Sushi bar francise yemerera gufungura ubucuruzi bwawe hamwe nabakiriya bamaze gushingwa, ukoresheje ikoranabuhanga, menus, namahame yimikorere. Mubyukuri, niba uri intangiriro, ushaka gutangira umushinga wawe, ariko hariho ingorane mubuyobozi, inzira nziza, ntacyo bitwaye. Uyu munsi hari kataloge ya francise, itanga ibyifuzo byubu hamwe na francise, ibiciro nibisabwa, nibindi bitekerezo. Ibyifuzo bya francise byerekanwe murutonde birashimisha buriwese gukunda no mumufuka. Hano hari francises yamasosiyete azwi kwisi yose, hamwe nubucuruzi butazwi cyane ariko bufite amanota menshi mukarere runaka. Nyuma yo kujya kurutonde rwaba francise, irahari kugirango uhitemo francise yingirakamaro, gereranya ningirakamaro, umenyeshe ibyifuzo byumwimerere hamwe nibisobanuro byumwanditsi.

Ndetse ubare ikirango cyihariye cyo kwishyura, ubara inyungu nibindi bisohoka. Iyo uhindukiriye mububiko bwa sushi bar franchise, gutanga kumurongo, ubona ubucuruzi bwa turnkey, nukuvuga ko nta mpamvu yo guhangayikishwa nibizakurikiraho. Ibi bireba cyane cyane abashya, ukurikije isoko n'amarushanwa, batazi aho bahera n'amahame bagomba gukurikiza. Kwamamaza, inkunga yuzuye, gutanga amakuru, kugisha inama, kwigisha abakozi, guhitamo ahantu hamwe nigishushanyo, gushyigikira iterambere no kuzamura urubuga, porogaramu igendanwa ihujwe nubuyobozi bwa gahunda ya sushi, ingendo zo gufungura ahantu hashya hasanzwe, nibindi . yatanzwe kuri franchisee mugihe uguze francise. Biroroshye kandi bigerageza, sibyo? Mubyukuri, ntamuntu numwe wavuze ko byoroshye. Ibi ntibisobanura ko ntacyo ugomba gukora, kuko mugihe wakiriye amakuru yuzuye birakwiye kandi kubungabunga ikirango nubwiza, kugumana abakiriya no kubaka amasano mashya, kwagura no kongera amafaranga yinjira.

Wubaka imiterere yakazi wenyine, uyobowe nubufasha bwinzobere. Ni ukubera iki ari byiza gukorana nigitabo cya francise? Ibintu byose byoroshye. Ntugomba gusesengura isoko wenyine, inzobere zacu zifasha muriki kibazo ndetse nizikurikiraho, kujya mu nama ndetse no gushyigikirwa n’amategeko mu gusinya amasezerano ya francisor na franchisee. Ikigeretse kuri ibyo, umaze guhindukirira ubuyobozi bwa francise, ugomba kumva ko nta kwamamaza bikenewe kuko traffic SEO ituma abantu bamenyekana nibisabwa. Igiciro cya francise ntabwo ari ubwishyu bwose buteganijwe. Byongeye kandi, birakwiye ko twibuka ibijyanye no kwishyura icyarimwe, biba ingwate kuri francisor mugihe bagiranye amasezerano. Uburenganzira bwo gukoresha izina, ikirango cya sushi cafe hamwe namakuru yuzuye atangwa nyuma yo kwishyura icyarimwe.

Amafaranga yishyurwa rimwe yishyurwa muburyo bwamafaranga yatanzwe-yumuryango wa sushi, uhereye mugihe cyo kwishyura hamwe ninjiza. Imiterere ihuriweho na cafe-resitora no gutanga ibyara inyungu. Ishami rimwe rishingiye ku butaka rishobora kugira umubare utagira imipaka wa francisees ukurikije aho usabwa. Ububiko bumwe bwa sushi kumurongo, iterambere rya porogaramu igendanwa, gukoresha mudasobwa hamwe na software, gukora neza, hamwe n’ubuziranenge bwo hejuru, uhita ushinga imizi ku isoko, nubwo amarushanwa. Ishoramari rito ryimari rigira uruhare mukuzamuka no kugurisha, kwinjiza hamwe nuburyo bwiza. Umuntu wese akunda igikoni cyabayapani, ramen, onigiri, sushi, bityo francise ya sushi irakenewe. Hafi ya, francisor irashobora kuyobora ibisobanuro, amahugurwa yuburezi.

