ngosizo lomuntu wesithathu, osebenza kangcono ekusizeni ezindabeni ezivela ngaphambi kwakho, kukusondeza kakhulu emalini engenayo nasekusebenzeni ngokunenzuzo kwebhizinisi lakho. Uyakwazi ukugwema inani elikhulu kakhulu lazo zonke izinhlobo zamaphutha nokulahleka. Uthola ukwesekwa kokukhangisa okunekhono. Ngakho konke lokhu nokutshalwa kwezimali okuqala okuncane, uzoqhubeka ube ngumnikazi webhizinisi lakho!

Iphupho lakudala lokuzisebenzela, hhayi elenzelwa ‘umalume womunye umuntu’, okuyinto kwabaningi engakwazi ukufezeka, lisondela kakhulu futhi libe ngokoqobo ngokwengeziwe lapho sisebenzisa ukulamula kwethu nokunikezwa okulusizo kozakwethu abathembekile. Ukuqaliswa kwezinhlelo ezinesibindi kakhulu akukude, uma utshala imali ngendlela efanele kusukela ekuqaleni, khetha okunikezwayo okunenzuzo, futhi uvikele ukuthembeka kozakwethu.

Lokhu yilokho ama-franchise anenzuzo akunikeza wona: abasebenzi abakhethwe ngokucophelela kanye nosomabhizinisi abathembekile.

Ukulungiswa kabusha kwe-franchise yamaphrojekthi athuthukile asenziwe ngomumo manje sekubaluleke kakhulu emabhizinisini. Uyakwazi ukusebenzisa ngenkuthalo i-franchise yokulungiswa kwamaphrojekthi wokwakha ahlukahlukene wefomethi nohlelo oluhluke kakhulu. Njengoba kufanele ucabange ukuthi umkhakha wezokwakha unesidingo esifanayo nokulungiswa. Kwi-franchise yokulungiswa kwezindlu esezenziwe ngomumo, zombili izakhiwo zokuhlala nezokuphatha, umthetho uyafuneka kubakhiqizi abanomkhiqizo okhuthazwe kahle. Ngokusetshenziswa kokuvuselelwa kwezinto ezahlukahlukene i-franchise, kufanele ubheke ezinkampanini ezinesiqondiso esibanzi nomkhiqizo owaziwayo. Kulula kakhulu ukudala ibhizinisi usebenzisa iphrojekthi elula enciphisa ubungozi obubonwayo nezingibe.

Okokuqala, iklayenti lidinga ukuxoxa nomenzi ngohlelo lokubambisana, kukhethwe inkombandlela, okuthi, esivumelwaneni sobambiswano, kufanele kuvikelwe ngesivumelwano. Ngaphezu kwalokho, uma kunesidingo sokwakha izinqubo, kuyadingeka ukusebenzisa izingqungquthela eziqhutshwa wuphawu lokuhweba ukukhulisa ulwazi maqondana nokuthengisa okuthengiswayo, kanye nokukwazi ukuthuthukisa izinsizakalo zabo. Ngokusebenzisa i-franchise yokulungisa, unomphumela ngamunye onengqondo wokukhishwa, ngoba umenzi ubala ukwenzeka kwezimo ezahlukahlukene. Nge-franchise yokulungisa, unombono ofanele wokuthi ungayakha kanjani i-biz yakho nokuthi yini ongagxila kuyo. Esikhathini esifushane, ngokulandela izincomo zomkhiqizi, kungenzeka ukuthi kudalwe ibhizinisi elikhulu ngokufinyelela ezingeni lomhlaba wonke olifunayo. Ukukhiqiza imibhalo ye-franchise esezingeni eliphezulu futhi esebenzayo, ubuye ube nethemba lokuxhumana nabalingani ukuthola usizo. Uyakwazi ukudala izinqubo ezihambisanayo ngesikhathi esifushane kakhulu, sokukhishwa okuhlanganyelwe kwephrojekthi, ngegama elithuthukisiwe.

