Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Tire franchise rudzi rwechiitiko chemabhizimusi. Kuti uzviise padanho rakaringana remhando yepamusoro, zvinodikanwa kuti ushandise software inokodzera izvi zvinangwa, pamwe nechengetedzo matekinoroji aunogona kutenga kubva kune franchisor. Nekushanda nefranchise, iwe une akati wandei zvakakosha. Uchiishandisa, iwe unowana mukana wese wekukunda kukwikwidza kukwikwidza, kuva muzvinabhizimusi anobudirira Shanda tire franchise zvinobudirira uye zvinobudirira, izvo zvinokupa iwe mukana wekukwikwidza zvakaenzana nevamwe vanopikisa, uye kunyange kutopfuura vamwe vacho. Kana iwe ukadyidzana nematai uye wawana kodzero, saka bhizinesi chirongwa ichi chinounza iwe zvakakosha mabhenefiti, asi zvichiteerana nekuziva kwakakodzera Matai chinhu chinofanirwa kushambadzwa zvine hunyanzvi. Iwe unoda franchise kungova inozivikanwa zita rechiratidzo.

Inokupa iwe zvinopfuura chete stock yekutengesa. Iwe unogona kutarisira kugamuchira zvakasiyana siyana zvaunofarira, tekinoroji yepamusoro, uye nezvimwe, izvo zvinokupa iwe kukwikwidza kumucheto. Kuita nedhiri franchise ibhizimusi rinobatsira purojekiti, nekuita izvo zvaunowedzera mikana yako yekubudirira munguva refu.

Iyo inoshanda-zvakanaka tire franchise chirongwa chebhizinesi icho chichaitika zvechokwadi kana iwe ukaita zvinoenderana nemirau. Zvakare, iwe unofanirwa zvakare kurangarira zvakajeka kuti iwe unobhadhara imwe fizi kune iyo franchisor. Chekutanga, uyu mupiro weguruva, huwandu hwayo hunogona kusiyana uye huchibva pa9 kusvika 11%. Pamusoro pemubhadharo wekutanga, iwe unobhadharawo imwe muripo padanho rega rega rekudyidzana netirandi franchise. Kunyanya chaizvo, iwe unobhadhara zvikamu zviviri. Yekutanga yeiyi mvumo, inoitwa mwedzi wega wega.

Yechipiri ndeye yekushambadzira zviitiko mupiro, iyo inopihwawo pamwedzi. Kurarama neiyo franchise bhizinesi chirongwa chebhizinesi, uye zvakakodzera kuti uzive zvimwe zvisungo kumuridzi wechiratidzo zvakare. Iwe unotenga zvimwe zviwanikwa zvezvinhu, nekudaro, hauna kana dambudziko mukuzvitengesa, nekuti zvinogara zviripo. Izvo zvakakodzera kuvhura ine simba mhando yekushambadzira mushandirapamwe wekuzivisa vatengi nezve yako kupinda mumusika. Mushure mezvose, kushandiswa kweiyo franchise muchimiro chekutengeserana mhando yerudzi rwunozivikanwa hakuna kukwana. Iwe zvakare unofanirwa kuratidza kune vatengi chokwadi chekuti vanogona kuuya kwauri kuzotenga chimwe chinhu. Sevha rako franchise seiri chaizvo sezvazvinogona nekuzviita pasi peseti yemirau yaunogashira.

