Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

MaFranchise muUkraine anoshanda zvinoenderana nemamiriro akafanana nechero kune imwe nyika pasi. Ehezve, zvakafanira kuti utarise kune zvakatarwa zvemitemo yemitero uye zvimwe zvakasarudzika zvinoitika mune yakapihwa nyika. Vatengi vazhinji vanofarira kuUkraine, ndosaka mafranchise achizivikanwa munyika ino. Vatengesi vazhinji vanoda kupinda mumusika weUkraine, uye iyo franchise inoshanda nemazvo sezvo vanhu vachida zvakasiyana siyana zvekunze masevhisi uye zvinhu. Kana iwe uchitengesa mune franchise, saka munyika ino inokwanisa kwazvo kusimudzira nekuita purofiti kumwene wayo.

MaFranchise anozivikanwa nekuvapo kweimwe nzira yekuita, inotungamirwa naiyo, iwe unogona kuwana zvinogoneka mhedzisiro Chimwe chinhu chakasarudzika cheiyo franchise inyaya yekuti inoshanda pane yakagadzirira-yakagadzirwa modhi. Dzimwe nguva, dzimwe shanduko dzinoitwa dzinoenderana nekusiyana kwenzvimbo. Semuenzaniso, kana franchise ichishanda muRussia, saka, nekudaro, izvo zvekutanga zvemutemo zvinotarisirwa kuitira kudzivirira matambudziko. Kana isu tiri kutaura nezveUkraine, saka iyo franchise iri mudunhu rino inoshanda maererano nemitemo yemuno. Western franchise muUkraine vanonakidzwa nhanho yepamusoro yekuzivikanwa. Ivo vanogona kunyanya kutariswa sechinhu chebhizimusi chiitiko.

Izvo zvakakosha kuti utarise kuti kana uchisimudzira bhizinesi rakadai, zvinodikanwa kuendesa imwe huwandu hwemari kuaccount yemutengesi, sekutonga, izvi zvinobva pa9 kusvika 11% - iyi imari diki kwazvo yekushandisa yakakwira-kirasi kodzero.

Kazhinji, kana zvasvika pakutengesa mari, inoshandurwa kubva kune mumwe mutauro semubatsiro kana mukana. Ichowo chibvumirano chebhizimusi chinogadzirisa hukama pakati pezvikamu zvakasiyana zvemusika. Mumwe mubato anoendesa pamubhadharo mukana wekushandisa imwe mhando yebhizinesi pasi peimwe mhando. Mumwe bato anotenga bhizimusi modhi uye anoishandisa maererano nemitemo yakamisikidzwa. Kana iwe uchigara muUkraine, zvino zvinokwanisika kuita hofisi mashandiro zvinoenderana neakapihwa iwo masampula pasina chero chinetso. Iyo yemari-yemari mubhadharo inofanirwa kutariswa pakuvaka iyo yakakodzera bhizinesi chirongwa.

Inokupa iwe kodzero kwete chete yekushandisa bhizinesi modhi, chiratidzo, hunyanzvi, uye mbishi zvinhu asiwo kuita mamwe akawanda mahofisi anoshanda zvinoenderana nemirau yakapihwa kwauri. Izvo zviri nyore kwazvo uye zvinoshanda nekuti haufanire kutangazve bhizinesi.

Imwe mukana wefranchise mukana wakanakisa wekuburitsa mari pasina kuita basa rekunyora kubva pakutanga. Iwe unongotora zvigadzirwa zvakagadzirwa-zvakagadzirwa, chishambadziro chakasimudzirwa, shandisa yakatemerwa mitemo uye kuita zviitiko zvebhizinesi. Inobatsira uye iri nyore, zvinoreva kuti mukana wakadai haufanire kuregeredzwa. Yako franchise muUkraine inoshanda mushe mushe kana iwe ukateedzera yakapihwa tekinoroji. Franchising inogona kunzwisiswa seyechibvumirano chinosvika kune yekutengesa zita kana zita. Chiratidzo chinogona kushandiswa mushure mekunge chibvumirano chapera uye chibvumirano chasvika.

