Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa kububiko bwa etage nigikorwa cyiza cyane, mugihe amakosa atemewe. Nyuma ya byose, ntabwo ufite inshingano zuzuye kubakiriya gusa ahubwo no kuri francisor. Iyo ushyize mubikorwa francise, ufite inshingano zitandukanye ugomba kuzuza. Niba uhisemo kujya muri francise, jya mububiko ahariho guhitamo. Gusa nyuma yo kugereranya byuzuye no kwiga amahitamo ugomba gufata icyemezo cyubuyobozi kubyerekeye ubwoko bwikimenyetso ushaka gukodesha. Ubufaransa bwitwa ubukode bwigihe kirekire, amahirwe yo gukora mwizina ryikirango kizwi cyane.

Ububiko bwibicuruzwa bya etage bizakora neza kuko uzashobora kubaka imishinga yose yubucuruzi ukurikije amabwiriza yakiriwe. Gukoresha inyandikorugero kububiko bwa francise bigomba kuba byuzuye. Ndetse ibisobanuro bidafite akamaro ntibigomba kwirengagizwa. Serivise yawe igomba kubahiriza byimazeyo icyitegererezo, kandi abakozi bagomba kubahiriza imyambarire.

Niba ububiko bwawe bufite igorofa nyinshi, noneho francise irumvikana. Nyuma ya byose, assortment nziza ninyungu yikigo, itanga amahirwe yo kugera ku mubare munini wabateganijwe. Fata igorofa ya francise, uhe ububiko bwawe kwitondera, birakenewe. Nibyiza umushinga wubucuruzi wubatswe; abaguzi benshi bazabishima. Urashobora gukora ibikorwa byose ukurikije amabwiriza kugirango udafite ibibazo bikomeye na gato. Uburambe bwakazi bugomba gukoreshwa mubushobozi kandi amakuru yingenzi ntagomba kwirengagizwa.

Uhe abanywanyi bawe umutwe utangire kuko batazashobora gutanga francise iduka. Uzagomba kwishyura inshuro imwe, ntabwo ari amafaranga menshi. Ibi bigera kuri 11% gusa yubunini bwishoramari. Ubufaransa bwububiko bwa etage bugomba kwamamazwa hakurikijwe amabwiriza. Izi ni SMS zombi hamwe no kwamamaza mubitangazamakuru, kandi umuntu ntagomba gutakaza televiziyo abantu bakireba.