Igurishwa rya francises idafite ubwami rikoreshwa muburyo butandukanye bwo kugurisha ibyuma nibitekerezo bitandukanye bishya kubufatanye na sosiyete ya software ya USU. Kugurisha, francises zose hamwe nubukode burangwa nicyerekezo, hamwe ninyungu zuzuye zumukiriya ushaka gutangira munsi yizina rizwi kandi rizwi cyane. Kugurisha francises hamwe nubukode bigomba gukorwa mubwitonzi, nkicyerekezo cyatoranijwe, nubwo umushinga witeguye, uracyafite ingaruka zacyo nibibazo byinshi. Isoko ryuzuyemo imishinga yicyerekezo gitandukanye, gifite abantu benshi, bityo rero burigihe hariho amahirwe yo gufata umwanya wawe mwizuba, utezimbere ubucuruzi bwawe hamwe na software ya USU. Kubera ko isosiyete yacu ifite uburambe bwimyaka myinshi inyuma yacu murwego rwa serivisi zitangwa muburyo bwa gahunda kandi ikagira nurutonde rwimishinga yateye imbere hamwe ningamba nyinshi ziterambere. Birakwiye ko tumenya kugurisha francises idafite ubwami ifasha kubona igitekerezo cyatekerejweho gitera imbere muburyo bugari hamwe nuburyo bwiza mubucuruzi.

Uburyo bwiza bwo kugurisha francises hamwe nubukode ni ukumenyekana kubakora ibicuruzwa babashije kwigaragaza mumasoko yo kugurisha nka nyiri ibitekerezo byizewe kandi byujuje ibisabwa. Nyuma yo kugura umushinga, ugomba kubanza kwisanga mumwanya wumuryango wemewe n'amategeko, hamwe namasezerano hamwe nicyizere cyubufatanye bwiza kandi bunoze. Niba ufite kugurisha francises idafite ubwami, uzakuraho ibitekerezo bibabaza akazi wahisemo nuburyo bigoye gusubiza umushinga mubirenge. Iyo ukoze kugurisha francises idafite ubwami hamwe na sosiyete ya software ya USU, uba ufite urufunguzo rwo gutsinda no gutera imbere igihe kirekire, kuko ibitekerezo byo gutangira biratandukanye kuburyo bigomba gukemurwa neza. Isosiyete yujuje ibyangombwa kandi igeragezwa igihe USU-Soft itanga gahunda, hamwe no kugurisha neza kugurisha ibicuruzwa byarangiye, ibicuruzwa bitandukanye, na serivisi. Kugurisha francises hamwe nubukode bwiteguye kandi bwatekerejweho neza nababikora inzira, hamwe nibihuza neza intambwe ku yindi, hamwe niterambere rigana ku ntsinzi ninyungu. Birakwiye ko tumenya mugihe ukimara kubona igitekerezo cya biz, ukeneye amafaranga, kuko uko ikirango kizwi cyane, kugura umushinga bizaba bihenze cyane.

Kugirango ubone ibisubizo byifuzwa kurwego runini, ugomba kubanza kumvikana nabahagarariye ubufatanye bwa software muri USU, bakumenyesha ko imishinga ihari nibiciro byayo. Intambwe ikurikiraho kugirango ugere ku ntego zawe ubufatanye bwa hafi, muburyo wakiriye amahugurwa akenewe mukwamamaza no kwamamaza biz umwihariko. Mubyongeyeho, birashoboka guhindura cyane urwego rwo kugurisha byinshi, rukoreshwa neza kugirango ugere ku bwinshi. Kubwibyo, muriki gice, abakozi bacu bafasha kugera kubitsinzi, bajyana nawe inzira yose yo kuyobora ubucuruzi bwawe. Igurisha ryama francises rigomba kubona no gukoreshwa mugukwirakwiza biz, kugirango tugere kumurongo umwe wo kugurisha, kimwe numuryango kugera kurwego rwagutse. Niba ukeneye ibisobanuro byinshi kubyerekeye isosiyete, jya kurubuga rwihariye, rurimo amakuru murutonde runini rujyanye nuwabikoze. Usibye gutanga imibonano, aderesi, nimero za terefone, ufite amahirwe yo kuganira kubibazo byose ninzobere.

