Ibikorwa bitandukanye byo gusana francise nubwoko bwibikorwa, kubishyira mubikorwa, ugomba gusobanukirwa neza niterabwoba rigomba guhagarikwa nuburyo amahirwe aboneka kugirango ube umucuruzi uhanganye cyane. Ubufaransa ni ubwoko bwubucuruzi mugihe wowe, nkuko byari bimeze, ukodesha uburenganzira bumwe na francisor kugirango ukore ibikorwa munsi yikirango. Byongeye kandi, niba ukorera munsi yubufaransa, ugomba kumenya inshingano ugomba kuzuza byimazeyo. Uburyo butandukanye bwa francises butangwa kumurongo wabigenewe. Hano ntushobora gusanga gusa francise yo gusana gusa, ariko nibindi byinshi bitanga kumiterere yubu. Hitamo uburyo bukwiye, butanga amafaranga ahoraho kuri konti yawe.

Nibyo, ibyinjira bigomba gusaranganywa, ariko, birakwiye rwose.

Gusana ibintu bitandukanye bigomba gukemurwa mubushobozi, bityo, umaze kubona ibikoresho nkenerwa bivuye muri francise, urashobora gutangira gukora ibikorwa bitandukanye byo mubiro. Usibye gusana gutandukanye, ukora francise kuburyo utazakora amakosa. Nyuma ya byose, ufite amabwiriza yose akenewe ukurikiza gusa, hanyuma ntakibazo ufite. Birumvikana ko ugomba no gukorana ninzego za leta, kuko zishobora kugira ibirego bitandukanye. Birashobora gutunganywa niba wiga amategeko neza kandi ugakurikiza amabwiriza atandukanye yo gusana francise. Ntakintu kigoye muribi, bivuze ko ari ngombwa gukora kugeza igihe abanywanyi barangije imyanya yose yubusa.

Gushyira mubikorwa gusana francises zitandukanye, urashobora guhura ningorane zimwe kuva abanywanyi badasinziriye kandi ntibishoboka ko baguha imyanya bamaze igihe kinini. Ufite amahirwe yose yo kugera kubisubizo bitangaje mumarushanwa gusa niba uhanganye neza nimirimo yose yashizweho. Icyambere, isesengura ryambere ryirushanwa rirakenewe. Iremera gusobanukirwa nimwe mubahanganye ugomba guhura nabyo mumasoko atavuguruzanya hamwe nibyifuzo byabaguzi. Ububiko butandukanye bwo gusana buraguha ibyiza byinshi byingenzi mururwo rugamba. Ubwa mbere, uzagira ikirango cyiza kandi cyamamajwe neza ufite.

Icya kabiri, ikoranabuhanga, kumenya-uburyo, hamwe nubucuruzi bizaguha, kandi uzashobora gufata icyemezo gikwiye cyo kuyobora. Shyira mubikorwa byo gusana francise ukurikije amategeko n'amabwiriza, hanyuma n'umuguzi w'amayobera ntashobora kugira icyo akurwanya.

Guhaha Amayobera nibikorwa bisanzwe mugihe ukorana na francise. Uhagarariye ikirango yohereza umuntu udasanzwe, yitirirwa umuguzi, aje kubutaka bwikigo agura ibicuruzwa cyangwa yakira serivisi zitandukanye. Byongeye, ashingiye kubisubizo byimikoranire, atanga ibitekerezo kandi francisor izi neza ibyo ukora nabi. Niba ukora byose ukurikije amategeko, noneho ntacyo ufite ubwoba. Korera gusa buri mukiriya nkaho ari umuguzi wamayobera. Gukorana na francise ni umushinga wubucuruzi utoroshye, ariko, urashobora kubishyira mubikorwa neza bishoboka niba ukurikiza byimazeyo ibipimo.

Birumvikana ko wakiriye amakuru yose akenewe ako kanya umaze kwishyura icyarimwe. Yishyurwa nyuma yamasezerano arangiye, aho inshingano nuburenganzira bwimpande zombi byanditse.

Imikorere ikora neza yo gusana francise iguha amahirwe yo gukorana nibice bitandukanye. Ugomba gukora ukurikije gahunda yubucuruzi ushushanya. Mubyongeyeho, gukora isesengura ryibanze ryabanywanyi nabyo biguha urwego rukenewe muri uku guhangana, biganisha kumahirwe yo gukurura abaguzi benshi bashoboka. Niba utanze serivise nziza, noneho abantu bazongera baza aho uri kugirango bakire serivisi. Ndetse bazasaba isosiyete bakunda inshuti n'umuryango, ndetse n'abavandimwe na bagenzi babo. Ijambo ryitwa umunwa ritangira gukora.

Kubwibyo, imikorere yawe ikora neza yo gusana francise ibasha gukurura abaguzi benshi. Birumvikana ko bakeneye serivisi byihuse kandi kurwego rwo hejuru. Ibi birashobora kugerwaho niba abakozi bawe bafite urwego rwo hejuru rwumwuga. Bakeneye kandi gutozwa kuvugana ikinyabupfura kandi neza nabaguzi. Kora francise yawe itandukanye ukurikije amabwiriza, amategeko, namategeko yaho. Noneho ntuzabura rwose kugira ibibazo, kandi urashobora guhangana neza nabatavuga rumwe nawe. Birashoboka kwishimira urwego rwohejuru rwibisabwa niba ukora ibikorwa byawe byo kwamamaza neza.