Nguva dzekubhadhara dzefranchise mune zvekutengesa, senzvimbo yakajairika yechiitiko chekushandisa franchise, zvinoenderana nenhamba, zvinosiyana kubva pamwedzi miviri kana kupfuura kana uchigamuchira hafu-yemari mari kusvika 25-35 muzana yemari yakadyarwa. Kuwana purofiti yakadai, ine mari yekutsanya yekutsvagisa mari, inoratidzira kugadzirira kwakanaka kweiyo nzira yekutengesa yakaoma, sarudzo chaiyo yezvakatengwa zvezvinhu franchise, kuvapo kwekutengeserana 'flair' uye bhizinesi 'vein' yekushandisa yakakurumbira muchiso. Vakanaka vefranchise biz varongi vanosiyaniswa nekwanisi yekumisikidza nenzira kwayo kuitisa network kushambadzira hupfumi pane izvo zvinofungidzirwa kudiwa maererano nekutengesa munzvimbo yavo nenzvimbo. Ongorora nemazvo makwikwi emusika, ita analytically chaiyo mari yekubhadhara mari yakafungidzirwa, pamwe chete nemugwagwa wevanhu 'kuyerera' uye mukurumbira pakati pevagari vekutengesa, ndiyo kiyi yekubudirira uye newfound franchise inokurumidza kubhadhara nguva. Ndiko kufarirwa kwebhizinesi rine franchise, nzira yakasanganiswa yekuverenga zviitiko zvebhizimusi rekubhadhara, izvo zvinotara nguva dzekubhadhara dzefranchise uye kuwana purofiti yakakwira mukutengeserana, huwandu hwakawanda hwezvinhu, mukupa kwevatengi masevhisi uye huwandu hwevanhu services.

Chitoro chematairi chinogona kuve chirongwa chakakodzera, panguva yebasa raunofanira kugara uchidzidza huwandu hwazvino. Semuenzaniso, kana mutengi churn maitiro atanga, iwe unozogona kutora anodiwa matanho munguva yekudzivirira yakaoma mamiriro. Nekuvandudza franchise, iwe unopa ese mikana yekunakidzwa akasiyana mabhonasi. Chekutanga ndechekuti iwe une chiratidzo chakakodzera chaunogona. Mukana wechipiri wekugadzira franchise yechitoro kugona kutevedzera zvakakwana maitiro-ebasa, uchivaunza mukubatana neyekutanga. Izvi zvinobatsira kwazvo sezvo iwe uine mukana wakawedzera wekuhwina mumakwikwi ekukwikwidza.

Kana iwe uchimhanyisa chitoro chiri kutengesa matai, saka iyo franchise ichakubatsira iwe kunyatso seta hofisi basa. Munguva yezviitiko zvefranchise, hauzove nematambudziko asingakundike, nekuti iwe unozogara uchiziva zvekuita zvinotevera. Kana iwe uchishanda nematairi, ipa chitoro chako kutarisisa kwakakodzera. Kunyanya, teerera kune iro rekunze kwenzvimbo uye iyo facade yechivakwa yakashongedzwa. Iyo franchise inokupa iwe yakakodzera dhizaini dhizaini zvinoenderana neyakasiyana maitiro. Iwe uchagamuchira ese magadzirirwo macode aunoda. Izvo zvinongo sara kuzvishandisa nekuvandudza chirongwa.

Chitoro chematafura ibhizimusi remusoro, uye unogona kusangana nematambudziko akasiyana uchishanda nawo. Semuenzaniso, iwe unozofanirwa kuwana mari yakawanda kupfuura iwo makambani anoita mabasa akamirira logo yavo. Mushure mezvose, iwe unobvuma kubhadhara iyo franchisor pamwedzi wega wega imwe nhamba yemipiro. Ivo vanogona kusiyanisa uye kutangira kubva ku3 kusvika ku9% mumwedzi wega wega. Zvakare, iyo huwandu huchaverengerwa, kungave kubva pamari, kana kubva pane zvese zvakadzoserwa zvauchazowana. Shandisa franchise yako zvinobudirira sezvinobvira nekuitora uye kushandisa ruzivo rwese rwunogona kupihwa kwauri.

Iyo franchise yechitoro inokupa iwe mukana wekuiigadzira nenzira isina mukwikwidzi ane mvumo. Kuteedzera zvizere kweakasiyana mhando kunozivikanwa zviri pamutemo uye kune izvi iwe unongobhadhara mari. Mushure mezvose, nechibvumirano nefranchisor, iwe unoshandisa ayo akasarudzika uye zvakachengetedzwa zviri pamutemo zvinhu. Chitoro chechitoro franchise inzvimbo yemunhu yeiyo franchisor. Nekudaro, iye akagadzirira kugovera pamubhadharo. Ingo chinja mari inodiwa yemari pamwedzi pasina kubiridzira. Ipapo iyo franchisor haizombove nezvikumbiro uye fungidziro zvine chekuita newe.