Ibice by'amahugurwa birimo ibisobanuro bya sosiyete ya sushi, ibipimo, n'amahame y'akazi, izina ry'ubwoko bwa sushi n'ikoranabuhanga ry'umusaruro, hamwe no gutegura gahunda z'ubucuruzi, imicungire y'ibicuruzwa, n'abakozi, kugenzura imirimo ya sushi . Ntugahangayikishwe nahantu hamwe nigishushanyo, kuko abayishinze bafasha muribi bibazo kimwe no guhugura abakozi kuri chip zose, hamwe no gutanga amakuru kubatanga ibicuruzwa nibikorwa byo kwamamaza. Buri munsi, guha abakiriya uburyohe kandi bwiza-busa na sushi biryoshye byImana kandi bishimishije kubiciro, ntuzamenya irushanwa icyo aricyo. Mugihe cyo kugurisha, ugomba kuyoborwa nibisabwa nabakiriya, kuko ubu bwoko bwubucuruzi bushingiye kubitekerezo byabaguzi. Iraboneka gukora isesengura nubushakashatsi, kurugero, hamwe na buri kugemura, urasabwa gusuzuma ubuziranenge bwibicuruzwa na serivisi. Kora ibintu bitangaje kubakiriya. Shyiramo porogaramu, hamwe nogushiraho terefone ya PBX, kwakira umuhamagaro no kubona amakuru yabakiriya, bivuga amakuru yihariye, kunoza ubudahemuka bwabakiriya.

Buri bucuruzi bugomba gutegurwa neza, ntihakagombye kubaho utuntu duto duto twaguhunga kandi dushobora kugira ingaruka mbi kumikorere ya resitora yawe. Kuki ukeneye gusuzuma buri kintu gito? Kuberako na serivisi, gutanga ibiryo bigira ingaruka kumurimo, kubisabwa, no muri resitora ya sushi, kandi nta francise ifasha hano. Gusobanukirwa byuzuye, kwibiza mubucuruzi bwawe, nurufunguzo rwo gutsinda. Hamwe na francise, birashoboka kugabanya ingaruka, igihombo, no gutsindwa burundu ukora ibyo ukunda uyobowe nikirango kinini, hamwe numwanya udasanzwe wo gufatanya nitsinda rinini kandi rifite uburambe, bitera kwizerana kubakiriya kuva mubipimo no mubuziranenge . Ubufaransa ntabwo ari ugurisha ubucuruzi gusa, ahubwo ni uburyo bwingengabitekerezo yo kwagura ubucuruzi. Ibyokurya rusange byahoze ari ngombwa kuruta ibindi bikorwa, urebye ko abantu bose bakunda kurya neza, kandi niba igiciro nacyo gihenze, ntuzaba uhwanye. Byongeye kandi, ibyokurya byabayapani ntibisiga umuntu wese utabyitayeho kandi bikubiyemo societe zose.

Ikintu nyamukuru hano ntabwo ari ukwibagirwa ibijyanye na comptabilite, kubara iterambere ryihuse no kubara neza-kubara, ibikorwa byihuse byabacungamari. Birakenewe kandi gukurikirana abakozi burimunsi kugirango batagabanya urwego nu amanota. Ujya kurwego rwakarere, harakenewe byinshi. Mugihe cyo gusesengura no guhitamo francise, birashoboka kubona amakuru menshi ubaze abajyanama b'inzobere, nabo bohereza amakuru arambuye muburyo bworoshye.

