Burger francise numushinga wubucuruzi ushobora kubyara inyungu, mugushyira mubikorwa ushobora kuzamura cyane imibereho myiza yumubiri wawe ndetse naba francisor. Nyuma ya byose, francisor yiteze gukuramo imisanzu muri sosiyete yawe buri kwezi. Fungura burger ahantu francise yawe izaba ikenewe. Kurugero, ibi birashobora kuba ingingo zigurishwa hafi yikigo cyubucuruzi, kaminuza, cyangwa ishuri. Ntakintu kigoye mugutezimbere ubucuruzi bwa burger, cyane cyane niba ufite francise ufite. Ariko, ingorane zimwe zirashobora kuza muburyo bwawe.

Irushanwa rirashobora kuba ingorabahizi. Erega burya, abo muhanganye ntabwo bagiye kureka imigabane yisoko bari basanzwe bakora mbere yuko ufata icyemezo cyo kwaguka. Niyo mpamvu ugomba kwitegura neza ukora isesengura ryibanze ryibikorwa byo guhatanira. Byaba byiza kandi gukora isesengura na swot, bigufasha kumva neza ibyiza nibibi uzagira nyuma yo gutangiza umushinga wubucuruzi. Nibyo, francise izaguha inyungu zingenzi, ariko, ibi ntibihagije kugirango ugere kubitsinzi.

Burger francise ikora neza, kurugero, McDonald's, hamwe na resitora yihuta-yi resitora yiyi societe yisi yose iherereye kwisi yose. Ntakintu kidasanzwe kijyanye naba burger, ariko, francise irakora, kubwibyo, intsinzi iremezwa uko byuzura. Nibyo, bimwe mubipimo byibiribwa byubahirizwa muri uyu muryango, ariko, hitabwa cyane ku kwamamaza. Ikirango ubwacyo gifite akamaro gakomeye. Niyo mpamvu, mugihe ushyira mubikorwa francise ya burger, ugomba kwitondera cyane abanywanyi bawe ugomba guhatanira kurugamba rwamasoko. Abantu ntibashobora gusa kuza kubaserukira francise, batazi neza, kubwibyo, bakora ubushakashatsi bwibanze bwamakuru, bakora imirimo yisesengura, imibare yo kwiga.

Ibi bizagufasha kumva ingaruka zishobora kukugiraho ingaruka nayahe mahirwe aboneka mugushyira mubikorwa umushinga wubucuruzi. Burger francise ikora neza igomba kubona amafaranga ahagije kugirango yishyure ikiguzi cyawe kandi ikanashobora kugabana amafaranga yinjiza na francisor.

Igihe cyo kwishyura cya francise mugucuruza, nkigice gikunze kugaragara mubikorwa byo gukoresha francise, nkuko imibare ibivuga, biratandukanye kuva mumezi abiri cyangwa arenga mugihe wakiriye amafaranga yukwezi kwakabiri kugeza kuri 25-35% byamafaranga yashowe. Kubona inyungu nyinshi, hamwe nigipimo cyihuta cyo kugurisha amafaranga, biranga imyiteguro myiza yumushinga uhuza ibikorwa byubucuruzi, guhitamo neza ibicuruzwa byaguzwe ibicuruzwa, kuba hariho 'flair' yubucuruzi no kwihangira imirimo yo gukoresha ibyamamare ikirango. Abategura neza franchise biz batandukanijwe nubushobozi bwo gushyiraho neza kuyobora imiyoboro yubucuruzi byihutirwa mubyifuzo byateganijwe mubijyanye no kugurisha mukarere kabo. Suzuma neza amarushanwa yo ku isoko, ukore isesengura ryuzuye ryuzuye ryamafaranga yishyuwe ryateganijwe, ufatanije nurujya n'uruza rwabantu 'gutemba' no gukundwa mubaturage bacururizwamo ibicuruzwa, nurufunguzo rwo gutsinda no kubona francise nshya mugihe cyo kwishyura byihuse. Nibikorwa byubucuruzi bufite francise, uburyo bukomatanyije bwo kubara ibikorwa byubucuruzi byishyuwe, bigena igihe cyo kwishyura cya francise no kubona inyungu nyinshi mubucuruzi, ibicuruzwa byinshi, mugutanga serivisi zabaguzi ningo zabaturage. serivisi.

