I-franchise embonini yezokwakha iyafaneleka futhi inikezwa ngezinhlobonhlobo kukhathalogi yama-franchise. Abantu abaningi bajwayele ukwethemba izikhangiso futhi noma ngabe bazibona kuphi. Vele, ngemuva kokubonisana nokwamukela izeluleko kumngane, abaningi baphetha ngokuthi umkhiqizo wokwakha wenkampani ethile ungcono, noma ngabe ikuphi inkampani. Uku-oda imishini yokwakha noma izinto ezivela phesheya akunanzuzo, kufaka phakathi ezokuthutha, kepha uma kunophawu olunikeziwe lwezinto zokwakha emakethe, kuzoba nesidingo futhi imali engenayo izokwanda. Ukuvula izindawo ezintsha zokwakha emhlabeni wonke kunenzuzo ngokombono wezezimali, kanye nokufunwa, isimo sizohlala sisezingeni eliphezulu kakhulu, kepha akufanele ukhohlwe ngokulawulwa nokuphathwa. Ngokomzimba, kunzima kumenzi ukuphatha nokuphatha ibhizinisi kwamanye amazwe, kucatshangelwa imithetho nokuncintisana, inani elikhulu lemikhiqizo, ngakho-ke sekubalulekile ukunikeza amalungelo okuthengisa imikhiqizo kuma-franchisees.

Ukuze bangachithi isikhathi bebodwa futhi bangayi kubahlinzeki, kunkampani eyaziwayo, kunezinhlu ezikhethekile ze-franchise, lapho wonke umuntu angathola khona ibhizinisi lakhe, ngokuthanda kwakhe, kucatshangelwa imali yokuqala amanye amapharamitha. Kufanele kuqondwe ukuthi kukhona ubungozi kuwo wonke amabhizinisi, futhi akekho ongavikelekile kulokhu. Kepha ngokuthola i-franchise, kuba lula ukujwayela imboni yezokwakha, ukuqonda ukuthi yini, ukuthola izeluleko zesikhashana ekukhuthazeni umkhiqizo, ngaphandle kokuchitha isikhathi nezinsizakusebenza zezezimali ekukhangiseni, kucatshangelwa ukutshalwa kwemali komkhiqizi emikhiqizweni emisha. Kukhathalogi yemishini yokwakha noma ama-franchise wezinto zokwakha, kuyatholakala ukubona okunikezwayo kwamanje kusuka kuma-franchisor angakwazi ukubeka isipho sawo ngokuzimela, kepha angasebenzisa usizo lwababonisi bethu. Ngaphandle kwalokho, ama-franchisees akwazi ukuhlaziya imakethe, abone ukuthi amaphuzu avulekile kusiphi isifunda, imiphi imikhiqizo edingeka kakhulu, futhi abale ngisho nesikhathi sokubuyiselwa, kucatshangelwa yonke imishini, umkhiqizo, intela, njll. Lapho uthenga i-franchise, kunikezwa inkokhelo yesamba, esuselwa ekubalweni kwezindleko zabasunguli bomkhiqizo, lapho kuthengiswa i-franchise. Ngakho-ke, akufanele wethuke, abantu abaningi bayakwenqaba ukukhokhwa kwesamba sokuqala, kucatshangelwa umncintiswano okhona, kepha ngokuyisisekelo, bekuyikho, kunjalo futhi kuzoba njalo.

