Ubucuruzi bwubucuruzi buhendutse kubucuruzi buciriritse cyangwa buciriritse bukenewe cyane muri iki gihe. Ubufaransa ubwabwo ni ugutanga uburenganzira bwabakoresha bwo gukoresha izina (ikirango), ikirango gifite ubucuruzi murwego runaka rwibikorwa, byashizweho mubihe bimwe, bihendutse cyangwa bihenze. Kugura francises bigira ingaruka nziza kubucuruzi bwawe niba uzi gukomeza. Franchises irashobora gutekerezwa nkubukode bwigihe kirekire hamwe nibitekerezo byubucuruzi, gutangira kwambere, nubundi burenganzira. Uyu munsi, ntakintu kidashoboka, niba mbere byari ngombwa gutekereza kwigenga, kugisha inama no kwishyura amakuru, uyumunsi, kubera iterambere ryikoranabuhanga, mubyukuri birihuta kandi byiza kubona francises yubucuruzi ikwiye, ukoresheje kataloge ya francises, byerekana ikiguzi gihenze . Kuboneka kw'igikoresho no gutondekanya, gushungura amakuru yishakisha, birahari kugirango byoroshe kandi bitezimbere amakuru yabonetse, kimwe no guhindura amasaha y'akazi, kubera igihe, amafaranga.

Mbere yo gushakisha, ugomba guhitamo ibyo utekereza nkubucuruzi bwawe bwite, niyihe ngingo, ibisobanuro birambuye ubona, ubaze igishoro cyo gutangiza, kuko mugura francises zidahenze birashoboka kandi no guhomba. Niba, nubwo bimeze bityo, utarahitamo kurwego rwibikorwa byawe, hitamo francises uhereye kumahitamo yatanzwe, ikintu gishobora kugusubiza. Kuri ibi, hari urubuga rwihariye, hamwe nogutanga francises yubu, ibisabwa, uburyo bwo kwishyura, hamwe no kuyungurura ubwoko buhenze kandi buhendutse. Nyuma yo kugura, uhita uba nyir'ubucuruzi bwawe bwite na francises, uhagarariye inyungu mubutaka bwashyizweho. Mugihe uguze francises, uzakira ibikoresho bihendutse cyangwa ibicuruzwa byubucuruzi, hamwe ningaruka nkeya kubucuruzi bwawe. Birashoboka gukora munsi ya francises kuzigama kwamamaza, mukuzamura ubucuruzi. Nyuma ya byose, nkuko mubizi, imyaka yambere niyo igoye cyane kandi ihenze uhereye kumafaranga.

Nibiba ngombwa, urashobora gukorana namakuru ya francisor. Benshi mubwoko busabwa mubucuruzi ni francises mubijyanye no kugaburira, kwisiga no gutunganya salon, ubucuruzi, serivisi, amasosiyete yubwishingizi, nibindi, ariko urashobora kumenyera amakuru arambuye kurubuga. Usibye kugisha inama, urashobora guhitamo umurima wifuza. Kubara ibihe byinjiza hamwe na serivisi zidahenze ku giciro gito. Na none, bigomba kuzirikanwa ko mugihe ushora imari mubucuruzi bwa francises, ugomba gusobanura neza ubwishyu bumwe. Uyu munsi, iyi ngingo yateye imbere cyane, kubwibyo hariho amahitamo menshi, mugihe ushakisha ubucuruzi buhendutse, cyangwa kuruta francises, ibyifuzo birenga ijana na mirongo irindwi biratangwa. Kurubuga, urashobora kumenyana gusa no guhitamo ubucuruzi, francises, ikiguzi, ariko kandi ibipimo ngenderwaho bya buri munsi, icyumweru cyangwa ukwezi, kureba amanota, kumenyera ibitekerezo byubucuruzi, gusaba gahunda, gusoma amakuru ningingo zibyiciro byubufaransa na francises nshya, gukundwa, ubwoko bwubucuruzi bwagaragaye, hamwe no kwishyura byihuse.

