I-franchise embonini yezokwakha iyafaneleka futhi inikezwa ngezinhlobonhlobo kukhathalogi yama-franchise. Abantu abaningi bajwayele ukwethemba izikhangiso futhi noma ngabe bazibona kuphi. Vele, ngemuva kokubonisana nokwamukela izeluleko kumngane, abaningi baphetha ngokuthi umkhiqizo wokwakha wenkampani ethile ungcono, noma ngabe ikuphi inkampani. Uku-oda imishini yokwakha noma izinto ezivela phesheya akunanzuzo, kufaka phakathi ezokuthutha, kepha uma kunophawu olunikeziwe lwezinto zokwakha emakethe, kuzoba nesidingo futhi imali engenayo izokwanda. Ukuvula izindawo ezintsha zokwakha emhlabeni wonke kunenzuzo ngokombono wezezimali, kanye nokufunwa, isimo sizohlala sisezingeni eliphezulu kakhulu, kepha akufanele ukhohlwe ngokulawulwa nokuphathwa. Ngokomzimba, kunzima kumenzi ukuphatha nokuphatha ibhizinisi kwamanye amazwe, kucatshangelwa imithetho nokuncintisana, inani elikhulu lemikhiqizo, ngakho-ke sekubalulekile ukunikeza amalungelo okuthengisa imikhiqizo kuma-franchisees.

Ukuze bangachithi isikhathi bebodwa futhi bangayi kubahlinzeki, kunkampani eyaziwayo, kunezinhlu ezikhethekile ze-franchise, lapho wonke umuntu angathola khona ibhizinisi lakhe, ngokuthanda kwakhe, kucatshangelwa imali yokuqala amanye amapharamitha. Kufanele kuqondwe ukuthi kukhona ubungozi kuwo wonke amabhizinisi, futhi akekho ongavikelekile kulokhu. Kepha ngokuthola i-franchise, kuba lula ukujwayela imboni yezokwakha, ukuqonda ukuthi yini, ukuthola izeluleko zesikhashana ekukhuthazeni umkhiqizo, ngaphandle kokuchitha isikhathi nezinsizakusebenza zezezimali ekukhangiseni, kucatshangelwa ukutshalwa kwemali komkhiqizi emikhiqizweni emisha. Kukhathalogi yemishini yokwakha noma ama-franchise wezinto zokwakha, kuyatholakala ukubona okunikezwayo kwamanje kusuka kuma-franchisor angakwazi ukubeka isipho sawo ngokuzimela, kepha angasebenzisa usizo lwababonisi bethu. Ngaphandle kwalokho, ama-franchisees akwazi ukuhlaziya imakethe, abone ukuthi amaphuzu avulekile kusiphi isifunda, imiphi imikhiqizo edingeka kakhulu, futhi abale ngisho nesikhathi sokubuyiselwa, kucatshangelwa yonke imishini, umkhiqizo, intela, njll. Lapho uthenga i-franchise, kunikezwa inkokhelo yesamba, esuselwa ekubalweni kwezindleko zabasunguli bomkhiqizo, lapho kuthengiswa i-franchise. Ngakho-ke, akufanele wethuke, abantu abaningi bayakwenqaba ukukhokhwa kwesamba sokuqala, kucatshangelwa umncintiswano okhona, kepha ngokuyisisekelo, bekuyikho, kunjalo futhi kuzoba njalo.

Ngokuthenga i-franchise, uzihlinzeka ngebhizinisi elisunguliwe, kepha ungakhohlwa ngesifunda sakho futhi ufune kule ndawo ethile. Futhi, ukusekelwa cishe kwewashi lonke akuhlinzekwanga nje kuphela ngama-franchisers kepha nama-franchisees, aqinisekisa ukuphathwa kwekhwalithi ephezulu, ukubalwa kwezimali, nokulawulwa, ngokudluliswa kwamalungelo hhayi kuphela wokunikeza igama, umkhiqizo kepha futhi namakhono, ama-chip, okuthile izimbangi ezingazi ngazo. Vele, ngokuzayo, i-franchisor ingahlupheka, ngoba isikhathi senkontileka siyaphela, kepha amakhono ahlala, kepha lena yimakethe futhi akukho ukuphunyuka kulokhu. Imininingwane, isisekelo samakhasimende sidluliselwe kumuntu onelungelo lokwenza amalungelo, ngomsebenzi owengeziwe kule ndawo, ngemikhiqizo yokwakha yalolu hlobo. Ngokuvula ukuthengiswa okusha kwezitolo zemikhiqizo yokwakha nabalingani bakho, ngokunikeza izinsizakalo zokwakha, ukhulisa ukufunwa nenzuzo yomkhiqizo. I-franchise iya ngokuya ifaneleka usuku nosuku, kudinga utshalomali oluncane lomzamo, isikhathi nemali. Ukuhlaziya ama-franchise atholakalayo, qhathanisa isilinganiso senani nezimo, imigomo, kanye neminye imingcele, kufanele ulandele isixhumanisi sekhathalogi ye-franchise engezansi bese uthola eminye imininingwane.

