Ubufaransa bwo gufasha bugeze kurwego rwimiterere igezweho, imaze kwinjira mubigo bitandukanye. Amashyirahamwe atanga ubufasha azamenyekana cyane mugihe azenguruka mumahanga kwisi yose. Abakiriya bazareba francise babifashijwemo ninzibacyuho kurubuga rwihariye hamwe numubare munini wabakora. Buri nyiri ibitekerezo byiteguye hamwe ningamba afite ikirango cyamamajwe kandi kizwi cyane, ku kurema imyaka myinshi yakazi. Muri iki gihe, biroroshye kugura francise yiteguye, kubijyanye nogushobora gukuraho burundu ibibazo byinshi bitandukanye muri wewe, mugihe byabaye ngombwa ko uzana ingamba hanyuma ugateza imbere sosiyete wenyine. Niyo mpamvu imishinga imaze kumenyekana cyane hamwe no gusaba mubigo byinshi byatangiye.

Twakagombye kuvuga ko nyuma yo guhitamo uwaguhaye isoko, nibyiza ko ujya kurubuga rwihariye rwikirango kugirango umenyane byuzuye namakuru akenewe kubabikora. Abakiriya benshi bahangayikishijwe nigiciro cya francise yo gufashwa, hano byinshi biterwa nuwabikoze, bitewe nigiciro cyo gushinga umushinga. Ugomba kandi kuzirikana ko umubare runaka nkijanisha uzagira inyungu kuri nyirayo. Nyuma yo kuganira numushinga hamwe ningamba, niba ibikorwa byemejwe nimpande zombi, bizashoboka gukomeza gushyira umukono kumasezerano, azohereza uburenganzira bwo gukoresha ikirango kubakiriya kumuntu mubufatanye. Hano haribibazo byinshi bijyanye nigiciro cya francise yo gufashwa, hasubijwe ko twavuga gusa ko umushinga uwo ariwo wose uzerekana igiciro hamwe no kubara byuzuye ibiciro, gukundwa kwikirango, hamwe nu nu muntu ku giti cye. Ibibazo bitandukanye bigomba gusobanurwa nuwabikoze kugirango yakire imenyekanisha ryiza kandi ryiza kubibazo byose bitoroshye bizatangira kugaragara mugushinga ubucuruzi bwa francise kugirango bufashe. Byongeye kandi, niba umukiriya adafite ubumenyi runaka mukarere runaka, utanga isoko azahita akora amahugurwa azafasha gukemura ibibazo bikenewe, ndetse no kumva uko ibintu bimeze.

Guhitamo neza cyane ni uguhitamo francise yo gufashwa, hamwe nogutangiza ibintu byinshi bikenewe kugirango iterambere ryigitekerezo, uzamure kurwego rwifuzwa, kandi wunguke.

Ubufaransa mubufaransa burimo gukora neza cyane. Iyi leta irashimishije cyane kugirango tumenye ikirango gishya no gutangiza umushinga. Franchises yabigizemo uruhare kuva kera, kuva mu kinyejana cya 19, kandi iyi myitozo izana inyungu kubacuruzi bahisemo gukodesha ikirango kizwi cyane nubucuruzi butangwa naba francisor. Ubufaransa bwitaweho cyane mubufaransa kuva iyi leta ikurura ba mukerarugendo benshi kandi ifite abaturage bakize cyane. Uzahabwa ibyifuzo bifatika, icy'ingenzi ni uguhitamo francise yujuje ubuziranenge ikunzwe muri iri soko. Ubufaransa bukundwa nabakerarugendo kwisi yose, kubwibyo, ntuzigera usigara udafite inyungu uramutse ukoze byose neza murwego rwo gutangiza no gukora francise.

Abantu baba muri iyi leta bishimiye Ubufaransa, kubwibyo, francise igomba kuzamurwa muburyo bwo kuzirikana ibiranga akarere. Kurugero, niba McDonald igurisha burger mu Burusiya, noneho cafe y'ibiryo yihuta igurisha pancake. Na none mu Bufaransa, francise igomba kuzirikana ibyo abantu bakunda kubutaka bwigihugu runaka kandi ikamenyekanisha ikintu runaka. Ibi birashobora gukora neza mubufaransa kuko abantu baho bakunda ababo rwose. Ubufaransa buzakora neza niba ubanje gusesengura inzira zose zizaba. SWOT isesengura nibyiza kuriyi.

Teza imbere francise mubufaransa urebye ko ibicuruzwa byinshi bimaze kugurishwa. Uzagomba guhangana nabatavuga rumwe nubutegetsi bukomeye muri ibi bidukikije.