Kuba mubufatanye nisosiyete USU Software uzatangira gukora ishoramari rito rya francise. Mugura francise hamwe nishoramari rito nkubucuruzi, urashobora gukora ibikorwa bitandukanye byakazi muri gahunda yashyizweho na gahunda yumushinga wateranijwe. Ufite intego yo kugura ubucuruzi bwawe bwite, buri francise ntoya ishoramari intangiriro yibikorwa bishya byikigo, bishobora kugurwa mwizina ryisosiyete ikora software ya USU. Urashobora kugura francise nziza hamwe nishoramari rito usinyana amasezerano nishirahamwe ryacu, nkumufatanyabikorwa, ritanga ingamba zidasanzwe ziterambere. Igitekerezo cyatoranijwe, cyanyuze mu masezerano hagati y’impande zombi, nta nubwo cyananiwe gutsindwa, kigomba kunyura mu mwanzuro muto, hamwe n’amasezerano y’impande zombi. Kugirango ubone umushinga mwiza witerambere rya francise, software USU Software iri mubafite ibyemezo byemewe, byongera ikizere cyabakiriya inshuro nyinshi.

Kugura hamwe nishoramari rito kuva kurubuga rwemewe rwikigo cyacu, birakenewe, mbere yuko habaho ibibazo byibuze, kugirana amasezerano mugihe uhuye nabakozi bafite uburambe. Impuguke zacu zitanga urutonde rurambuye rwicyitegererezo cyibikorwa byibuze, bigomba gukurikizwa neza nkuko byateganijwe byibuze bwa mbere nyuma yo gufungura ikigo. Kubindi bisobanuro bijyanye na software ya USU, urashobora kureba kuri e-site yabugenewe kugirango ubone amakuru arambuye mubice bitandukanye. Isosiyete nziza yageragejwe nigihe kinini USU Software igurisha gahunda zidasanzwe za francise, hamwe nimishinga itandukanye yubucuruzi rwose izana intsinzi kubakiriya nubufatanye bwingirakamaro. Urashobora kugura ingamba muruganda rwacu, rutanga urutonde rwicyerekezo cyo gushiraho amahugurwa yubucuruzi no gutera imbere mubunini wifuza. Urashobora kwakira mugihe gikenewe amakuru akenewe mugukora ubucuruzi bwawe, hamwe no gushyira ibicuruzwa byarangiye, hamwe nurutonde rwa serivisi zitangwa. Urashobora kugura francise nziza kurubuga rwemewe cyane cyane kubucuruzi bwubucuruzi aho ababikora baherereye, batanga imishinga yibikorwa byo kwihangira imirimo.

Muri uru rutonde rwamashyirahamwe, isosiyete nziza ya USU Software nisosiyete itanga icyizere cyane, hamwe na gahunda zitandukanye za francise, hamwe nimishinga itandukanye yubucuruzi, hamwe nibitekerezo byinjiza byinshi mubyerekezo bitandukanye. Nibyiza kugura amahitamo yubucuruzi afite amahirwe make yimirimo yubukungu, uhereye kumasosiyete yizewe nka sosiyete ya USU Software, kubera ko igitekerezo kigomba kugenzurwa muburyo bwuzuye ninzobere zikigo cyacu, fagitire kubakiriya kugurisha umushinga kuri urubuga. Muri rusange, isosiyete yacu idasanzwe ya USU Software irashobora gushimisha buri mukiriya mu cyerekezo cyo guhitamo neza ingamba za francise, hamwe n’ishoramari rito ry’umushinga, mu gukora amahugurwa arambuye ku baguzi ku bijyanye no guteza imbere ibikorwa byo kwihangira imirimo. Gukora kuri francise nziza hamwe nishoramari rito cyane byoroshye kuruta gutegura igitekerezo cyubucuruzi ushobora gukora murwego rwigenga, hamwe nugushidikanya kwinshi kubitsinda. Icyifuzo cyo kugura byibuze ishoramari ryishoramari, ryumva ba rwiyemezamirimo benshi, kubera ko ntakibazo gihari, kubijyanye nuko umuntu ashobora kwiringira ibisubizo biri imbere. Iyi nzira yubufatanye iganisha ku bisubizo byingirakamaro kuva abakiriya bakurikiza byimazeyo inzira yarangiye yatejwe imbere nabakozi ba sosiyete. Mugihe uguze francise hamwe nishoramari rito, ugomba gutangira gukora ubushakashatsi kurutonde rwawe rwamahitamo kubwinshi-bwunguka.

