Ibikorwa bitandukanye byo gusana francise nubwoko bwibikorwa, kubishyira mubikorwa, ugomba gusobanukirwa neza niterabwoba rigomba guhagarikwa nuburyo amahirwe aboneka kugirango ube umucuruzi uhanganye cyane. Ubufaransa ni ubwoko bwubucuruzi mugihe wowe, nkuko byari bimeze, ukodesha uburenganzira bumwe na francisor kugirango ukore ibikorwa munsi yikirango. Byongeye kandi, niba ukorera munsi yubufaransa, ugomba kumenya inshingano ugomba kuzuza byimazeyo. Uburyo butandukanye bwa francises butangwa kumurongo wabigenewe. Hano ntushobora gusanga gusa francise yo gusana gusa, ariko nibindi byinshi bitanga kumiterere yubu. Hitamo uburyo bukwiye, butanga amafaranga ahoraho kuri konti yawe.

Nibyo, ibyinjira bigomba gusaranganywa, ariko, birakwiye rwose.

Gusana ibintu bitandukanye bigomba gukemurwa mubushobozi, bityo, umaze kubona ibikoresho nkenerwa bivuye muri francise, urashobora gutangira gukora ibikorwa bitandukanye byo mubiro. Usibye gusana gutandukanye, ukora francise kuburyo utazakora amakosa. Nyuma ya byose, ufite amabwiriza yose akenewe ukurikiza gusa, hanyuma ntakibazo ufite. Birumvikana ko ugomba no gukorana ninzego za leta, kuko zishobora kugira ibirego bitandukanye. Birashobora gutunganywa niba wiga amategeko neza kandi ugakurikiza amabwiriza atandukanye yo gusana francise. Ntakintu kigoye muribi, bivuze ko ari ngombwa gukora kugeza igihe abanywanyi barangije imyanya yose yubusa.

Gushyira mubikorwa gusana francises zitandukanye, urashobora guhura ningorane zimwe kuva abanywanyi badasinziriye kandi ntibishoboka ko baguha imyanya bamaze igihe kinini. Ufite amahirwe yose yo kugera kubisubizo bitangaje mumarushanwa gusa niba uhanganye neza nimirimo yose yashizweho. Icyambere, isesengura ryambere ryirushanwa rirakenewe. Iremera gusobanukirwa nimwe mubahanganye ugomba guhura nabyo mumasoko atavuguruzanya hamwe nibyifuzo byabaguzi. Ububiko butandukanye bwo gusana buraguha ibyiza byinshi byingenzi mururwo rugamba. Ubwa mbere, uzagira ikirango cyiza kandi cyamamajwe neza ufite.

Icya kabiri, ikoranabuhanga, kumenya-uburyo, hamwe nubucuruzi bizaguha, kandi uzashobora gufata icyemezo gikwiye cyo kuyobora. Shyira mubikorwa byo gusana francise ukurikije amategeko n'amabwiriza, hanyuma n'umuguzi w'amayobera ntashobora kugira icyo akurwanya.

Guhaha Amayobera nibikorwa bisanzwe mugihe ukorana na francise. Uhagarariye ikirango yohereza umuntu udasanzwe, yitirirwa umuguzi, aje kubutaka bwikigo agura ibicuruzwa cyangwa yakira serivisi zitandukanye. Byongeye, ashingiye kubisubizo byimikoranire, atanga ibitekerezo kandi francisor izi neza ibyo ukora nabi. Niba ukora byose ukurikije amategeko, noneho ntacyo ufite ubwoba. Korera gusa buri mukiriya nkaho ari umuguzi wamayobera. Gukorana na francise ni umushinga wubucuruzi utoroshye, ariko, urashobora kubishyira mubikorwa neza bishoboka niba ukurikiza byimazeyo ibipimo.

Birumvikana ko wakiriye amakuru yose akenewe ako kanya umaze kwishyura icyarimwe. Yishyurwa nyuma yamasezerano arangiye, aho inshingano nuburenganzira bwimpande zombi byanditse.

