Franchise na franchisee nibisobanuro bifitanye isano cyane. Niba ushishikajwe na francise, noneho iyo ubonye uhinduka francisee. Ubu ni ubucuruzi bwunguka cyane, mugushyira mubikorwa ukeneye gukurikiza gusa amategeko kandi utangwa namabwiriza ya francise. Ntugomba kuzana ikintu gishya, kongera guhimba inzira yubucuruzi, gukora ibindi bikorwa bigoye. Birakenewe gusa kugura ubucuruzi bwiteguye, bwitwa francise. Umu francisee numuntu ufite uburenganzira bwo gukoresha ibikoresho isosiyete ikomeye yose ikoresha mukubaka ubucuruzi.

Ntugomba kuzana ikintu icyo aricyo cyose uhereye, ukeneye gukoresha igitekerezo cyiteguye. Mubyongeyeho, izina rimaze kumenyekana, bivuze ko ibiciro byo kongera urwego rwo kumenyekanisha ibicuruzwa byagabanutse cyane.

Mu rwego rwa francise, francisee igomba kugeza kubaguzi bayo gusa ko ibiro byahagarariye ibikorwa byaho byafunguwe mukarere. Nibihendutse cyane kuruta kumenyekanisha ikirango kitazwi guhera. Ubufaransa bushobora kuba ikawa ugura hafi ya cafe mugitondo, iduka ugura, pizzeria ifite izina ryisi kandi iherereye mubaturanyi b’umuguzi waho.

Ubufaransa buri hose kandi bugenda bwiyongera mubyamamare. Ubucuruzi bwiteguye gufungura icyitegererezo cya francise yemerera francisee gushora gusa umutungo wimari waboneka muburyo bwubucuruzi bumaze kugeragezwa kandi bukora. Ukeneye gusa gushyira mubikorwa neza bitangwa na francise. Franchisee ntakintu nakimwe ishobora guhura nacyo, kubera ko hari ubucuruzi bwihishe inyuma, ikirango kizwi, uburambe bunini bwakusanyirijwe mumyaka myinshi cyangwa imyaka mirongo yibikorwa bikomeye.

Franchising irangwa nurwego rwo hejuru rwo kwamamara mugihugu icyo aricyo cyose. Umuntu uhisemo kuba francisee arashobora gushora imari mumikoreshereze yimari, gushaka abakozi ukurikije ibipimo, kubaka inzira zubucuruzi, no kubona ibisubizo. Ndetse nibicuruzwa akenshi biva mubihugu bikomokamo franchise. Ibi biroroshye cyane kuko ushobora kuzigama umurimo nubutunzi. Ntabwo ari ngombwa gushyiraho ingamba cyangwa gukora ku kirango. Ibi byose bimaze kuboneka kuri wewe kandi bisigaye ni ugutangiza moderi ya biz yiteguye rwose izana umutungo wamafaranga nka bonus.

Umufaransa washoboye gukoresha neza francise yaguzwe, ahabwa igice kinini cyumutungo wamafaranga afite. Ingingo ya franchise iganirwaho muburyo butaziguye nuwabitanze kandi birashobora kuba bitandukanye. Kurugero, urashobora guhora ukuramo umugabane winyungu, cyangwa urashobora kumvikana kubindi bisabwa, byose biterwa na nyir'ikimenyetso cyakoreshejwe.

Birahagije gusa kugura francise no gukoresha uburambe bwose bwungutse nabasekuruza babanjirije abantu iyo bigeze kubirango bishaje. Ugomba kwitonda cyane ukirinda amakosa kuko ibitagenda neza mugushinga francise birashobora kugaragara hanyuma francisee yakira ibibazo aho kubyunguka. Ariko ibi ntabwo aribintu bisanzwe cyane, kubwibyo, ugomba kwibanda kubikorwa byukuri byo mubikorwa byo mubiro.

