Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Gazi francise ni umushinga wubucuruzi ushimishije kandi utanga ikizere. Kugira ngo udahura ningorane mu ishyirwa mu bikorwa ryayo, tegura isesengura rikenewe mbere. Ibikorwa byo gusesengura birashobora gukorwa hakoreshejwe ibikoresho bitandukanye. Mugihe ukorana na societe ya gaze, ugomba kwitonda cyane, kuko iki gikorwa kijyanye ningaruka nyinshi zo guturika cyangwa kwangirika kwa silinderi, bishobora gutera ingaruka zidasubirwaho. Kubwibyo, mugihe ushyira mubikorwa francise ya gaz, menya neza umutekano murwego rwo hejuru kandi wigishe inzobere zawe. Niba uhisemo gutangiza francise ya gaze, noneho utange impamyabumenyi ihanitse yinzobere zawe zikorana nibintu biturika.

Abantu bagomba kumenya ko bafite inshingano zikomeye imbere yabaturage n amategeko. Birumvikana ko bagomba kandi gusobanukirwa neza ihame ryakazi, kugirango batareka isosiyete kandi ntibitwara amafaranga yicyubahiro. Mubyukuri, mugihe ushyira mubikorwa francise ya gazi, ibyangiritse bizwi birashobora kugira ingaruka zikomeye kubucuruzi bwawe muri rusange. Akenshi, kwangiza izina ryisosiyete birashobora kugira ingaruka zikomeye kubitsinzi kuruta gutakaza ibintu. Mugihe ushyira mubikorwa francise, ntuzigera ugira ingorane namba niba ukurikiza byimazeyo amabwiriza yatanzwe, azandikwa mumasezerano. Kugirango utange irushanwa, kora bike kubakoresha.

Mugihe ushyira mubikorwa francise ya gaz, uzishyura amafaranga yubukode, aya ni amafaranga azava kuri 2 kugeza kuri 6% byamafaranga ugiye guhita ushora mubiciro byumushinga wubucuruzi. Mubyongeyeho, francisees nayo yishura ibikorwa byo kwamamaza kurwego rwisi. Umu francisor yishyuza aya mafranga nkumusanzu kuva 1 kugeza 3%, ubarwa uhereye kumubare winjiza buri kwezi kuri konti yawe. Gazi francise izakora neza, kandi gukundwa kwayo birashobora kugumaho mumwanya ukenewe. Urashobora kandi guhindura ibikoresho byububiko kugirango wirinde kurenza urugero. Ibi bizagabanya cyane umutwaro ku ngengo yimari.

Niba ugurisha gaze francise, ibuka ko optimizme ari urufunguzo rwo gutsinda. Birumvikana ko uhindukiriye kuri francisor, ubona amakuru yose akenewe yukuntu wakomeza nibigomba gukorwa kugirango wubake inzira zubucuruzi. Hindura francise yawe hamwe nibikoresho byihariye. Ahari francisor izaguha software, bitabaye ibyo, ugomba kwiyitaho wenyine. Mubyukuri, nta automatisation, franchise ntizabyara inyungu zingana nkaho wabikoze. Niyo mpamvu udakwiye kwirengagiza kugura software yihariye.

Amashanyarazi muri Korowasiya amaze igihe kinini akora neza kandi akurikije ingamba zubucuruzi zemewe zikoreshwa ahandi hose kwisi. Hibanzwe cyane cyane kuri francisees ku butaka bwiyi leta kuva abayobozi baharanira kongera amafaranga yinjira mu ngengo yimari. Franchise, nkuko mubizi, nikintu cyunguka rwose mubikorwa byo kwihangira imirimo. Kubwibyo, ukeneye gusa kumenya ama francises asanzwe akorera kubutaka bwa Korowasiya, kandi atarahagera, kandi urashobora kwihutira gufata umwanya wubusa. Ba mukerarugendo bakunda Korowasiya, birumvikana rero ko biteza imbere francise kubaturage baho kugura serivisi zawe nibicuruzwa gusa ariko no kugurisha ubwoko bwa serivisi zitangwa kubantu baza hariya mubiruhuko. Abenegihugu bishimiye cyane Korowasiya kandi bazishimira kwakira umushinga mushya w'ubucuruzi ku butaka bwabo. Ubufaransa bugomba kwitegura mbere kugirango buhangane nubwoko busanzwe bwibikorwa byo kwihangira imirimo biherereye mubutaka bwiki gihugu

Niba uhisemo kuzenguruka francise muri Korowasiya, ugomba rero kumvikana mbere nuhagarariye ikirango kubijyanye nuburyo ushobora gukora ubu bucuruzi. Muri rusange, amasezerano ya francise agenga ibisabwa byose ushingiyeho uzakomeza. Guhera mugice cya mbere, francise muri Korowasiya izasabwa gukuramo umubare munini wumutungo wimari kuri francisor nkumugabane winyungu. Ndetse no mubyiciro byambere, mugihe utarabona amafaranga yinjiza, usanzwe ukuramo kugeza 11% yishoramari ryambere. Iri ni itegeko ryemewe muri rusange, ariko, niba uteza imbere francise muri Korowasiya, urashobora kuganira nizina ryikirango. Urashobora gusobanura ibintu muburyo utazishyura umutungo wamafaranga.

Ariko, uzakora izindi nshingano zose zemerera francisor kwishyura ibyabuze amafaranga yinjira.