Mune bhizinesi renyika, hapana mhinduro chaiyo nezve kuvapo kwefranchise nekukurumidza kubhadharisa uye yakagadzirira-yakagadzirirwa recipe yeiyo franchise ine yekukurumidza kubhadhara. Kubhadharwa kweiyo yakatengwa franchise inokanganiswa nezvinhu zvakawanda uye zviyero zvinogona kumhanyisa bhizinesi rekirinesi kuti 'izere seiri' uye zvinopa kuwanda kwevatengi nevatengi. Chekutanga pane zvese, uku kuri kuwana ruzivo rwakazara pamusoro pemuridzi wefranchise, kuti iro zita rakawanikwa reiyo franchiser rinozivikanwa sei munharaunda yekugara kana nzvimbo pakero yeanobhadhara mari. Kukwidziridzwa kwechiratidzo chevatengesi nemukurumbira pakati pevagari, uko muzvinabhizimusi, uyo akapinda muchibvumirano chefranchise, anorarama, zvinonyanya kuona kuti bhizinesi richabudirira sei panzvimbo yekutengesa zvinhu nemucherechedzo wezvakatengwa. kodzero. Kukwidziridzwa kwezita rezita kunoenderana nemamiriro ezvinhu sekuenderana nemutengo wevatengi, mwero wemari yevagari vanoshanda, uye huwandu hwakaringana hwevagari vemunharaunda munzvimbo yekuparadzira mhando.

Panguva imwecheteyo, mubvunzo mukuru unomuka, iyo franchise inogamuchirwa ichabhadhara kwenguva yakareba sei, kutengesa kuchaenda sei, uchifunga nezvekupa kwakawanda kwekushambadzira zviitiko, kumisikidza wekupedzisira, mutengo wekutengesa wakakura nekuputira kumahombekombe ako uye kufukidza iyo mari yemipiro yakabhadharwa muchimiro chemari, miripo, mari yekushambadzira uye zvimwe zvakakosha, pamwe nemari yekubatsira. Iyo yakavimbika bhizinesi chirongwa ine ongororo yehukama hwehukama uye inokwanisa hupfumi kuverenga, kwayo inoshanda kuita mukugadzira nekutengesa zviitiko, ine zvakakosha chiitiko pakubudirira kwekuwana iko nekukurumidza kubhadharwa kweiyo franchise. Kugadzira rakakodzera bhizinesi rehurongwa uye kugona kuburitsa bhizinesi chirongwa mukati mefranchise ndiyo pfungwa huru yekuseri kwekukurumidza kubhadharisa franchise. Paunenge uchigadzira chirongwa chebhizinesi, chakakosha kukosha kuratidza saizi yemari, marii ichave nekugadzira nzira dzekumisikidza franchise, inenge yakweretwa mari kana yavo zviwanikwa. Kuverenga kunofanirwa kusanganisira zvinongedzo zvemari zvepurojekiti zveuwandu hwemari yemubhadharo, mushure memitero uye kubvisirwa kwekushandisa zviwanikwa zvechikwereti, kana zviripo, uye kugona kwekuputsa-kunyange poindi munguva yekarenda yekugadzira kana yekutengesa zviitiko. Zano rebhizimusi rinofanira kuzivisa huvepo hweyako kana yekubhadhara mari yekutengesa, huwandu hwekutengesa uye huwandu hweprojekiti zuva nezuva uye pamwedzi mareti emari. Chirongwa cheprojekti chinotsanangura mwaka webasa riri kuuya, kutengeserana, uye kupihwa kwekushambadzira pamwe nehumwe mabasa, kuenderera kwebasa neawa yezuva rimwe chete rekushanda, uye mwaka wekarenda wekugadzirwa kwemwedzi pamwedzi, uchifunga kupera kwevhiki, mazuva ehutsanana, iwo mutoro webasa weakanyanya, vashandi vebasa uye nebasa revatekinoroji neyekugadzira michina.

