'Big franchise' - Niki? Nigute wabihitamo? Hariho ibirango bizwi kwisi bifite inyungu nini no kuzamurwa byihuse, kubera izina nigihe kirekire kumasoko yigihugu runaka. Niba ushaka no gushora umutungo wamafaranga, umwanya, nimbaraga, birashoboka rwose guteza imbere ubucuruzi bwawe wigenga, udafite francise hamwe n’amasano manini, birahagije kumenya amahame yubuyobozi no gukurura abakiriya, noneho ikiguzi kinini ntabwo giteganijwe. Niba uri intangiriro ukaba ushaka gutangira umushinga wawe, ariko ukaba utazi uburyo n'aho watangirira, nibyiza rero kujya mububiko bunini bwa francise, ukamenyera ibyifuzo byatanzwe, politiki yibiciro hanyuma ugahitamo umutima wawe wumvikana. Biroroshye cyane kubantu basanzwe bazi murwego rwibikorwa bashaka gufungura ubucuruzi bunini kuruta uko byoroshye kubona francise kubera moteri ishakisha iboneka mububiko. Mbere ya byose, ugomba kumenyera ingingo zitangwa, gahunda y'ibikorwa, ntoya, iciriritse, cyangwa nini yo gutangiza igishoro, n'inyungu. Ububiko bwa franchise bwakozwe kubwa francisees naba francisors.

Gutoranya birashobora kuba ubwoko ubwo aribwo bwose buto, buciriritse, ubucuruzi bunini, kuva mubucuruzi, serivisi, kugaburira, nibindi. Hariho ibice nibice, urashobora guhitamo umujyi wawe, igihugu, kumenyera ibintu byiza binini, politiki y'ibiciro, kugisha inama, soma ibisobanuro byabakiriya kurubuga. Iraboneka kandi kureba igihe ubucuruzi bwumuryango runaka bumaze gukora, amafaranga yinjira nogusubiza, imiterere ya francise, hamwe nibyiciro kuva bihendutse kugeza kuri francise nini. Iyo uguze francise nini, ntampamvu yo gushyira amatangazo yamamaza, ibirango bizwi kwisi yose bizwi nabantu bose ndetse bifite abakiriya babo. Ibyo ari byo byose, mugura francise nini, ukora ubucuruzi hamwe na francisor, akubwira ibyerekeye chip no kurushaho guteza imbere ibitekerezo bya serivisi cyangwa ubufasha. Kandi, hariho umubare munini wubufaransa mububiko ku giciro cyiza. Mugura francise, ubona amahirwe yo guhagararira inyungu yikimenyetso runaka mukarere kawe, kongera imikorere ninyungu, no kwishura ikiguzi cyawe ako kanya.

Igiciro kinini cya francise, amafaranga menshi. Na none, mugihe uguze francise, iraboneka kugirango ubone ubufasha muguhitamo abakozi, kuyobora, no kugenzura, guteza imbere ubucuruzi. Hariho kandi amasaha-nijoro yo kugisha inama inzobere zitanga ibitekerezo byihuse byo kwamamaza ibicuruzwa. Kurubuga, birashoboka kubona ibyiciro bisabwa gusa ariko no kubona imibare yumunsi, icyumweru, ukwezi, umwaka. Hariho gufungura, kubungabunga, no guteza imbere amashami yubufaransa, guteza imbere ubucuruzi muburusiya, Qazaqistan, nibindi bihugu. Kwishura byihuse kubera ubufatanye nububiko bwa francise nini. Ubwiza buhanitse bwabantu, hamwe no guhitamo neza, kumenyekana, hamwe nurujya n'uruza rwa SEO.

Ba umufatanyabikorwa kandi ntugahungabanye ubucuruzi bwawe cyangwa umutungo wawe. Cataloge ya francise nuburyo bwiza bwo gukura biz muburyo bukomeye, buri gihe ukora ibikorwa. Abayobozi bagize uruhare mu iterambere kuva batangiye kugeza barangije, bazanye kuzamurwa mu ntera nshya, imiterere yo gushyira, gukurura no gushimisha abafaransa naba francisees hamwe nibikorwa bihuriweho. Ingingo nyinshi, nini yaguka, hamwe ninjiza nyinshi kandi igera kubakoresha benshi. Dutanga akazi gahuriweho imyaka myinshi, hamwe nubufasha bukurikira. Abafaransa bagomba kuzirikana ko usibye abakiriya, wakira kwamamaza. Iterambere ryuburyo bwihuse bwo gutangira, byoroshye, byoroshye, kandi byihuse, bituma umuntu agera kubisubizo byifuzwa, azana ibigo kurwego rwa federasiyo.