Imikorere ikora neza yo gusana francise iguha amahirwe yo gukorana nibice bitandukanye. Ugomba gukora ukurikije gahunda yubucuruzi ushushanya. Mubyongeyeho, gukora isesengura ryibanze ryabanywanyi nabyo biguha urwego rukenewe muri uku guhangana, biganisha kumahirwe yo gukurura abaguzi benshi bashoboka. Niba utanze serivise nziza, noneho abantu bazongera baza aho uri kugirango bakire serivisi. Ndetse bazasaba isosiyete bakunda inshuti n'umuryango, ndetse n'abavandimwe na bagenzi babo. Ijambo ryitwa umunwa ritangira gukora.

Kubwibyo, imikorere yawe ikora neza yo gusana francise ibasha gukurura abaguzi benshi. Birumvikana ko bakeneye serivisi byihuse kandi kurwego rwo hejuru. Ibi birashobora kugerwaho niba abakozi bawe bafite urwego rwo hejuru rwumwuga. Bakeneye kandi gutozwa kuvugana ikinyabupfura kandi neza nabaguzi. Kora francise yawe itandukanye ukurikije amabwiriza, amategeko, namategeko yaho. Noneho ntuzabura rwose kugira ibibazo, kandi urashobora guhangana neza nabatavuga rumwe nawe. Birashoboka kwishimira urwego rwohejuru rwibisabwa niba ukora ibikorwa byawe byo kwamamaza neza.

Ndetse no gushyira mubikorwa francises zitandukanye kwamamaza byandikiwe kuva ikigo gifata ibyemezo. Urabona amakuru akenewe yamakuru kandi urashobora kuyakoresha mubushake bwawe. Gusa ntukore amakosa, ukurikize rwose ibipimo, hanyuma, uzatsinda.

'Big franchise' - Niki? Nigute wabihitamo? Hariho ibirango bizwi kwisi bifite inyungu nini no kuzamurwa byihuse, kubera izina nigihe kirekire kumasoko yigihugu runaka. Niba ushaka no gushora umutungo wamafaranga, umwanya, nimbaraga, birashoboka rwose guteza imbere ubucuruzi bwawe wigenga, udafite francise hamwe n’amasano manini, birahagije kumenya amahame yubuyobozi no gukurura abakiriya, noneho ikiguzi kinini ntabwo giteganijwe. Niba uri intangiriro ukaba ushaka gutangira umushinga wawe, ariko ukaba utazi uburyo n'aho watangirira, nibyiza rero kujya mububiko bunini bwa francise, ukamenyera ibyifuzo byatanzwe, politiki yibiciro hanyuma ugahitamo umutima wawe wumvikana. Biroroshye cyane kubantu basanzwe bazi murwego rwibikorwa bashaka gufungura ubucuruzi bunini kuruta uko byoroshye kubona francise kubera moteri ishakisha iboneka mububiko. Mbere ya byose, ugomba kumenyera ingingo zitangwa, gahunda y'ibikorwa, ntoya, iciriritse, cyangwa nini yo gutangiza igishoro, n'inyungu. Ububiko bwa franchise bwakozwe kubwa francisees naba francisors.

Gutoranya birashobora kuba ubwoko ubwo aribwo bwose buto, buciriritse, ubucuruzi bunini, kuva mubucuruzi, serivisi, kugaburira, nibindi. Hariho ibice nibice, urashobora guhitamo umujyi wawe, igihugu, kumenyera ibintu byiza binini, politiki y'ibiciro, kugisha inama, soma ibisobanuro byabakiriya kurubuga. Iraboneka kandi kureba igihe ubucuruzi bwumuryango runaka bumaze gukora, amafaranga yinjira nogusubiza, imiterere ya francise, hamwe nibyiciro kuva bihendutse kugeza kuri francise nini. Iyo uguze francise nini, ntampamvu yo gushyira amatangazo yamamaza, ibirango bizwi kwisi yose bizwi nabantu bose ndetse bifite abakiriya babo. Ibyo ari byo byose, mugura francise nini, ukora ubucuruzi hamwe na francisor, akubwira ibyerekeye chip no kurushaho guteza imbere ibitekerezo bya serivisi cyangwa ubufasha. Kandi, hariho umubare munini wubufaransa mububiko ku giciro cyiza. Mugura francise, ubona amahirwe yo guhagararira inyungu yikimenyetso runaka mukarere kawe, kongera imikorere ninyungu, no kwishura ikiguzi cyawe ako kanya.

