I-franchise yensizakalo endaweni ethile ilula lapho uvula ibhizinisi esifundeni sakho. Ake sithi ufuna ukuqala ibhizinisi lakho ngokunikezela ngezinsizakalo zezokwelapha noma izinsizakalo zezimonyo, ezemfundo, noma emkhakheni wezohwebo, kepha awazi ukuthi ungaqala kuphi, futhi kulapho ochwepheshe emkhakheni wabo bezokusiza khona. I-franchise izosiza abafikayo ukuba bayijwayele, bavule ngokushesha ibhizinisi labo ngezinsizakalo, baqinisekise izindleko futhi banciphise izindleko, bakhuphule ukufunwa nokwakha isisekelo samakhasimende akhona, baphume bathole imali ngokushesha okukhulu. Ama-Franchise akuvumela ukuthi wandise ibhizinisi lakho lamaphupho ngaphandle kwengozi, ucabangela ukuvulwa okukude kwamaphoyinti amasha. Ukuthenga i-franchise, kungenzeka ukuthi ubheke kochwepheshe, ikhathalogu yama-franchise lapho kukhona zonke izinhlobo zezinsizakalo, ngokuya ngezinqubomgomo ezahlukahlukene zamanani, imibandela, imigomo, neminye imingcele. Imininingwane ekukhathalogi yama-franchise ivuselelwa njalo, ivumela ukuhlolwa okunengqondo kokunikezwayo okunikezwayo.

I-franchisor ingakwazi ukubala izindleko ze-franchise ngokuzimela, khona kanye esitolo, isebenzisa imininingwane enikezwe i-franchisor. i-franchisor ingabeka isithembiso sayo yodwa noma ngosizo lochwepheshe bethu, ekhombisa indawo, izindleko, izindleko zemishini namanye amadivayisi, izimpahla, kucatshangelwa imali yesamba semali noma ubukhosi. I-franchisee ingabona okunikezwayo kwamanje, futhi uma yazi ukuthi yiziphi izinhlobo zezinsizakalo ezifuna ukuzenza, khona-ke ingasebenzisa injini yokusesha, ukuhlukaniswa kolwazi ngezigaba. Okokuqala, udinga ukutadisha imakethe, uqonde ukuthi amakhasimende aphendula ini nokuthi yiziphi izinsizakalo, yiluphi uhla lwensizakalo ngayinye, njll. Ngemuva kokwenza isinqumo, kufanelekile ukuthi ukhethe i-franchise. Uma kunesidingo, ababonisi bethu abangochwepheshe bekhathalogi yama-franchise bazokusiza ukhethe okunikezwayo okulungile ngesikhathi sokuhlaziywa nokuqapha, kucatshangelwa isilinganiso senani, intengo nekhwalithi. Izinsizakalo zama-franchisors azibandakanyi nje ukuhlinzekwa kwamalungelo okunikeza izintshisekelo ngaphansi kwe-franchise kepha futhi nosizo ekuvuleni, ekufikeni, nasekuhambeleni amaphuzu amasha, ukuqasha kanye nokuqeqesha abasebenzi, ukwakha idizayini, ukuthola izimfihlo namanye amathuba.

Futhi, sonke isikhathi sesivumelwano kuzoba ukusekelwa okuhlala njalo kwe-franchisee yi-franchisor. Futhi, ukudluliswa kwesisekelo samakhasimende, ukuthuthukiswa kwewebhusayithi, nokuhlanganiswa kwawo wonke amaphuzu emakethe esifundeni nakwamanye amazwe. Kuzoba lula kumakhasimende ukuthola insizakalo ayidingayo, abone ukuthi lolu hlobo lwensizakalo lunikezwa kuziphi izifunda, lubiza malini nokuthi lwenziwa kanjani. Isayithi elihlanganisiwe nalo lilula ngoba amakhasimende azothemba kakhulu, lapho ebona izibalo zababekhona kanye nesidingo salezi zinsizakalo. Lapho kuqoshwa, iklayenti lizokhombisa indawo eliyidingayo, futhi uhlelo oluzenzakalelayo, lufunda idatha ye-geolocation, luzohlinzeka ngokuzenzakalela irekhodi kochwepheshe kusuka kuleli phuzu, ngamarekhodi aphelele. Ukuvula izindawo ezintsha ze-franchisor ngaphansi kwe-franchise kuyafana nokuzivulela ngokwazo ngoba emakethe nakwezamabhizinisi lokhu kuzoba nomthelela omuhle ekuthengiseni nasenzuzo. Ngakho-ke, ukusebenza ngokubambisana nokuthola abantu abanomqondo ofanayo emhlabeni wonke kuzoba nomthelela omuhle emisebenzini yebhizinisi lakho.