Isosiyete ikora software ya USU ifite sisitemu, porogaramu, n'ingamba byateye imbere kurubuga rwemewe, itanga amakuru arambuye kuri buri gicuruzwa gishobora kugurwa, hamwe niterambere ryakurikiyeho mu turere twa kure. Abakiriya bafite intego, bagamije guteza imbere ubucuruzi bwabo, rwose bagera ku ntsinzi yifuzwa nigisubizo, hubahirijwe byuzuye amabwiriza yatanzwe nabakozi bacu. Kugirango habeho ireme ryiza kandi ryiza neza, urashobora kandi kubona ibitekerezo byinzobere zacu zifite ibihimbano byiza. Kubera ko amashyirahamwe akora inganda aherereye cyane cyane mumijyi minini, birakenewe kubona uburyo bwiza bwabakiriya buherereye mumijyi mito mito kugirango yuzuze isoko murwego rwibikorwa kandi byunguke. Ishoramari rishobora guterwa nubwoko bwibikorwa umukiriya ahitamo kuva bigaragara ko imiterere yumusaruro aricyo cyerekezo gihenze, nyuma urashobora kwibanda kubucuruzi mubicuruzwa bitandukanye, nicyiciro cyanyuma kurangiza no gutanga serivisi. Uruganda rwacu ruzi gukora inama zabafatanyabikorwa, aho bishoboka gukemura ibibazo byose byuburyo butandukanye, bishoboka ko twagirana amasezerano nintangiriro yakazi. Twabibutsa ko ibyingenzi byagezweho kurwego rusanzwe rwisosiyete ari itsinda, aho urwego rwo kugurisha imishinga rushingiye.

Ni muri urwo rwego, gutoranya inzobere byari uburyo bunoze, buherekejwe rwose n'amashuri makuru, uburambe ku kazi, no kwiga mubihe bitandukanye by'akazi. Niyo mpamvu, buri muyobozi agomba kuzirikana ko intsinzi yisosiyete ahanini iterwa nabakozi batoranijwe, ndetse nubushobozi bwo gukemura ibibazo bitandukanye. Gutezimbere ubucuruzi bwawe bwite hamwe nishoramari rito rya francise, ugomba gufatanya ninzobere zacu, guhagararira inyungu za software ya USU, hamwe na gahunda n'imishinga mubyerekezo bitandukanye.

Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa bwabagore bwagenewe abagore bakora ubucuruzi bashaka ubwigenge bwamafaranga. Byarabaye kuburyo igitsina kidakomeye kidafatanwa uburemere mugihe cyo gutangiza umushinga. Nkuko ibihe byerekana, umutegarugori ugezweho ntashobora kurera abana gusa no guteka isupu yimyumbati ahubwo anayobora neza. Ikintu gishimishije kubyerekeye abategarugori francise, muri Amerika, buri franchisee ya kane numugore. Abagore batandukanye nabagabo nukwibiza kwabo mubucuruzi, mugihe aba nyuma bibanda kubisubizo gusa. Uburyo bw'abagore butandukanwa n'imico yo gutumanaho kandi ibyo bigaragarira mubisubizo byanyuma.

Gutangiza umurongo wubucuruzi bwabagore cyangwa kugura francise bisaba igishoro cyambere nubwenge bwiza bwo gusesengura. Kuri interineti, urashobora gusanga benshi batangiye ibyifuzo byawe byubucuruzi. Ni ukubera iki ari byiza kutagira ibyago ugatangira ubucuruzi bwawe ugura francise y'abagore? Ubwa mbere, iyi nzira yamaze kunyuzwa numuntu neza, kandi uyu muntu yiteguye gusangira uburyo nuburyo bwiza bwubucuruzi. Icya kabiri, ingaruka zo gutakaza igishoro ziragabanuka. Nkuko bisanzwe, mugihe utanga francise yabategarugori, francisor yereka umuguzi gahunda ya biz yiteguye, aho amafaranga ateganijwe kwinjiza, amafaranga yakoreshejwe, ndetse ningaruka zishobora kugaragara mbere. Ni izihe nyungu zirenze inyungu zisanzwe mu masezerano y'akazi? Hamwe nigihe kinini cyubusa, amasaha yakazi arashobora guhinduka kugirango uhuze nigitekerezo cyubuzima. Inyungu ikurikira ni amafaranga yinjiza menshi ugereranije no gukorera undi.