Igiciro kinini cya francise, amafaranga menshi. Na none, mugihe uguze francise, iraboneka kugirango ubone ubufasha muguhitamo abakozi, kuyobora, no kugenzura, guteza imbere ubucuruzi. Hariho kandi amasaha-nijoro yo kugisha inama inzobere zitanga ibitekerezo byihuse byo kwamamaza ibicuruzwa. Kurubuga, birashoboka kubona ibyiciro bisabwa gusa ariko no kubona imibare yumunsi, icyumweru, ukwezi, umwaka. Hariho gufungura, kubungabunga, no guteza imbere amashami yubufaransa, guteza imbere ubucuruzi muburusiya, Qazaqistan, nibindi bihugu. Kwishura byihuse kubera ubufatanye nububiko bwa francise nini. Ubwiza buhanitse bwabantu, hamwe no guhitamo neza, kumenyekana, hamwe nurujya n'uruza rwa SEO.

Ba umufatanyabikorwa kandi ntugahungabanye ubucuruzi bwawe cyangwa umutungo wawe. Cataloge ya francise nuburyo bwiza bwo gukura biz muburyo bukomeye, buri gihe ukora ibikorwa. Abayobozi bagize uruhare mu iterambere kuva batangiye kugeza barangije, bazanye kuzamurwa mu ntera nshya, imiterere yo gushyira, gukurura no gushimisha abafaransa naba francisees hamwe nibikorwa bihuriweho. Ingingo nyinshi, nini yaguka, hamwe ninjiza nyinshi kandi igera kubakoresha benshi. Dutanga akazi gahuriweho imyaka myinshi, hamwe nubufasha bukurikira. Abafaransa bagomba kuzirikana ko usibye abakiriya, wakira kwamamaza. Iterambere ryuburyo bwihuse bwo gutangira, byoroshye, byoroshye, kandi byihuse, bituma umuntu agera kubisubizo byifuzwa, azana ibigo kurwego rwa federasiyo.

Inshingano nyamukuru yimirimo yacu nukwagura isoko, guteza imbere imishinga mito, iciriritse, cyangwa imishinga minini kwisi. Dutanga amahirwe yo kohereza ibicuruzwa byacu cyangwa ibicuruzwa hafi cyangwa kure mumahanga, kuberako hariho ububiko bwa elegitoronike, kataloge yubufaransa. Ihuriro ryaba francisors naba francisees ryemeza iterambere niterambere ryinshi, bishyirwa mubikorwa mubikorwa byose. Gukoresha uburyo budasanzwe no kwitabira cyane kataloge ya franchise bituma byoroshye kandi byoroshye kuzana isosiyete kurwego mpuzamahanga. Amasosiyete menshi yamaze kwinjira ku isoko afite kataloge ya francise, kandi ntutindiganya. Dufite itsinda ryo guhura nabakiriya. Nibyoroshye kandi byoroshye kuba francisors gushyira francise yabo muri catalog.

Urashobora kwishura muburyo ubwo aribwo bwose bworoshye, mumafaranga kandi atari amafaranga.

Kugirango ubone ibisobanuro birambuye, birashoboka kuvugana nabahanga bacu, kimwe no gusiga icyifuzo kuri e-imeri. Kugirango umenye uburyo no gushyira imiterere ya francise, ibyifuzo bikunzwe, jya mububiko. Urashobora gukora wigenga cyangwa muguhuza ibintu byose hamwe ninzobere zacu.

Ubucuruzi nubucuruzi nibisobanuro bifitanye isano. Kugira ngo wumve neza icyo franchise aricyo, ugomba kwiga amakuru kugirango ufate icyemezo cyiza nubuyobozi. Nyuma ya byose, amakuru ajyanye nurufunguzo rwo gutsinda. Na none, gukora francise hamwe nabacuruzi, yashizweho nisosiyete ikora umutimanama, urashobora gukora byoroshye ibikorwa byose bitandukanye kandi ugahangana numurimo urimo. Ntugomba guhora uhura nigihombo bitewe nuko abakozi mukigo cyawe badakora nabi imirimo yabo itaziguye. Buri wese mu bakozi bashoboye gukoresha igihe cye kugirango bahangane neza nimirimo yose yo mu biro.