Igurishwa rya francises idafite ubwami ubu biroroshye kubishyira mubikorwa, mugushyira mubikorwa biz-biteguye bidakenewe kuzamurwa kuva kera kugirango tubone ibisubizo byifuzwa mugihe runaka. Kuri uru rwego, kugurisha francises idafite ubwami bisobanura guha ubucuruzi bw'ejo hazaza uruganda rumaze kwihagararaho kuruhande rwiza rwisoko. Wibuke niba uguze umushinga, burigihe harikibazo, ntukishingikirize rwose kuburyo ubu bwoko bwubucuruzi busaba guhuza ibikorwa byihuta, ikintu cyingenzi nukurikiza intambwe zihariye zerekanwa nabahanga. Kugirango ubone ibisubizo byifuzwa, koresha uburyo bukenewe bwo kugenzura mugihe, byerekanwe kandi byanditswe mumushinga ninzobere zacu, kugirango biteze imbere. Uzageraho ushake uwukora mubantu ba software ya USU, hamwe ninzibacyuho kurubuga rwihariye aho ushobora kumenyera nurutonde rwa ba nyirubwite bagize uruhare rutaziguye mugutezimbere imishinga. Niba ufite ikibazo kijyanye no kugurisha francises hamwe nubukode, ugomba gushaka ubufasha bwinzobere zacu, zumva neza uko ibintu bimeze mugihe gito gishoboka. Twabibutsa ko ibice bigize isosiyete hafi ya byose biterwa nabakozi bahari, aho abahanga benshi bafite uburambe bwimyaka myinshi yo kugurisha bahugurwa.

Abakozi bacu bagenda bongera ubumenyi bwabo mubijyanye no kwamamaza no kwamamaza, gutegura itsinda ryanyu nurutonde rwubumenyi bunini bwo kugurisha. Imirongo myinshi ihabwa abakozi bawe yatejwe imbere mumyaka, itanga cheque kuburorero butandukanye. Muri iyi sano, turashobora kuvuga ko wijeje gutsinda niba ukurikiza byimazeyo amabwiriza ya bagenzi bacu. Buhoro buhoro, shaka ubucuruzi bwifuzwa, bushobora gutera imbere nini no kongera urwego rwinyungu. Kugirango ubone iterambere ryihariye rya francises, birakwiye kuvugana nubuyobozi no gutangiza ubufatanye. Niba ushaka gukoresha ibikoresho byinshi bishoboka mugihe uzana ibicuruzwa byawe kumasoko, hamagara software ya USU uhitemo inyungu yunguka kandi itanga icyizere cyo kugurisha francises.

Imiryango yubufaransa yagenewe abaterwa ubwoba nimishinga minini hamwe ningaruka ziterwa nayo. Mubihe nkibi, amahitamo meza kandi yunguka-gutsindira umuryango wumuryango. Umuryango francise nimwe mubikorwa byizewe kandi byizewe byubufaransa. Urashobora gukora ubucuruzi bwawe bwite, aho abagize umuryango wawe bazabigiramo uruhare gusa, bivuze ko ikibazo cyizere kizafungwa burundu.

Umuryango francise uhuza abitabiriye umushinga bose kandi ntuhuza isano yumuryango gusa, ahubwo ninyungu. Umuntu wese mumuryango azaba ashishikajwe no guteza imbere ubucuruzi, kubona inyungu, no kwiteza imbere.

Nigute wahitamo francise yumuryango? Mbere ya byose, ugomba gutegura inama, gusangira ibitekerezo, no gusobanura urwego runaka rwibikorwa. Hano haribintu byinshi bitandukanye byumuryango francising kumasoko ya serivise, kurubuga rwacu ufite ibyifuzo bishyushye, aho wowe n'umuryango wawe uzabona umwanya wubufaransa bwunguka. Muguhitamo francise yumuryango, uzashobora guhuza abagize umuryango bose, wongere imibereho rusange kandi ugere kumibereho myiza hamwe.