Amafaranga yinjiza arashobora kwiyongera nta mbogamizi, kandi kuva kumurimo usanzwe, urashobora kwitega kwiyongera gake gusa mumwaka. Iterambere rihoraho nizindi nyungu zidahakana, niba gusa ari inyungu zawe ubu. Uzahora wiga amahugurwa, amasomo yo kunoza imico yawe no kunoza ubuhanga nubushobozi. Ubwigenge bwamafaranga birashoboka ko bonus yifuzwa cyane mumahirwe yo gukora wenyine. Sisitemu ya francising yubatswe kuburyo buri wese mu bitabiriye amahugurwa abona inyungu zabo, mugihe amasomo ahora akorana kandi akungurana ubunararibonye. Franchisee ibona uburambe bwigihe kirekire cyisosiyete kandi ikubaka biz yayo ikuraho ingaruka zishobora kubaho. Nigute ushobora guhitamo francise y'abagore bawe? Hano ubushishozi bwonyine ni ngombwa.

Reka dusesengure icyerekezo nyamukuru cyimirongo yabagore. Mbere ya byose, iyi ni imyambaro, kwisiga, serivisi zijyanye n'uburere n'uburere bw'abana, gushushanya, kugaburira, n'ibindi. Bibaho ko umugore adatinya gufata francise yabagabo, byose biterwa nimiterere, imico ikomeye-ubushake, hamwe nubucuruzi bwubucuruzi. Cataloge yoroshye iraboneka kurubuga rwacu, aho buri mugore ashobora kwishakira francise ukurikije ubushobozi bwamafaranga. Twishimiye kugufasha muri iki kibazo cyingenzi. Cataloge ikubiyemo ibyifuzo byatanzwe mubirango byamahanga ndetse nimbere mu gihugu. Kugenda neza, igishushanyo kigezweho, uburyo bwa buri muntu - ibi byose birahari murutonde rwacu.

Gutegura francise nubucuruzi bwita ku nyamaswa. Nibikorwa byose bikorwa nababigize umwuga. Niba ushaka gukorana na francise, ugomba kumva neza ko ubu buryo bwimikorere bujyanye nibintu bitandukanye. Ubwa mbere, mugihe ugurisha francise yo gutunganya, ugomba kwibuka ko ufata inshingano zitandukanye. Icyambere, ugomba kwishyura imisanzu runaka, haba mugitangira no mugihe cyo gushyira mubikorwa umushinga. Byongeye kandi, mugihe ukorana na societe itunganya francise, urashobora kwiyemeza kugura ibarura runaka muburyo butaziguye na francisor.

Iki nigikorwa cyunguka kumpande zombi, ariko, kirimo guhererekanya umutungo wimari. Gutunganya francise birangwa no gukenera kwita ku ruhu, umusatsi, inzara, ndetse n'amatwi y'ibikoko. Ndetse n'amaso yinyamaswa ntasigara atitabwaho, kubera ko ibikorwa bitandukanye byateganijwe kubwibi.

Iyo ukorana na francise itunganya, birakwiye ko twibuka ko idakorwa gusa mubikorwa byisuku. Urema kandi isura yinyamanswa ukayitegura mumarushanwa ayo ari yo yose cyangwa imurikagurisha. Umukwe ni umunyamwuga ukorana no gutunganya kurwego rwumwuga. Nka francise itunganya, urashobora gutanga serivisi zitandukanye kandi ugatwikira ubwoko butandukanye bwibiciro. Birakwiye kandi kwibuka ko ingano ninshuro zuburyo butandukanye kandi birashobora guterwa n'ubwoko bw'amatungo. Kora francise yo gutunganya muburyo bunoze hanyuma uzabe ufite umubare munini wabakiriya bazabishaka bakoresha serivisi zawe.

Ntabwo bihagije gukora gusa mwizina ryikirango kizwi. Izina nikirangantego ntabwo ubwabyo bisabwa kugirango umuntu atsinde. Birakenewe kubateza imbere hanyuma, uzashobora guhatanira kumvikana kangana nabatavuga rumwe nabo bazwi kumasoko yaho. Korana na francise itunganya kandi winjize amafaranga menshi uhinduka rwiyemezamirimo urushanwa kandi ukora neza. Uzagira amahirwe yose yo kugera kubitsinzi mugihe kirekire, kubwibyo, uzaba umuntu watsinze uhangane ninshingano zabo byoroshye. Gukorana na francise itunganya birashobora kugabanya ibibazo byubuzima bwamatungo. Birakenewe kwitondera ibihumyo, gushushanya, nibindi bibazo bishobora kuvuka mwijosi ryamatungo.