Ubucuruzi bwiteguye francise nintangiriro yoroshye yo gutangiza umushinga wawe. Ubucuruzi bwateguwe bwubucuruzi nubucuruzi butezimbere neza hamwe ninjiza ihamye. Nkuko bisanzwe, ibicuruzwa cyangwa serivisi byakunze umuguzi, ikirango kiramenyekana byoroshye kandi gifite ubuziranenge bwiza. Kugura ibicuruzwa byateguwe byubucuruzi biroroshye cyane, ukeneye gutwara icyifuzo kuri enterineti hamwe na kataloge amagana hamwe na cataloge zitandukanye zatoranijwe mubice bitandukanye kandi ugereranije na bije runaka ushobora kubona. Birasa nkibyoroshye, ariko urashobora kugwa mumutego wabashuka. Akenshi, dummy irashobora gutangwa mubitangwa francises.

Ubucuruzi bwiteguye butangwa mugutezimbere page isanzwe kuri enterineti idakora no kugurisha uburyo. Franchises iratandukanye mubufatanye, irashobora kuba itaziguye, hamwe nabasimbuye nabandi. Amasezerano yubufatanye agomba kwerekana ingingo zubufatanye, amafaranga yatanzwe mugutangiza umushinga nibikoresho bifatika. Mbere yo gukora amasezerano, ni ngombwa kwiga byose, gusuzuma inyungu zose zubufatanye. Ntabwo byababaza kwiga uburambe bwabashobora guhatana. Ibintu byiza byubucuruzi bwateguwe neza: umuguzi azi ibicuruzwa cyangwa serivisi bitangwa na francisee (kubwibyo, nta mpamvu yo guteza imbere uburyo bwo kugurisha, ubu buryo buracibwa), nta mpamvu yo gukoresha ibikoresho bifatika mukwamamaza. Gutegura neza gahunda yo gukora bisobanura guha akazi abakozi, serivisi, abatanga ibikoresho, ibikoresho, nibindi.

Inyungu zirimo kandi ubufasha butangwa numujyanama wageze ku ntsinzi mu bucuruzi bwe, gutanga inguzanyo ku buryo bworoshye, no gushora imari (mu bihe bidasanzwe). Ibintu bibi byo gukora ubucuruzi bwubucuruzi bwiteguye bivuze gukurikiza byimazeyo amahame nubuziranenge kuva muri francisor (ibintu byose byanditswe mumasezerano yubufatanye), kwishyura buri gihe cyubwami, gusesa amasezerano mubihe bitari byiza kuri franchisee. Niki ukeneye kumenya kugirango ufungure neza ubucuruzi bwa francise? Mbere ya byose, hitamo icyo ushaka kuva mubucuruzi bwawe, kugena icyerekezo, gushyiraho ingengo yimari, gusesengura ingaruka zishobora kubaho nuburyo bwo kubikemura. Icyerekezo cyo gufungura francise izwi cyane: ibiryo, imyambaro, inkweto, imitako, imyambaro yabana n ibikinisho, uburezi, umusaruro wibicuruzwa, inganda zubwiza (inzu yo kogosha, salon yubwiza), serivisi za serivise, amahugurwa, nibindi byinshi. Intambwe ikurikira ni uguhitamo francisor ikora neza kugirango ikurikirane ibyifuzo byose. Noneho wige isoko, usesengure imirimo yabanywanyi bawe, gerageza uhindure ibibi byakazi kabo mubyiza byawe. Kugirango utangire neza, ni ngombwa gusuzuma ubushishozi ubushobozi bwawe bwamafaranga.

Gereranya ikiguzi cyumushinga, menya niba ukeneye gufata inguzanyo, ugaragaze ishusho yuzuye yubukungu bwawe. Isesengura rya francisor ryerekana urwego rwinjiza, igihe cyo kuruhuka ku isoko, umubare wabafatanyabikorwa. Reka francisor iguhe ishusho yimari yuzuye, igihe cyo kwishyura. Ro kwishura, niki? Ibicuruzwa ni amafaranga yishyurwa buri kwezi yo gukoresha izina ryirango. Umubare w'ubwishyu uteganijwe mu masezerano. Muri iki kibazo, ibisobanuro bidasobanutse ntibigomba kwemererwa, ibipimo byose bigomba kuba bisobanutse kandi bihagije. Reba umukunzi wawe mumasoko afunguye kugirango urebe niba amakuru yabo azwi kubaguzi ahuye nukuri.