Ndetse no gushyira mubikorwa francises zitandukanye kwamamaza byandikiwe kuva ikigo gifata ibyemezo. Urabona amakuru akenewe yamakuru kandi urashobora kuyakoresha mubushake bwawe. Gusa ntukore amakosa, ukurikize rwose ibipimo, hanyuma, uzatsinda.

Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubukungu francises nibitekerezo byubucuruzi bisabwa nabakiriya bijyanye nibisabwa kubicuruzwa runaka, ibicuruzwa, cyangwa serivisi. Isosiyete yacu igezweho yitwa USU itanga urutonde rwuzuye rwa francises yishyura byihuse ishobora kwihuta kwamamara ukeneye hamwe nikirangantego kizwi. Inzobere mu biro byacu zizahitamo francise yubukungu, ikore ibiganiro birambuye nabakiriya, aho ingingo nyamukuru ari inyungu zamafaranga, icyifuzo cyiterambere, hamwe no kugera kurwego mpuzamahanga. USU izashobora gutanga urutonde rwibitekerezo bitandukanye byo gushinga imishinga, uko kuzamura ibicuruzwa hejuru, niko ibiciro byubukungu byubukungu. Twabibutsa ko buri bukungu francise ifite igihe cyayo cyo kubona inyungu, kandi abakozi bacu bashyizeho igihe ntarengwa cyo gufata ingamba. Ni muri urwo rwego, byinshi bizaterwa nabakiriya ubwabo, bazamura ubukungu bwubukungu bwungutse, bafite icyifuzo cyo kubona inyungu vuba.

Kugirango tubone urutonde rusange rwamakuru kuri sosiyete yacu, nibyiza kujya kurubuga rwacu rwemewe, hamwe na contact, aderesi, na numero za terefone. Isosiyete ya USU yiteguye gukorana haba n’abakiriya baturutse mu gihugu cyacu ndetse n’abakora mu mahanga bazashaka ubufatanye. Itsinda ryatoranijwe muri USU muburyo burambuye, aho buri mukozi agomba kuba yujuje byuzuye ibisabwa kugirango abone ibisubizo byifuzwa. Abakiriya benshi bunguka bazashobora gushinga amashami yinyongera mugihe kizaza kuko, muri ubu bwoko bwubucuruzi, ntukeneye gutangira umushinga guhera. Twabibutsa ko ibyo bifite inyungu nyinshi kubakiriya badashaka kwihangira imirimo bonyine ariko bagashaka uburyo buhamye bwubukungu bwubukungu. Nyuma y’amasezerano, abakiriya bazagira uburenganzira bwo guteza imbere ubucuruzi bwungutse hamwe no kohereza amafaranga yerekeranye n’ubukungu bw’ubukungu, byongeye kandi, mu buryo bw’amakuru, hazatangwa ubumenyi bw’ingenzi mu kubaka ibicuruzwa byagenze neza kuva amahugurwa azakorwa. n'inzobere zacu.

Niba ushaka ibicuruzwa byubucuruzi bifite ireme kandi byiza, ugomba gufatanya na USU kugirango bigufashe guhitamo ubukungu bwishyurwa byihuse mumahanga.

Gusana ibikoresho francise imikorere hamwe ninyungu nyinshi zamafaranga, ukurikije ishyirwa mubikorwa ryayo kandi ryatekerejweho. Ugomba kwiga ibyangombwa byakiriwe francisor itanga. Aya makuru aragufasha kumenya francise yawe mubushobozi bushoboka udakoze amakosa akomeye. Birashoboka gusana kurwego rushya rwumwuga, kandi urashobora gukoresha francise kugirango uhindure ibikorwa byabanditsi. Ufite ubushobozi bwawe bwihariye, ubumenyi butagereranywa-burya, ndetse na tekinoroji yo mu rwego rwo hejuru. Murwego rwo gusana francise, urashobora kubona hafi ya byose, harimo ibikoresho byujuje ubuziranenge.

Byose biterwa n'amasezerano ushobora kugeraho. Mugihe c'imishyikirano, mbere yuko ishyirwa mubikorwa rya francise, ugomba kumva neza igihe amasezerano ateganijwe azubahirizwa igihe cyose. Kubwibyo, tekereza mbere kubyo wemera gukora ndetse nicyo ushaka kwakira mubisubizo bivuye muri francisor.

Ubukorikori bwakozwe neza buzana gusana urwego rushya rwumwuga. Urashobora gutanga ibikoresho byihuse kandi ubuhanga. Ibi biraguha inyungu zingenzi muguhangana kurushanwa, niba ushishikajwe nikoranabuhanga kandi ukaba ushaka kwisana munsi ya francise, hitamo amahitamo yatanzwe neza. Ikirangantego kizwi cyane gifite amahirwe yo kuzamura mubutaka bwumujyi wawe. Gusa ugera kumasezerano meza kandi ukayashyira mubikorwa ku buryo burambye. Gukoresha ibikoresho byo gusana ni umushinga wubucuruzi.

Niba ubikora neza, ntihazabaho ingorane zikomeye. Birakenewe guhora dukurikiza byimazeyo amahame n'amabwiriza yagenwe. Nubuyobozi bukuru bwibikorwa. Igishushanyo mbonera cyateguwe kandi cyateguwe neza bituma bishoboka gutsinda neza ibibazo ushobora guhura nabyo mugihe cyo kuzuza francise yo gusana. Kora ufite ikizere uhora usubiramo imibare iheruka. Ibi biguha ubushobozi bwo guhora no gukomera kuganza abo muhanganye, kuguha ibice byunguka cyane. Shikira abo ukurikirana bose utangiza amatangazo yamamaza.

Ndetse kubwibyo, ufite amakuru ukeneye muri francise ya hardware.