Kurikiza francise no kongeramo ibyongeweho murwego rwo guhatanira isosiyete yawe. Nyuma ya byose, francises nyinshi zikoresha uburyo bwaho, mugihe, urugero, muri McDonald bagurisha pancake niba iherereye muburusiya. Niba francise ihuye na McDonald ifunguye kubutaka bwa Qazaqistan, noneho cafe-ibiryo byihuse itanga amahitamo ya burger arimo inyama zifarashi kubaturage.

Ubufaransa hamwe nishoramari rito bifite icyerekezo cyacyo mugutondekanya ibyifuzo byabakiriya bahitamo iterambere ryabyo. Biroroshye kubakiriya hafi ya bose gukoresha francise hamwe nishoramari rito kugirango bakore akazi keza kandi neza. Isosiyete yacu igezweho kandi yihariye, USU Software, itanga imishinga yo kugurisha gahunda ziteguye n'ibitekerezo byiterambere. Buri francise ifite urutonde rwishoramari ruto bisaba ishingiro ryihariye ryo gutangira, umukiriya atangira kwiteza imbere, muriki gice, abakozi bacu bashiraho ingamba aho iterambere ryamahugurwa ryerekanwa intambwe ku yindi. Kugura francise hamwe nishoramari rito, ugomba kwitondera ikiguzi cyumushinga, kubera ko ikirango kizwi cyane kandi cyamamaye, niko gihenze kugura ingamba. Umushinga wo kugura umaze gutegurwa, ubanza utangwa ninzobere muri sosiyete yacu USU Software, berekana urutonde rwuzuye rwingingo zingenzi mu kwamamaza no kwamamaza, bifasha cyane kongera ibicuruzwa.

Hamwe nogushiraho francise hamwe nishoramari rito, urashobora kureba urubuga rwubucuruzi rurimo urutonde rwabakora, muribo sosiyete yacu USU Software. Birashoboka kugura francise yiteguye hamwe nishoramari rito nyuma yo kwiyandikisha kugiti cyawe kugiti cyawe, hamwe no kwakira amasezerano asabwa asabwa mubufatanye. Ubufaransa bufite igiciro gito ntaho butandukaniye kuko igiciro gito nikintu kigereranyo cyumuntu ku giti cye cyubushobozi buke bwamafaranga bwumukiriya, uhitamo igitekerezo cyumushinga akurikije umufuka. Kugura francise yiteguye birashobora gutandukana muburyo butandukanye, ukurikije icyerekezo nubunini bwikigo, kandi ugomba no kwitondera izina ryikirango. Ibigo bifite ishoramari rito ukurikije igipimo gifatika cyiterambere byongera ubukungu bwigihugu, ndetse bikagira ingaruka nziza kurwego rwibikorwa byo kwihangira imirimo. Kurutonde rwuzuye rwamakuru, rwerekeza kuri software ya USU, ugomba kujya kurubuga rwacu rwa elegitoronike, ahari amakuru akenewe mugushinga sosiyete. Mubyongeyeho, urashobora kubona urutonde rwitumanaho, aderesi, numero za terefone ushobora kuvugana nabaduhagarariye.

Kugura francise hamwe nishoramari rito byagiye byiyongera vuba aha, kuko ubu buryo bworoshye kandi bwunguka cyane kubiro, guteza imbere igitekerezo cyubucuruzi bwashizweho bworoshye kwiteza imbere. Niba ukorana na software ya USU, urufunguzo rwo gutsinda kwawe biterwa nuburyo bwibikorwa byihariye byasobanuwe muburyo bwo gushinga francise idafite ishoramari rinini, ryemerera gukura ku giciro gito. Icyifuzo gikomeye cyo gutsinda kwabakiriya nukuri intego ikurikiranwa na software ya USU, yemeza iterambere ryigitekerezo cyatoranijwe. Biroroshye cyane kubaka ibiro, kugira amahirwe yo kwakira inama zigukiza amakosa mugihe cyingenzi. Mugura francise hamwe nishoramari rikwiye, uzagerwaho nyuma yo gushyira umukono kumasezerano yigitekerezo ', hamwe nagaciro kakozwe nuwabikoze, harimo nigiciro, hamwe nigihembo muburyo bwinyungu yateguwe na gahunda yibikorwa. Kuri buri mukiriya, inzobere zacu zihitamo igihe cyinama, aho ibisobanuro nibisobanuro birambuye byaganiriweho. Hamwe nibishoboka byubufatanye bwiza, urashobora kubona amakuru yerekeye ishingwa ryubucuruzi bwawe, ukorana nisosiyete ikora software ya USU, imaze kwigaragaza kumasoko yo kugurisha.

