Bhizinesi franchise zvakajairika mubhizinesi renyika nhasi. Mupfungwa yakajairika yeshoko, franchise chibvumirano chakahwirudzurwa nemuridzi wechiratidzo (tekinoroji maitiro, zvivakwa zveruzivo, chiratidzo, bhizinesi modhi, nezvimwewo) kodzero yekushandisa iyo yakatarwa mhando pasi pemamwe mamiriro. Muchokwadi, iyo franchisee (bato rinowana mvumo yekushandisa kwakadaro) inova mudiwa weiyo franchisor (muridzi wechiratidzo) mubhizimusi rakagadzirwa, rakasimudzirwa bhizinesi. Kwete yemahara, hongu. Mitemo ye franchise inogona kusanganisira kwete chete matekinoroji uye kodzero yekuburitsa zvigadzirwa kana kupa masevhisi pasi peimwe zita rezita asiwo kupihwa kwekushambadzira zvinhu, mabhizinesi ekutaurirana, zvirongwa zvebhizinesi, kudzidziswa kwevashandi, nezvimwe. mabhenefiti.

Chekutanga, munhu anowana rinenge rakagadzirira-rakagadzirwa bhizinesi, rakashambadzirwa zvakakwana, nevatengi vakavimbika nevatengesi vebhizinesi. Kechipiri, sekutonga, ese mabhizinesi maitiro akatove akaitwa, akatsanangurwa zvakajeka, uye akaedzwazve kuyedzwa mukuita. Chechitatu, iyo franchisee kazhinji haina kutarisana nebasa rekutsvagisa musika uye zvinodiwa nevatengi, kugadzira zvigadzirwa zvitsva uye zvigadzirwa. Basa rayo nderekupa maitiro ebhizinesi ekugadzira uye akagadzirira-kugadzirwa uye anozivikanwa zvigadzirwa kutengeserana (kana masevhisi), ayo, sekutonga, zvinoreva mari inovimbiswa uye purofiti yakajairwa mushure mekutanga basa. Ehe, kutengesa mari kunewo njodzi dzayo uye zvingangoitika zvakaipa maererano nezviitiko zvebhizinesi. Chekutanga pane zvese, tiri kutaura nezve kudiwa kwekubhadhara mvumo (mari inosungirwa yekushandisa chiratidzo). Kazhinji kazhinji inoverengwa sepesenti yemitero, asi inogona zvakare kugadziriswa.

Mamwe masevhisi (kushambadza neruzivo rutsigiro, rutsigiro rwebhizinesi uye rutsigiro rwehurongwa, rubatsiro mukusarudzwa uye kudzidziswa kwevashandi, nezvimwewo) hazvipi kupihwa pachena. Mutengo wema franchise zvakananga unoenderana nemutengo wechitengesi chakapihwa mune iyi mhando yetaisi uye inogona kuverengerwa zviuru nezviuru zvemadhora (semuenzaniso, saMcDonald's). Izvo zvinofanirwa kucherechedzwa kuti makambani makuru uye anozivikanwa, ane mafranchise anodhura, anowanzo kupa avo franchisees mukana wekubhadhara mari idzi muzvikamu, izvo zvinoderedza mutoro pabhizinesi mumwedzi yekutanga uye kunyangwe makore ekuvapo kwayo.

Iyo franchise isina bundu-yemari kubhadhara chikomborero chakanyanya. Mazuva ano, makambani mazhinji anoshanda pasina mari yemari yemari, achifunga nezvemakwikwi ari kuramba achingokura, achipa vanobatsirana nemamiriro ezvinhu akanaka. Kuti ugoziva nezve zvinopihwa ma franchisors, pamwe nekuwanika kwemari-yemari, unofanirwa kuenda kukirabhu yemafranchise ane hunyanzvi munzvimbo ino. Nyaya yebasa remakatalog franchise ndeyekubatsira vanamuzvinabhizimusi vane ruzivo kuwana bhizinesi ravo, kutsvaga vanhu vane pfungwa dzakafanana, kugadzira bhizinesi mune chero rupi rudzi rwechiitiko. Semuenzaniso, mudzidzi, amai vemba, kana muzvinabhizimusi asina ruzivo anoda kutanga bhizinesi rake, pane mari, asi hapana ruzivo. Kana, pane zvinopesana, zviwanikwa zvemari hazvina kukwana kutanga bhizinesi wega.

