Nta francise yubusa nkuko 'nta mugitondo cya mugitondo'. Ubufaransa bwubusa nigikorwa cyo kwamamaza cyisosiyete yubufaransa kugirango isinyane byihuse amasezerano yubuguzi bwa francise na ba rwiyemezamirimo bashya no gukurura abakiriya badafite uburambe, bayoboka kwagura imiyoboro yamamaza ibicuruzwa bicuruzwa kugirango bakwirakwize kandi bamenyekanishe ikirango cya franciser. Hashyizweho imishinga mito mito yiyemeje gutangira ibikorwa byabo byo kwihangira imirimo hamwe na franchise biz kandi idafite igishoro cyo gutangiza, 'kugwa kuriyi nyambo', utarebye kandi ntusome rwose ibikubiye mumasezerano yubufaransa, shyira umukono utekereza ko aribyo amahirwe adasanzwe, icyifuzo kinini nigabanywa biratangwa, bityo 'gushira' muri 'bait' byashyizwe mbere. Iyo bagiranye amasezerano na francise yubuntu, bivuze ko hatabayeho kwishyura inshuro imwe, iyo urebye neza, kubyiyumvo byamarangamutima no kwishima, bisa nkibitekerezo byoroshye. Ariko, mubikorwa, ibi ntibibaho, kuko buri francisor azanga gutakaza amafaranga ateganijwe kubiciro bya francise. 'Amayeri' yuburyo bwo kwamamaza no gucuruza 'amayeri' ni uko amafaranga yambere yimurirwa kubiciro byubuguzi bwibicuruzwa byinshi cyangwa igiciro kimwe cyibicuruzwa, bishobora kurenga cyane igiciro cyisoko.

, gukora ukurikije ihame, mu buryo bw'ikigereranyo, ukurikije 'amategeko yo gutumanaho amato', yavuye ahantu hamwe, ageze ahandi. Na none, francisor arashobora, akurikije inshingano zamasezerano yasinywe, 'guhambira' rwiyemezamirimo-francisee, kugura ibicuruzwa, nibicuruzwa bivuye muri francisor gusa, akoresheje ingingo nibiteganywa namasezerano yasinywe, ntabwo arenga kubiteganijwe mumasezerano. amasezerano yemewe. Umu francisor arashobora kandi gukoresha inzira yubucuruzi, akoresheje amayeri nubujiji bwa rwiyemezamirimo muburyo bwihishe bwubufaransa bwubuntu, tumuha kwiyongera gake kwijanisha ryamafaranga yimisoro n'amafaranga yo kwamamaza, uhereye kumafaranga yinjira mumafaranga yatanzwe na francise uruganda, kureka umubare uteganijwe, iyo, iyo ingano yo kugurisha, ishobora kongera cyane umubare wamafaranga yagabanijwe. Mu ncamake igitekerezo, francise yubuntu, ikirusiya kizwi cyane kivuga ngo 'foromaje yubusa iba muri mousetrap gusa' iza mubitekerezo. Abahagarariye ubucuruzi ntibagomba kwishima no 'kwihutisha umutwe' kugirango bemererwe nogutanga francise kubuntu. Birakenewe kwiga witonze inzira zose zo gutangira, guteza imbere francise biz yaguzwe no gukoresha neza ikirango cyubucuruzi bwa nyirubwite, ikoranabuhanga ryacyo, hamwe nubucuruzi bwashyizweho.

Mugihe cyambere cyo gushiraho francise biz, ugomba kwiga shingiro ryibanze ryo gukora biz, amahugurwa akomeye ya tekiniki, kandi byibuze umushinga muto wo gutangiza. Ugomba kumenya ko uruganda rwaba francisor rutitabira ibikorwa byubugiraneza, rutanga icyitegererezo cyubucuruzi cyateguwe neza cyangwa cyuzuye, kugisha inama, gutanga izindi 'bling', no gutangiza umushinga wawe ntabwo ari ubuntu. Kubura francise, amafaranga rimwe, cyangwa ubwami mumasezerano ntabwo biha uburenganzira abahagarariye ubucuruzi buciriritse bashya bashaka kwihangira imirimo yabo, kabone niyo byaba byinjiza amafaranga kubuntu kubuntu, kwihutira kutibuka kubwibyishimo 'gusinya amasezerano yo kugura francise. Kugirango iterambere rirambye ryubucuruzi, hategurwe gahunda kandi itunganijwe neza mumitunganyirize yumuteguro birakenewe, kandi kubatangira ubucuruzi bwa franchisee, ni ngombwa kumenya ikirango ahabwa, gukora ubushakashatsi bwimbitse no gusesengura isosiyete francisor itanga ubufatanye nubucuruzi nubucuruzi.

