Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Gusana terefone francise ni umushinga wubucuruzi wunguka mugihe kizaza, mugihe ubishyira mubikorwa, ugomba kumenya ko ugomba kwishyura uburenganzira bwatanzwe bwo gukora ikirango kizwi. Byongeye kandi, ugomba kwishyura umusanzu utari muto, usanzwe mubyiciro byambere, bingana na 11% yikigega cyawe cyishoramari, ugiye gushora muri francise. Mugihe ukora akazi ko gusana francise, ugomba kandi kwibuka ko ugomba kubara ijanisha runaka ryinyungu buri kwezi. Birumvikana ko ibyo byishyu byose byishyura, kubera ko nawe ukora umushinga wo murwego rwohejuru. Iremera gukora imirimo yo mu biro kurwego rwo hejuru. Gira uruhare mu gusana hanyuma abakiriya bawe bazakuzanira terefone zabo kugirango ubikosore.

Ubufaransa butuma habaho tekinoroji yo mu rwego rwo hejuru, ubumenyi-bwiza, nibindi byose bikenewe. Terefone ikora neza, kandi gusana bigomba kwitabwaho cyane. Ubufaransa butanga uburenganzira bwo guhangana nimpapuro zose. Urashobora kubishyira mubikorwa mugihe cyo kwandika, udakoze amakosa akomeye. Amakosa ya gahunda yingenzi gusa ntiyemewe, bivuze, shyira mubikorwa francise yawe byoroshye kandi neza.

Kuvugurura francise numushinga wubucuruzi ugamije intego runaka yabateze amatwi. Aba ni abaguzi bashaka gutunganya terefone zabo. Kugirango ubakorere neza, ugomba kumenya gukora ukurikije amabwiriza. Bitewe nuko hitabwa kuri terefone zabo zo gusana, hamwe na francise ifasha guhangana neza nibikorwa bikomeye byo mubiro. Bakoze hamwe no kwizerwa cyane, bivuze ko nta ngorane ufite. Gukora ibikoresho bya elegitoroniki bikora neza birashobora kuguha urwego rwo hejuru rwinjiza.

Urashobora kuba umuyobozi wuzuye mumarushanwa. Hano hari amahirwe yo kubaho kubarwanya bose, bivuze gukurura umubare munini wabakiriya. Ubushobozi bukora neza bwo gusana francise iguha ibyifuzo byigihe cyose. Abantu bafite ubushake bwo guhindukirira sosiyete inshuti zagusabye. Terefone yawe franchise izasabwa gusa kuberako itanga urwego rwohejuru rwa serivise nziza. Ntukirengagize imyenda y'abakozi bawe uyambara ukurikije imyambarire. Ibi bifasha kuzamura isura kumipaka ntarengwa.

Abantu bizera abo bakozi bakoresha terefone zabo 'fixing franchise. Erega burya, ntabwo batojwe neza gusa ahubwo bambaye nkabanyamwuga.

Sucre franchise izabyara inyungu nini kuri rwiyemezamirimo kuyiteza imbere iyo bikozwe neza. Uburyo bwiza bwo gukura francise nugufata ingamba zisesengura mbere yo gutangira umushinga wubucuruzi. Urashobora kwishimira francise mugihe utakoresheje amafaranga yinyongera mugutangiza kandi, mugihe kimwe, wageze kumugambi wawe. Ubufaransa muri Sucre buzakugirira akamaro, kandi abantu bakoresha serivise zawe cyangwa bahisemo kugura ibicuruzwa nabo bazishima. Babona serivisi zabo cyangwa ibicuruzwa biva kumurongo uzwi kwisi. Fata francise kugirango ushimishe abaturage kandi ntuzibagirwe ibyawe.

Nyuma ya byose, urashobora kubona umubare utari muto winjiza niba ukora muri francise. Ntacyo bitwaye niba ukorera muri Sucre cyangwa mu wundi mujyi, francise izakora neza, hashingiwe ko ingaruka n'amahirwe, hamwe n'amafaranga n'amafaranga uzagira kandi ugomba gukoresha, bisuzumwe neza.

Sucre francise irashobora gukurikiza ibihe bidasanzwe uzashobora kubona muri francisor. Reba ikirango hanyuma usobanure neza ko ushaka guteza imbere francise muri Sucre hanyuma usabe inkunga yamakuru. Byumvikane ko, ugomba gukuramo amafaranga asabwa kugirango ushyigikire francisor, ariko, akenshi ushobora kwirinda umutwaro wamafaranga. Noneho, niba ukorera muri Sucre ugateza imbere francise, urashobora kwemeranya ko aho kwishyura amafaranga yo kwamamaza, ugura ibicuruzwa bimwe na francisor ukabigurisha nkibicuruzwa byarangiye cyangwa ukabikoresha kumukandara wa convoyeur. Tangira francise muri Sucre hanyuma ube rwiyemezamirimo watsinze cyane ufite ubucuruzi bwunguka ufite.