Naizvozvo, zvitoro zvefranchise zvinoshanda zvinoenderana nemitemo yakajeka, zvichipa mabhizinesi pamitengo isinganetsi, yepakati, uye yakakwira kumakambani, ayo, zvakare, anofarira kubatana, kusvika padanho redunhu.

Mushure mezvose, zvinobatsira kune vema franchisors kutsvaga ma franchisees mune mamwe matunhu, uko kwavanogona pamwe chete kuvhura zvimwe zvitoro, kudzora basa rese revari pasi, uye kubata zvakaenzana pasi pekodzero dzakaenzana, kubatsira mapato ese. Iyo yemari-yemari inobhadharwa pachayo ndeye guarantor yeiyo franchisor, panguva yekusaina kondirakiti uye usati watanga basa, uchipa ruzivo, chirongwa chekuita, vanobata, uye kudzikisira zvakavanzika. Mari yemubhadharo wefranchise inotemwa zvichienderana nemutengo unogona kuputswa kuita muripo muzvikamu, mushure mekukurukura zvese nemudiwa.

Kana iyo franchise ichidhura kubva kune inozivikanwa zita, saka unofanirwa kutora mari yemari yakawanda zvakanyanya, nekuti haina kudzoserwa. Chipo chemubhadharo unogona kunzi huwandu hwese hwezvinhu zvese zvinobuda kubva kumufranchisor zvine chekuita neyefranchisee, uchifunga nezve kupihwa kwezita, zita, kushanya kumisangano, rubatsiro mukutora, kupa hwaro hwevatengi, chiito kuronga, pamwe nekushanya kuvhura mapoinzi matsva, zvichingodaro. Paunenge uchitenga franchise kuburikidza nekatalog, uine kana usina mari yemari, unofanira kunzwisisa kuti, kutanga kwezvose, uku kushambadza, kuwana ruzivo, kuwanda kwevatengi vatsva, uye nezvimwe zvakawanda. Zvakare, mune iyo franchise catalog, zvinokwanisika kuverenga pamberi pemutengo wemari, payback, uye imwe data iyo inoshungurudza wese muzvinabhizinesi.

Kuti ugoziva nezve mikana, yezvazvino zvinopihwa nemabhadharo emari, verenga wongororo dzevatengi vedu, ingo tevera chinongedzo chakananga kuchitoro chefranchise. Iwe unogona kubvunza mibvunzo uye kubvunza nyanzvi dzedu uchishandisa ruzivo rwekuonana runogona kuwanikwa ipapo.

Iyo franchise isina mubhadharo wepasi zvakare ine kodzero yekuvapo. Chinhu chikuru ndechekukurukura zvese mamiriro nemutengesi usati wapedza chibvumirano. Kana iwe uchida kutenga imwe franchise, saka unofanirwa kutarisa mukatalog kana webhusaiti, inova chitoro cherudzi urwu rwekupihwa. Kubhadhara kwepamberi hakuwanzo kudikanwa pasi pechinobviswa. Izvo zvese zvinoenderana nemamiriro ezvinhu chaiwo, sezvavanokurukurwa zvakasiyana. Kazhinji, hazvigoneke kuwana nekusimudzira franchise pasina kubhadharisa pasi.

Mutengesi haabvumirani nemamiriro akadaro, zvisinei, kesi imwe neimwe iri yega. Kazhinji, uyu muenzaniso unoshanda zvakanyanya uye watounza mari zhinji kune avo vanhu vari kuita kwayo kuitiswa.