Franchise muri Miyanimari yemerera kwagura no gushimangira ubufatanye na Miyanimari ihana imbibi n'Ubuhinde. Hifashishijwe francise, ntibishoboka kwagura ubucuruzi bwawe gusa ahubwo no gufungura ubucuruzi bwa francise ukoresheje ibyifuzo byabacuruzi babimenyereye. Guhitamo no kumenyera isoko, ugomba gukurikiza umurongo uhuza urutonde hanyuma ukareba ibyatanzwe kuri francise, ukurikije imiterere, ikiguzi, nibindi bipimo bikenewe mubikorwa bihuriweho na francisor na franchisee . Muri kataloge, urashobora guhitamo akarere, umujyi, nigihugu, urugero, Miyanimari. Noneho birashoboka gukoresha moteri ishakisha, hitamo umurima wifuzwa wibikorwa, hitamo icyifuzo cyingengo yimari iboneka, urebye umubare, amafaranga yinyongera hamwe namafaranga rimwe, amafaranga yubukode. Birashoboka gufungura ubundi bwoko bwubucuruzi muri Miyanimari, kandi hamwe nikirangantego kizwi biroroshye kandi byunguka kubikora, nta mpamvu yo kubona abakiriya cyangwa gushora imari mukwamamaza.

Na none, hakwiye kumvikana ko francise ifite igihe runaka, nyuma yigihe francisor itazafasha mubuyobozi, kugenzura, iterambere, gufasha, no guhugura abakozi, ndetse no kuza gufungura ingingo nshya. Kugirango ubone ibisobanuro byinshi birahari kugisha inama igihe icyo aricyo cyose hamwe naba kataloge hamwe naba francisor. Kandi, inzobere zacu zizafasha mukwiyandikisha byemewe muri Miyanimari nibindi bibazo. Turabashimira hakiri kare kubiganiro byanyu no kwizerana, dutegereje ubufatanye burambye.

Ubufaransa muri Nikosiya buragufasha guteza imbere ubucuruzi byihuse, witabiriwe nabashinze ubu bucuruzi, utanga inkunga nubuyobozi bubishoboye. Ubucuruzi bwiteguye burigihe buroroshye kuruta guhera muntangiriro, guca mumasosiyete ahanganye, guteza imbere no kubaka abakiriya, biroroshye cyane gutangirira kubahanga, ibinyamanswa byubucuruzi muri Nikosiya cyangwa undi mujyi, igihugu, kwagura igipimo no kwiyongera umusaruro, kugurisha muri kimwe mubikorwa ibikorwa. Mugura cyangwa kugurisha francise ukoresheje kataloge ya francise, uzigama iyamamaza kandi utezimbere ingamba zubucuruzi ushakisha abantu bahuje ibitekerezo. Nibyiza cyane kuba francisors gukorana naba francisees, kuko ubucuruzi ntabwo butera imbere gusa, urugero, muri Qazaqistan, Uburusiya, ariko no muri Nikosiya, byongera ibyifuzo no kumenyekana. Na none, birakwiye ko dusuzuma ko nta mpamvu yo kuva kenshi no kugenzura ingingo nshya, birahagije kuvugana kure, gufasha kandi, nibiba ngombwa, kugenzura ubucuruzi, kugurisha, serivisi nibindi bitekerezo. Kubwa francisee, kubona francise bisobanura kubona ibyingenzi kugirango ukore ubucuruzi, kubona abakiriya buzuye, ubufasha butangwa naba francisors, guhugura inzobere no gutangaza ibyingenzi bizagufasha kumenyera vuba no kwiteza imbere.

Kwishura, ikiguzi cyakoreshejwe ninjiza yambere irashobora kubarwa ako kanya, murutonde rwaba francises. Urashobora guhitamo francise iboneye nyuma yo gusuzuma ibyifuzo byose cyangwa gukoresha moteri ishakisha, gutondekanya no kuyungurura, gutondekanya francises kubiciro, akamaro, akamaro, kwishyura, mumujyi, urugero, Nikosiya, Almaty, Moscou, nibindi.

Kubindi bisobanuro birambuye, kugirango umenyeshe ibyifuzo, ahubwo jya kuri catalog ya francises, harimo na Nikosiya. Kubindi bisobanuro, ugomba guhamagara nimero zabigenewe. Turabashimira mbere kubwicyizere cyanyu nubusabane butanga umusaruro.