Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Iyo franchise yeindasitiri yehembe ndeye inonakidza, inoenderana, asi inogona kuve ine njodzi bhizinesi chirongwa, nekuti, sekune chero imwe mhando yebhizimusi chiitiko, iwe uchave nezvimwe zvinotyisidzira kubudirira kwako. Kuti uvakunde, ita zvine mutsindo maererano nemirau uye chirongwa chebhizinesi chakambogadzirwa. Nekushandisa franchise, unobvumirana padanho rekutanga kubhadhara imwe mari, inonzi bundu remari. Pamusoro pemubhadharo wemari-yebundu, uchishanda neyekusona franchise, iwe zvakare uchafanirwa kubhadhara iyo franchisor mwedzi wega. Chekutanga, iyi imari yehumambo, iyo ichaverengerwa seimwe chikamu chemari yawakakwanisa kuwana kwauinayo mumwedzi. Kana iwe uri wekusona franchisee, iyo mambure mabhenefiti akakurisa kupfuura zvaunozvipira iwe.

Iwe unobhadhara chete 9% pamwedzi, nepo panguva imwe chete iwe uchiwana mukana wekusimudzira brand yako padanho repasirese pasina chero kudyara zvachose, uchiita hofisi mashandiro. Uye zvakare, iwe unenge uine yakasarudzika, yepamusoro-kirasi tekinoroji uye inoshanda inoshanda-maitiro aunogona. Ipa rako rekupfeka kodzero yekutarisisa uye funga nezve mawaniro aunofanira kuita tarisiro yako yevateereri uchishandisa kushambadzira nhungamiro.

Pamusoro pezviitiko zvekushambadzira, angangoita chero mashandiro ane chekuita nekugadzirwa kwembatya anotongwa mukati meiyo franchise. Izvo zvinoshanda uye zviri nyore sezvo iwe usingade kugadzira chimwe chinhu, kugadzira mapurojekiti, uye kuita zvimwe zvinhu zvakaoma. Iwe uri kutomisikidza maitiro ebhizinesi zvinoenderana neyakagadzirirwa-yakagadzirirwa bhizinesi chirongwa, iyo inonyatso ponesa zviwanikwa. Yezve nguvo yekugadzira franchise, iwe unobhadhara yakakwira ye9% yebasa rako remwedzi. Izvi hazvina kunyanya kupihwa huwandu hwezvibatsiro zvaunogona kushandisa. Shanda neSMM, midhiya midhiya, midhiya, kushambadzira kweterevhizheni.

Zvese izvi zvinokubatsira kuti ujekese kune vangangove vatengi kuti iwe wavhura franchise yekugadzirwa kwembatya muguta rako. Vatengi vanozopedzisira vaona kuti yako nhanho iri nani zvakanyanya kupfuura iyo yevagadziri vemuno. Naizvozvo, iwe uchafadzwa nemukurumbira wakanaka, uye hazvizove zvakaoma kuuchengeta.

Kupa franchise munzvimbo yakadai seUnited States, pasirese, ndiyo ingangoita shanduko yakabudirira uye inoshanda yesangano rebhizinesi. Mukubvumirana neInternational Franchising Association (IFA), yega maminetsi masere ezuva rekushanda, chitoro chitsva chefranchise chinogadzirwa muUnited States, iine chiteshi chimwe chete chinovhara kunze kwevanopfura mabhizinesi mapfumbamwe. Kutanga kweiyo nhanho yekuumbwa kweanhasi franchise biz muUnited States inowira panguva yepashure pehondo yechipiri Hondo Yenyika. Pakupera kwehondo, hupfumi hweUS hwakatanga kuchinja kubva mukugadzirwa kwemidziyo yemauto kuenda parunyararo mamiriro. Kuwedzera mabasa emabhizimusi ane hukama nemabasa ane runyararo chave chinhu chakanyanya kukoshesa hutungamiriri hweAmerica nehurumende. Kubudirira kwekutengesa mari kwakabatsira mukuwedzera nekusimudzira mabasa kwevanhu veAmerica, vakashanda semotokari kusimudzira hupfumi hwenyika, uye zvakabatsira mukusimudzira hupfumi mune dzimwe nyika.

Kupa franchise kune vezvemabhizimusi kwakagadzira mamwe maratidziro emabhizimusi emufranchisee, zvakabatsira kudzoserwa kwemari yekunze nemari munyika, nemari shoma shoma dzemari kunze kwenyika, uye yakashanda senzira inosimudzira nekusimudzira mukurumbira wemabhizimusi eUnited States chishandiso chehupfumi. Kuvandudzwa kwebhizimusi reUS franchise kwakateedzerawo zvido zvezvematongerwo enyika, simba, uye kumanikidzwa kubva kune imwe nyika, nekuda kwekudarika miganhu yenyika, hupfumi hwenyika. MuUnited States of America, iyo Federal Trade Commission (FTC) inotarisira mari yekutengesa mari kuti ione kutevedza mitemo yeFTC franchise. Zvinoenderana nezvinodiwa zvakamisikidzwa nemitemo yakatenderedzwa yakabatana, ma franchisees vanopa mishumo inoratidza zvese zvakazara mamiriro nezve iyo kambani inoshuvira kuwana nzvimbo yekutengesa munzvimbo ine rezinesi uye kuongorora inofungidzirwa mari, mari, uye purofiti chirongwa cheiyo franchise. Chiyero chakakura chekuvandudzwa kwerudzi rwakadai rwefranchise, ine simba rezvematongerwo enyika uye rutsigiro rwemutemo uye neruzhinji rwevanhu maonero, rakakwezva mabara emabhizimusi mazhinji mubhizimusi rekutengesa. United States franchising, ichiwana ruzivo rwekumba, yakatamira kunze kwenyika, ichibudirira kuparadzira franchise bhizinesi kutenderera pasirese.