Okokuqala, okwamanje akunzima ukuthola i-franchise ngohlobo lomsebenzi, kufanele uqonde ukuthi kufanele uthembele kangakanani ngoba ukufunwa kuphakamisa ukuhlinzekwa. Ukuthuthuka kwebhizinisi lakho kuvumela ukuqala ukusebenza ngemuva kokuphothula ukuphothula inqubo yesivumelwano, ngokwethulwa kwamaphoyinti adingeka kakhulu. Ngokutholwa kwe-franchise, awunazo izimo ezinzima ekwakheni iphrojekthi ngezenzo zakho, ngoba uyakwazi ukulandela isu elenziwe ngomumo elenza lula ubungozi. Uyakwazi ukukhetha i-franchise esizeni esikhethekile lapho kutholakala khona abakhiqizi abahlukahlukene basendaweni nabasemhlabeni. Amakhasimende amaningi ayesaba ukuzibeka engcupheni ngesikhathi esinzima, ngakho-ke azame ukunquma ngokuthengwa kwe-franchise yokulungisa kabusha, okuwumkhiqizo olula futhi oqinisekisiwe wesikhathi sethu. Ngokuhamba kwesikhathi, ukwazile ukuthola impumelelo oyifunayo ngokukhulisa umsebenzi wakho wokuhweba ebhizinisini lokulungiswa kwanoma yikuphi ukwakheka kube sezingeni elibalulekile. Emhlabeni wonke, imibono eqediwe isetshenziswa ngendlela ebanzi, ngoba ukuthandwa kohlelo oluthuthukisiwe kuzenza luzwakale emithonjeni ehlukahlukene.

Ngakho-ke, ngokukhokhela umbono nomkhiqizo wokuhweba okhuthaziwe, ukwazi ukuthola ukuvela kwebhizinisi lakho ngokwakhiwa kwabasebenzi. Iziqinisekiso ekutholakaleni kohlelo oluphelile lwesilinganiso esibaluleke kakhulu zihambisana ngokuphelele nencazelo, maqondana nalokhu kulula kakhulu ngokusho kweklayenti ukuhlola ithemba lomsebenzi ozayo obalulekile. Uma iklayenti linethuba lokutadisha ngokuphelele imininingwane kumkhiqizi okhethiwe, khona-ke kufanele uye kusayithi ye-elekthronikhi, okuyiyona nto ezuzisa kakhulu yolwazi. I-franchise ayithengiselwa iklayenti elilodwa kuphela kepha ngobuningi benombolo oyifunayo yokuthengisa ngokutholwa kwenzuzo edingekayo efakwe kuphrojekthi eqediwe. Eqinisweni, izinkampani eziningi zaqala ukunikeza imibono eyahlukahlukene zenzela zona, zibona ukuthi leli qhinga lisiza kanjani ukuthuthuka okulandelayo kwebhizinisi labo ngenzuzo. Kubalulekile kubaqalayo abaningi ukuqala kwenye indawo ngenkathi benemithombo emincane yezezimali, okuyiyona efanelekile yokutshala imali ngaphandle kwethemba lokulahleka kuphrojekthi esebenzayo eqediwe kunokwakha ibhizinisi zisuka nje. Ngokuvela okulandelayo kwebhizinisi esigabeni osifunayo, kukho konke okwenziwayo okungeziwe, kuyadingeka ukuthi uhambe ngesivumelwano nomenzi we-franchise yokulungisa, ngoba udinga ukulandela imiyalo eqinile.

Ngokuqala kwezenzo zobambiswano, isiqalo ngasinye siqala ukuba nethemba lempumelelo, eliza nakanjani, ngokuya ngemfuneko yomnikazi wemibono. Ngemuva kwesikhashana, amaklayenti akwazi ukwenza inzuzo, ngethemba lokwenza izinkomba ezingeziwe, ngezinga elibonakalayo ahlanganyela ekwakhiweni kwe-franchise yokulungisa.

Ama-franchise anenzuzo enkulu ngumbuzo othokozisa kakhulu kosomabhizinisi abaningi abafisayo. Akukho okumangazayo! Ngemuva kwakho konke, into enzima kunazo zonke ukukhushulwa. Ngisho nosomabhizinisi abanolwazi kakhulu kwesinye isikhathi bayabona ukuthi ngaphansi kwezimo ezithile kungaba nzima kakhulu noma kube nzima ukwengeza umkhiqizo osanda kudalwa. Kukuzimo ezinje lapho abantu banaka isixazululo esinje ngama-franchise anenzuzo enkulu. Ngemuva kwakho konke, banikezela ngesiqalo esithembeke kakhulu senketho yomuntu siqu yebhizinisi.