Chitoro chechitoro chinokubatsira iwe kuwana mari yakawanda, zvinoreva kuti uchawana chakakosha mhedzisiro mumakwikwi.

Munguva dzazvino, bhizinesi rekutengesa muThailand rakakurumbira uye rine rakakura rekuparadzira. Huwandu hukuru kwazvo hwemabhizimusi emafranchise anoshanda muzvikamu zvekudya, zvekutengesa, uye zvebasa. Iyo nharaunda yeThailand, ine zvigadzirwa zvakagadziriswa zvegore rese kutenderera kwenyika, nzvimbo dzekushanyira dzakawanda, dzakachipa uye dzakadzidziswa basa revashandi 'ivhu' rakanaka rekuvandudza nekukurumidza kwebhizimusi rekutengesa uye kuvhurwa kwenzvimbo dzefranchise. Vanopfuura zviuru gumi vemabhizimusi emari vanoshanda muThailand, vachishandisa zviratidzo zvevatengesi, vanotsvaga, vanozivikanwa, uye vanozivikanwa vezvokutengeserana, uye anopfuura makambani mazana mana epasirose anoshanda pasi pechiratidzo chavo chevatengesi chakanyoreswa. Iyo franchise biz muThailand haina kutongwa nemitemo yakasarudzika. Padanho rehurumende, kutengesa mari kunochengetedzwa uye kunotsigirwa nemutemo wezvemitemo pasi peCivil uye Commerce Code, uye mhedziso yechibvumirano chefranchise chinodikanwa chinosungirwa pasi pemutemo, icho chinoisa kodzero uye zvisungo zvevasainira chibvumirano.

Pasi pechibvumirano chefranchise, iyo kambani yeanotengesa mari inochinjisa kune muzvinabhizimusi mutengesi bhizinesi musimboti, hunyanzvi, hunyanzvi, ruzivo, uye chiziviso, uye muzvinabhizimusi anotengesa anozvipira kutevedzera zvese zvinodiwa nesangano revatengesi. Iko kushanda kwemutemo wemitero maererano nefranchise muThailand kune zvakatarwa zvebhadhariro yemitero. Iyo yemari yemari ye15% yakatemerwa kune vekunze vema franchisor mabhizinesi asiri kuitisa yavo yekutengesa neyekugadzira zviitiko munzvimbo dzakadai inobhadharwa kune emuno, masisitimu emakambani mune mutero wemari. Pamusoro peiyo huwandu hwemari, vatengesi vema franchisee vanobhadhara 15% mutero wemari kubhajeti rehurumende.

Iyo franchise muKampala mukana wakanaka wekuwana mibairo inoshamisa uchishandisa inozivikanwa inozivikanwa yekutengesa. Nekusimudzira iyo franchise neiyi nzira, iwe hausi kuzotyora matunhu mitemo uyezve, iwe uchave unobudirira. Iyo franchise inofanirwa kutarisirwa nechengetedzo chaiyo sezvo iwe uchifanira kutevedzera zvese zvirevo, zvirevo, uye nemitemo yakatemwa nemufrigi Kampala iguta rakakura chaizvo, nekudaro, iyo franchise munharaunda yayo inoda kukurudzirwa uchifunga nezveichi chokwadi. Kampala inodiwa nevashanyi, saka, iyo franchise iri mumunhu wavo inokwanisa kuwana vangangove vatengi. Pakushanda franchise muKampala, zvakafanira kuti utarise mamiriro edunhu chaizvo kuitira kufadza vanhu. Ehezve, iyo mirawo nemirau inosanganisirwawo mubhokisi remashoko ekudzidza usati wasimudzirwa wefranchise muKampala.