Ni ngombwa ko franchisee izi neza inganda zatoranijwe, ibi byihutisha cyane inzira yo kuzamura dosiye yumuntu. Kora impapuro z'umugurisha, amategeko y'ibikorwa bye byemewe, n'ibirango. Ongera usuzume garanti yatanzwe nugurisha. Niba umugurisha akorana nibirango byisi yose muri serivisi, iki nikimenyetso cyuko atuje kandi azwi cyane. Amakuru yemewe kubyerekeye francisor arashobora kugenzurwa mubitangazamakuru bifunguye, cyangwa urashobora gusaba mu buryo butaziguye, hanyuma ukareba amakuru yo kwiyandikisha, impushya, nibindi. Niba aya makuru yihishe, nibyiza kudafatanya nu ugurisha. Witondere ko amasezerano akubiyemo amasezerano asobanutse yubufatanye, ntabwo interuro zidasobanutse nkinkunga yo murwego rwo hejuru, imicungire yamamaza, nibindi.

Biroroshye gucunga ubucuruzi bwateguwe na francise niba ubonye ibihe byose byubufatanye mbere. Guhitamo francise birashobora gukorwa kurubuga rwacu. Dufite urutonde rworoshye rwa francise yiteguye kuva mubirango byo murugo no mumahanga. Twakusanyije ibintu bishya kandi byingirakamaro muri 2021. Dukorana gusa nibirango byizewe. Ibyifuzo byateguwe bishyizwe hamwe ugereranije nishoramari rikorwa. Turagutekereza kandi dutanga ibisubizo byageragejwe gusa.

Shakisha ubucuruzi bwawe bwiteguye hamwe natwe.

Icyo kataloge ya francise nukugura ubucuruzi bwiteguye. Uyu munsi, ukoresheje mushakisha iyariyo yose, urashobora kubona ibikoresho byinshi kumurongo byakira kataloge ya francise yatanzwe kubigura. Kuburyohe bwose, ibyo ukunda, ubushobozi bwimari nubuyobozi. Nibyo, ibi biroroshye cyane mugihe umuntu ashobora kureba amajana mumahitamo mugihe gito hanyuma agahitamo inzira ijyanye na gahunda ye. Hamwe nurwego rugezweho rwiterambere rya sisitemu yo kwishura amafaranga, birashoboka kugura francise yiteguye byoroshye kandi byihuse, tutitaye aho francisor nkuru ikorera kwisi. Mugihe ukorana nubuyobozi bwa catalog, ugomba kuzirikana ko urubuga rwandika inyungu zawe muburyo bumwe cyangwa ubundi bwoko bwa francise.

Mugihe kizaza, uzakira ubutumwa bwa burimunsi hamwe nubucuruzi bushya butangwa kubufaransa, busa mumitungo yabo nibikorwa warebye muri kataloge. Ububiko bwiza, butunganijwe neza butanga uburyo bwiza bwa ba rwiyemezamirimo, bashaka kugura uburenganzira bwo gukora murwego rwumushinga witeguye, kukuyobora mubyifuzo byinshi, gutanga ubushakashatsi bwihuse no guhitamo amakuru.

Ububiko busabwa burasa nkubundi rubuga urwo arirwo rwose. Igomba kuba mumirongo 10 yambere yubushakashatsi, ifite traffic nyinshi, imiterere yumvikana kandi yumvikana, kimwe no gushakisha amakuru asabwa sisitemu yoroshye. Abashyitsi ntibagomba kumara amasaha batora francise yo kugura. Byongeye kandi, amakuru agomba kuba mashya kandi afite akamaro, kandi ntatange igihe cyashize umwaka ushize ibisubizo byateguwe. Ibiri muri ubwo bubiko bivugururwa buri munsi kandi ntibikubiyemo gusa ibisobanuro bya sosiyete ya francisor gusa ahubwo binaganira kubitumanaho na ba nyirabyo (ibi nibyingenzi kubashaka kugura francise), amateka yo gushiraho no guteza imbere ubucuruzi, Ubufatanye bwambere, nibindi. Byongeye kandi, kataloge isanzwe ishyira mubikorwa uburyo bugezweho bwo kwamamaza, kumenyekanisha, no kuzamura francise nkibintu byo kugurisha no kugura, gusesengura inyungu ndetse no kubara byateguwe byikoranabuhanga ryishura.