Ngokuthenga i-franchise, uzihlinzeka ngebhizinisi elisunguliwe, kepha ungakhohlwa ngesifunda sakho futhi ufune kule ndawo ethile. Futhi, ukusekelwa cishe kwewashi lonke akuhlinzekwanga nje kuphela ngama-franchisers kepha nama-franchisees, aqinisekisa ukuphathwa kwekhwalithi ephezulu, ukubalwa kwezimali, nokulawulwa, ngokudluliswa kwamalungelo hhayi kuphela wokunikeza igama, umkhiqizo kepha futhi namakhono, ama-chip, okuthile izimbangi ezingazi ngazo. Vele, ngokuzayo, i-franchisor ingahlupheka, ngoba isikhathi senkontileka siyaphela, kepha amakhono ahlala, kepha lena yimakethe futhi akukho ukuphunyuka kulokhu. Imininingwane, isisekelo samakhasimende sidluliselwe kumuntu onelungelo lokwenza amalungelo, ngomsebenzi owengeziwe kule ndawo, ngemikhiqizo yokwakha yalolu hlobo. Ngokuvula ukuthengiswa okusha kwezitolo zemikhiqizo yokwakha nabalingani bakho, ngokunikeza izinsizakalo zokwakha, ukhulisa ukufunwa nenzuzo yomkhiqizo. I-franchise iya ngokuya ifaneleka usuku nosuku, kudinga utshalomali oluncane lomzamo, isikhathi nemali. Ukuhlaziya ama-franchise atholakalayo, qhathanisa isilinganiso senani nezimo, imigomo, kanye neminye imingcele, kufanele ulandele isixhumanisi sekhathalogi ye-franchise engezansi bese uthola eminye imininingwane.

Kukhona ukubuyekezwa kwamakhasimende okungangabazeki okusiza ekukhetheni. Ngeminye imininingwane nge-franchise, kufanele uxhumane nochwepheshe bethu usebenzisa izinombolo zokuxhumana eziboniswe kukhathalogi. Siyajabula kusengaphambili ngentshisekelo yakho nokwethembela kwakho, sithemba ukubambisana okukhiqizayo nokwandiswa kwebhizinisi lakho, ukufinyelela ezingeni lesifunda, kanye nemali engenayo ephezulu.

I-franchise ye-ejensi yezentengiso isiza ukwandisa indawo yokusebenza, ithuthukise ikhwalithi nemali engenayo yebhizinisi. uma ufuna ukuqala ibhizinisi lakho emkhakheni wokumaketha, kufanele ubheke kumikhiqizo edumile enikezela ngezinsizakalo ezahlukahlukene. Uhlelo lokumaketha lusho ukwenziwa kwamawebhusayithi nokufakwa kwemikhiqizo, ukwenziwa kwezinhlobo ezahlukahlukene zamadizayini, kanye nokuhlaziywa kwe-SEO. Lapho kunwetshwa, abakhiqizi bayaqonda ukuthi kunzima ukubhekana nenzuzo nokusebenza ngokuzimela, ngakho-ke bathola abalingani (ama-franchisees) abamele izintshisekelo, bazisebenzele futhi, ngasikhathi sinye, bezama ukwenza ngcono ibhizinisi ukuze kuzuze zombili izinhlangothi. Ayikho imikhawulo yendawo lapho uthenga i-franchise. I-franchise ilula ngoba asikho isidingo sokuqala ibhizinisi elisha kusukela ekuqaleni, asikho isidingo sokuthuthukisa nokutshala imali ekukhangiseni, kwanele ukwenza ngokuvumelana necebo elinikezwe i-franchisor.

Izindleko ze-franchise zikhonjisiwe kukhathalogi, elula kakhulu lapho kubalwa izindleko eziphelele zebhizinisi. Ngaphandle kwalokho, kufanelekile ukucubungula imali yesamba semali noma amaroyali, kanye nokutshalwa kwemali kuzinto zokusebenza noma ukuqasha indawo. Ngokuthenga i-franchise, kunikezwa isisekelo samakhasimende, kanye nezeluleko nosizo lwezomthetho zihlala zinikezwa. Iwebhusayithi yenkampani ingamela wonke ama-franchisees futhi ikhombise amaphuzu wokuxhumana nezinombolo zokuxhumana. Idatha yezibalo iyabonakala ukuze ukwazi ukuhlaziya amandla nokukhula kokuthengisa, ukukhula kwamakhasimende, nezinye izinkomba. Ikhathalogi ye-franchise ibonisa imininingwane ephelele enkampanini ethile, imigomo yomsebenzi emkhakheni wokumaketha, amagatsha akhona nomsebenzi, imali engenayo yenyanga, njll. control, ukuhlaziywa.