Na none, kwerekana umubare w'ishoramari (ridahenze, ruciriritse, kandi rihenze), n'umujyi n'umudugudu. Ninde wahisemo, birakwiye kwibuka ko ubucuruzi bugomba kuba ukunda. Birakwiye kandi kumenya ko urubuga rudakora gusa gushakisha ubucuruzi bwubucuruzi ahubwo no gutanga igitekerezo cyawe, wongeyeho francises yawe kurutonde ukoresheje amasezerano yatanzwe mubufatanye. Birakwiye ko twibuka ko ingingo nyinshi zubucuruzi bwawe mugihugu cyawe no mumahanga, niko ibisabwa, amafaranga yinjira, urwego. Birakwiye gusobanukirwa kubyerekeye gutanga francises muburyo runaka bwubucuruzi buhendutse. Kwishura byihuse, nigiciro kinini. Ikintu nyamukuru nuguhitamo ububiko bukwiye bwo kwamamaza urubuga rwa francises hamwe na SEO traffic.

Mugihe wagura ubucuruzi bwawe, portal yacu izahinduka umufasha udasimburwa mumyaka myinshi, burimwaka ikurura abafatanyabikorwa benshi (franchisees) kumushinga wawe. Umufaransa afasha francisee mumahugurwa, gushaka abakiriya, no kukubwira kubyingenzi byingenzi byubucuruzi bwawe.

Kugira ngo wakire amakuru yinyongera, ugomba kohereza icyifuzo kuri e-imeri cyangwa ugahamagara numero kugirango ubaze umujyanama. Urubuga rwacu ntirwerekanwa kubatangiye gusa ahubwo rugaragaza nabakinnyi bafite uburambe mubisoko bakeneye kandi badakeneye iyamamaza ryiyongera. Inzobere zacu zifasha mubufasha bwa serivisi hamwe ninama kumasaha, gufasha mubisabwa no kwakira ibyifuzo byabaguzi. Turabashimira mbere kubwinyungu zanyu kandi dutegereje ubufatanye burambye.

Amaduka yububiko bwibiryo bigomba gushyirwa mubikorwa kandi nta makosa. Niba ukorana na francise, ugomba kwibuka neza ko ari ngombwa kubahiriza indangamuntu yisosiyete kububiko, bishyirwa mubikorwa hakurikijwe francise, indangamuntu yisosiyete irashobora kuba mugushushanya ibibanza, kimwe no muri imyambarire y'abakozi. Byongeye kandi, igishushanyo, imbere ninyuma, bigomba kwitabwaho bikwiye kugirango bidatandukana nicyitegererezo cyambere. Niba ushimishijwe nububiko uzagurishamo ibicuruzwa bikarishye, noneho franchise izagufasha kongera umubare winjiza ingengo yimari nyuma yo gutangira umushinga. Ibi bizabaho bitewe nuko uzaba udakoresha gusa ikirango kizwi cyane cyubucuruzi, ariko kandi nubuhanga bwose butanga mubikoresho. Abakora ibiryo bakeneye gukora neza imirimo yo mu biro, kubwibyo, iduka rigomba guha abakozi bo mu rwego rwo hejuru gusa.

Ni ngombwa bidasanzwe kubahiriza amategeko n'amabwiriza mbwirizamuco mugihe ukorana na francise. Byongeye kandi, uzakenera kuzirikana ko abitwa abaguzi b'amayobera bashobora kugenzura byoroshye francise kumaduka atetse. Uyu ni umuntu winjiye mukiriya, yinjira mubutaka bwububiko bwawe kandi agasuzuma serivisi, ndetse nubwiza bwibicuruzwa. Kugurisha francise nigikorwa gisanzwe, bigatuma inzira igorana gato.

Abatunganya ibicuruzwa bagurisha ibicuruzwa byabo mububiko bwihariye, kubwibyo, francise igomba guhangana nabakora ibicuruzwa byaho. Kugirango ubone intsinzi idasanzwe muriyi ntambara, ugomba gukoresha tekinoroji yo murwego rwohejuru, ubumenyi-buryo, gahunda yubucuruzi ibishoboye nibindi byiza ubona muguhuza na francise kububiko. Nibikorwa bisanzwe bisaba kwitabwaho bidasanzwe. Ubucuruzi ubwo aribwo bwose bugomba gukorwa hubahirijwe amabwiriza ya leta, harimo iyo akorana na francise. Amaduka yawe atunganya ibiryo akeneye gukurura umubare munini wabakiriya. Kubwibyo, ugomba gushyira mubikorwa ubukangurambaga bwamamaza ukurikije amabwiriza.

Ibipimo ngenderwaho uzabihabwa na francisor kandi uzashobora kubikoresha kubwinyungu zubucuruzi bwawe. Korana na francise kumaduka yimigati hanyuma ubone urwego rwo hejuru rwinjiza, bizakenera rwose kugabanwa hagati yawe nuhagarariye ikirango. Buri gihe francisor yitezeho ubwoko butandukanye bwimisoro kuri buri kwezi. Noneho, niba ugurisha francise kumaduka yimigati, noneho ugomba kuzirikana ko uzakuramo kugeza 9% buri kwezi.

