Ifaranga rimwe francise uyumunsi nuburyo bwo guhagarara kubintu bisa kumasoko ya francise. Amafaranga yishyurwa ntakindi kirenze amafaranga yo kwinjira kugirango abone uburenganzira bwo guhagararira inyungu yikimenyetso, akora muburyo bwabo. Amafaranga yishyurwa rimwe ni ubwishyu bwambere kuri franchisee kuri francisor nyuma yubucuruzi burangiye na mbere yo guhererekanya uburenganzira bwo gukora mukarere runaka, ukurikije ibisabwa. Amafaranga yatanzwe kandi akubiyemo amahugurwa ya franchisee, amabwiriza, ubufasha mugutezimbere ubucuruzi, gusura ahacururizwa, gutanga abakiriya, nibindi. Uyu munsi, iyo amarushanwa yiyongereye, ntabwo abantu bose bakoresha ubwishyu bumwe. Umubare w'amafaranga yishyuwe rimwe ugenwa n'ibiciro by'isosiyete yo gutangira no gufasha umufatanyabikorwa kubungabunga, ndetse no kuzirikana igice.

Ntabwo aribyo, ntabwo byoroshye gutangiza umushinga wenyine, bityo francise nintangiriro nyayo yo gukora ubucuruzi, kwinjira mumasoko mwizina rizwi, kuva yatangira guhera abizeye mubushobozi bwabo, amahirwe kandi mugire umwanya munini wubusa. Ubumenyi nubuhanga bwo kuyobora, kugura abakiriya, kwerekana amakuru, no kwamamaza birakenewe. Kugirango utinjira mubintu bitameze neza, hitamo francise yingirakamaro hamwe cyangwa idafite icyarimwe, ugomba gukorana nububiko bwizewe, nka kataloge yubufaransa. Biroroshye cyane guhitamo francise ukoresheje kataloge, ukabona igiciro cyamafaranga, ibintu, nibindi bipimo. Ububiko bwerekana amakuru yose, igipimo, hamwe nuburyo bisabwa, imyaka ingahe ku isoko, inyungu francisee itegereje, icyo francisor itanga, nibindi. Usibye kubona umufatanyabikorwa, iduka ryoroshye nkuko kwamamaza kwamamaza, hamwe bigari, bikwira isi yose. Birakwiye ko twibuka ko uko ibicuruzwa byinshi bihari, niko bisabwa, kumenyekana, inyungu, ninyungu.

Amafaranga yose yakuweho agaragazwa mu ibaruramari kuko inyungu iboneka mu kugurisha ibicuruzwa, serivisi, n'ibindi. Amafaranga yishyurwa rimwe aratandukanye bitewe nigiciro cya francise ubwayo, bitewe nuko haboneka ubwoko buhendutse kandi buhenze. Guhindukira mububiko, biroroshye rwose guhitamo ibyo ukunda. Kurugero, ntabwo wigeze uhitamo guhitamo nibikorwa byubucuruzi bwawe, ntacyo bitwaye. Urashobora kureba ibyifuzo byose hamwe cyangwa winjiza francise isabwa muri moteri ishakisha. Hariho kandi ibyiciro na subcategories. Mugihe uhisemo icyifuzo, ugomba kwitondera akarere, ikiguzi, ibisabwa, amakuru yo kwishyura, kwishyura inshuro imwe, nibindi.

Nkuko bisanzwe, ubwoko bukenewe cyane bwama francises ni ibicuruzwa byihuta, ibicuruzwa, ibigo bya serivisi, laboratoire, salon yubwiza, nibindi urashobora kugura francise ihendutse ntamafaranga yishyurwa rimwe. Umusanzu wigihe kimwe nubwishingizi bwaba francisor mubufatanye burushijeho gukorana naba francisee, bityo ubucuruzi bwose butangira guhera igihe cyo kwishyura icyarimwe, bigatuma habaho imyumvire nimyumvire ikomeye. Nkuko bisanzwe, nta kwishyura rimwe, francise ireba ibicuruzwa gusa, urebye kugura no kugurisha, kandi kugabanywa kwinyongera ntabwo ari ngombwa hano. Amafaranga yubufaransa rimwe cyangwa amafaranga ntabwo asubizwa. Amafaranga yishyurwa francise ni inshuro imwe kandi yagenwe. Ububiko bwa francise butanga kuzigama kumatangazo, kongera ibyifuzo, no kubona abantu bahuje ibitekerezo hagati ya francisees. Ibikorwa byose birerekanwa kandi bifite akamaro.