Kenshi cyane, kataloge itanga amahirwe yo kubaza ikibazo, kubona inama, cyangwa ibyifuzo byinyongera. Nibyo, nkuko bisanzwe, serivisi nkizo zirishyurwa, ariko amahirwe yo kugura inyungu uburenganzira bwo kwinjira mubucuruzi bwatsinze birakwiye. Igitekerezo icyo ari cyo cyose cyo kwihangira imirimo gifitanye isano ningaruka (niyo bigeze ku gitekerezo cyashyizwe mubikorwa mubikorwa). Impanuro zumwuga rero mubihe nkibi ntizigera zirenga.

Ubufaransa bwa sushi na pizza ni umushinga ufite akamaro kandi ushobora kubyara inyungu, iyo uramutse utezimbere neza, uzamura cyane umubare winjiza uzoherezwa ku ngengo yimari. Mugukorana na francise, uba wiyemeje kandi mubisubize, ubona ibyinshi byibyiza bya gahunda ifatika. Niba ushishikajwe na francise ya sushi, inzira nziza cyane yaba iyo kuvugana nabayapani. Gusa bahimbye ibyo biryo, kandi kubaruta, biragoye ko umuntu wese yakwigisha gukora no kugurisha. Waba ukorana na sushi cyangwa pizza, francise izakenera igishoro cyawe. Ubwa mbere, iyi nintererano runaka, yitwa kugabanywa rimwe.

Bikorwa rimwe, kurwego rwambere. Byongeye, mugutezimbere francise ya sushi na pizza, uzaryozwa kugabanywa buri kwezi kugabanura ijanisha ryamafaranga yakiriwe. Nkuko bisanzwe, ibi ntibirenze 9% yubucuruzi cyangwa amafaranga yakiriwe. Ibisabwa byose byumvikanyweho kugiti cyawe, bivuze ko ukeneye gusa gushyikirana numu franciser kugirango usobanure neza ubufatanye. Kugurisha sushi na pizza kuri francise hanyuma, ntugomba kuzana ibisubizo, gukora igishushanyo, gukora imyambarire. Ibi byose bizaba mumaboko yawe, ugomba kwishyura icyarimwe hanyuma ugasezerana. Ntabwo bikomeye, kandi ingano ya bonus ubona nkigisubizo iruta ibibi.

Indi mbogamizi yo gukorana na pizza na sushi franchise ni ngombwa guhora twujuje urwego rwo hejuru. Kurundi ruhande, birashobora no gushyirwa mubyiciro nkibyiza, kuko uzahora utanga serivise nziza, kubwibyo, abaguzi bazishimira igisubizo nkicyo. Mugihe ukorana na francise ya sushi na pizza, urashobora kandi kwiyemeza kugura ibice biturutse kuri francisor. Niba iyi ari Ubuyapani, noneho kugemura bigomba gukorwa nindege, cyangwa kugura ibicuruzwa byafunzwe. Iyo ukorana na francise, ntabwo ushinzwe gusa francisor. Birumvikana ko uzakenera kandi kubahiriza amabwiriza yubuzima bwa leta no guhaza abakiriya bawe muburyo bwiza bushoboka.

Nyuma ya byose, ni umutungo wawe wingenzi, kandi ikiguzi cyicyubahiro muri rusange nticyemewe. Sushi franchise irashobora kugukungahaza mugihe ufashe icyemezo gikwiye cyo kuyobora mugihe ukorana nayo. Witegure neza ufata ibikorwa bikenewe byo gusesengura. Gahunda yubucuruzi irambuye kuri sushi yawe na pizza franchise izaguha amahirwe yo guhatanira.