Burger club franchise numushinga ufite akamaro, kandi mugihe uyishyira mubikorwa, umuntu ntagomba kwibagirwa kubyerekeye imibare. Nyuma ya byose, kubona imibare igezweho no gukora isesengura rishingiye kuri byo biguha umwanya wo kurushanwa. Niba ukorera francise, uba rwiyemezamirimo watsinze kuruta niba wakoraga wenyine. Iri ntabwo ari itegeko ridafite ibitemewe, ariko, muri rusange, ni. Shyira mubikorwa francise yawe hanyuma burger izaba yujuje ubuziranenge, kandi uburyohe bwayo burashimwa nabaguzi. Ubu ni ubwoko bukunzwe cyane bwibiryo byihuse, bugenda burushaho gukundwa, bityo, birakenewe gutanga ubwoko bwibicuruzwa.

Niba ushaka kujya mubucuruzi bwa burger hanyuma ugatangira club yawe, francise izagufasha. Kuboneka kwayo kuguha amakuru agezweho, tekinoroji yo murwego rwohejuru, ubushobozi bwo kubaka urunigi rwihariye. Ntushobora gukusanya no gutegura ibi byose wenyine, cyane cyane mugihe gito. Urabona rero amakuru yose ukeneye kandi ukeneye gutangira gukina. Koresha burger club franchise hamwe no kumenyekanisha ubucuruzi hamwe nisesengura rihoraho. Ntabwo bibabaza gukomeza kugezwaho amakuru, kandi urashobora gukumira iterambere ridakenewe.

Niba ukoresha burger club franchise, gutondeka abakiriya bawe birashobora kugufasha guhangana. Ikintu nyamukuru nukumenya hakiri kare intangiriro yimikorere. Noneho ufite amahirwe yose yo gutsinda ingorane hamwe nigisubizo ntarengwa kuri wewe. Tanga francise burger club kwitabwaho ikwiye gukora igishushanyo, haba hanze ndetse no imbere, ukurikije amabwiriza. Wakiriye urutonde rwuzuye rwimyambarire, kode yo gushushanya, nandi makuru. Ibi biragufasha kuzana burger club muburyo bwuzuye numwimerere.

Ugomba kwihatira kumera nka francisor bishoboka. Ubu ni bwo busobanuro bwa franchise. Ugura igihe gito uburenganzira bwo gukora ibikorwa byawe ukurikije umwimerere, ntugahimbire ikintu icyo ari cyo cyose, ntugashore amafaranga mugutezimbere ikirango ku bwigenge. Ndetse no kwamamaza murwego rwa burger club murwego rwisi rwatangijwe na francisor wenyine, ugomba gusa kubigiramo uruhare mumafaranga ukuramo buri kwezi. Ibyokurya bya burger bizaba biryoshye kandi bizakurura abakiriya.

Amashanyarazi muri Silovakiya azatangira gukoreshwa mubucuruzi buciriritse, buciriritse, nubucuruzi bunini, bityo bizamura urwego rwisosiyete kurwego rwifuzwa. Munsi ya francise, ibirango bitandukanye kwisi bizinjira muri Silovakiya, amazina yabo akaba yarakozwe mumyaka yashize. Buri francise, mugihugu nka Slowakiya, izatandukana kubiciro byayo, iziyongera bitewe nuburyo ikirango gikunzwe. Mugihe winjiye mubucuruzi bwawe bwite, uzikiza ingaruka zidakenewe hamwe numutego udashobora kwirindwa mugihe utangiye umushinga ushingiye kubitekerezo wahimbye wenyine. Ibirango byinshi bizerekana ikiguzi cyumushinga ukurikije kwamamara kwikirango iyi sosiyete imaze imyaka myinshi ikora. Usibye gusezerana ubufatanye n’amasezerano, inzobere mu ruganda zizafasha mu iterambere ry’isosiyete muri Silovakiya, bigisha ubuhanga butandukanye ku bijyanye no kwamamaza no kwamamaza ibikorwa bizamura urwego rw’ibicuruzwa byinshi.

Hamwe no kugura no guteza imbere francise muri Slowakiya, uzabona ubucuruzi bwiteguye buzakira iterambere ridasanzwe hamwe nurwego runini ku isoko ryo kugurisha.