Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa kububiko bwa terefone nubwoko bwibikorwa, mugushira mubikorwa ugomba kwitondera ko uri umugabuzi wemewe. Niyo mpamvu, birakenewe kugumana ikirango kandi buri gihe ukorera abakiriya urwego rwohejuru, ubigiranye ikinyabupfura buri muguzi uguhindukiriye. Iyo ukorana na francise, ufite inshingano zitandukanye. Ubwa mbere, ububiko bwawe bwa francise bugomba gukurikiza byimazeyo amabwiriza yagenwe. Ibi bizagufasha kutazakira amafaranga menshi kubakiriya banyuzwe. Uzashobora kandi gukomeza kugabura byihariye, nkuko francisor azishima kuko, ukora kuri francise kububiko bwa terefone, ufata inshingano zimwe.

Ukurikije neza, ntugomba kugira ingorane. Ububiko bwawe, aho ugurisha terefone, buzakorana cyane nabaguzi, kuko bazishimira urwego rwo hejuru rwa serivisi. Ibi bizafasha francise. Nyuma ya byose, francisor izasangira uburambe, ikoranabuhanga, nubumenyi-buryo.

Terefone mu iduka ryemewe igomba kugura uko bikwiye, ntabwo ari byinshi cyangwa bike. Hifashishijwe francisor, uzashobora kumenya ibiciro, gushiraho ibiciro, kandi uhitemo ibicuruzwa bifitanye isano bishobora kugurishwa. Ububiko bwa terefone ikora neza francise nikiraro cyawe kizaza. Erega burya, uzagira amahirwe yose yo gutsinda muguhangana nabatavuga rumwe nubutegetsi bukomeye bitewe gusa nuko uzaba ufite ubushobozi bwawe bwose uburambe bwakusanyirijwe mumyaka myinshi yakazi keza. Umu francisor asangira ubunararibonye, ikoranabuhanga, nubumenyi-sibyo kuko agukunda. Atanga amahirwe yo gushyira mubikorwa francise kububiko bwa terefone, kuko afite inyungu zitaziguye.

Yabanje kwakira umusanzu wamafaranga agera kuri 11%. Byongeye, niba utanze neza ububiko bwa terefone, buri kwezi, ukuramo 6 kugeza 9% byamafaranga winjiza. Uyu ni umusanzu witwa ubukode nubukode bukoreshwa na nyirubwite kugirango bamenyekanishe ikirango murwego rwisi.

Ubufaransa muri Copenhagen bugomba gukora butagira inenge, bukwemerera gukemura imirimo iyo ari yo yose yo mu biro kurwego rwiza. Teza imbere francise yawe hamwe nibikoresho bifatika ubona hano uhereye kuri francisor, nyiri ikirango. Ubufaransa burashobora kugurwa bidahenze cyane, ukuyemo ijanisha runaka ryamafaranga winjiza buri kwezi. Ijanisha rishobora kandi gukurwa mubicuruzwa, byose biterwa nibisabwa wakiriye mugihe cy'imishyikirano. Copenhagen ni hamwe mu hantu heza cyane mu Burayi. Copenhagen yitabwaho cyane na ba mukerarugendo, kubwibyo, ni byiza cyane guteza imbere francise kubutaka bwuyu mujyi.

Byongeye kandi, amategeko muri Copenhagen agengwa neza, cyane cyane kubijyanye na francises. Uzashobora gukora neza ibikorwa byawe kandi wumve kurengera leta kuruhande rwawe.

Ubufaransa muri Copenhagen butuma udakorera abaturage baho gusa, ahubwo na ba mukerarugendo, ndetse na ba rwiyemezamirimo baza hariya kugirango bakore ibikorwa byabo. Ubufaransa muri Copenhagen, kimwe n’ahandi, bugengwa nuburyo ugomba kugabanyirizwa francisor. Uku kugabanywa bikorwa buri kwezi, no murwego rwambere. Uku kugabanywa kwitwa umusanzu umwe, kandi ugera kuri 11%. Ubufaransa muri Copenhagen buzazana inyungu kuko rwiyemezamirimo uhisemo kubuteza imbere. Ntugatindiganye, kuko ibyinshi mubibanza byubufaransa muri Copenhagen bimaze gutwarwa nabacuruzi bafite inyungu.

Nubwo bimeze bityo ariko, haracyariho ibintu ushobora gufata hanyuma ugatangira kubona umutungo wawe wamafaranga ubungubu, ukaba umucuruzi watsinze cyane.