Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Iyo franchise yeiyo yakatarwa-mutengo chitoro chirongwa chinobatsira kwazvo munguva refu, nekushandisa iyo iwe yaunogona kugadzirisa zvakanyanya mamiriro ako emari. Iyo franchise inofanirwa kuitwa nenzira yekuti iwe usambove nematambudziko nehurumende zvachose. Ita yako franchise nenzira yekuti hapana mumwe wevanokwikwidza angakupikise. Iwe unenge uine mukana wakakwikwidza wakanangana nekuti unenge uri kushandisa inozivikanwa uye inozivikanwa trademark. Nekudaro, hazvigoneke kuvaka bhizinesi pane rimwe brand. Izvo zvinodikanwa kuti utarise kune akasiyana maficha ehunhu hwekugadzira.

Mhanya nechitoro chako zvakanaka, uine franchise uye yakadzika mitengo. Iwe zvakare unofanirwa kufunga nezve chokwadi chekuti iwe unofanirwa kutora imwe nhamba yezvemari zviwanikwa uchifarira franchisor. Anotarisira kubva kwauri padanho rekutanga mupiro unonzi lump-sum. Iyi ndiyo nhamba yezvemari zviwanikwa zvinogona kuverengerwa seperesenti yeuwandu hwekudyara iyo iwe yauri kutanga kuda kushandisa. Mitengo yakatarwa muchitoro inoda kupihwa kutarisisa kwakakodzera, iyo franchise ichakubatsira iwe kutora zvinonyanya kunakidza pamusika niches. Zvichave nyore kuti utsungirire chero basa, nekuti iwe unenge uine zvese zvinodiwa mirau, uchishandisa iyo iwe yauchakwanisa kukunda chero vanokwikwidza.

Kana iwe uchifarira yakatarwa mitengo uye ye - chitoro mitengo, iyo franchise inogona kukubatsira iwe kuita kuti basa riitwe. Chinhu chikuru ndechekutaurirana nekwanisi franchisor uyo ane akanakisa mamiriro ekubatana. Ive neshuwa yekuita rako rekumabhizimusi chiitiko ne set-up-to-date mirau. Izvi zvinokugonesa iwe kuve unobudirira kwazvo uye unokwikwidzana muzvinabhizinesi. Iyo franchise yeiyo yakatarwa-mutengo chitoro, kunyangwe padanho rekutanga, inoenderana nemupiro kune franchisor. Kupfuurirazve, pamwedzi, iwe uchafanirwa kutora zvimwe zvinotorwa kubva pamari inogamuchirwa.

Izvi zviwanikwa zvemari zvaunogona kushandisa kuti uwane mukana. Kushanda nefranchise yeiyo yakatarwa-mutengo chitoro kunogona kukuunzira iwe mibairo yakakosha kana iwe ukanyatsoita zvese zvakakodzera mapepa. Iwe zvakare unofanirwa kuve wakagadzirira kutaridzika kwechakavanzika shopper, munhu anoenda kune vamiririri vemakiresheni kuti asimbiswe. Ivo vanogona kuenda kune yako yakatarwa-mutengo chitoro uye votarisa kuti zvinobudirira sei iwe uri kumhanyisa iyo franchise. Munhu uyu anozopa kupa chirevo kune mutengesi uye izvi zvinofanirwa kutariswa. Chitoro chakatarwa-chemutengo chinofanirwa kuitwa zvinoenderana nemakodhi ekupfeka. Vanhu vanoshanda mukati mekambani yako vanofanirwa kupfeka sezvinodiwa nemirau.

Mukuwedzera, nzvimbo yacho inofanira kuve yakashongedzwa nenzira yakakodzera kuitira kuti pasave nezvinetso mune ramangwana.