Inzobere zacu zitanga amasaha yose kumasaha, kugisha inama, no kuganira, gutanga amakuru ninama kubijyanye no kuzamurwa no kwamamaza. Kuki ubundi byunguka kugura francise? Kuberako bagufasha mumahugurwa y'abakozi, tanga kubara umubare winyungu zigihe runaka, urebye umushinga wogushushanya, mugushiraho urubuga rwibigo, kwagura abakiriya, nibindi. Ingaruka nkeya, ndetse no kuzirikana icyambere. -ubwishyu. Umusanzu umwe ntushobora kurenga makumyabiri na gatanu kwijana ryikiguzi cya francise, kuko francisee irashobora kubara ibintu byose byigenga, ukurikije igishoro kiboneka. Birakwiye ko twumva ko kwamamaza mubisanzwe bidakenewe, urebye ibyateganijwe no kwitabira kataloge ya franchise buri munsi. Nyuma yo kunyura muri kataloge, urashobora kumenyana gusa na francise gusa ariko kandi ukanishyurwa rimwe gusa, hamwe nibyifuzo bikunzwe hamwe nubwoko buhendutse bwubucuruzi, ibitekerezo n'imishinga, aho uba, hamwe nububiko.

Andi makuru arahari kubuhanga bacu, batanga inama kumibare yabigenewe, kimwe no kujya mububiko, gusoma ibisobanuro byabakiriya bacu, kubona amakuru yingenzi, nibindi. Turindiriye uruhare rwawe nicyizere. Dutegereje ubufatanye butanga umusaruro mumyaka myinshi iri imbere.

Ububiko bwibitabo ni umushinga ushobora guteza akaga ariko birashoboka. Ingaruka ni uko abakora ibitabo ari ubwoko bwihariye bwibikorwa bishobora kubuzwa mu bihugu byinshi. Gukorana na francise nikibazo cyo gutekereza neza hanyuma umaze gushobora gusuzuma ubushobozi bwabanywanyi bawe. Birumvikana ko amahirwe yayo hamwe ningaruka zayo ubucuruzi bugaragarira, birakenewe kandi gusuzuma ubushishozi no gukoresha aya makuru mugihe cyo gukora imirimo yo mubiro. Shyira mubikorwa francise ubishoboye, wateguye hakiri kare, hanyuma uzabashe guhita usubiza ikibazo icyo aricyo cyose, ndetse nibitera akaga gakomeye. Kurugero, niba mugushira mubikorwa francise yubucuruzi ufite ibibazo kuruhande rwa leta, noneho uzakenera gushyira mubikorwa gahunda yateguwe mbere.

Gukora ibitabo franchise biragoye kubyamamaza. Ntabwo amasoko yose yamakuru azakora. Niyo mpamvu ugomba kwitonda cyane ukamenya ingaruka urimo gufata. Mugihe ukorana nabashinzwe gukora francise, ugomba kandi kwibuka ko bisaba amafaranga. Urashobora kwishyurwa kugeza 11% mugitangira umushinga wubucuruzi nkubwishyu rimwe. Byongeye kandi, mugihe ukora imirimo yo mu biro, buri kwezi ugomba kwishyura umubare runaka wamafaranga yimari kugirango ushigikire francisor.

Gukorana naba francise francise ni inzira yubucuruzi, aho ugomba kwitondera amakuru asa nkudafite akamaro. Amakuru yose agomba guhuzwa kandi akibanda mumaboko yabashinzwe. Kwiga imibare bizaguha ibisobanuro byamakuru kandi rero, uzashobora kuzamura urwego rwo guhangana nubucuruzi kugeza ku bipimo ntarengwa.