Ngakho-ke, ake sicabange ukuthi ufuna ukuqala ngebhizinisi lakho, kepha ngasikhathi sinye nquma ukunaka uhlobo oluthile lwama-franchise. Ngemuva kwalokho kuyacaca ukuthi kunzima ukukhetha inzuzo eningi kunazo zonke. Imikhiqizo edumile isivele ikubingelela ngamanani aphezulu kakhulu. Labo phathina abanikela ngebhizinisi ngemali ephansi kubonakala kuwe njengabakhohlisi ngokuphelele nabakhohlisayo. Ezimweni ezinjalo, ukukhetha kuba nzima kakhulu. Kulokhu, isinqumo esihlakaniphe kakhulu kungaba ukunaka izinketho ezenziwe ngomumo kanye nokulamula komuntu wesithathu onentshisekelo yempumelelo yazo zombili izinhlangothi.

Ungathola ama-franchise anenzuzo enkulu uma othile ekucebisa ngawo. Inkampani yethu yenza ukweluleka ngokugcwele ekukhetheni ama-franchise, inikeze ukukhetha kwabalingani abaningi abanokwethenjelwa futhi abafakazelwe. Uthola izeluleko eziningiliziwe zokwenza i-biz, ukubuka izinketho ezihlongozwayo, bese ukhetha isabelomali esihle kakhulu somqondo wakho. Ngaphezu kwalokho, udlulisela ingxenye yokuhlelela izibopho zezinqubo eziyinhloko kubasebenzi bethu. Uthola izinto ezenziwe ngomumo, igama lomkhiqizo, nakho konke okudingayo ukuze uqale ngempumelelo ibhizinisi lakho elinenzuzo!.

Ngokuthenga ibhizinisi eligcwele ngokusebenzisa ama-ejenti athembekile, ungaqiniseka ukuthi wenze ukhetho olunenzuzo enkulu. Ngakho-ke, kulula kakhulu ukufeza lokhu okucabangile okudlula kakhulu izimbangi ezisebenza emkhakheni ofanayo ngoba uzothola kusengaphambili igama lakho nobuchwepheshe obekufanele bakwenze iminyaka. Isiqalo esisheshayo siqinisekisa inzuzo esheshayo yokuqala. Lolu hlobo lwe-biz luhle kakhulu kosomabhizinisi abasafufusa abafuna nje ukuzizama kulo mkhakha.

Ngaphezu kwalokho, ngenxa yalokhu, ungaqiniseka ukuthi ukhetha isisombululo esifanele, noma ngabe usuvele unolwazi lokwakha umkhiqizo wakho kusuka ekuqaleni. Cishe uyazi ukuthi kungabiza umsebenzi ongakanani. Kungakho inketho enenzuzo enkulu ingabizwa ngokuphepha ukuthengwa kwama-franchise aselungile, lapho iningi lomsebenzi oyinkimbinkimbi wenziwa ngabantu abanolwazi! Lokhu akugcini nje ngokonga imali kepha futhi kusheshisa nenzuzo yokuqala. Ngokusobala, indlela enjalo icebisa kakhulu ulwazi futhi ivumela ukufunda masisha izisekelo zokusebenzisa inkampani yakho. Izixazululo ezifakazelwe ezivela kozakwethu, ezisekelwa ukubambisana kwethu, zisiza ukuqala ukuthuthukisa ibhizinisi lakho ngokuphepha nangempumelelo!

Ama-franchise anenzuzo enkulu ayindlela enhle yokwandisa ikhono nokufeza impumelelo ebonakalayo ekwakheni nasekuthuthukiseni ibhizinisi. Kunama-franchise amaningi manje, kepha hhayi wonke anenzuzo, futhi abalingani abaningi abakwazi ukuziqhayisa ngokuthembeka. Ukunikezwa kwenkampani yethu enomlando ocebile nokusizwa kwamakhasimende okunqwabelene kwenza ukhetho olufanele futhi kuzuzwe imiphumela emihle kuzo zonke izigaba zendlela ekhethiwe. Mhlawumbe leli yithuba elihle lokushiya umsebenzi ongathandwa futhi ekugcineni uqale ukuzisebenzela wena kuphela!