Kukhona ukubuyekezwa kwamakhasimende okungangabazeki okusiza ekukhetheni. Ngeminye imininingwane nge-franchise, kufanele uxhumane nochwepheshe bethu usebenzisa izinombolo zokuxhumana eziboniswe kukhathalogi. Siyajabula kusengaphambili ngentshisekelo yakho nokwethembela kwakho, sithemba ukubambisana okukhiqizayo nokwandiswa kwebhizinisi lakho, ukufinyelela ezingeni lesifunda, kanye nemali engenayo ephezulu.

I-franchise yokukhula kwengane izohlala ifunwa njalo futhi. Noma imuphi umzali ufuna ukukhula kwengane yakhe yonke indawo, kokubili ngokomzimba nangokwengqondo, ngolwazi lwezilimi zakwamanye amazwe, izisekelo zesayensi ngqo, ukucabanga kohlelo, ikhompyutha neminye imishini ezenzakalelayo. I-franchise yokukhula kwezingane ivula umnyango wokuthuthuka kwamakhono ezwi nawokudansa, ukufunda ngomculo, isigqi, amakhono okudweba, ubuciko beshashalazi. Izikhungo zasenkulisa kanye nezikole zamabanga aphansi azikwazi ukunika izigceme zazo ulwazi olwengeziwe olwedlula ikharikhulamu yasenkulisa noma yamabanga aphansi. Lapha, ukusiza, ukukhuthaza ukuthuthuka okuqhubekayo kwezingane, i-franchise ixhunyiwe ukudala iklabhu, isigaba, isikhungo, isikole ukukhulisa ukwakheka kwamakhono ngamanye ezingane. I-franchise etholakalayo inhle ngoba asikho isidingo "sokusungula ibhayisikili".

Izazi zezindlela ezinolwazi zenkampani yabazali ye-franchisor sezivele zithuthukise zonke izincwadi zendlela nezemfundo ohlangothini ngalunye lokuhlelelwa, kohlelo lokuthuthukiswa kwezingane. Ama-methodologists asevele ebhalile izindlela zokupheka ezenziwe ngomumo zekhono lokwethula i-franchise etholakele kahle, ukugcina amaklayenti ezingane zabo nokuqhubeka nokwandisa isisekelo sezingane namakhasimende nokwenza ngcono izinga lezinsizakalo ezinikezwayo. Ngokomqondo webhizinisi osulungele ukwenziwa, osomabhizinisi abasha noma osomabhizinisi abasafufusa abanolwazi baziqonda kahle zonke izici ezibalulekile zebhizinisi futhi bazi ukuthi bangahamba ngokunembile, ngenzuzo enkulu, enkambweni ekhethiwe yokuqondiswa kokukhula kwengane. I-franchise eyenziwe ngomumo inendawo yayo yokuqeqesha nobuchwepheshe bokufunda bezingane nothisha, zonke izinhlobo zezinkontileka zawo wonke amacala wemodeli yebhizinisi. Izincwajana zokukhangisa kanye nesixhumi esibonakalayo esenziwe ngomumo sesiza esithuthukisiwe silungisiwe, ngezilungiselelo kumanethiwekhi omphakathi kanye nohlelo lwe-SRM. Kubalingani bayo, i-franchisor iqhuba ukuqeqeshwa kanye nama-webinars abasebenzi bokufundisa, inikela ngezinhlelo ezivuselelwe zezindlela ngezincomo zendlela. Bayanda abazali ababa ngabasekeli nabalandeli bokukhula kwengane zisencane ukwakheka komzimba wengane.