Izinsizakalo zingahluka, okwandisa amathuba okuqala ibhizinisi, ngokunikezwa komncintiswano okhula njalo. Izindleko ze-franchise ziyehluka kuye ngemisebenzi yenhlangano, kusukela esikalini, amaphuzu avulekile emhlabeni jikelele, kucatshangelwa i-franchise ethengisiwe nokubambisana ne-franchisee. Futhi, ungakhohlwa ngemali yesamba semali, encike futhi yehluka ngokuya ngezindleko ezichithwe ukulungiselela ukuthengiswa kwe-franchise. Izinkampani eziningi ziyayenqaba imali eyisamba futhi lokhu kwenzeka ngenxa yokuncintisana emakethe yama-franchise. Kunokunikezwa okuhlukahlukene kukhathalogi ye-franchise, ngakho-ke ungaphuthelwa yithuba futhi wenqabe i-franchise, ngoba iyabiza, iyashesha, futhi isebenza kahle. Ungabala izindleko, uhlaziye izinzuzo, isikhathi sokukhokha sokutshalwa kwezimali, kanye nesikhathi semali yokuqala, kukhathalogi ye-franchise. Izinsizakalo zingaxhunyaniswa neminikelo efanayo ukuthuthukisa ulwazi.

Lapho uthinta ikhathalogi ye-franchise, uzokonga kumasevisi wokukhangisa, wandise ukufunwa nge-SEO traffic futhi ukwazi ukuvuselela i-database. Ngokwanda kwesifunda, ibhizinisi lizogxila ezimakethe, landise amakhasimende alo usuku nosuku.

Ukuthola izeluleko kochwepheshe bethu, ungaxhumana nezinombolo zokuxhumana ezibalwe kukhathalogi. Futhi, esitolo se-franchise, izotholakala ukuthola ulwazi, ukufunda izibuyekezo zamakhasimende ethu, ukuqapha imakethe, bese ukhetha okunikezwayo okufanelekile okutholakala kubhajethi yakho. Sikubonga kusengaphambili ngokuthembela kwakho nentshisekelo yakho, sibheke phambili ekubambisaneni okukhiqizayo.

I-franchise yomhlinzeki luhlobo lwephrojekthi, ekusebenzeni lapho, udinga ukukhumbula labo abancintisana nabo okufanele ubhekane nabo ngokungangabazeki lapho usisebenzisa. Yenza i-franchise ngendlela yokuthi i-franchisor ayinazo izikhalazo ngokubukeka nokuqukethwe okusebenzayo nhlobo. I-franchise yomhlinzeki ingasetshenziswa endaweni yanoma isiphi isimo lapho ingakamelwe khona okwamanje. Vele, udinga ukuthi uhlole kusengaphambili lokho kungaletha imingcele ethile noma kuthinte imithelela yomthetho wemisebenzi yakho yokukhiqiza. Uma ungumhlinzeki, ngakho-ke lapho uthengisa i-franchise, cabanga iqiniso lokuthi kufanele futhi udonse kuze kufike ku-9% wemali yakho engenayo njalo ngenyanga. Le yiminikelo emibili, enye ibizwa ngama-royalties, enye ibizwa ngokuthi umnikelo emisebenzini yokukhangisa yomhlaba.