Izvo zvakakosha kupa kuchengetedzwa kwekuchengetedzwa kwevashandi kwevashandi uye kudzivirira kushanda kwakanyanya kwezuva rekushanda, kuitira kudzivirira kumisikidzwa kwefaindi yehutongi uye kuongororwa nevakuru vevatariri uye vanoongorora basa. Kubudirira kwekushandira franchise nekukurumidza kubhadhara kunobva pane zvakaunganidzwa chiitiko cheanamuzvinabhizimusi-franchisee uyo akabhadhara iyo franchise, kugona kwake, uye kunzwisisa kwekukwikwidza mumusika wevatengi nevatengi vezvinhu nemasevhisi. Kana wekutanga muzvinabhizimusi akatanga bhizinesi rake neakawana franchise uye kutanga-up capital, saka njodzi yekutengesa yekusatora payback nekukurumidza yakanyanya kwazvo. Anamuzvinabhizimusi ane ruzivo, anonyatsoziva hukama hwakaoma pamusika, ane hunyanzvi hwekudyidzana nevaanokwikwidzana navo vezvokutengeserana, kugona kuzvidzivirira kubva kumakwikwi uye kuverenga zvisarudzo zvisati zvaitika zvingangoita kurasikirwa uye kurasikirwa mubhizinesi. Saizvozvo, mutengesi ane ruzivo anowanzoita kuti akurumidze kubhadharisa pane franchise. Kutsvaga kwekushambadzira, kuongorora kwekutanga kwemusika, musika webasa, uye kudiwa kwevatengi kwevagari, vasati vabhadhara kodzero, zvinoita kuti vakurumidze kuisa 'njanji' uye kudzoreredza iyo franchise. Iko kusanganiswa kwezvinhu izvi zvese zvinobatsira mukutsvaga nekukurumidza kweiyo yakatengwa franchise, kumisikidza bhizinesi maitiro ekubudirira kuita kwezvakatemerwa zvinangwa zvekuzadzisa mari yakawanda mubhizimusi rekutengesa.

Chinhu chikuru hachisi chekumira pamatambudziko amuka uye izvo 'zvipingaidzo' zvamuka, kuenderera mberi nehurongwa hwekuenderera mberi hwedzidzo nekudzidziswa, kugona kugona kutsva uye kunzwisisa kwekutenga kodzero, kuenda kumberi, uyezve kuripa nekukurumidza kunouya pachako.

Tire franchise rudzi rwechiitiko chemabhizimusi. Kuti uzviise padanho rakaringana remhando yepamusoro, zvinodikanwa kuti ushandise software inokodzera izvi zvinangwa, pamwe nechengetedzo matekinoroji aunogona kutenga kubva kune franchisor. Nekushanda nefranchise, iwe une akati wandei zvakakosha. Uchiishandisa, iwe unowana mukana wese wekukunda kukwikwidza kukwikwidza, kuva muzvinabhizimusi anobudirira Shanda tire franchise zvinobudirira uye zvinobudirira, izvo zvinokupa iwe mukana wekukwikwidza zvakaenzana nevamwe vanopikisa, uye kunyange kutopfuura vamwe vacho. Kana iwe ukadyidzana nematai uye wawana kodzero, saka bhizinesi chirongwa ichi chinounza iwe zvakakosha mabhenefiti, asi zvichiteerana nekuziva kwakakodzera Matai chinhu chinofanirwa kushambadzwa zvine hunyanzvi. Iwe unoda franchise kungova inozivikanwa zita rechiratidzo.

Inokupa iwe zvinopfuura chete stock yekutengesa. Iwe unogona kutarisira kugamuchira zvakasiyana siyana zvaunofarira, tekinoroji yepamusoro, uye nezvimwe, izvo zvinokupa iwe kukwikwidza kumucheto. Kuita nedhiri franchise ibhizimusi rinobatsira purojekiti, nekuita izvo zvaunowedzera mikana yako yekubudirira munguva refu.

Iyo inoshanda-zvakanaka tire franchise chirongwa chebhizinesi icho chichaitika zvechokwadi kana iwe ukaita zvinoenderana nemirau. Zvakare, iwe unofanirwa zvakare kurangarira zvakajeka kuti iwe unobhadhara imwe fizi kune iyo franchisor. Chekutanga, uyu mupiro weguruva, huwandu hwayo hunogona kusiyana uye huchibva pa9 kusvika 11%. Pamusoro pemubhadharo wekutanga, iwe unobhadharawo imwe muripo padanho rega rega rekudyidzana netirandi franchise. Kunyanya chaizvo, iwe unobhadhara zvikamu zviviri. Yekutanga yeiyi mvumo, inoitwa mwedzi wega wega.