Franchiseforeveryone.com ifite ihitamo rinini ryimiryango yubucuruzi ikubiyemo ibice bitandukanye byubucuruzi. Birumvikana ko umurenge uzwi cyane ni ugutanga. Ubucuruzi bwumuryango bwabonye binyuze muri francising bufite inyungu zidasanzwe: gukenera ishoramari rito mubucuruzi bushobora kuzana inyungu nziza mumwaka wambere. Iterambere rizakurikiraho rizagenzurwa nisosiyete nkuru, izatuma bishoboka gushyira mubikorwa ibitekerezo byawe muburyo bwiza, nta ngaruka kandi ushidikanya.

Birakwiye ko tumenya ko ubucuruzi bwumuryango burenze akazi. Numwanya wumuryango wose kunguka ubumenyi bwubucuruzi nuburambe. Byongeye kandi, ubucuruzi bwumuryango bushobora kuva mu gisekuru kugera ku kindi, kandi birashoboka cyane ko hamwe nuburambe hamwe nubuhanga bwo gucunga ibyago bwatanzwe na ba rwiyemezamirimo bamaze gutsinda, buriwese azashobora gutangiza umushinga we.

Niba wemeza udashidikanya ko umuryango wawe ukeneye impinduka, noneho francise yumuryango nigisubizo cyumvikana kandi cyunguka, kubishyira mubikorwa birashoboka nta buhanga bwumwuga. Urubuga rwacu rurimo umubare munini wubufaransa butandukanye, muribwo ushobora guhitamo ibizakwira bose!

Ubufaransa. Ibirori byabana ni umwanya munini wo kwerekana guhanga kwa rwiyemezamirimo - francisee. Ibirori byabana bato ni amahirwe atagira imipaka yo gukora ibirori byose byamabara kubana, guturika kw'ibitekerezo n'ibitekerezo bya fireworks nziza, ibirori. Franchise kubirori byabana ni umurima udahingwa kugirango ukore ibirori bishimishije, bishimishije kubana, hamwe nitsinda ryayo rya animasiyo, kandi rwose ubucuruzi bwunguka gushora amafaranga mubirango bizwi neza. Ku isoko rya francise, mugutegura ibirori byiminsi mikuru yabana, hari umubare uhagije wifuza kugirana amasezerano na francise na ba rwiyemezamirimo. Ariko, ntabwo abafaransa bose bafite ubufatanye bufatika.

Benshi muribo bazi gusa gukusanya imisanzu imwe, hanyuma "gukaraba intoki" kandi babujijwe gutanga ubufasha nyabwo. Impamvu nyamukuru yo guhitamo neza umufatanyabikorwa - francising, nicyubahiro cyumwuga cyo gutanga francising, gukurikiza indangagaciro zemewe hamwe numuhamagaro wo gukora ibirori byabana, ibirori bikomeye, karnivali nyayo yibyishimo nibyishimo byabana, kandi ntibakubitwa, ibintu byose birambiranye hamwe itsinda ryiruka muruziga. Nk’uko amakuru afunguye abitangaza, ishoramari mu gutegura ishyirwaho ry’imyidagaduro ku bana ryishyura mu mezi 3. Ariko kugirango ubucuruzi butere imbere kandi budahagarara, birakenewe guhora tunonosora ibintu byabaye hamwe namabwiriza yo gukora ibiruhuko. Ibipimo byogutegura kugurisha no gutumanaho nabakiriya-abana nababyeyi babo bigomba kuvugururwa kuri gahunda. Ba rwiyemezamirimo ba Franchisee bagomba guhora bakora ubushakashatsi bwamamaza ku isoko rya serivisi mu karere kabo, mu mujyi, ndetse n’aho barusha abo bahanganye, mu kwerekana ibitaramo by'amabara ku bana, bishimye kandi baseka.

Ikigo cy’amashyaka y’abana francise gikora neza, ariko gusa bisabwa kubishyira mubikorwa kandi bihamye. Mubyiciro byo kwitegura, birakenewe gukora ibikorwa byinshi bitandukanye bifasha kugabanya igihombo. Kugira gahunda, mukumenya ko franchise aribyiza cyane. Ugomba kuyikoresha kurenza urugero. Tegura ibikorwa byawe ukurikije uko isoko ryifashe. Niba uhisemo gukoresha francise, noneho ikigo cyawe kigomba kwitabwaho neza.

