Wese muzvinabhizimusi anoda kuwana anodiwa mafrancise echiratidzo chinozivikanwa pamabasa avo ekutengesa, nekushandisa kusingadhuri, mubhizinesi, uye nekukurumidza kubhadhara. Nekudaro, heino gangaidzo yekupokana kwekubatana kunonzwisisika pakati peyakakurumbira trademark, zita rezita, uye isingadhuri mashandisirwo inomuka, sezvo iri pamusoro iyo kirasi, modhi, uye brand, iyo inodhura zvakanyanya kushandisa uye kuichengetedza mune franchises bhizinesi . Mari yekubhadharisa muchimiro chemubhadharo wenguva imwechete, mari yemubhadharo yemwedzi, uye mari yekushambadzira yenguva dzose, yekushandisa inozivikanwa uye inozivikanwa chigadzirwa chigadzirwa, inoda mari hombe yekudyara, majekiseni, uye mutengo. Kubhadharisa panguva yakakodzera kweese anoenderana bhizimusi mutengo kubva kune anodiwa mafranchise zvinoda kudzikisira kudzoka kwemari kuyerera, kuburikidza neakaundi account, rakanaka rebasa sangano, yakavandudzwa uye yakawedzerwa chitoro network, yakakwira traffic kuyerera, uye mazhinji maresitore, mativi nzvimbo, ine yakafara huwandu hwezvinhu. Saizvozvowo, pakusimudzira bhizinesi, unoda kumwe kushambadzira, kuwanikwa, uye kurodha pasi zvekutengeserana nemidziyo yekugadzira, uchiwedzera huwandu hwevatengesi vekutengesa, mamaneja, vanachipangamazano, tekinoroji, kugadzira, uye vashandi vebasa. Paunenge uchishanda pamwe neakatengwa anodikanwa mafranchise, chinhu chikuru ndechekuverenga nemazvo mutengo wekutengesa wezvigadzirwa uye zvigadzirwa, pamwe nekudzoserwa kwese kwekutanga uye kwekubatsira mari nekuverenga mutengo wemitengo.

Mari yakakwira yekutengesa zvinhu uye zvigadzirwa uchishandisa iyo franchisor brand inogona 'kuvhundutsa mutengi mutengi, uye iye acharamba kuramba kutenga chinodhura chigadzirwa. Mukuita, maketeni ezvitengesi anotengesa anozivikanwa uye anodhura emarkmark ane yavo yakasimbiswa vatengi uye yakasarudzwa, yega, inoremekedzwa, yakasimba vatengi base inotenga chaiko imwe brand. Kune vashoma vashoma vashanyi, kunyanya vatengi vazhinji, munzvimbo dzakadai. Kune vakawanda vanotengesa contingent, zvinoreva chikuru strata yevagari, zvakafanira kuti tiende kuzviitiko zvine zvinoda franchise zvine hunhu hwakakosha, kuti uone 'goridhe zvinoreva', kumaki ekutengesa aikwanisika kwavari uye vakavimba nemhando ye zvinhu uye masevhisi pachawo. Mukuita kwepasirese, zvigadzirwa, maindasitiri, uye mabhizinesi emabhizimusi aripo uye akapararira, nepo zvigadzirwa zvemari zvinomiririra makumi mapfumbamwe muzana emitero. Iwo anonyanya kufarirwa mafranchise ezvekutengesa franchise zvine chekuita nekutengeswa kwepitsa, kofi yakagadzirirwa, zvipfeko, shangu, zvemagetsi nemidziyo yemumba, mota, uye nekutengesa kwavo vanamuzvinabhizinesi vanovhura zvitoro zvezvitoro nemaboutique. Kubudirira kwekutengesa muzvinhu zvekutengesa zvakanyanya kunoenderana nehunyanzvi kugona kwevanopa mazano uye maneja wekutengesa kuendesa chakapedzwa chigadzirwa kumutengi kuitira kuti vafare, vade kutenga zvinhu, uye, vagutsikane nekutenga kwakabudirira, vasiye zvitoro.

Kuwana kushanda mumafranchise anodikanwa kunoenderana nekuenderera mberi nekudzidziswa kwevashandi, mumidziyo ine hunyanzvi uye hunyanzvi hwakawanikwa, nehunyanzvi uye nekuziva kwebhizimusi kutengesa chigadzirwa. Zvinosungirwa kudzidziswa uye mawebhusain pane maitiro ekudzidziswa pakati pevashandi vane chekuita nekutengesa zvigadzirwa, pavanowana tarenda uye basa rehunyanzvi, zvine mutsindo, nehunyanzvi uye nehunyanzvi kumanikidza mutengi kutenga, izvo zvinoratidza zvekare chokwadi chekuti 'vashandi ndizvo zvese '. Iwo akadaidzwa mafranchise ari kudiwa, nekuti neine musoro, sangano, system-yakasanganiswa nzira, vanokurumidza kubhadhara, vachiunza mari yakanaka kune muzvinabhizimusi-franchisee. Iyi inzira inosanganisirwa uye nemaune yekuronga bhizinesi rekutengesa, riine chirongwa chebhizinesi rakanyatsogadzirwa, kunyatso kudzidza, uye kuongororwa kwehukama hwepamusika, uye kuongororwa kwevatengi vanobvunzwa vanoshanda, izvo zvinounza mubhadharo nekukurumidza uye zvinounza mafranchise ku iwo chikamu uye runyorwa rweanodiwa iwo. Kuitisa basa rekutanga rekuongorora pamasimba ekuyerera kwemari kubva muzvikwereti zvakadyarwa, nehupfumi, hwakaverengerwa kuverengerwa kwebhizinesi fungidziro, pakubuda kwemari, kuverenga kweprojekti yemari, mari, uye purofiti zvinopa chikonzero chega chega chekuita mari inobhadharwa iri kudiwa. Kugadzira zvinangwa zvekuronga zvine hungwaru uye kuronga kugona kugovera mashandiro emabasa, huwandu hwekudyara kwekutanga, kuwedzera purofiti, kuchengetedza muyero wakasimba uye 'kuenzanisa' pakati pemutengo wema franchise nemari iri kuuya yekuita bhizinesi, chiratidzo uye chimiro mhedzisiro inofunga kuti kusarudzwa kwemafranchise kwakagadziriswa.

