Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Amashanyarazi yo guhanga abana azakora neza niba ashyizwe mubikorwa neza. Ugomba kumva neza ko mugushira mubikorwa francise, ufite urutonde rwinshingano zinyuranye kandi zifatika. Ubwa mbere, ibyangiritse byicyubahiro ntibyemewe, kubwibyo, ntugomba gukora nabi kurenza francisor. Ubufaransa bwabana bushobora gushimisha abo babyeyi bita ku rubyaro rwabo. Kubwibyo, ukeneye gusa kubagezaho amakuru yerekeye gufungura ishami ryanyu aho hantu. Guhanga abana birashobora gukemurwa muburyo butandukanye, franchisee izemeza ko ibikoresho byose bikenewe bikenewe.

Hamwe nimikoreshereze ikwiye, urashobora kongera cyane umubare winjiza ingengo yimari. Menya neza umubare w'amafaranga yinjira kandi ubibandeho mugushyira mubikorwa ibikorwa byawe. Guhanga abana munsi ya francise irangwa numubare munini wibiciro. Ugomba kumenya ibiciro byose biriho, kubara no gushyiraho igiciro ukurikije ibikenewe ubu. Ntigomba kuba hejuru cyane, ariko nta mpamvu yo kugereranya ibiciro nabyo.

Hano hari igikoresho cyiza cyane ushobora gukoresha umubare winjiza ingengo yimari mugihe ushyira mubikorwa francise yo guhanga abana mubyiciro byambere. Ubu buhanga bwitwa guta ibiciro. Ku cyiciro cyambere, urashobora kugabanya ibiciro bike hanyuma bigatuma umushinga wawe wubucuruzi urushaho kuba mwiza. Mugihe kizaza, mugihe francise yawe yo guhanga abana yungutse urwego rwo hejuru rwo gukundwa, ibiciro birashobora kwiyongera buhoro buhoro. Ku cyiciro cyambere, ni ngombwa cyane gukurura umubare munini wabaguzi. Ugomba kwishura ikiguzi, wongeyeho, ugomba gukora icyo bita ijambo kumunwa.

Niba ufite serivisi zihendutse na serivisi nziza, noneho abantu rwose bazasaba umushinga wawe kubakunzi babo. Ubufaransa bwo guhanga abana buzashobora gukora neza, kandi uzashobora kwishyura francisor kubyo usabwa byose. Nibyo, imisoro nayo ntigomba kwibagirana, kubera ko igihe cyayo cyo kugihe kizakubohora mubihe bitandukanye bidashimishije mugihe kizaza.