Kubhadhara kwekutanga kunowanzo kupihwa kutarisisa sezvo asiri munhu wese anokwanisa kukasira kubhenefiti nekupawo chikamu chemari yavo kumutengesi panguva imwe chete. Ndicho chikonzero nei vazhinji vevamiririri vemakambani anozivikanwa vakagadzirira kutaurirana uye kukurukura nezvekubatana. Mubhadharo wezasi unowanzoitwa mushure mekupedzwa kwechibvumirano paunogamuchira ruzivo rwese rwakakodzera nezve franchise. Ichi chiri nyore nyore chinoshandiswa nevakawanda vanozivikanwa uye vakabudirira mabara kutonga. Nekudaro, iwe uchiri kugona kuwana mhinduro dzinogamuchirwa kubva kudhairekitori yakakodzera, uko kune zvakare zvakawanda sarudzo dzakasiyana. Zvinogara zvakanaka kusarudza kubva kunhamba huru yezvipo kuti uwane zvakanak pakupedzisira.

Kana iwe uchida franchise pasina mubhadharo wezasi, zvinowanzo fanirwa kuve wakagadzirira chokwadi chekuti zvimwe zvezvipiwa zvakarongeka hazvikukodzere.

Iyo franchise isina mubhadharo wepasi haiwanzoitika. Nekudaro, kuti utore chisarudzo chakanyatsoita, unofanirwa kukurumidza kukurukura nezvekufambidzana nenyika yechiratidzo kwauchazowana kodzero dzekushandisa logo nemabhizinesi. A franchise ndeye yakanaka kwazvo mari. Mutengi anongotora muenzaniso uripo oishandisa kuwana zviwanikwa zvemari. Mubairo wekutanga kana uchitenga franchise unogona kubva pa9 kusvika 11%, zvese zvinoenderana nemamiriro ekubatana nechimwe chiratidzo. Iko kune zvekare dzimwe sarudzo kana iyo franchise yapihwa pasina kuita yekutanga kubhadhara.

Izvo zvese zvinoenderana nekuti iwe unokwanisa sei kutaurirana uye ndeapi mamiriro panguva ino.

Iyo franchise isina mubhadharo wepasi inogona kuva ruponeso chairwo kune vamwe vanogona kuita mabhizimusi.

A sausage shop franchise ibhizimusi rinogona kubatsira asi rine njodzi. Njodzi dzinouya kwete chete kubva kune vaunokwikwidza, avo vasingazoda kuti iyo nyowani franchise ipe kune inoyevedza pamusika niches. Iyo sausage franchise inogona zvakare kusangana nematambudziko maererano neyakagadzirwa shefu hupenyu. Uye zvakare, iyo Sanitary uye Epidemiological Supervision zvakare haina kurara uye inogona kugara ichiita akasiyana macheki. Kana iwe uri kutengesa sausage franchise, saka iwe unofanirwa kupa ako poindi ekutengesa nenhamba yakakodzera yefiriji. Chitoro chesausage chinoshanda pasi pefranchise chinoda kuburitsa mari yakawanda kupfuura zvayaizoita yega.

Mushure mezvose, iwe unotora pane yakazara seti yezvisungo. Kutanga, iwe unotenga zvigadzirwa zvefranchisor, uye chechipiri, iyo franchised sausage shopu inofanira kutora ingangoita 10% yemari yayo mwedzi wega. Aya maitiro akajairika kana uchibata nefranchise. Zvisinei nezvauri kuita, aya marudzi ebhadharo ane chokwadi chekuvapo. Kutanga, imari yemubhadharo, uye chepiri, mupiro kushambadziro yepasi rose.

Kana iwe uchimhanyisa sausage shop franchise, ipapo iwe unenge uchinyatso kuziva mapfekero evashandi. Vashandi vako vachapihwa yunifomu uye vachapfeka iyo nguva yese yavanenge vachishanda. Iyo inoshanda-sausage shopu franchise ichave nechokwadi yekuenderera solvency. Iwe unongoda kuzadza mafiriji nezvigadzirwa zve nyama kuitira kuti vatengi avo vakataura vave nechimwe chinhu chekutengesa. Seye franchisee wechitoro chesausage, iwe unofanirwa kugara uchifunga kuti iwe unofanirwa kuve unoshanda zvakanyanya muzvinabhizimusi. Mushure mezvose, kuwanda vatengi, zvirinani mamiriro ako emari.