Iyo franchise muNur-Sultan inogona kukuunzira iwe mabhenefiti akakosha kana ukasarudza iyo niche chaiyo. Iyi nzvimbo inoratidzirwa nezvivakwa zvakareba uye nhanho yepamusoro yemakwikwi, sezvo iri guta guru reimwe yenyika dzakabudirira kwazvo muCentral Asia. Vagari vayo, vagari veAstana, vanodada neNur-Sultan, nekudaro, zvakafanira kuti vafadze neimwe nzira nekusanganisira imwe zest muhuwandu hwezvinhu kana masevhisi aunopa munharaunda yeguta rino. Iyo yekuremekedza inogona kusimudzirwa mushe uye nehunhu nekudzidza zvematunhu mutemo uye kuomerera kune seti yemitemo uye kuve nemaoko ako mushure mekupera kwechibvumirano mirau. Kana iwe uchimhanyisa franchise, iwe unofanirwa kuyeuka kuti kune mubhadharo unonzi mvumo. Iyi ndiyo huwandu hwemari inova imwe chikamu cheiyo nhamba inogamuchirwa seyakawanikwa kana zviwanikwa zvemari zviwanikwa.

Iyo franchise inoshanda zvinobudirira padunhu reNur-Sultan nekuda kwekuti guta iri rinopa nechinodikanwa chinodikanwa. Kunze kwevashanyi, kune vazhinji vakapfuma vagari vemo. Ivo vanova vatengi vako kana iwe ukaita zvese padanho rakakodzera rehunhu. Ita kukurudzira kweiyo franchise mune imwe nzvimbo kuti uwane zvakasimba nzvimbo mumusika. Kubva kuNur-Sultan, zvinokwanisika kuita kumwe kusimudzira, kuwedzera kushanda, kuvhura ako mafranchise mune mamwe maguta. Hapana chikonzero chekuzeza, nekuti Kazakhstan musika unovimbisa, kunyanya sezvo nzvimbo yakadaro, iri guta guru, ichipa mukana wekusimudzira ropafadzo padanho rakakodzera remhando.

Zviratidzo zvakawanda zvakareba uye zvakabudirira kushanda munzvimbo yeNur-Sultan, nekudaro, yako franchise inofanirwa kuiswa mune iyo niche inoramba yakasununguka.

MaFranchise muBrazil anotevedzera iwo maitiro avo zvavanoita kune dzimwe nyika. Kana iwe uchifarira franchise uye mashandisirwo ayo, saka unofanirwa kudzidza mamiriro ayo iwo franchisor anokupa iwe. MaFranchise akasiyana uye, zvinoenderana nemamiriro ezvinhu, unogona kufamba panonyanya kubatsira kuita bhizinesi. Iyo franchise inokodzera chero vangangoita vezvemabhizimusi nekuti haidi chero yakakosha yekuedza kuitisa. Iwe unongofanirwa kutevera iyo mirau yakatemwa neiyo franchisor uyezve, iwe unogona kuwana mibairo yakakosha. Brazil inozivikanwa kwazvo pasirese, saka iyo franchise inoshanda mundima yenyika ino yeLatin America kwenguva refu.

Vazhinji vanamuzvinabhizimusi vanowana mari yakati wandei kubva kuzviitiko izvi. Iyo franchise muBrazil inoshanda zvinoenderana nemitemo inogamuchirwa mune dzimwe nyika. Semuenzaniso, iyo franchisor inorenda chiratidzo chayo, matekinoroji, uye imwe nzira yekuziva, uye mutengi anoita kubvisirwa kwemari zviwanikwa kune franchisor. Zvinowanzoitwa zvichienderana nechibvumirano, uye huwandu hwemari mumubhadharo hunosiyana.

Franchising yakagara iri bhizinesi modhi yanga ichishanda zvinobudirira kubvira muzana ramakore rechi19. Kana iwe uchifarira muBrazil nekusimudzirwa kweiyo franchise, saka iri zano rakanaka. Mushure mezvose, nyika ino ine yakanaka yekudyara mamiriro ekunze, uye muzvinabhizinesi anongoda kunyatso kudzidza ese matunhu maficha uye zvakatarwa zvehurongwa hwehurumende zvine chekuita nemutemo Mazuva ano mafranchise muBrazil anoita purofiti kubva mukushandisa zita rezita uye tekinoroji yavakagamuchira. Izvi zviri nyore kwazvo kune avo vebhizinesi vasingade kugadzira vhiri, asi vanongoda kushandisa iripo bhizinesi modhi kuti vagamuchire mabhenefiti akakosha kubva kubhizinesi. Paunenge uchishandisa franchise muBrazil, unogona kuita zviitiko zvinotungamirwa nemitemo yakapihwa, zvirevo, uye mirau.