Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa bwibikoresho bidasanzwe kuri ubu nigikorwa cyingirakamaro kiganisha ku iterambere ryinganda zubuhinzi. Uzahitamo francise kubikoresho bidasanzwe kuva kurutonde rwimishinga itandukanye kuva iki cyerekezo gikunzwe cyane. Amashanyarazi agize ibikoresho byihariye, muburyo burambuye, anyura mubyiciro byinshi byo kugenzura, ukuyemo burundu kunanirwa mubihe bitandukanye bitunguranye. Abakiriya benshi babona uburyo igitekerezo cyateguwe ari icyamamare kidakeneye gutezwa imbere guhera, ariko urashobora gukurikiza gahunda y'ibikorwa byateguwe hamwe nimpapuro ziherekeza. Mugushakisha uwabikoze, abakiriya batoranya ba nyirubwite kurubuga rwihariye, bahitamo agace keza kubufatanye. Kugirango habeho inyandiko hamwe nimyitwarire yo kwamamaza no kwamamaza kubijyanye nibikoresho byihariye, harakenewe ubumenyi bwihariye, bushobora kuboneka kubakora.

Kuva, nyuma yo guhurira mubyerekezo byiza, abafatanyabikorwa bazakomeza gukora amasezerano no kwimuka murwego rushya rwumubano wakazi. Ubwa mbere, abakiriya benshi bazatangira kuzimira mumubare munini wamakuru ashobora kubyutsa ibibazo, niyo mpamvu bikwiye guhuza nuances nuwitezimbere. Niba tuvuze ikiguzi cya francise, noneho bizatandukana mubunini, hamwe nikigereranyo cyatanzwe nuwabikoze, kubera ko utagomba kwibagirwa ko izina ryamamaye kandi ryubahwa, nigiciro cyinshi. Kugirango ukore inyandiko-yujuje ubuziranenge kandi ikora neza, urashobora kandi gusobanura ibibazo byose hamwe nuwabitanze. Kugura francise kubikoresho bidasanzwe bizafasha iterambere ryubucuruzi bwawe, hamwe no kugera kurwego mpuzamahanga. Niba vuba aha buri mucuruzi yakoraga yigenga mugushinga isosiyete, noneho mugihe cacu, nibyiza cyane guhinduranya imishinga yiteguye kandi yemejwe. Hamwe nogukoresha francise kubikoresho bidasanzwe, uzagira amahirwe menshi yo kuyobora isosiyete ifite ikirango cyamamaye neza, yakiriye guhamagarwa kurwego rwisi.

Kugirango ukomeze ingamba zakazi, ugomba guhitamo uruganda rukwiye rwigaragaje mumyaka myinshi yuburambe. Bizavamo kuvuga ufite ikizere ko uzasanga imbere ya francise kubikoresho byihariye amahitamo yemejwe ko azagerwaho mubijyanye numucuruzi, hamwe niterambere ryunguka ninyungu.

Franchises muri Espagne irazwi cyane kubera ko iyi leta y’igice kinini yishimira cyane cyane ba mukerarugendo baturutse impande zose z’isi. Umuntu wese arashaka gusura Espagne, kandi francise izakorera kubutaka bwayo neza bishoboka. Umubare munini wa ba mukerarugendo batanga amafaranga ahoraho ashyigikira ingengo yimishinga yisosiyete ikorana na francise. Byongeye kandi, ubwoko bwa francise burashobora kuba ubwo aribwo bwose, ariko ubwoko bwibikorwa bizwi cyane bishobora gukorerwa muri Espagne ni ibiryo byihuse, resitora yihuta, nibindi nkibyo. N'ubundi kandi, ba mukerarugendo basura imigi itandukanye, bakishimira ibyiza nyaburanga, kandi benshi muri bo bashobora gusonza. Nibwo noneho francise itangira gukurikizwa, rwiyemezamirimo runaka ukomoka muri Espagne yahisemo kuyiteza imbere yifashishije amategeko n'amabwiriza abona hamwe nuburenganzira bwo gukora ikirango.

Ubu ni ubwoko bworoshye bwubucuruzi bugufasha gutangira kubona amafaranga nta mbaraga nyinshi ushora imari mumikoreshereze yibikorwa byayo.

Ubufaransa muri Espagne buzakurikiza icyitegererezo kimwe n'ahandi. Birumvikana ko ari ngombwa kuzirikana umwihariko w’akarere, ariko, Espagne, nkigihugu cy’Uburayi, ntabwo ari ikintu kidasanzwe mu bijyanye n’amategeko. Ibicuruzwa byinshi byibicuruzwa bishishikajwe na Espagne, Niyo mpamvu byoroshye kumenyekanisha no kumenyekanisha francise kubutaka bwayo. Amategeko yubuntu kandi akwiranye niki gikorwa atanga amahirwe yo gutangira kuzamura francise nta ngaruka zidasanzwe. Mugihe uhuye nabaguzi, uzashobora gukoresha ikirango cyibicuruzwa, hamwe nikoranabuhanga ryose nyirubwite azaguha. Espagne nakarere rwose aho francise hafi ya yose izinjiza amafaranga menshi niba ukora byose neza.

Twabibutsa ko ari ngombwa gukuramo amafaranga runaka ashyigikira francisor nkintererano ziteganijwe.