Iyo yakagadzirirwa-sausage shopu franchise chirongwa chebhizinesi chinogona kukuunzira iwe purofiti hombe. Nekudaro, iwe unofanirwa kuve wakajeka nezve njodzi dzinokutyisidzira. Kuti unyatsovamisa, pindirana nefranchisor. Iye achapa ruzivo rwakakosha uye agovana ruzivo rwake. Yakarongeka-sausage shopu franchise ichave nekutanga nekukurumidza uye nekukupa iwe iwe ingangoita ipapo yepamusoro-chikamu chemari. Chinhu chikuru hachisi chekuzorora, asi kushandira mufananidzo wako, sezvo uri mumiriri wedunhu uye uchiri kuda kuwana zvinodiwa nevatengi.

Sausage uye cheese chitoro franchise inobatsira iwe kuwana yakakosha yemakwikwi mukana. Pakupedzisira, iwe unozove mushambadzi anoita mukuwirirana neiyo franchise. Izvi zvatova zvakakosha kwazvo kugona. Iwe unofanirwa kuishandisa kusvika pakukwirira, kuwana iyo yakawanda kubatsirwa. Chitoro chefranchise chine mukana wese wekubudirira sebhizimusi chirongwa. Chinhu chikuru ndechekutevera zvirevo zvakatemwa uye zvakagadzirwa muchibvumirano.

Kuteerera hakuna kukuvadza chero munhu. Pane zvinopesana, kana iwe ukatengesa yako franchise zvakanaka, chitoro chako chichava nenhamba yakakura yevatengi. Kana iwe uchitengesa nyama kana soseji, saka tarisa kune yavo yemhando uye pasherefu hupenyu. Kuti uchengetedze mwero wepamusoro wekuvimbika, haufanire kutengesa zvigadzirwa zvapera. Pakupedzisira, maonero evatengi akakosha kwauri. Kana iwe uchitengesa sausage uye chizi sechikamu chechitoro chefranchise, saka iwe unofanirwa kutarisisa kuti ugone kurarama nemapepa akakodzera. Teerera kune vanokwikwidza navo kuhwina makwikwi.

Tinofanira kudzidza kusimba kwavo nekushaya simba kwavo. Izvo zvinoenda kukambani yako. Sechikamu chechitoro chekutengesa chikafu, iwe unofanirwa kunyatsonzwisisa kuti ndeapi mikana iwe aunogona kunyorera uye ndedzipi njodzi dzaunotarisana nadzo. Ipapo iwe unokwanisa kuvamisa munguva uye zvinobatsira. Kana iwe uri mune chizi uye sausage shop franchise, inokupa iwe wakanyanya kukwikwidza kugona. Iwe unogona kutarisira kuzviwana zvakananga kubva kune franchisor nekukumbira rubatsiro. Mumiriri wechiratidzo anogara akagadzirira kukupa rairo yehunyanzvi.

Iye anofarira zvinonzwisisika zvega kukuona iwe uchiwana mibairo inoyevedza uye nekuwedzera mari yako nefranchise yakadaro. Iyo yakakwira mwero wemari inobvumidza kubhadhara zvisungo pasina chero matambudziko. Pamwe pamwe nekuzvipira kuhurumende, iwe unofanirwa zvakare kupa zvipo kune uyo anotengesa mari. Mushure mezvose, iwe wakakwereta iyo franchise kubva kwaari kune yakajeka frankfurter uye woita sega wega wekuparadzira. Semugovera, mutengesi anofanira kubhadhara mari yepamberi. Iyi miripo inosiyana kazhinji uye zvinoenderana nemitemo yefranchise. Tora chibvumirano chakanakisa zvinoenderana nefranchise yako nekutaurirana zvinobatsira.

Iwe unogona kutora pane chero zvinowedzerwa zvisungo kuitira kuti huwandu hwemipiro hupfuure hwakanyanya. Kana iwe uri kutengesa depoti yekudya franchise, saka iwe une ese emakwikwi makwikwi iwe aunoda. Edza kuzvishandisa kusvika pakukwirira kuitira kuti usapinda mune yakaoma mamiriro.