Futhi i-franchise etholakalayo yokwakhiwa kwesikhungo sokukhulisa izingane ingumqondo webhizinisi onokwethenjelwa futhi onenzuzo, onesikhathi sokukhokha esimaphakathi sezinyanga eziyi-12.

I-franchise yesikhungo sokukhulisa izingane iwumsebenzi ofanele wehhovisi, ngesikhathi sokuqalisa okudingekayo ukubhekana nezingozi futhi usebenzise wonke amathuba kuze kube sezingeni eliphezulu. Ukuzinquma, udinga ukuhlaziywa kwe-swot. Ithuluzi elinjalo lifanelekile esigabeni sokuqala sokuqashelwa kwe-franchise nasesikhathini esizayo lapho usuvele unombono wokuthi iphrojekthi isebenza kanjani. Ungakunaki ukusetshenziswa kwemininingwane yezibalo ukuze uhlale unolwazi ngesimo samanje semakethe. Ngaphandle kwalokho, ngaphakathi kwenkampani ye-franchise yezingane zakho, kufanele wenze ama-analytics njalo. Kukunika umbono wokuthi yiziphi izindawo zomsebenzi ezidinga ukwenziwa ngcono, nokuthi konke kuhleleke kuphi.

Uma usebenzisa i-franchise yesikhungo sezingane, bese unikeza induduzo ephezulu kuzivakashi zakho. Kumele bazizwe bekhulu ngokufisa ukubuya futhi. Uma uzifeza kahle izibopho zakho, lapho-ke ngeke ube nezimangalo. Nikeza isikhungo sakho sokuthuthukiswa kwe-franchise ukunakwa okudingayo. Isibonelo, lapho ufunda imininingwane yezibalo, sebenzisa amagrafu, amageji, izikali zikagesi namashadi. Lokhu kuhlukahluka kwamathuluzi okubona kukuqinisekisa ukuthi uhlola ngempumelelo izibalo ezomile. Uma ukhula njengesikhungo sengane ye-franchise, khona-ke udlala izikhangiso eziqonde kubazali.

Kufanele babe nentshisekelo yokukucela usizo. Naka intuthuko bese amakhasimende angaba khona anentshisekelo esikhungweni se-franchise sezingane zakho.

Ngesikhathi kwenziwa imisebenzi, umuntu akufanele aphazanyiswe yimininingwane emincane. Ukuze wenze lokhu, udinga ukuthi ube nesoftware onayo. Isoftware efanelekile kwi-franchise yeklabhu yezentuthuko yezingane ingatholakala ngqo kumnikazi womkhiqizo. Ummeleli womkhiqizo ngokuqinisekile uzokujabulela ukusebenzisana nawe futhi anikeze lonke ulwazi oludingekayo. Uma ungene esivumelwaneni se-franchise, kuzofanela ukhokhe imali yesamba. Yibukhosi bokuqala obuzotholwa i-franchisor evela kuwe.

Uhambisa imali ngokubona kwakhe. Ngaphezu kwalokho, uma uthola imali engenayo yanyanga zonke esikhungweni sokuvela kwezingane, iphesenti elithile lemali etholiwe kufanele lidluliselwe kumnikazi wohlobo. Ngaphakathi kohlaka lolu hlobo lomsebenzi, kunezitolimende ezimbili zanyanga zonke. Isitolimende sokuqala somnikazi wophawu lokuhweba kungukubanjwa kwesamba semali. Uyakwenza ukuqala umsebenzi. Gcwalisa i-franchise yesikhungo sokuthuthukisa ngendlela engangqubuzani nemithetho yendawo nganoma iyiphi indlela. Ngemuva kwalokho, ukwazi ukugwema izinhlawulo, ngakho-ke, wonga imali.

Lezi zinsizakusebenza zezezimali zingasetshenziswa ukuqhubeka nokwakha umkhiqizo wakho. Nikeza isikhungo sezingane ze-franchise inani elifanele lokunaka okungenani ukusetha ngokusobala ukuhamba komsebenzi kwehhovisi. Ngokuqinisekile kuzoba usizo.