Franchise muUkraine, pamwe nechero nyika, inoda kubviswa, asi kana zvataurwa muchibvumirano, zvakaderedzwa hazvipo. Kubvisa kunogona kutsiviwa nekwanisi yekutenga chakasarudzika chigadzirwa kana sevhisi, pamwe nebasa kubva kumufriji. Panguva imwecheteyo, iyo franchisor inogamuchira mabhenefiti ayo. Iwe unogona zvakare kudzidza izvo zvinhu zvefranchising kuitira kuti utore zvakanaka manejimendi sarudzo uye ugare pamusoro pezvinhu.

Kana iwe ukashandisa franchise muUkraine kana uchida kuitenga, saka unofanirwa kubata vatengesi zvakananga. Kune zvakare akasiyana masayiti, makatalogu, kana zvitoro zvinotengesa mafranchise. Dhairekitori rakadai rinogona kukupa iwe sarudzo yakasarudzika kana mhinduro inokodzera ikawanikwa. Mushure mezvose, iwe unogona kuenzanisa dzakasiyana sarudzo, uchisarudza kuenderana kwematanho emutengo uye mhando. A franchise muUkraine inofanira kusarudzwa zvakanyatsonaka, uye matunhu mutemo uye mamwe maitiro nemitemo inofanirwa kutariswa kuitira kuti usapinde mumamiriro ezvinhu aunofanira kubhadhara zvakanaka kana zvimwe zvinonetsa zvamuka. Shanda zvine hungwaru kuti uwane mibairo yakakosha mubhizinesi rako.

Kana zvasvika pakutengesa mari muUkraine, McDonald's, KFC, nedzimwe nzvimbo dzekudyira dzinokurumidza kuuya mundangariro. Asi iyo franchise muUkraine haina kuganhurirwa kune aya anozivikanwa mazita.

Iyo franchise yeimba yekuchengetera inoshandiswa mune yakafara fomati, ine mukana wekuti ichazadziswa zvizere munzira yakasarudzwa. Warehouse franchise inopinda mune zvebhizimusi zviitiko nevatengi vazhinji vanoona ramangwana mukuchengetedza zvigadzirwa zvakasiyana, zvigadzirwa, uye nhumbi. Iyo franchise yekuumbwa kwerisiti uye kudyiwa kwemidziyo mumatura ichaitwa pamutengo wakatarwa, unozoenderana nezvose zvinodikanwa kuti ugadzire bhizinesi, kusanganisira inozivikanwa brand yemugadziri. Iwe unozogona kutsvaga akakodzera mugadziri uchishandisa yakatsaurwa chikuva kunyora akasiyana vatengesi. Mushure mekusarudza mudiwa waunoda, iwe unofanirwa kuita hurukuro, inoenderana neiyi, nekuvapo kwechibvumirano, hukama hwebhizinesi hunotanga kuvakwa nekusaina chibvumirano. Zvisinei, kana iwe ukasarudza kutenga franchise, iwe uchada kuvandudza ruzivo rwako nekukwanisa kuenda kumisangano yevamwe ine chokuita nekuwedzera ruzivo rwako mukushambadzira uye kushambadzira.

Nerubatsiro rweyakagadzirirwa-yakagadzirirwa zano, iwe unogona kugadzira yepamusoro-soro uye inobudirira kufambiswa kwebasa iyo inokuudza maitiro ekuita bhizinesi rakakodzera. Kana zvikaitika mamiriro akasiyana anonetsa kurarama wega, unofanirwa kuyeuka kuti iwe unogona kugara uchitsvaga rairo rakakodzera kubva kumugadziri. Iyo franchise yeimba yekuchengetera ichave ichikwanisa kutaura nechivimbo kuti ichabvisa mukana weakasiyana njodzi nenjodzi zvinogona kukanganisa kufamba kwebasa. Nekufamba kwenguva, yako yekuchengetera franchise projekti vashandi vanozowana hunyanzvi hwekutanga, izvo zvinobva zvabatsira kurongedza kusimudzira kweako aripo brand. Kuvapo kwefranchise yeimba yekuchengetera kunopa kwete chete kune chengetedzo yezvigadzirwa asiwo kune kupihwa kwakakosha masevhisi. Vazhinji vezvemabhizimusi vanosarudza matura edzimba ayo achashanda zvinoenderana nezano rakagadzirwa, kutanga kubva pane chirongwa chakabudirira. Kana iwe uine matambudziko akaomarara ezvisungo zvakasiyana zvausingakwanise kuzvigadzirisa wega, unofanirwa kufonera mupi weprojekti kuti uwane rutsigiro uye nemazano anoshanda.