Amashanyarazi ya foromaje azabona gukoreshwa cyane kurutonde runini rwa ba rwiyemezamirimo batekereza gushinga uruganda rwabo. Ibyiza bya foromaje y’amata ya francise biri mubufatanye bufatika bwashyizweho nabaproducers benshi bifuza kubona abafatanyabikorwa babereye. Guhitamo francise hamwe namata ya foromaje, abakiriya benshi bumva ko ari byiza kugura ikirango ukurikije ingamba zateye imbere kuruta guhanga ibikorwa byo kwihangira imirimo bonyine. Niyo mpamvu hashobora kubaho ingaruka zitandukanye numutego ushobora kwangiza iterambere ryigitekerezo cyumushinga urahari rwose. Uzashobora kubona urutonde rwabakora kumurongo wabigenewe urimo verisiyo zitandukanye zitandukanye, mubisanzwe muri iki gihe. Twabibutsa ko francise yashizweho kumata ya foromaje ifite ikirango cyateguwe, kimwe nigiciro giterwa nurwego rwamamare rwatoranijwe nabakiriya ba sosiyete.

Ku bijyanye n’imishyikirano nuwabikoze, hagomba kuganirwaho amakuru arambuye y’ubufatanye, nyuma yaho bikaba bishoboka ko hasinywa amasezerano yerekeye ihererekanyabubasha ryo guteza imbere francise y’amata ya foromaje. Niba ufite ibibazo byubwoko bwibikorwa, ugomba gushaka ubufasha kubanyamwuga babikora bafite ibisubizo byakazi. Ba rwiyemezamirimo ba kijyambere batangiye gutanga byimazeyo guhitamo francises kumata ya foromaje kubera ko hari ibisabwa ko byoroshye gushyira mubikorwa igitekerezo cyiteguye kumasoko yo kugurisha kuruta kuzana umushinga ufite iterambere ryigenga. Ubufaransa bwamata ya foromaje bugomba gutezwa imbere mubufatanye bwuzuye nuwabikoze, aho buri cyiciro gishya kizubakwa muburyo bukwiye. Kugeza ubu, francises yicyerekezo gitandukanye, bitewe nibyifuzo byabakiriya, bikoreshwa neza kwisi yose. Uzashobora gukora ibyangombwa byibanze hamwe na raporo yimisoro ukurikije amahame yose yakozwe kandi yashyizweho muburyo bwa buri munsi, bijyanye nuko ugomba kwakira amabwiriza yatanzwe nuwabikoze. Buri gihe dufite amahirwe yo kuganira kukibazo icyo aricyo cyose nuwatanze umushinga waguzwe, hamwe no gushyira mubikorwa ibyifuzo byose mbere.

Mugihe uhinduye gukora ubucuruzi bwawe bwite, nibyiza ko ukoresha francise kumata ya foromaje, hamwe nogushiraho ibikorwa bikenewe byo kwihangira imirimo bizagera kurwego mpuzamahanga.

Umusemburo wa foromaje ni ubucuruzi bufite akamaro, butanga kandi bwunguka. Nubwo bimeze bityo, ushobora guhura ningorane, kubera ko iki gikorwa cyubucuruzi gikunze guhuzwa ningaruka zuburyo runaka. Iyo ukorana na francise, urashobora kubigabanya byibuze, kuko ufite umubare munini wibikoresho byiza kandi byageragejwe. Gushiraho umusaruro wa franchise kandi amahirwe yo gutsinda abo bahanganye bakomeye aziyongera. Birashoboka guhangana neza ninshingano zose, nubwo zaba zitoroshye. Niba uhisemo kugira uruhare mukubyara no kwamamaza foromaje, noneho francise iragufasha gushiraho akazi ka biro muburyo bwiza.

