Wese muzvinabhizimusi anoda kuwana anodiwa mafrancise echiratidzo chinozivikanwa pamabasa avo ekutengesa, nekushandisa kusingadhuri, mubhizinesi, uye nekukurumidza kubhadhara. Nekudaro, heino gangaidzo yekupokana kwekubatana kunonzwisisika pakati peyakakurumbira trademark, zita rezita, uye isingadhuri mashandisirwo inomuka, sezvo iri pamusoro iyo kirasi, modhi, uye brand, iyo inodhura zvakanyanya kushandisa uye kuichengetedza mune franchises bhizinesi . Mari yekubhadharisa muchimiro chemubhadharo wenguva imwechete, mari yemubhadharo yemwedzi, uye mari yekushambadzira yenguva dzose, yekushandisa inozivikanwa uye inozivikanwa chigadzirwa chigadzirwa, inoda mari hombe yekudyara, majekiseni, uye mutengo. Kubhadharisa panguva yakakodzera kweese anoenderana bhizimusi mutengo kubva kune anodiwa mafranchise zvinoda kudzikisira kudzoka kwemari kuyerera, kuburikidza neakaundi account, rakanaka rebasa sangano, yakavandudzwa uye yakawedzerwa chitoro network, yakakwira traffic kuyerera, uye mazhinji maresitore, mativi nzvimbo, ine yakafara huwandu hwezvinhu. Saizvozvowo, pakusimudzira bhizinesi, unoda kumwe kushambadzira, kuwanikwa, uye kurodha pasi zvekutengeserana nemidziyo yekugadzira, uchiwedzera huwandu hwevatengesi vekutengesa, mamaneja, vanachipangamazano, tekinoroji, kugadzira, uye vashandi vebasa. Paunenge uchishanda pamwe neakatengwa anodikanwa mafranchise, chinhu chikuru ndechekuverenga nemazvo mutengo wekutengesa wezvigadzirwa uye zvigadzirwa, pamwe nekudzoserwa kwese kwekutanga uye kwekubatsira mari nekuverenga mutengo wemitengo.

Mari yakakwira yekutengesa zvinhu uye zvigadzirwa uchishandisa iyo franchisor brand inogona 'kuvhundutsa mutengi mutengi, uye iye acharamba kuramba kutenga chinodhura chigadzirwa. Mukuita, maketeni ezvitengesi anotengesa anozivikanwa uye anodhura emarkmark ane yavo yakasimbiswa vatengi uye yakasarudzwa, yega, inoremekedzwa, yakasimba vatengi base inotenga chaiko imwe brand. Kune vashoma vashoma vashanyi, kunyanya vatengi vazhinji, munzvimbo dzakadai. Kune vakawanda vanotengesa contingent, zvinoreva chikuru strata yevagari, zvakafanira kuti tiende kuzviitiko zvine zvinoda franchise zvine hunhu hwakakosha, kuti uone 'goridhe zvinoreva', kumaki ekutengesa aikwanisika kwavari uye vakavimba nemhando ye zvinhu uye masevhisi pachawo. Mukuita kwepasirese, zvigadzirwa, maindasitiri, uye mabhizinesi emabhizimusi aripo uye akapararira, nepo zvigadzirwa zvemari zvinomiririra makumi mapfumbamwe muzana emitero. Iwo anonyanya kufarirwa mafranchise ezvekutengesa franchise zvine chekuita nekutengeswa kwepitsa, kofi yakagadzirirwa, zvipfeko, shangu, zvemagetsi nemidziyo yemumba, mota, uye nekutengesa kwavo vanamuzvinabhizinesi vanovhura zvitoro zvezvitoro nemaboutique. Kubudirira kwekutengesa muzvinhu zvekutengesa zvakanyanya kunoenderana nehunyanzvi kugona kwevanopa mazano uye maneja wekutengesa kuendesa chakapedzwa chigadzirwa kumutengi kuitira kuti vafare, vade kutenga zvinhu, uye, vagutsikane nekutenga kwakabudirira, vasiye zvitoro.