Mhinduro yakanakisa yehofisi yako ndeye kutenga franchise yeimba yekuchengetera, uine akati wandei maonero akasarudzika ekuzadzisa zvinangwa zvako.

Imba yekuchengetera nechitoro zvinokupa huwandu hwepamusoro hwemakwikwi nekuti iwe unoita bhizinesi chirongwa zvizere maererano nemhando yekutanga yechiitiko chakaita mushandirapamwe wekubudirira. Paunenge uchiita franchise, unofanirwa kunyatsonzwisisa kuti haufanire kutsauka pamitemo yakapihwa. Zvikasadaro, iwe unogona kutorerwa iyo kodzero yekutengesa iyo imba yekuchengetera. Izvo hazvifanire kubvumidzwa sekushanda pamwe neakaga oga muparidzi mune rakabudirira sangano anokupa iwe unokosha kukwikwidza kumucheto. Iwe unofanirwa kubata yako yekuchengetera uye franchise chitoro kuitira kuti kambani yako ive nemukana wese wekuwana yakanyanya purofiti mhedzisiro. Ita zvine hunyanzvi uye zvakaringana kune azvino mamiriro kuti usazosangana nematambudziko gare gare.

Paunenge uchiita zvinhu, imba yekuchengetera, zvinhu, chitoro, uye franchise yekuchengetedza zvitoro, unofanirwa kuyeuka kuti unosungirwa kupa mutengesi nemushumo wemwedzi. Pamwe pamwe nemishumo, iwe unofambisa imwe muzana yemari inowanikwa pamwedzi. Imari yemubhadharo uye kushambadzira kwepasirese kushambadzira. Kutorwa pamwechete, idzi mbiri dzekuchengetera uye chitoro franchise zviyero zvinogona kunge zvingangoita 9%. Iwo mashoma mavhoriyamu eaya anotamisirwa muhuwandu anogona kubva kubva ku3% pamwedzi. Ipa imba yako yekuchengetera uye chengeta kutarisisa kwakaringana nekukudziridza ivo vachishandisa ruzivo rwaunogamuchira kubva kune franchisor. Ipapo iyo franchise inounza yakawanda purofiti.

Mukati yekuzadzikiswa kwemabasa akaisirwa, haufanire kuita zvikanganiso kuti usadonhedze mwero wekuvimbika kwevatengi. Inofanira kunge iri yepamusoro sezvinobvira, nekudaro, zvinofanirwa kuti ugare uchishanda pane izvi. Kana uchizadzisa imba yekuchengetera franchise, iwe unofanirwa kugara uchiisa chigunwe chako pamhepo, uchiita ongororo yezvazvino mishumo. Statistical Reporting inoita kuti zvikwanisike kubata nyore nyore nemaitiro ekugadzirwa kwechero fomati. Iwe unofanirwa kutungamira iwo musika nedanho rakakura kubva kune vanopikisa, kana iwe uri kuita muchitoro kana depo franchise, ipapo zvinhu zvako zvichave zvakarongeka. Asi pasi pemitemo yakatarwa.

Uye zvakare, haufanire kutyora mitemo yenyika iyo yaunoshanda. Izvi zvinokusunungura kubva pakubhadhara faindi nezvimwe zvirango kubva kumasangano ehurumende. Ita zvinotevera franchise uye ipapo uchave unobudirira.