Yechipiri ndeye yekushambadzira zviitiko mupiro, iyo inopihwawo pamwedzi. Kurarama neiyo franchise bhizinesi chirongwa chebhizinesi, uye zvakakodzera kuti uzive zvimwe zvisungo kumuridzi wechiratidzo zvakare. Iwe unotenga zvimwe zviwanikwa zvezvinhu, nekudaro, hauna kana dambudziko mukuzvitengesa, nekuti zvinogara zviripo. Izvo zvakakodzera kuvhura ine simba mhando yekushambadzira mushandirapamwe wekuzivisa vatengi nezve yako kupinda mumusika. Mushure mezvose, kushandiswa kweiyo franchise muchimiro chekutengeserana mhando yerudzi rwunozivikanwa hakuna kukwana. Iwe zvakare unofanirwa kuratidza kune vatengi chokwadi chekuti vanogona kuuya kwauri kuzotenga chimwe chinhu. Sevha rako franchise seiri chaizvo sezvazvinogona nekuzviita pasi peseti yemirau yaunogashira.

Chitoro chematairi chinogona kuve chirongwa chakakodzera, panguva yebasa raunofanira kugara uchidzidza huwandu hwazvino. Semuenzaniso, kana mutengi churn maitiro atanga, iwe unozogona kutora anodiwa matanho munguva yekudzivirira yakaoma mamiriro. Nekuvandudza franchise, iwe unopa ese mikana yekunakidzwa akasiyana mabhonasi. Chekutanga ndechekuti iwe une chiratidzo chakakodzera chaunogona. Mukana wechipiri wekugadzira franchise yechitoro kugona kutevedzera zvakakwana maitiro-ebasa, uchivaunza mukubatana neyekutanga. Izvi zvinobatsira kwazvo sezvo iwe uine mukana wakawedzera wekuhwina mumakwikwi ekukwikwidza.

Kana iwe uchimhanyisa chitoro chiri kutengesa matai, saka iyo franchise ichakubatsira iwe kunyatso seta hofisi basa. Munguva yezviitiko zvefranchise, hauzove nematambudziko asingakundike, nekuti iwe unozogara uchiziva zvekuita zvinotevera. Kana iwe uchishanda nematairi, ipa chitoro chako kutarisisa kwakakodzera. Kunyanya, teerera kune iro rekunze kwenzvimbo uye iyo facade yechivakwa yakashongedzwa. Iyo franchise inokupa iwe yakakodzera dhizaini dhizaini zvinoenderana neyakasiyana maitiro. Iwe uchagamuchira ese magadzirirwo macode aunoda. Izvo zvinongo sara kuzvishandisa nekuvandudza chirongwa.

Chitoro chematafura ibhizimusi remusoro, uye unogona kusangana nematambudziko akasiyana uchishanda nawo. Semuenzaniso, iwe unozofanirwa kuwana mari yakawanda kupfuura iwo makambani anoita mabasa akamirira logo yavo. Mushure mezvose, iwe unobvuma kubhadhara iyo franchisor pamwedzi wega wega imwe nhamba yemipiro. Ivo vanogona kusiyanisa uye kutangira kubva ku3 kusvika ku9% mumwedzi wega wega. Zvakare, iyo huwandu huchaverengerwa, kungave kubva pamari, kana kubva pane zvese zvakadzoserwa zvauchazowana. Shandisa franchise yako zvinobudirira sezvinobvira nekuitora uye kushandisa ruzivo rwese rwunogona kupihwa kwauri.

Iyo franchise yechitoro inokupa iwe mukana wekuiigadzira nenzira isina mukwikwidzi ane mvumo. Kuteedzera zvizere kweakasiyana mhando kunozivikanwa zviri pamutemo uye kune izvi iwe unongobhadhara mari. Mushure mezvose, nechibvumirano nefranchisor, iwe unoshandisa ayo akasarudzika uye zvakachengetedzwa zviri pamutemo zvinhu. Chitoro chechitoro franchise inzvimbo yemunhu yeiyo franchisor. Nekudaro, iye akagadzirira kugovera pamubhadharo. Ingo chinja mari inodiwa yemari pamwedzi pasina kubiridzira. Ipapo iyo franchisor haizombove nezvikumbiro uye fungidziro zvine chekuita newe.