Nukuri mubyukuri kubishushanyo mbonera. Imyambarire y'abakozi, kodegisi yikibanza igomba kubahirizwa hubahirijwe byuzuye amabwiriza yabigenewe. Niba ukoresha ikigo cya francise kandi ugategura ibirori byabana, ugomba rero gutekereza kumutekano wabana. Erega burya, ushinzwe abo washinzwe. Kubwibyo, ibirori byo kwizihiza ntibigomba guhuzwa nibikorwa byose bitemewe kubantu nkabo. Witondere neza iminsi mikuru yumwana yumuryango wabo, ujyane ikigo cya franchise kurwego rushya rwumwuga. Birakenewe gukora cyane kandi neza mugihe twirinze amakosa muri gahunda yingenzi.

Kurikiza amabwiriza ya francisor kandi ntakibazo azagira. Niba ukora ibikorwa byumugoroba wabana nkigice cyikigo cya francise, noneho amakuru yakiriwe nuhagarariye ikirango agufasha kugera kurwego rushya rwumwuga. Shyira mu bikorwa neza bishoboka.

Gukorana n’amashyaka y’abatarengeje imyaka ni umushinga, ukora ibyo, ugomba kumenya neza ko ugomba kubona urwego kurenza uwariwe wese udakoresha abanywanyi ba francising. Ibi ni ukubera ko ukeneye kwishyura uburenganzira bwo gukora ibikorwa mwizina rya francise. Kwishura birashobora gushika kuri 9% buri kwezi. Mubyukuri, ijanisha ryinyungu zishyuwe nkintererano zirashobora kuba munsi ya 9%. Mubisanzwe, ibice bibiri buri kwezi byiyongera kuri 3 kugeza kuri 9%, bibarwa nkijanisha ryinjiza buri kwezi. Nibikorwa bisanzwe, mubisanzwe ntabwo ari ibirori byabana gusa francise.

Ibikorwa hafi ya byose bya francise bikorwa murubu buryo. Kubwibyo, ukomeza kuzirikana iki kintu. Mugabanye amafaranga yimisoro muganira nabashinzwe imyidagaduro yabana ba nyiri francise.

Ikigo cyibiruhuko franchise numushinga wubucuruzi udafite akamaro. Mugukorana nayo, kimwe nabandi benshi, birakenewe ko tumenya ingaruka niterabwoba. Gukorera muri kariya gace ka francise, witegure kwibasirwa nabanywanyi, irinde ibihe bidashimishije, witegure hakiri kare. Kimwe nizindi ngaruka, imbaraga, nintege nke za francise urashobora kuboneka ukoresheje igikoresho cyitwa SWOT isesengura. Gucunga ikigo cyawe hamwe nubushobozi buhebuje, ukaguha ibitekerezo bikwiye kandi ukazana ishyirahamwe ryibiruhuko kumwanya wumuyobozi wisoko, biganisha kumurongo ukomeye kubatavuga rumwe nabo. Ikibazo cyibiruhuko ubwacyo gitanga ibikoresho byiza byakazi.

Amabwiriza yabo kandi kandi yingirakamaro yatanzwe na francisor, ufite inyungu kugiti cye kumusaruro mwinshi wamafaranga yikintu cya francise.

Ibikorwa bya francise birimo amafaranga menshi. Iya mbere ni ubwishyu bumwe. Bimaze gutangira, ikigo cyibiruhuko cyishyura francisor. Nyuma yo kurushaho kuzuza ikigo, inshingano zawe zirimo kwishyura bibiri: amafaranga yimisoro, kugeza kuri 6% yinjiza, namafaranga yo kwamamaza. Ibi byose birakenewe kuva umuyobozi atanga umubare munini wibikoresho bitandukanye byamakuru, ikoranabuhanga, tekinike, uburyo, gahunda zubucuruzi, nibindi bintu. Mugukoresha byinshi muribi byose, ubona amafaranga menshi kumafaranga yawe, bityo ibiruhuko nibikorwa byikigo francise itanga urwego rwo hejuru rwinjiza.