Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Imiryango yubufaransa yagenewe abaterwa ubwoba nimishinga minini hamwe ningaruka ziterwa nayo. Mubihe nkibi, amahitamo meza kandi yunguka-gutsindira umuryango wumuryango. Umuryango francise nimwe mubikorwa byizewe kandi byizewe byubufaransa. Urashobora gukora ubucuruzi bwawe bwite, aho abagize umuryango wawe bazabigiramo uruhare gusa, bivuze ko ikibazo cyizere kizafungwa burundu.

Umuryango francise uhuza abitabiriye umushinga bose kandi ntuhuza isano yumuryango gusa, ahubwo ninyungu. Umuntu wese mumuryango azaba ashishikajwe no guteza imbere ubucuruzi, kubona inyungu, no kwiteza imbere.

Nigute wahitamo francise yumuryango? Mbere ya byose, ugomba gutegura inama, gusangira ibitekerezo, no gusobanura urwego runaka rwibikorwa. Hano haribintu byinshi bitandukanye byumuryango francising kumasoko ya serivise, kurubuga rwacu ufite ibyifuzo bishyushye, aho wowe n'umuryango wawe uzabona umwanya wubufaransa bwunguka. Muguhitamo francise yumuryango, uzashobora guhuza abagize umuryango bose, wongere imibereho rusange kandi ugere kumibereho myiza hamwe.

Franchiseforeveryone.com ifite ihitamo rinini ryimiryango yubucuruzi ikubiyemo ibice bitandukanye byubucuruzi. Birumvikana ko umurenge uzwi cyane ni ugutanga. Ubucuruzi bwumuryango bwabonye binyuze muri francising bufite inyungu zidasanzwe: gukenera ishoramari rito mubucuruzi bushobora kuzana inyungu nziza mumwaka wambere. Iterambere rizakurikiraho rizagenzurwa nisosiyete nkuru, izatuma bishoboka gushyira mubikorwa ibitekerezo byawe muburyo bwiza, nta ngaruka kandi ushidikanya.

Birakwiye ko tumenya ko ubucuruzi bwumuryango burenze akazi. Numwanya wumuryango wose kunguka ubumenyi bwubucuruzi nuburambe. Byongeye kandi, ubucuruzi bwumuryango bushobora kuva mu gisekuru kugera ku kindi, kandi birashoboka cyane ko hamwe nuburambe hamwe nubuhanga bwo gucunga ibyago bwatanzwe na ba rwiyemezamirimo bamaze gutsinda, buriwese azashobora gutangiza umushinga we.

Niba wemeza udashidikanya ko umuryango wawe ukeneye impinduka, noneho francise yumuryango nigisubizo cyumvikana kandi cyunguka, kubishyira mubikorwa birashoboka nta buhanga bwumwuga. Urubuga rwacu rurimo umubare munini wubufaransa butandukanye, muribwo ushobora guhitamo ibizakwira bose!

Tile franchise izabona porogaramu yagutse kurutonde runini rwabacuruzi batekereza uburyo bwo gutangiza umushinga wabo. Tile francises yashyizweho kugirango habeho ubufatanye butanga umusaruro nabakora inganda nyinshi bashaka kubona abafatanyabikorwa babereye. Tile franchise izakoreshwa nabatangiye bumva ko ari byiza cyane kugura ikirango cyateguwe cyateguwe kuruta guteza imbere ubucuruzi guhera. Rero, ukuyemo burundu ibyiringiro byingaruka zitandukanye nibishobora kugirira nabi iterambere ryigitekerezo cyumushinga. Urashobora kubona urutonde rwabakora kumurongo udasanzwe urimo amahitamo menshi atandukanye ya francisees, kuri ubu ikunzwe kurwego runaka. Buri francise yashizweho ifite icyerekezo cyayo, ikirangantego cyateguwe, kimwe nigiciro, bizaterwa nurwego rwo kumenyekanisha ikirango cyatoranijwe nabakiriya.