Kuwana kushanda mumafranchise anodikanwa kunoenderana nekuenderera mberi nekudzidziswa kwevashandi, mumidziyo ine hunyanzvi uye hunyanzvi hwakawanikwa, nehunyanzvi uye nekuziva kwebhizimusi kutengesa chigadzirwa. Zvinosungirwa kudzidziswa uye mawebhusain pane maitiro ekudzidziswa pakati pevashandi vane chekuita nekutengesa zvigadzirwa, pavanowana tarenda uye basa rehunyanzvi, zvine mutsindo, nehunyanzvi uye nehunyanzvi kumanikidza mutengi kutenga, izvo zvinoratidza zvekare chokwadi chekuti 'vashandi ndizvo zvese '. Iwo akadaidzwa mafranchise ari kudiwa, nekuti neine musoro, sangano, system-yakasanganiswa nzira, vanokurumidza kubhadhara, vachiunza mari yakanaka kune muzvinabhizimusi-franchisee. Iyi inzira inosanganisirwa uye nemaune yekuronga bhizinesi rekutengesa, riine chirongwa chebhizinesi rakanyatsogadzirwa, kunyatso kudzidza, uye kuongororwa kwehukama hwepamusika, uye kuongororwa kwevatengi vanobvunzwa vanoshanda, izvo zvinounza mubhadharo nekukurumidza uye zvinounza mafranchise ku iwo chikamu uye runyorwa rweanodiwa iwo. Kuitisa basa rekutanga rekuongorora pamasimba ekuyerera kwemari kubva muzvikwereti zvakadyarwa, nehupfumi, hwakaverengerwa kuverengerwa kwebhizinesi fungidziro, pakubuda kwemari, kuverenga kweprojekti yemari, mari, uye purofiti zvinopa chikonzero chega chega chekuita mari inobhadharwa iri kudiwa. Kugadzira zvinangwa zvekuronga zvine hungwaru uye kuronga kugona kugovera mashandiro emabasa, huwandu hwekudyara kwekutanga, kuwedzera purofiti, kuchengetedza muyero wakasimba uye 'kuenzanisa' pakati pemutengo wema franchise nemari iri kuuya yekuita bhizinesi, chiratidzo uye chimiro mhedzisiro inofunga kuti kusarudzwa kwemafranchise kwakagadziriswa.

Iyo donut franchise chiitiko chakanaka chinopa mari icho, musimboti, chinogona kuburitsa mari yakanaka. Paunenge uchishanda nefranchise, zvakakodzera kuti urangarire zvakajeka kuti mhando iyi yekuita inouya nemamwe mabasa. Ehe, kana iwe ukatenga iyo donut franchise, iwe zvakare unowana hombe huwandu hwemabhonasi. Semuenzaniso, iwe unoita zviitiko zvako zvehunyanzvi pasi pezita rezita rechiratidzo rinozivikanwa, iro pacharo rinokwezva vashanyi. Asi hazvingoperere nerunyorwa rwezvibatsiro zvaunowana nekutenga donut franchise. Iwe unokwanisa kuita zviitiko pamitemo, zviyero uye kushandisa iyo zivo-inopihwa nefranchisor.

Kuve nemukana kune iyo franchise yemupiro zvakare zvinoita kuti zvive nyore kutarisira pakuvaka kwetekinoroji maitiro achitevera akanakisa mienzaniso. Izvi zvinogona kuve nemhedzisiro yakanaka pane purofiti yebhizinesi rako. Uye zvakare, kuve nemukana wakanaka kwazvo wekuita zviitiko pasi pezita renyowani yakakurumbira pasi rese kambani inokupa iwe mukana wakakosha mukukwezva vatengi uchienzaniswa neavo vasina makambani emabhonasi akadaro.

Zvinobatsira chose kubata nemupiro, kunyanya kana iwe uchishanda pane franchise. Asi zvakakosha kuyeuka iyo mari zvakare inofanira kugoverwa. Kusvikira ku11 muzana inofanirwa kubhadharwa padanho rekutanga nekuita muripo wekutanga. Izvo zvakakoshawo kuyeuka mwedzi wega wega iwe zvakare govana yako yemari kubva pakutengesa kwedonut, iyo isingafanirewo kukanganikwa. Iyo donut franchise chirongwa chebhizinesi icho chinogona zvakare kuve chakaoma kuita. Semuenzaniso, vakwikwidzi vako havadi kupa iwo emisika niches yavakagara kwenguva yakareba.

Nekudaro, ivo vanovhiringidza zviitiko zvako. Kuti ugone kutsungirira chero zvipingamupinyi, unofanirwa kufanogadzirira. Semuenzaniso, kuongorora kweswot ndeimwe yeanonyatsooneka kuratidza kusimba uye kushomeka kwematurusi eprojekiti yebhizinesi rako. Saizvozvo, mikana, pamwe nekuipira, ichave pamberi pemeso ako. Kushanda neyemvumo yekuzvipira kunofanirwa kuitiswa zvakanyatsoenderana nemitemo yemuno bhizinesi chirongwa, kazhinji, senge chero imwe mhando yekuita. Ukasatyora mitemo uye nekutevera mirau, mutengesi anofara uye unokwezva nhamba huru yevatengi.