Iwebhusayithi yenkampani yokukhangisa ingavumelanisa wonke amagatsha ukuze amakhasimende akwazi ukubheka esifundeni esikhethiwe. Ochwepheshe bekhathalogi bahlala bathintana, belulekwa, banikezwa izeluleko kwezokumaketha, futhi bangaya nasemihlanganweni, balamule phakathi kwe-franchisor kanye ne-franchisee, futhi, uma kunesidingo, banikeze ngemibhalo ukwesekwa kwemibhalo. Ukuze ufunde kabanzi nge-ejensi yezentengiso noma enye i-franchise, xhumana nochwepheshe bezinkomba. Siyajabula ukukubona phakathi kwamakhasimende ethu, sibheke phambili ekubambisaneni okukhiqizayo nokwesikhathi eside.

I-franchise ye-ejensi yezentengiso ihlinzeka inkampani yakho ngezinga eliphezulu lenzuzo ekusetshenzisweni kwale misebenzi. Khipha i-franchise ngokugcwele, ngoba ukhokha imali eningi ngokusebenza kwayo. Esigabeni sokuqala, lokhu kusuka ku-9 kuye ku-11%. Umnikelo onjalo ubizwa ngokuthi ukudonswa kwesamba. Sebenzisa i-franchise ngendlela efanele ngangokunokwenzeka bese inhlangano yakho yokumaketha izohola umkhakha wokumaketha ngobubanzi obubanzi. Akekho noyedwa wabaqhudelani ongasondela kuwe ngokusho kwezinga lokusebenza kahle kwehhovisi okwenziwayo.

Nikeza i-ejensi yakho yezentengiso ye-franchise inani elifanele lokunakwa. Okokuqala, udinga ukuhlanganisa ukubukeka kwendawo yakho. Sebenzisa amakhodi wedizayini walokhu. Ngaphezu kwalokho, unekhodi yokugqoka onayo. Yisebenzise ukwenza abasebenzi bakho babukeke 100%. Uma usebenzisa i-ejensi yezentengiso futhi uyisebenzisa njenge-franchise, uhlobo olunjalo lomsebenzi wokumaketha kufanele lukhiqize imali engenayo. Ngemuva kwakho konke, awudingi nje kuphela ukukhokhela izibopho zakho ezijwayelekile.

I-franchisor nayo ilindele ukudluliswa kwenyanga kusuka kuwe. Le yimali yasebukhosini neyokukhangisa eyenziwa yi-franchisor enkundleni yomhlaba. Ngakho-ke, amaphuzu aphezulu okuthandwa ngumkhiqizo agcinwa.

Esikhathini sokwenza i-franchise ye-ejensi yezentengiso, kungahlangabezana nobunzima obuhlukahlukene. Ukuze uzinqobe kalula futhi ngokunenzuzo, udinga ukulungiselela okuphelele kokuqala. Ekugcineni, uma unohlelo lwebhizinisi olwenziwe ngomumo onalo, udinga ukulusebenzisa ukuze ngokuzayo ungabi nobunzima bohlelo olukhulu. Ungahlala ubheka ngezinkomba ozihlelile futhi uqonde ukuthi uqhuba kahle yini imisebenzi yakho. Uma kungenjalo, kuzothathwa izinyathelo ezifika ngesikhathi. Ngaso sonke isikhathi yenza ngendlela yokuthi ungalimazi igama lomkhiqizo.

Ngokuvamile kungcono ukulahlekelwa yimali kunokunyathela isithunzi sakho emgodini. I-franchise ye-ejensi yezentengiso ikunikeza ukugeleza kwemali okungaguquguquki okuya kocashier. Zingasetshenziselwa izinhloso ezahlukahlukene, kufaka phakathi ukukhokha izibopho. I-franchisor ngokuqinisekile ilindele kuwe inani elinqunyiwe lokudonswa okuzolungiswa ngaphansi kwenkontileka.