Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Iyo franchise isina bundu-yemari kubhadhara chikomborero chakanyanya. Mazuva ano, makambani mazhinji anoshanda pasina mari yemari yemari, achifunga nezvemakwikwi ari kuramba achingokura, achipa vanobatsirana nemamiriro ezvinhu akanaka. Kuti ugoziva nezve zvinopihwa ma franchisors, pamwe nekuwanika kwemari-yemari, unofanirwa kuenda kukirabhu yemafranchise ane hunyanzvi munzvimbo ino. Nyaya yebasa remakatalog franchise ndeyekubatsira vanamuzvinabhizimusi vane ruzivo kuwana bhizinesi ravo, kutsvaga vanhu vane pfungwa dzakafanana, kugadzira bhizinesi mune chero rupi rudzi rwechiitiko. Semuenzaniso, mudzidzi, amai vemba, kana muzvinabhizimusi asina ruzivo anoda kutanga bhizinesi rake, pane mari, asi hapana ruzivo. Kana, pane zvinopesana, zviwanikwa zvemari hazvina kukwana kutanga bhizinesi wega.

Naizvozvo, zvitoro zvefranchise zvinoshanda zvinoenderana nemitemo yakajeka, zvichipa mabhizinesi pamitengo isinganetsi, yepakati, uye yakakwira kumakambani, ayo, zvakare, anofarira kubatana, kusvika padanho redunhu.

Mushure mezvose, zvinobatsira kune vema franchisors kutsvaga ma franchisees mune mamwe matunhu, uko kwavanogona pamwe chete kuvhura zvimwe zvitoro, kudzora basa rese revari pasi, uye kubata zvakaenzana pasi pekodzero dzakaenzana, kubatsira mapato ese. Iyo yemari-yemari inobhadharwa pachayo ndeye guarantor yeiyo franchisor, panguva yekusaina kondirakiti uye usati watanga basa, uchipa ruzivo, chirongwa chekuita, vanobata, uye kudzikisira zvakavanzika. Mari yemubhadharo wefranchise inotemwa zvichienderana nemutengo unogona kuputswa kuita muripo muzvikamu, mushure mekukurukura zvese nemudiwa.

Kana iyo franchise ichidhura kubva kune inozivikanwa zita, saka unofanirwa kutora mari yemari yakawanda zvakanyanya, nekuti haina kudzoserwa. Chipo chemubhadharo unogona kunzi huwandu hwese hwezvinhu zvese zvinobuda kubva kumufranchisor zvine chekuita neyefranchisee, uchifunga nezve kupihwa kwezita, zita, kushanya kumisangano, rubatsiro mukutora, kupa hwaro hwevatengi, chiito kuronga, pamwe nekushanya kuvhura mapoinzi matsva, zvichingodaro. Paunenge uchitenga franchise kuburikidza nekatalog, uine kana usina mari yemari, unofanira kunzwisisa kuti, kutanga kwezvose, uku kushambadza, kuwana ruzivo, kuwanda kwevatengi vatsva, uye nezvimwe zvakawanda. Zvakare, mune iyo franchise catalog, zvinokwanisika kuverenga pamberi pemutengo wemari, payback, uye imwe data iyo inoshungurudza wese muzvinabhizinesi.

Kuti ugoziva nezve mikana, yezvazvino zvinopihwa nemabhadharo emari, verenga wongororo dzevatengi vedu, ingo tevera chinongedzo chakananga kuchitoro chefranchise. Iwe unogona kubvunza mibvunzo uye kubvunza nyanzvi dzedu uchishandisa ruzivo rwekuonana runogona kuwanikwa ipapo.

Iyo franchise isina mubhadharo wepasi zvakare ine kodzero yekuvapo. Chinhu chikuru ndechekukurukura zvese mamiriro nemutengesi usati wapedza chibvumirano. Kana iwe uchida kutenga imwe franchise, saka unofanirwa kutarisa mukatalog kana webhusaiti, inova chitoro cherudzi urwu rwekupihwa. Kubhadhara kwepamberi hakuwanzo kudikanwa pasi pechinobviswa. Izvo zvese zvinoenderana nemamiriro ezvinhu chaiwo, sezvavanokurukurwa zvakasiyana. Kazhinji, hazvigoneke kuwana nekusimudzira franchise pasina kubhadharisa pasi.