Chitoro chechitoro chinokubatsira iwe kuwana mari yakawanda, zvinoreva kuti uchawana chakakosha mhedzisiro mumakwikwi.

Dhiri uye vhiri chitoro franchise inofanirwa kuve yakarongeka nemazvo uye zvine hunyanzvi. Kuti uite izvi, iwe unofanirwa kuita zvese zvinobvira kuedza. Kana iwe uri kushanda mune franchise, saka iwe unofanirwa kunyatsonzwisisa iwe unoda yakakosha yemakwikwi mukana. Une icho, sezvo iwe uchiita mukuenderana neye franchisor. Iye akagadzirira kukupa iwe zvachose ruzivo rwese rwaunoda. Manage shopu rako zvine hunyanzvi, mikana yefranchise inopa mukana wakakura mukukwikwidzana.

Chitoro chematafura efranchise chinokwezva huwandu hwakawanda hwevatengi nekungoshanda pasi pezita rezita. Kuve neakakurumbira logo hakufanirwe kurerutswa. Iyo inogona kukupa iwe ine yakakosha kwazvo yemakwikwi mukana. Ukasarudza kutengesa vhiri uye vhiri, ipa shopu yako huwandu hwakaringana hwekutarisisa. Kuva nefranchise kunokupa iwe mukana wekupedzisa kushongedzwa kwemahofisi chaizvo mukubatana neakasiyana maitiro. Shandisa ese mirau, zviyero, uye nongedzo kuwana hukuru hukuru hwemakwikwi. Vhiri nevhiri mukati mechitoro chako zvinofanirwa kunge zvakasiyana nezvakatengeswa nevanokwikwidza.

Sechikamu chefranchise, iwe, chokwadika, une mukana unoenderana. Mushure mezvose, ichi ndicho chikonzero iwe uchidyidzana nesangano rakasarudzika kuti ugamuchire mhando yepamusoro mavhiri matekinoroji, zvigadzirwa zvematairi, uye zvakasarudzika zvinopihwa kubva kwazviri. Zvese izvi iwe unogona kuzviona pamusika wemuno, uri wega wega uye wakasarudzika muparidzi. Paunenge uchitaurirana nefranchise, mamwe makoshero akakosha anoiswa pauri. Kuitwa kwavo hakufanirwe kuregeredzwa. Chitoro chako chefranchise chinowana mukana wakakwikwidza apo chitoro chinotungamira nemahara kumakwikwi kubva kuchitoro chechitoro. Simbisa chinzvimbo chako semutungamiri asinga pikiswi, uyezve unogona kutarisira kuwedzera kwakakosha mukuita purofiti.

Iyo vhiri uye vhiri franchise mukana wekuve mutungamiri wemagazini yeForbes nekuti iwe unogona kuita pachinzvimbo chechitoro chinozivikanwa, uye huwandu hwemari yemabhajeti ichave iri yakakura zvechokwadi nekuti unokwezva nhamba hombe yevatengi vanofarira muchitoro chako kushambadzira. Iwe unogona zvakare kushambadza mukati memusika wematairi uye wemavhiri zvinoenderana nemitemo yakatsanangurwa zvakajeka. Iwe unoigamuchira kubva kune iyo franchisor uye unoshanda pahungwaru hwako, kutsauka kubva pamatanho hakugamuchire uye kunogamuchirwa mune chiitiko chemamiriro ezvinhu apo zvaive zvisingaite neimwe nzira. Kurukurai-ese akakosha manejimendi sarudzo neiyo franchisor, anokupa iwe rwakanyanya ruzivo ruzivo uye kuraira. Kuita iyo shopu yemotokari franchise inokupa iwe chinzvimbo chakanaka mumusika. Izvo zvinongodiwa chete kunyatso chengeta iyo yakasimbiswa mitemo uye kwete kutyora mirau yakatemwa uye yakaiswa mune yehutongi hwechibvumirano.