Ku bijyanye n’imishyikirano nuwabikoze, uzatangira kuganira kubyerekeranye ninyungu nibisobanuro byubufatanye, nyuma bizashoboka gusinya amasezerano noguhana uburenganzira bwo guteza imbere francise. Niba ufite ikibazo, ugomba guhamagara inzobere zabakora kugirango bagufashe, uzakora ikiganiro hamwe nishakisha inzira yo kwikuramo ibibazo bitoroshye. Abacuruzi ba kijyambere batangiye guha umwete ibyifuzo byabo kuri francises, ngaho kuko haribisabwa ko igitekerezo cyiteguye cyoroshye cyane gukorana nisoko ryo kugurisha kuruta kuzana umushinga no kugiteza imbere bonyine. Imikoreshereze ya tile francise igomba gutezwa imbere nubufatanye bwuzuye nuwabikoze, bijyanye nibishoboka kubaka buri cyiciro gishya muburyo bukwiye. Muri iki gihe, francises ifite icyerekezo gitandukanye, bitewe nibyo umukiriya akunda, yatangiye gukoreshwa neza kwisi yose. Kugirango ushyire mu bikorwa ibyangombwa byujuje ubuziranenge kandi byuzuye, abakozi ba nyir'ibikorwa nabo bazashobora kubimenyesha byimazeyo, bigira uruhare mu kuzamura ikirango ku isoko. Hamwe ninzibacyuho yo gukora ubucuruzi bwawe bwite, ugomba kugirwa inama yo gukoresha francise tile hanyuma ugakora akazi kazajya mumahanga.

Umusaruro wa tile franchise numushinga wubucuruzi ufite akamaro, nukuyishyira mubikorwa, uzamura cyane ubukungu bwawe. Iyo ukora francise, birumvikana ko ingorane zishobora kuvuka. Kugira ngo birinde, ni ngombwa gukora ubuziranenge bwo mu rwego rwo hejuru. Mu cyiciro cyo kwitegura, igikoresho cyitwa swot analyse kiza gikenewe. Iragufasha gusobanukirwa nubufaransa bwunguka cyane gukorana kugirango ubone urwego rwo hejuru rwinjiza. Ufite amahirwe yose yo kugera kubisubizo bitangaje niba utangiye gukora francise, ukurikiza amategeko.

Batangwa nuhagarariye ikirango nawe ushishikajwe no gutsinda kwawe. Niba ushaka guhangana na tile no gushiraho umusaruro munsi yubufaransa, hanyuma murwego rwo guhitamo francisor, ugomba kwiga neza ibisabwa byose kugirango uhitemo ibyiza. Tangira hamwe nisesengura. Itanga amahugurwa yo mu rwego rwo hejuru yemeza ko udatsinzwe. Witondere neza amabati, kora umusaruro murwego rushya rwumwuga. Kubaho kwa francise ifasha muriki kibazo kugirango ikemure neza ibibazo byose. Ubwo rero isosiyete izageraho rwose ibisubizo bifatika muguhangana nabanywanyi bayo nyamukuru.

Kugurisha amabati waremye mubikorwa byawe, noneho urashobora kwishyura uhagarariye franchise iteganya ko uzishyura buri kwezi.

Mugihe cyo gukora imirimo yo mu biro, hashobora kuvuka ibibazo. Birashobora kuneshwa byoroshye kuva ufite ibikoresho nkenerwa byibikoresho bikora neza. Umusaruro wateguwe neza wa tile franchise ni amahirwe yo kugera kubisubizo bitangaje hamwe namafaranga make. Mubyongeyeho, ningaruka zo guteranya zirahari kuri wewe. Ingaruka rusange ku bukungu ni ihuriro ryo kugabanya ibiciro no kongera amafaranga. Izi ngaruka zombi zihurira hamwe, bityo igereranya ryindege iraboneka.