Umufaransa ubwe araguha ibisobanuro byose byamakuru. Ubona ikirango gikora. Ariko ibi ntibirangiza urutonde rwinyungu ushobora kubara niba washyizeho umusaruro wa foromaje. Urashobora kandi gukoresha ibisubizo byikoranabuhanga, ibikoresho byihariye ndetse ukanabona inama kugiti cyawe. Mubisubize, francisor igutezeho gusa ko musangiye amafaranga. Hariho kandi ubwishyu bumwe, bukozwe mubyiciro byambere byo gushyira mubikorwa francise yo gukora foromaje. Ibyo aribyo byose, ntabwo ari binini cyane kandi birashobora kuva kuri 9%, ariko ntibirenze 11%, byishoramari ryawe ryanyuma.

Witondere byumwihariko umusaruro wa foromaje. Ibicuruzwa bigomba guhura nicyitegererezo cyiza cyisi. Umu francisor aragenzura kandi uburyo bwo kumenyekanisha umushinga wawe wubucuruzi. Yohereza komisiyo cyangwa umuguzi w'amayobera. Byose biterwa nibyo ukora. Niba utanga foromaje gusa kuri francise, noneho umuguzi wamayobera ntabwo akoreshwa.

Birakwiriye cyane kubisohoza byoroheje bimaze gukorwa. Mugice cya foromaje ikora francise, urashobora kuyicuruza wenyine. Kugirango ukore ibi, urashobora gufungura ububiko bwanditse. Kubwibyo, iterabwoba ryabaguzi ryibanga rirakureba. Ariko, urashobora kwitegura gutsinda ibizamini byose neza. Ukeneye gusa kubahiriza ibipimo byateganijwe kandi ntukarengere nkana ikintu icyo ari cyo cyose. Ugomba kandi guhora ugenzura inzobere kugirango umenye ubushobozi bwabo.

Kora francise yumusaruro hamwe ninyungu nyinshi. Ibi biguha amahirwe yo kuzuza byoroshye inshingano zawe zamafaranga ntabwo ari ikirango gusa ahubwo no kuri leta wishyura imisoro.

Ubu francises muri Kanada irazwi cyane kubera ko iyi leta ari imwe mu zateye imbere kwisi. Byongeye kandi, ba rwiyemezamirimo benshi bakoresha francises, kandi abaturage ba Kanada bafite umubare uhagije wamafaranga yubusa afite. Barashobora gushora amafaranga kugirango bateze imbere ubucuruzi, bakoresheje uburyo bwubucuruzi bumaze gukora kandi bugenda neza. Kanada ikundwa nabakerarugendo kwisi, niyo mpamvu francise izaba amahitamo meza cyane kugirango utangire umushinga wawe. Ibikorwa bijyanye na ba mukerarugendo bizagenda neza cyane. Ubufaransa bwatsinze cyane muri Kanada bushobora kuba muri hoteri, imyidagaduro, na serivisi zokurya.

Irashobora kuba resitora hamwe na cafe yihuta.

Niba tuvuga ibijyanye na francise muri Kanada, noneho ibisabwa bimwe bizakoreshwa hariya nko kwisi yose. Ubwa mbere, francisor yakira umusanzu runaka utangwa na franchisee, amafaranga ashobora gutandukana kuva 9 kugeza 11%, kandi iyi ijanisha rizabarwa uhereye kumafaranga ugiye gukoresha mugihe utangiye umushinga hamwe na francise muri Canada. Ariko ibi ntibigarukira gusa kumafaranga wuzuza kuri konti ya francisor. Mu gusubiza gutanga amahirwe yo gukora francise muri Canada, uzishyura amafaranga agera kuri 3% buri kwezi. Iyi ntererano yitwa royalties kandi irasanzwe hafi ya francises zose. Ubufaransa muri Kanada buzashobora kuzana urwego rwo hejuru rwinjiza, hashingiwe kubikorwa byiza byubucuruzi wabonye.