Inshingano nyamukuru yimirimo yacu nukwagura isoko, guteza imbere imishinga mito, iciriritse, cyangwa imishinga minini kwisi. Dutanga amahirwe yo kohereza ibicuruzwa byacu cyangwa ibicuruzwa hafi cyangwa kure mumahanga, kuberako hariho ububiko bwa elegitoronike, kataloge yubufaransa. Ihuriro ryaba francisors naba francisees ryemeza iterambere niterambere ryinshi, bishyirwa mubikorwa mubikorwa byose. Gukoresha uburyo budasanzwe no kwitabira cyane kataloge ya franchise bituma byoroshye kandi byoroshye kuzana isosiyete kurwego mpuzamahanga. Amasosiyete menshi yamaze kwinjira ku isoko afite kataloge ya francise, kandi ntutindiganya. Dufite itsinda ryo guhura nabakiriya. Nibyoroshye kandi byoroshye kuba francisors gushyira francise yabo muri catalog.

Urashobora kwishura muburyo ubwo aribwo bwose bworoshye, mumafaranga kandi atari amafaranga.

Kugirango ubone ibisobanuro birambuye, birashoboka kuvugana nabahanga bacu, kimwe no gusiga icyifuzo kuri e-imeri. Kugirango umenye uburyo no gushyira imiterere ya francise, ibyifuzo bikunzwe, jya mububiko. Urashobora gukora wigenga cyangwa muguhuza ibintu byose hamwe ninzobere zacu.

Ubucuruzi butagira ubwami bwamamaye cyane muri ba rwiyemezamirimo bahitamo ibitekerezo byabo byubucuruzi, hamwe no kutagira inyungu zuzuye kugurisha byakiriwe. Ubufaransa butagira ubwami butangwa nisosiyete yacu USU Software, itanga ubufatanye ninganda zitandukanye. Hariho abasaba francise benshi badafite ubwami, ariko icyingenzi nukuzirikana igitekerezo cyubucuruzi ufata. Urashobora kugura francise idafite ubwami kubufatanye na sosiyete yacu imaze igihe USU Software. Nyuma yo kugura francise itishyurwa, urutonde rwibyangombwa byerekeranye numushinga bihabwa rwiyemezamirimo, yiteguye gukoresha. Urashobora guteza imbere umushinga ushishikaye, ufatanya nabahagarariye isosiyete yacu, hamwe nogushyira mubikorwa birambuye ingamba, ukurikije imiterere yuburyo bwifuzwa.

Uburenganzira butagira ubwami nuburyo bwiza bwo guhitamo umushinga, kugabanya muburyo butandukanye ingaruka n'ibiteganijwe gutsindwa. Mbere ya byose, kubucuruzi bwiteguye, ugomba kunyura mubyiciro byumushyikirano hamwe nitsinda ryacu, bigufasha kumva ko ari ngombwa guhitamo igitekerezo cyihariye, hamwe no gusuzuma birambuye umushinga hamwe ninyandiko zahinduwe. Uburenganzira butagira ubwami bujya kure mugutezimbere ubucuruzi bwawe kuko hari ahantu henshi mubirimo muri arsenal yabo yizeye gushimisha abakiriya. Ubufaransa ubwo aribwo bwose bwumushinga bwakozwe muburyo burambuye ninzobere zacu, hamwe nibishoboka byo gushiraho gahunda nziza zabakiriya. Ukoresheje amahirwe yo gukora ubucuruzi bwamahirwe atagira ubwami, birashoboka kubaka ingamba zerekana neza icyo imbaraga zigomba kuba kumurimo utanga umusaruro. Kubwa francise kubuntu, urashobora kubona izindi nama zijyanye no kwamamaza no kwamamaza, hamwe nurutonde rwamakuru ajyanye no kugurisha byinshi. Inzira nziza nukugura igitekerezo gito kubakora, cyapimwe nibisubirwamo, ushobora gusoma mubitekerezo byurubuga rwacu.

Mbere yo kugura umushinga uwo ariwo wose, ugomba kwitegura witonze kugirango uhitemo icyerekezo cyiza cyingamba hamwe niterambere ryakurikiyeho mubyerekezo bitandukanye. Niba ushaka kwiteza imbere muburyo bugezweho, ugomba kumenyera francise yubusa itangwa nisosiyete yacu USU Software, ukurikije gahunda n'imishinga itandukanye muburyo bugezweho.