Indege yuzuye ni ibisubizo byinama yahuje igisasu hamwe nintwaro ya tank cyangwa indi modoka yintwaro. Mu buryo nk'ubwo, mu bukungu, imbaraga zo gukusanya zemerera guca mu ntwaro z'abatavuga rumwe nazo, bigatuma bishoboka kubatsinda. Kubwibyo, tile franchise irashobora kwifashisha iki gisubizo kugirango yiganze ku isoko. Mubibazo, ubona urwego rwohejuru rwinjiza ushobora gukoresha kubushake bwawe. Nyuma ya byose, urashobora kwishyura byoroshye francisor kubwinyungu zitangwa mukurwanya abanywanyi. Ntukirengagize tile francise gusa kuko iguha ubushobozi bwo kuyobora neza abo muhanganye.

Umusaruro wa pave slabs franchise numushinga wubucuruzi bijyanye. Kugirango ubimenye neza, ugomba gutangira gushyira mubikorwa gahunda zawe nta rwikekwe. Niba ukorera munsi ya francise, noneho uri umuntu ubazwa, wongeyeho, ugomba gutanga imisanzu ya buri kwezi. Amafaranga nkaya yakirwa na francisor, kandi arashobora kuyakoresha mubushake bwe. Niba uhisemo kwifashisha francise hanyuma ugatangira umusaruro wawe, ni ngombwa kwigana neza imiterere yubucuruzi bwubwoko bwatsinze. Iraguha amahirwe yo kuganza isoko.

Nkuko twese tubizi, isoko nziza itanga urwego rwo hejuru rwinjiza. Witondere neza umusaruro kugirango francise yumuhanda ihure neza numwimerere. Kubwibyo, birakenewe kubona amabwiriza gusa ahubwo nibisubizo byikoranabuhanga. Niba bishyizwe mubikorwa neza, utezimbere cyane amahirwe yawe yo gutsinda igihe kirekire. Ugomba buri gihe gukora wiyemeje kandi wizeye, byoroherezwa no kubona amakuru afatika. Gukorana n'imibare ukoresheje ibishushanyo. Urwego rwo hejuru rwo kugaragara ruguha gusobanukirwa neza.

Imibare yumye irerekanwa neza bishoboka. Niba uhisemo guhangana na pave plaque hanyuma ugashyiraho umusaruro wa francise, ubwo rero nuburyo bwiza. Nyuma ya byose, ntugomba guhimba ikintu cyose ubwawe no kumenyekanisha ikirango. Ufite ibintu byose biri hafi.

Usibye ibyiza byo gukora ikirango kizwi, umusaruro wa pave chunks franchise iguha uburenganzira bwo gukoresha ibikoresho byujuje ubuziranenge, ikoranabuhanga ridasanzwe, nandi mahirwe. Izi nyungu zose zirashobora gukoreshwa kugirango wumve ufite ikizere mubanywanyi, ariko, bamwe mubanywanyi mugusohoza umusaruro wibisate bigenda barashobora gukoresha uburyo bwuburiganya bwurugamba. Ubufaransa burashobora gufasha hamwe nibi, nkuko ushobora guhora ubariza francisor. Ni uhagarariye isosiyete mpuzamahanga, bityo, ugomba kubona uburinzi no kwirwanaho. Ubwanyuma, uhagarariye francise izwi cyane ntatinyuka kubabaza, nubwo leta yaba ishyamba rwose. Mubyukuri, ntugomba kwishingikiriza cyane kuri francisor.

Ni ngombwa kandi kwitegura kurwanya wenyine. Amaherezo, serivisi yumutekano nuburyo bwemewe rwose bwo kurwanya ifatwa ryigitero. Niba ushaka francise pave plaque, noneho korana nuwabikoze neza. Arazi gutunganya umusaruro no kubona urwego rwo hejuru rwinjiza. Kubwibyo, niba uhisemo kwishora mumabuye no gufungura francise yumusaruro, ntugomba gutindiganya. Ntibikwiye kandi kwihuta cyane, kuko ukeneye gutekereza no kwiga amakuru ajyanye no gufata icyemezo gikwiye.