Mutengesi haabvumirani nemamiriro akadaro, zvisinei, kesi imwe neimwe iri yega. Kazhinji, uyu muenzaniso unoshanda zvakanyanya uye watounza mari zhinji kune avo vanhu vari kuita kwayo kuitiswa.

Kubhadhara kwekutanga kunowanzo kupihwa kutarisisa sezvo asiri munhu wese anokwanisa kukasira kubhenefiti nekupawo chikamu chemari yavo kumutengesi panguva imwe chete. Ndicho chikonzero nei vazhinji vevamiririri vemakambani anozivikanwa vakagadzirira kutaurirana uye kukurukura nezvekubatana. Mubhadharo wezasi unowanzoitwa mushure mekupedzwa kwechibvumirano paunogamuchira ruzivo rwese rwakakodzera nezve franchise. Ichi chiri nyore nyore chinoshandiswa nevakawanda vanozivikanwa uye vakabudirira mabara kutonga. Nekudaro, iwe uchiri kugona kuwana mhinduro dzinogamuchirwa kubva kudhairekitori yakakodzera, uko kune zvakare zvakawanda sarudzo dzakasiyana. Zvinogara zvakanaka kusarudza kubva kunhamba huru yezvipo kuti uwane zvakanak pakupedzisira.

Kana iwe uchida franchise pasina mubhadharo wezasi, zvinowanzo fanirwa kuve wakagadzirira chokwadi chekuti zvimwe zvezvipiwa zvakarongeka hazvikukodzere.

Iyo franchise isina mubhadharo wepasi haiwanzoitika. Nekudaro, kuti utore chisarudzo chakanyatsoita, unofanirwa kukurumidza kukurukura nezvekufambidzana nenyika yechiratidzo kwauchazowana kodzero dzekushandisa logo nemabhizinesi. A franchise ndeye yakanaka kwazvo mari. Mutengi anongotora muenzaniso uripo oishandisa kuwana zviwanikwa zvemari. Mubairo wekutanga kana uchitenga franchise unogona kubva pa9 kusvika 11%, zvese zvinoenderana nemamiriro ekubatana nechimwe chiratidzo. Iko kune zvekare dzimwe sarudzo kana iyo franchise yapihwa pasina kuita yekutanga kubhadhara.

Izvo zvese zvinoenderana nekuti iwe unokwanisa sei kutaurirana uye ndeapi mamiriro panguva ino.

Iyo franchise isina mubhadharo wepasi inogona kuva ruponeso chairwo kune vamwe vanogona kuita mabhizimusi.

Iyo franchise yechikafu chevacheche yakawana mukurumbira wakakura pakati pevanamuzvinabhizimusi vakaratidza kwavo kwavanotungamira munzvimbo ino. Vacheche chikafu mafranchise anoshandiswa mune yakafara fomati, yakanangana zvakananga nebhizimusi rakagadzirwa. Checheche chikafu chikafu chinoshandiswa zvakanyanya pasirese, kuwana yepamusoro uye inoshanda mhedzisiro inoitirwa vatengi. Vatengi vazhinji vanofarira mubvunzo wekuti chii chinomirira mutengo wefranchise yezvinhu zvevana, zvine chekuita nazvo izvo zvinofanirwa kutaurwa kuti mutengo unoenderana nekuzivikanwa kwechiratidzo, icho chakagadzirwa nemugadziri kwemakore mazhinji. Izvo zvichave zvinokwanisika kusarudza mudiwa kubva kune mutengi uchishandisa chakakosha chikuva pane yemagetsi saiti, iyo iine runyorwa rwese rwevagadziri vemarudzi akasiyana siyana epasi. Pamubatanidzwa unobereka zvibereko, kutanga kwezvose, iwe uchafanirwa kuenda mukutaurirana, uye zvakare kana mamiriro aya akagadziriswa, iwe unofanirwa kuenderera kubvumirana nekuchinjiswa kwekodzero yekushandisa zita rakagadzirwa rekambani.