Ubufaransa muri Kirigizisitani bukora kimwe no mubindi bihugu byo kwisi. Niba ushishikajwe na francise, noneho birakwiye ko ubanza gukora ubu bwoko bwubucuruzi mbere yo gufata icyemezo cyo kwinjira. Ubufaransa bushobora gutezimbere amategeko yakarere nibindi biranga akarere. Kirigizisitani nayo ntisanzwe, kandi francise muri yo izakora ikurikije amategeko n'amabwiriza abigenga asabwa na leta kuva ba rwiyemezamirimo. Mugihe kimwe, urashobora kugura francise ihendutse cyane, byose biterwa nuwo uyigura. Ibigo bimwe bisaba amafaranga menshi cyane, mugihe andi atanga amahirwe yo gukora imishinga yubucuruzi kubiciro bidahenze.

Akenshi, nta kwishura na gato, ariko rero umugurisha aragusaba kubahiriza bimwe mubikorwa. Kurugero, uzagura ibikoresho, ukoreshe serivisi runaka, kandi ukore ibikorwa nkuko byateganijwe. Ubu buryo butanga inyungu zitaziguye zo guhura nabakiriya.

Kirigizisitani, kimwe n'ibindi bihugu byose byahoze ari Leta Zunze Ubumwe z'Abasoviyeti, bifite umwihariko wabyo. Mbere yo kugura francise, ugomba kubizirikana no gufata icyemezo gikwiye cyo kuyobora. Kugirango utibeshya, ugomba kwiga amahame yinzego zibanze. Ugomba kandi gusobanukirwa icyo aricyo cyose. Amafaranga rimwe asanzwe yumvikana nkigiciro cyo kubona imishinga yubucuruzi muri Kirigizisitani. Ibi birashobora kuba umubare uhamye umuguzi yimurira kuri konti yugurisha.

Nibisanzwe, ubwishyu bumwe bwimurwa mugihe cyambere cyimikoranire. Ubufaransa muri Kirigizisitani bushobora kugura kuva 9 kugeza 11% byamafaranga yose yo gutangira. Byongeye kandi, kuri aya mafaranga, uzakira amabwiriza akwiye, azagufasha gutunganya ibikorwa. Na none, amategeko yo kubaka indangamuntu azaboneka kuriwe hishyuwe aya mafaranga. Urashobora kandi kumenyekanisha kwamamaza muburyo bukwiye niba uguze francise muri Kirigizisitani. Ariko ntutekereze ko muri iki gihugu gusa uzagira ibihe nkibi. Ibintu byose birihariye.

Ubufaransa muri Kirigizisitani bushobora kandi gukorerwa icyo bita royalties, ubwishyu runaka bwo gukoresha ikirango, bikozwe buri kwezi.

Ibirungo hamwe nabatekera amaduka francise iguha uburyo bwiza bwo gushyira mubikorwa umushinga wawe. Kugirango ubigereho, kurikiza byimazeyo ayo mabwiriza nubuziranenge ugomba kwemeranya mbere na francisor. Ibibazo byanze bikunze mugihe ukora francise, ariko biroroshye cyane kubitsinda kuruta iyo wafunguye iduka wenyine. Ukoresheje francise, urashobora kujyana ibiryo hamwe nabotsa imigati kurwego rushya, ukabaha ibyo bakeneye byose mubikorwa byabo byumwuga, bityo ukongerera ubutware, ukarenga abanywanyi, kandi ugashimangira umwanya wawe nkumuyobozi wisoko ridashidikanywaho kandi ridashidikanywaho. Shyira mubikorwa francise muburyo ububiko bwawe butarangirana nabakiriya. Niba ukorana nabashinzwe guteka hamwe nabatekera francise, noneho ubahe ibyo bashaka byose, kubwibyo amabwiriza yabo, wibuke no kubahiriza imyambarire.