Ngaphezu kwalokho, ekuqaleni kwasekuqaleni kokuhlotshaniswa ne-franchise yephrojekthi yebhizinisi lomhlinzeki, uzibophezela ukukhokha imali yesamba, inani lakhona elingahluka kusuka ku-9 kuye ku-11%.

Sebenzisa i-franchise yomhlinzeki ngokuya ngemithetho kahulumeni neye-franchisor. Lapho-ke akukho zikhalazo ezibhekiswe kuwe, ngokulandelana, uthola imiphumela emihle emncintiswaneni futhi ukwazi ukwenza wonke umsebenzi wasehhovisi ngaphandle kobunzima. Umhlinzeki ubonakala ngokwazi ukuhlinzeka ngezinsizakalo ze-Intanethi. Njenge-franchisee kule mboni, kufanele ubhekane nabancintisana nabo abangafuni ukushiya niche yabo nhlobo. Ukuze ubhekane nabo ngempumelelo, yenza ukuhlaziywa kusengaphambili ukuze uzilungiselele noma yini. Ngaphezu kwalokho, kubuye kuvunyelwe ukuhlola ngokufanele amathuba nobungozi lapho kusetshenziswa ukuhlaziywa kwama-franchise swot analysis.

Ngaphezu kwalokho, lolu hlobo lokuhlaziywa kwebhizinisi lukunikeza ithuba lokuhlaziya izinzuzo nezingozi zakho bese uzisebenzisela ukuzuzisa iphrojekthi. Ukusebenza nge-franchise kungumsebenzi webhizinisi ohlotshaniswa nezingozi ezithile ezihlotshaniswa hhayi nemisebenzi yokuncintisana kuphela. Futhi, izimo ezahlukahlukene nezingalindelekile zingakuthinta kakhulu, okusho ukuthi udinga ukuba nokugcinwa kwemali kanye nokuzimisela ukunqoba noma ibuphi ubunzima.

Ukukhiqiza imali ngohlobo olusha ngokuphelele lwebhizinisi elinenzuzo enkulu ebhizinisini, udinga i-franchise yomhlinzeki nge-Intanethi. Amaphupho amaningi ngemali engenayo, kepha ababaningi abazi ukuthi benzeni, ikakhulukazi ngokutshalwa kwezimali okuncane. Namuhla i-Intanethi iyingxenye yempilo yomuntu ngamunye, akekho ongacabanga ukuthi impilo ingaba yini ngaphandle kwe-Intanethi. Kokubili abancane nabadala basebenzisa i-Intanethi, futhi abahlinzeki bayazuza kulokhu. Ukuba yingxenye yento enkulu eletha inani elingaphezu kwenzuzo, yiba ngumhlinzeki wesevisi ye-Intanethi. Umhlinzeki wenethiwekhi eku-inthanethi kuwo wonke umuntu, kunoma iyiphi indawo yomhlaba, futhi kulokhu, udinga nje ukuthenga i-franchise evumelana nobabili ngokwemibandela nangokwezimali.

Kunezimo eziguquguqukayo, kufanelekile ukuxhumana nekhathalogi ye-franchise nokuhlaziya okunikezwayo okuvela ku-purveyor. Ngokuthenga i-franchise ngezindleko ezithile, kanye nenkokhelo yesamba, uthola ngokuzenzakalela inani elithile lamasethi emishini. Ikhathalogu ibonisa imininingwane ephelele kwi-franchise, hhayi kuphela intengo kanye nenkokhelo yesamba kodwa nesikhathi sokubuyiselwa kwazo zonke izindleko, inani lemali engenayo yokuqala. Ochwepheshe bethu bakusiza ukuthi ukhethe i-franchise, uphendule yonke imibuzo yakho, uhambe nawe emihlanganweni nasezingxoxweni, futhi unikeze ukusekelwa kwezomthetho. Siyakubonga kusengaphambili ngokuxhumana nathi kanye nentshisekelo yakho. Sibheke phambili ekubambisaneni okukhiqizayo.