Iwe unozotanga danho idzva mukusimudzira rako bhizinesi, nekutora franchise yechikafu chevacheche, iyo mushure menguva yakati wandei inopinda muyero wepasi rose, uine purofiti yakanaka.

Yevacheche chikafu chitoro franchise mukana wekuita mapepa nenzira yakatenderedzwa uye chaiyo nekuti iwe unobatsirwa namuzvinabhizimusi akabudirira uye anokwikwidza uyo akatobudirira. Anotengesa franchise, anokupa iwe mukana wekuti uitewo basa rehofisi pasi pechiratidzo chake, uchishandisa maturusi ake akasarudzika uye yepamusoro-kirasi kuziva. Chengetedza zvakakodzera kuchitoro chevana, nekuti iwe unoshanda pane franchise, nekudaro, uve nezvose zvakakosha maturusi ekuita mashopu ebasa rechitoro mushe uye nemazvo. Usambofa wakaregeredza mukana unounzwa iwe, pane kudaro, ushandise kusvika pakakwirira muchitoro chako chekudya. Nekudaro, iwe unowana mhedzisiro yakanaka, nyore kusangana chero nematambudziko kana akamuka munzira yako. Chitoro chevacheche chikafu chinofanira kushanda zvine hunyanzvi uye zvine hunyanzvi, uye zvigadzirwa zvevana zvinofanirwa kunge zviri zvemhando yepamusoro.

Pakupedzisira, izvi zvinhu zvevacheche, nekudaro iwe unofanirwa kuona kuti zvine zvinhu zvinogamuchirwa chete. Izvo hazvina kunyanya kuoma, nyika inobatsira neizvi, zviremera zvadzo zvinowanzouya kwauri kuti zviongorore zvinogadzirwa zvemwana. Izvo, kana iwe uri kutengesa chikafu chevana, shandisa chenjedzo yakanyanya. Ramba uchiongorora franchise chitoro. Iwe haufanire kunge wapera chikafu, chikafu chese chinofanirwa kuve chitsva uye kutevedzera zvirevo zvehurumende. Chikafu chevacheche chigadzirwa chakasarudzika, dzinofanirwa kutengeswa zvakanyatso, kugara uchiona kuti mhando haidonhe. Ipapo chete ndipo panogona kuzotarisana nechitoro nemabasa ekushandisa.

Iyo franchise haisati iri vimbiso yekubudirira, unofanirwa kushanda zvakaoma kuti uzviite zvine hunyanzvi uye nemazvo. Pakupedzisira, zvese zvinoenderana nekuti unoita sei nemabasa evafundisi. Zvirokwazvo, iyo franchisor inokupa iwe up-to-date ruzivo, maturusi, uye mitemo, asi iwe uchiri kuda kuzvishandisa kuti upe ese makwikwi mabhenefiti uye uve mutungamiriri akazara mukufamba kwenguva. Chitoro chevacheche chinoshanda zvakanaka ndiyo kiyi yekubudirira. Shingirira kushandisa iyo franchise mikana yauinayo seunyanzvi uye nehunyanzvi sezvinobvira. Fungisisa kuve nechokwadi chekuti chitoro chako chechitoro chinobatsira kuti vatengi vadyidzane nazvo. Vatsanangurire kuti nei vachifanira kubata iwe pazvinhu zvevacheche, pane izvi, iwe unoda zvakanakira, hongu, uchave nazvo.

Mushure mezvose, iwe unoshanda pasi pefranchise, nekudaro, iyo franchisor inopa ese akakodzera maturusi ekumisikidza kwebasa nehupamhi hwepamusoro hwekusungwa kwezviwanikwa. Chikafu chevacheche chinogona kutengeswa nenzira dzakasiyana siyana, asi chitoro ndicho chinogamuchirwa. Iwe unogona zvakare kuvhura nzira yepamhepo kuti vanhu vagone kuhodha chikafu chako paInternet uye vachigashire nekutakura. Inobatsirawo kwazvo. Saka sarudza yakanakisa franchise yekuvhura yako chitoro chekudya nekunyatso tsvagurudza zvese zvingasarudzwa pamusika.