A brand brand franchise inoshanda mushe mushe kana iwe ukanyatso kutevedzera zviyero uye nemirau iyo yakatemwa nemumiriri wechiratidzo. Paunenge uchishanda nefranchise, iwe unofanirwa zvakare kuyeuka kuti iwe uri muzvinabhizimusi uyo anotengesa zvigadzirwa wega, uchitora zvimwe zvisungo. A branded franchise inogona kutengwa pane yakakodzera sosi paInternet. Zvitoro zvakawanda zvefranchise zvinokupa iwe mukana wekuita bhizinesi rako mukuzivikanwa kwekambani, uchiva muzvinabhizimusi anobudirira kwazvo. Iko kushambadzira-komaki mucherechedzo chitoro inozivikanwa neyakagadzirwa mune imwechete dhizaini, inova hunhu hwezvinhu zvese zveiyi franchise. Iwe une ese ekugadzira makodhi, uchishandisa iyo iwe yaunogona kuwana inoorora inofanana.

Asi, zvakafanira zvakare kufunga nezve chokwadi chekuti vashandi vekupfeka kodhi inowanzo domwa sechikamu chekuzadzikiswa mune yemubatanidzwa franchise. Uku kujekeswa kwakakosha, sezvo vashandi vako vachifanira kupfeka pasi pemirau. Mushure mezvose, iwe unogona kuongororwa chero nguva nevanodaidzwa kuti vashambadzi vezvakavanzika. Kana paine musiyano, ivo vanobva vazivisa iye mutengesi.

A brand brand franchise ndiyo mukana wako wekuwana budiriro nemari shoma yevashandi. Iwe unongofanirwa kuteedzera chaizvo bhizinesi chirongwa, gadziridza pamitemo yemuno. Mhanya franchise yakabatana neiyo shopu shopu kuti ugone kushandisa kambani inozivikanwa pasirese. Kune izvi, iwo mukana wekudyidzana neanozivikanwa mazita anoregererwa kuita bhizinesi zviitiko zvake pachinzvimbo. Iyo inoshanda inoshanda yakakurumbira chitoro franchise inounza yakakwana purofiti kuitira kwete chete kungogadzirisa maakaundi nevanobatsirana uye kubhadhara mihoro. Iwe unogona zvakare kugamuchira mari uye, mukuwedzera, unotora kusvika ku10% uchifarira franchisor mwedzi wega.

A brand brand franchise inova inoyevedza bhizinesi chirongwa kwauri, icho chinounza zvakakosha mabhenefiti panguva yekuitwa.

Kuvandudzwa kwemafranchise muPeru kuchaitwa nenzira kwayo nekuumbwa kwechiratidzo chinozivikanwa uye chinozivikanwa, chakanangiswa pamatanho makuru evashandisi. Izvo zvinofanirwa kucherechedzwa kuti mutengo weiyo franchise muPeru inoenderana nezvinhu zvakaita seyero rekuzivikanwa kwechiratidzo, makore mazhinji echiitiko mumusika wekutengesa. Iyo franchise muPeru, kune iyo chikamu chemugadziri, ichabatsira zvakakwana kugadzira danho rekuvandudza nekugadzira zano rakakosha rinosanganisira matanho. Zviri nyore kwazvo kuvaka bhizinesi pane franchise muPeru, nekuti zvakakosha kuti uzive kuti iwe unobvisa zvachose njodzi dzakasiyana nematambudziko mune iyi nyaya, uchishandisa chikamu chakaunganidzwa chekufamba kwebasa. Nyika zhinji, dzine tarisiro yemhando dzakasiyana siyana dzefranchise, dzichakwanisa kuwedzera zvakanyanya mabhizimusi madiki, epakati uye makuru, nekuunzwa kwemapurojekiti akagadzirwa akagadzirira. Zvekuumbwa kwemagwaro nekuonekwa kwemibvunzo, iwe unodawo kubata vashandi vechiratidzo kuti vafunge.

Vazhinji vamiririri vemapurojekiti avo, vasati vapedza hukama hwehukama, vanozoita hurukuro umo zvichakwanisika kukurukura nezvekutungamira kwezano, kusimbisa mutengo wefranchise, uye kupinza kufambidzana kwekufambidzana kwebasa munguva pfupi kwazvo inogoneka.