Niba uhisemo gufatanya nabashinzwe ibiryo, noneho umwuga wabigize umwuga uzagufasha. Abatetsi b'imigati nabo barishimye kuko iyo baza aho uri, barashobora kugura ibikoresho nibicuruzwa bikenewe ukurikije ibikorwa byabo. Ufite urutonde rwose rwibikoresho byihariye, bifatika ufite. Kubishyira mubikorwa kubyo bagenewe, ugera ku ntego yawe, bityo, ntukirengagize gushakisha no kwiga amakuru afatika kugirango witegure ukurikije ibihe byose. Niba uhisemo gukora francise yububiko, urasaba rero guhitamo aho ukwiye kugurisha hanyuma ukabikora muburyo bwo kwinjiza neza kandi urwego rusabwa. Kugirango ubikore, ugomba gusobanura neza intego yabateze amatwi. Mubyongeyeho, guhitamo ahacururizwa ni ngombwa bidasanzwe kuburyo udafite ikibazo cyabakiriya mugihe kizaza.

Nibyingenzi guhura nabaguzi hafi bishoboka kugirango tubone inyungu zo guhatanira gutsinda no gutsinda mukurwanya. Buri gihe kora ukurikije uko ibintu bimeze ubu ku isoko rya kondete. Ntuzigere wirengagiza kwiga amakuru agezweho: ibikorwa byo mu biro bigomba gukorwa bishingiye kuri byo kugirango wirinde ingorane mu gihe kizaza, kandi francise ikorana na gahunda ntarengwa. Amaduka akora nkisaha, niba wibuka kandi ugakurikiza ibipimo: ikintu cyigenga cyigenga muriki kibazo gitakaza muri byose. Biterwa ninkunga itangwa na francisor nigiciro gito. Koresha kugeza kuri byinshi, hanyuma wijejwe gutsinda no kwisanzura mugusohoza inshingano.Ubucuruzi bwibiryo hamwe nabatekera francise biguha uburyo bwiza bwo gushyira mubikorwa umushinga wawe wubucuruzi.

Kugirango ubigereho, kurikiza byimazeyo ayo mabwiriza nubuziranenge ugomba kwemeranya mbere na francisor. Ibibazo byanze bikunze mugihe ukora francise, ariko biroroshye cyane kubitsinda kuruta iyo wafunguye iduka wenyine. Ukoresheje francise, urashobora kujyana ibiryo hamwe nabotsa imigati kurwego rushya, ukabaha ibyo bakeneye byose mubikorwa byabo byumwuga, bityo ukongerera ubutware, ukarenga abanywanyi, kandi ugashimangira umwanya wawe nkumuyobozi wisoko ridashidikanywaho kandi ridashidikanywaho. Shyira mubikorwa francise muburyo ububiko bwawe butarangirana nabakiriya. Niba ukorana nabashinzwe guteka hamwe nabatekera francise, noneho ubahe ibyo bashaka byose, kubwibyo amabwiriza yabo, wibuke no kubahiriza imyambarire. Niba uhisemo gufatanya nabashinzwe ibiryo, noneho umwuga wabigize umwuga uzagufasha. Abatetsi b'imigati nabo barishimye kuko iyo baza aho uri, barashobora kugura ibikoresho nibicuruzwa bikenewe ukurikije ibikorwa byabo.

Ufite urutonde rwose rwibikoresho byihariye, bifatika ufite. Kubishyira mubikorwa kubyo bagenewe, ugera ku ntego yawe, bityo, ntukirengagize gushakisha no kwiga amakuru afatika kugirango witegure ukurikije ibihe byose. Niba uhisemo gukora francise yububiko, urasaba rero guhitamo aho ukwiye kugurisha hanyuma ukabikora muburyo bwo kwinjiza neza kandi urwego rusabwa. Kugirango ubikore, ugomba gusobanura neza intego yabateze amatwi. Mubyongeyeho, guhitamo ahacururizwa ni ngombwa bidasanzwe kuburyo udafite ikibazo cyabakiriya mugihe kizaza. Nibyingenzi guhura nabaguzi hafi bishoboka kugirango tubone inyungu zo guhatanira gutsinda no gutsinda mukurwanya. Buri gihe kora ukurikije uko ibintu bimeze ubu ku isoko rya kondete.

Ntuzigere wirengagiza kwiga amakuru agezweho: ibikorwa byo mu biro bigomba gukorwa bishingiye kuri byo kugirango wirinde ingorane mu gihe kizaza, kandi francise ikorana na gahunda ntarengwa. Amaduka akora nkisaha, niba wibuka kandi ugakurikiza ibipimo: ikintu cyigenga cyigenga muriki kibazo gitakaza muri byose. Biterwa ninkunga itangwa na francisor nigiciro gito. Koresha kugeza kuri byinshi, hanyuma wijejwe gutsinda nubwisanzure mugusohoza inshingano.