Ubufaransa bwa sushi bar buzakora butagira inenge gusa mugihe cyo gutegura neza no gushyira mubikorwa neza. Muri rusange, gukora kuri francise, usanzwe mugitangira ufite amahirwe yo gukoresha ibyiza byinshi bitaboneka kubarwanya, bakora bonyine. Kora sushi franchise hamwe nubushobozi buhebuje, ukore impapuro ukurikiza amategeko n'amabwiriza. Kandi kubwibi, uzaba ufite amakuru yose akenewe ukeneye kuba yoroshye, koresha nkuko wabigenewe. Niba ushishikajwe no gufungura francise sushi bar, noneho hitamo ibyiza kumasoko. Ibi biroroshye cyane kubikora usuye urubuga rwihariye, ubusanzwe rwitwa ububiko bwa francise.

Hazabaho guhitamo ubwoko butandukanye bwamahitamo, uhereye aho uhitamo neza igikwiye kizuzuza neza ibyo usabwa. Mugihe uhisemo kujya mukabari ka sushi, francise izagufasha gushiraho ibikorwa byawe byubwanditsi ukurikije amahame meza cyane. Ntugomba guhimba ikintu ukagikuramo urutoki, ibintu byose bizaba kurutoki rwawe.

Ubushobozi bwashyizwe mubikorwa neza, aho sushi bar izakorera mwumwimerere, izatanga urujya n'uruza rwabakiriya. Abantu rero bazahindukira muruganda rwawe ubwabo, gusa kuberako bashimishijwe no gusabana numuryango nkuwo ubushize. Ukoresheje isesengura rifatika, bizashoboka kumenya ibicuruzwa bigomba kubyazwa umusaruro kugirango, nkigice cya francise kumurongo wa sushi, ufite umubare mwiza wo guha abakiriya. Ibi biroroshye cyane, kuko bigufasha kwirinda gukoresha amafaranga adakenewe kandi ntugomba gusiga umutungo ejobundi. Byongeye, niba ukoresha francise ya sushi, ibisigisigi byose kuva ejo ntibisanzwe. Ubufaransa buteganya ishyirwa mubikorwa ryiza ryumushinga wubucuruzi, kandi nta mpamvu yo guta igihe kubintu bito.

Sushi franchise irakenewe gusa kuberako ari umushinga wo mumahanga kandi nibyiza kuvugana nuhagarariye ikirango cyabayapani.

Ubufaransa kububiko bwa sushi ni umushinga wubucuruzi ushimishije kandi utanga ikizere, nyamara urimo ibibazo byinshi. Kugirango utazahura nabo murwego rwakazi, mbere yo kugirana amasezerano na francisor, ugomba kuba ufite ubumenyi runaka kandi witeguye kubishyira mubikorwa. Gukora kuri francise, uzuzuza umubare wubwoko butandukanye bwinshingano bityo ufate umwanya wo guhitamo ibyiza kandi byunguka cyane ugereranije nibisabwa. Niba ushaka gukorana nububiko bwa franchise sushi, noneho uzirikane ko usibye inshingano, hariho amahame menshi. Nibikorwa bisanzwe kuri ubu bwoko bwububiko. Birumvikana ko imitako yikibanza nibindi bigomba guhuzwa nibyumwimerere - ibi nibimwe mubintu byingenzi byubufaransa.

Amaduka yawe agomba kuba meza ya sushi nziza. Birashobora gukorwa cyangwa kugurwa - byose biterwa nibyo ukunda. Ikintu cyose ukeneye kizatangwa naba francisor - igisigaye nukumenyera no gukoresha inyungu zubucuruzi. Ubufaransa bwububiko bwa sushi buzaguha amafaranga yinjiza buri gihe kandi ntuzigera uhangayikishwa no kwishyura mugenzi wawe, ndetse no gukuramo kugeza 9% kubyo francisor ikeneye nta kibazo. Ibi kandi bikubiyemo amafaranga yubukode, amafaranga yishyurwa rimwe, hamwe no kugabanya ibicuruzwa. Gahunda yubucuruzi yateguwe neza mugihe ukorana na francise kububiko bwa sushi nayo izaguha inyungu zingenzi zo guhatanira.

Rero, iyi francise numushinga wubucuruzi wunguka, ariko, kubwiterambere ryarwo neza, indero no kubahiriza amategeko birasabwa: gusa noneho ushobora kugera kubisubizo wifuza.