Gukorana na francise kubakora ibitabo birashobora no kubamo guhura nabaguzi muburyo bwihariye. Nyuma ya byose, uzateza imbere ubucuruzi bwawe mwizina ryikirango kizwi kwisi. Byongeye, uzakenera gushishikariza abantu kugura ibicuruzwa byawe cyangwa serivisi. Kugirango ukore ibi, urashobora gushyira mubikorwa gahunda yo kugabanyirizwa no kuzamurwa mu ntera. Abakora ibitabo francise nayo ni inzira aho ukoresha kugeza 3% kumafaranga yo kwamamaza kwisi yose kuri francisor. Ariko ibi ntibirangirana ninshingano zawe.

Urashobora kandi gukenera kugura serivisi nibicuruzwa muri francisor, bizasobanurwa neza mumasezerano. Ariko ibyo sibyo byose. Mugihe ushyira mubikorwa francise, ugomba kandi kwibuka ko nawe ufite inshingano zo kwishyura amafaranga yitwa royalties. Ni 2, 3, 4, 5, cyangwa 6% byamafaranga washoboye kubona nkinjiza ukwezi.

Umushinga wibitabo francise numushinga wubucuruzi wingenzi, mugihe cyo kwiteza imbere byanze bikunze ingaruka zitandukanye. Kugira ngo wirinde ingaruka z’amafaranga, ugomba kubimenya neza. SWOT isesengura irakwiriye. Igikoresho nkiki kigufasha gutondekanya ibyo byose byugarije bishobora kuvuka muburyo bwumuryango wawe. Mugihe utezimbere francise, ugomba kumva neza ko uri rwiyemezamirimo ushinzwe francisor. Byongeye kandi, amategeko ya leta nayo agomba gukurikizwa, akayoborwa neza n amategeko y’ibanze.

Shyira mubikorwa francise muburyo budatera uburakari bwinzego za leta, kuko iki nigikorwa cyihariye abayobozi ba leta bashobora kudakunda. Nyuma yabyose, hariho ibibujijwe bitandukanye byo kwamamaza kubiro byibitabo. Kubwibyo, niba utezimbere ubu bwoko bwa francise; ugomba kubaza hakiri kare ibijyanye nimbogamizi zashyizweho mugihugu cyawe. Birumvikana ko francisor izaguha kandi amakuru agezweho hamwe nubuhanga bufasha guteza imbere ubu bwoko bwubucuruzi. Niba uri umuyobozi wibiro byabakora ibitabo kuri francise, ntugomba kwibagirwa inshingano za leta. Mu buryo nk'ubwo, abaguzi bawe bafite inshingano zo kwishima. Kubwibyo, ubakorere neza kurusha abo muhanganye.

Amarushanwa asezeranya ko azashyuha kubera ko guhangana muri iyi niche aribyo hejuru kuko hari amafaranga menshi yimari.

Niba utezimbere abakora ibitabo, ushobora guhura nibindi bibazo mubantu bahanganye. Iki nigikorwa cyihariye kandi giteye akaga. Akenshi, abakora ibitabo bafitanye isano rya bugufi nubugizi bwa nabi. Kubwibyo, ugomba gusobanura neza ibigo biri kumasoko ukora isesengura ryapiganwa. Mugihe cyiterambere rya francise, ugomba kumenya neza ko ukeneye ikigega cyamafaranga, ubwoko bumwe bwumutekano. Bizafasha gutsinda ibihe bibi no kubivamo, umaze kubona amafaranga.

Ishyirwa mu bikorwa rya francise kubakora ibitabo nigikorwa cyubucuruzi gishyirwa mubikorwa gusa hakurikijwe amategeko n'amabwiriza. Ntucikwe no kubona amakuru yingenzi, kora ufite ikizere hanyuma rwose uzatsinda mugihe kirekire. Ishyirwa mu bikorwa rya francise kubakora ibitabo bizazana inyungu zingenzi. Nyuma ya byose, ukorana namafaranga, hamwe nibiciro, kubwibyo, inyungu isezeranya kuba nziza cyane. Shyira mubikorwa abakora ibitabo francise witonze kugirango utazagira ibibazo bikomeye nyuma. Uzashobora gukora neza imirimo iyo ari yo yose yo mu biro hanyuma, ntuzabura gutsinda. Ntukirengagize kwiga amakuru yingirakamaro kandi burigihe ufata ibyemezo byiza byo kuyobora.

Abakora ibitabo bazana urwego rwo hejuru rwinjiza hanyuma urashobora kwishimira amafaranga yishoramari.