Ntabwo ufite ingorane gusa kuberako gahunda yacu isa nkumugambi mwiza ubufasha bukenewe. Niba ushishikajwe na francise, noneho ubuyobozi bugomba gukorwa neza. Nibyo, software iguha amakuru akenewe, ariko, inzira yubuyobozi ubwayo igomba gukorwa hakoreshejwe software.

Hamwe nubufasha bwitsinda ryabaporogaramu babimenyereye, urashobora kurangiza imirimo yo mu biro mugihe cyo kwandika. Iyo ukorana na francise, umucuruzi ntagomba gukora intoki imirimo myinshi yo mubiro. Ufite intera nziza cyane kandi nziza-isa neza. Nyuma ya byose, urashobora guhitamo uburyo bwiza bwo gushushanya.

Ningirakamaro kuri francise nu mucuruzi kugira urwego rwuzuye rwo kubaka tekinike yubucuruzi. Franchise irenze abo basanzwe bakorana nubucuruzi ku isoko mubyinshi mubipimo bishobora gushyirwa mubikorwa byingenzi. Iyo ikorana numucuruzi, isosiyete ntabwo ihura ningorane, bityo, francise iba nziza kandi birashoboka kubona amafaranga menshi.

Gusana ibikoresho francise imikorere hamwe ninyungu nyinshi zamafaranga, ukurikije ishyirwa mubikorwa ryayo kandi ryatekerejweho. Ugomba kwiga ibyangombwa byakiriwe francisor itanga. Aya makuru aragufasha kumenya francise yawe mubushobozi bushoboka udakoze amakosa akomeye. Birashoboka gusana kurwego rushya rwumwuga, kandi urashobora gukoresha francise kugirango uhindure ibikorwa byabanditsi. Ufite ubushobozi bwawe bwihariye, ubumenyi butagereranywa-burya, ndetse na tekinoroji yo mu rwego rwo hejuru. Murwego rwo gusana francise, urashobora kubona hafi ya byose, harimo ibikoresho byujuje ubuziranenge.

Byose biterwa n'amasezerano ushobora kugeraho. Mugihe c'imishyikirano, mbere yuko ishyirwa mubikorwa rya francise, ugomba kumva neza igihe amasezerano ateganijwe azubahirizwa igihe cyose. Kubwibyo, tekereza mbere kubyo wemera gukora ndetse nicyo ushaka kwakira mubisubizo bivuye muri francisor.

Ubukorikori bwakozwe neza buzana gusana urwego rushya rwumwuga. Urashobora gutanga ibikoresho byihuse kandi ubuhanga. Ibi biraguha inyungu zingenzi muguhangana kurushanwa, niba ushishikajwe nikoranabuhanga kandi ukaba ushaka kwisana munsi ya francise, hitamo amahitamo yatanzwe neza. Ikirangantego kizwi cyane gifite amahirwe yo kuzamura mubutaka bwumujyi wawe. Gusa ugera kumasezerano meza kandi ukayashyira mubikorwa ku buryo burambye. Gukoresha ibikoresho byo gusana ni umushinga wubucuruzi.

Niba ubikora neza, ntihazabaho ingorane zikomeye. Birakenewe guhora dukurikiza byimazeyo amahame n'amabwiriza yagenwe. Nubuyobozi bukuru bwibikorwa. Igishushanyo mbonera cyateguwe kandi cyateguwe neza bituma bishoboka gutsinda neza ibibazo ushobora guhura nabyo mugihe cyo kuzuza francise yo gusana. Kora ufite ikizere uhora usubiramo imibare iheruka. Ibi biguha ubushobozi bwo guhora no gukomera kuganza abo muhanganye, kuguha ibice byunguka cyane. Shikira abo ukurikirana bose utangiza amatangazo yamamaza.

Ndetse kubwibyo, ufite amakuru ukeneye muri francise ya hardware.