I-franchise yesikhungo sokukhulisa izingane iphrojekthi eyinkimbinkimbi. Ngesikhathi sokuqaliswa kwayo, awunabo ubunzima obungenakunqotshwa, udinga ukwenza ukulungiselela okuphelele, okubaluleke kakhulu. I-franchise yakho idala izinga eliphezulu lemali engenayo uma ungavumeli amaphutha abalulekile kuhlelo ngenkathi uqaphela. Ukuze ukwenze, udinga ukuba nohlelo olucacile, oqondiswa njalo ngalo. Uhlaka lwe-franchise yezingane lungakhiwa ngokususelwa kulwazi oluvela ku-warrantor. Ukunikeza isethi ephelele yolwazi oludingekayo.

I-franchise yokukhulisa izingane iyindlela efanelekile futhi ebaluleke kakhulu yomsebenzi wehhovisi. Ungaphumelela kuphela uma unaka imininingwane yezobuchwepheshe. Imininingwane kufanele ifundwe njalo ukwenza izinqumo zokuphatha ezilungile nezinekhono. Nikeza isikhungo sokukhulisa izingane ilungelo lokunaka inani elifanele ukuze zingaphuli umthetho futhi zinikeze insizakalo enhle kakhulu. Ngale ndlela, uthola yonke imiphumela etholakalayo yemiphumela. Isikhungo sokukhulisa izingane sakho sinezinga eliphakeme lemali engenayo, okusho ukuthi kulula ukukhokha izibopho ezithathwe esikhungweni. Akukona nje ukuthi kufanele ukhokhe intela.

Ngemuva kwakho konke, ukhipha ithuba lokusebenza nge-franchise. Ngokuphindaphindiwe, i-waranti ihlinzeka isikhungo sakho sokuthuthuka ngaphezu kwezindlela nje. Ungathembela nasekuxhashazweni kophawu lwentengiso olusezingeni eliphakeme, oludumile, nolwaziwayo. Ngisho nemishini ivame ukuhlinzekwa yi-franchisor kubasabalalisi bayo. Qaphela amasu amasha lapho usebenzisa isikhungo sengane yakho. Ngemuva kwalokho uzowuthola umphumela olindelekile.

Ngesikhathi sokuqaliswa kwe-franchise yezingane ngezindlela ezintsha, udinga ukwenza iminikelo njalo ngenyanga. Kuyinto yokudluliswa kwezikhangiso zasebukhosini kanye nomhlaba jikelele. Ngaphezu kwalokho, esigabeni sokuqala, kufanele ukhokhe imali kanye, ebizwa ngokuthi ukudonswa kwesamba. I-franchisor isebenzisa imali ukugcina njalo izinga eliphakeme lokuthandwa kwe-franchise ngezindlela zesimanje. Kuyinto elula kakhulu futhi esebenzayo, ngakho-ke, isebenza ngokuya ngemithetho enikeziwe. Ukuze ungaphazami, hlola njalo nohlaka lwebhizinisi olwenziwe ngaphambilini.

Ngayo, unethuba elihle lokuthola imiphumela ephezulu. Yilandele futhi ungaphuli umthetho, zama ukusiza abathengi kangcono kunabancintisana nabo. Njengengxenye yesikhungo sokukhulisa izingane, unakho konke okufunayo. Okokuqala, lezi yizixazululo zobuchwepheshe, futhi okwesibili, kungumkhiqizo ofunwayo futhi othandwayo. Okwesithathu, ngesikhathi sokugcwaliseka kwe-franchise, uyakwazi ukufinyelela okwazi okuhlukile. Vele uphinda umphumela wewaranti ngokukopisha uhlaka lwebhizinisi lakhe. Ngemuva kwalokho, ungasungula ngempumelelo umfudlana njalo wemali kwisabelomali.

Lezi zimali zingasetshenziswa ngokubona kwakho. Impela, ukhokha i-franchisor futhi ukhokha intela njalo ngenyanga. Ngesikhathi sokusebenza kwesikhungo sokuthuthukiswa ngezingeniso ezintsha, kubalulekile futhi ukuqaphela abancintisana nabo. Ezinye zazo zivame ukuphendukela ezindleleni zokungqubuzana ezingathembeki ngokuphelele nezingavumelani nazo. Ungayilungiselela futhi uma wenza uhlelo olufanele.