Kana iwe ukafunga kusimudzira franchise, saka unofanirwa kutanga waita iyo swot kuongorora. Izvo zvinokubatsira iwe kuti unzwisise shanduko dzauinadzo iwe kuti ugone kuzadzisa zvinonakidza mhedzisiro Iyo franchise muKampala inogona kupa mukana wekutamisa imwe huwandu hwemari sepesenti yemubhadharo wako kumaakaundi emufranchisor. Aya maitiro akajairwa uye akajairwa, sezvo franchisee anodawo kuwana chimwe chinhu kubva mukudyidzana nevanovagovera. Franchise yeKampala ingangodawo kuti iwe umanikidze kuburitswa kwekushambadza inosvika ku3% yemitero yako kana purofiti. Iwe unogona kubvumirana pane zvakasarudzika mamiriro apo imwe mipiro ichakweretwa kwauri, zvisinei, ipapo unofanira kuita chimwe chinhu kune iye mutengesi. Semuenzaniso, nekutenderera franchise muKampala, iwe unozogona kuzvipira kutenga zvimwe zvinhu kubva kumuridzi weakapihwa brand.

Matanho akadaro anomupa iye mukana wekubhadhara iyo yakarasika purofiti.

Dhiri uye vhiri chitoro franchise inofanirwa kuve yakarongeka nemazvo uye zvine hunyanzvi. Kuti uite izvi, iwe unofanirwa kuita zvese zvinobvira kuedza. Kana iwe uri kushanda mune franchise, saka iwe unofanirwa kunyatsonzwisisa iwe unoda yakakosha yemakwikwi mukana. Une icho, sezvo iwe uchiita mukuenderana neye franchisor. Iye akagadzirira kukupa iwe zvachose ruzivo rwese rwaunoda. Manage shopu rako zvine hunyanzvi, mikana yefranchise inopa mukana wakakura mukukwikwidzana.

Chitoro chematafura efranchise chinokwezva huwandu hwakawanda hwevatengi nekungoshanda pasi pezita rezita. Kuve neakakurumbira logo hakufanirwe kurerutswa. Iyo inogona kukupa iwe ine yakakosha kwazvo yemakwikwi mukana. Ukasarudza kutengesa vhiri uye vhiri, ipa shopu yako huwandu hwakaringana hwekutarisisa. Kuva nefranchise kunokupa iwe mukana wekupedzisa kushongedzwa kwemahofisi chaizvo mukubatana neakasiyana maitiro. Shandisa ese mirau, zviyero, uye nongedzo kuwana hukuru hukuru hwemakwikwi. Vhiri nevhiri mukati mechitoro chako zvinofanirwa kunge zvakasiyana nezvakatengeswa nevanokwikwidza.

Sechikamu chefranchise, iwe, chokwadika, une mukana unoenderana. Mushure mezvose, ichi ndicho chikonzero iwe uchidyidzana nesangano rakasarudzika kuti ugamuchire mhando yepamusoro mavhiri matekinoroji, zvigadzirwa zvematairi, uye zvakasarudzika zvinopihwa kubva kwazviri. Zvese izvi iwe unogona kuzviona pamusika wemuno, uri wega wega uye wakasarudzika muparidzi. Paunenge uchitaurirana nefranchise, mamwe makoshero akakosha anoiswa pauri. Kuitwa kwavo hakufanirwe kuregeredzwa. Chitoro chako chefranchise chinowana mukana wakakwikwidza apo chitoro chinotungamira nemahara kumakwikwi kubva kuchitoro chechitoro. Simbisa chinzvimbo chako semutungamiri asinga pikiswi, uyezve unogona kutarisira kuwedzera kwakakosha mukuita purofiti.

Iyo vhiri uye vhiri franchise mukana wekuve mutungamiri wemagazini yeForbes nekuti iwe unogona kuita pachinzvimbo chechitoro chinozivikanwa, uye huwandu hwemari yemabhajeti ichave iri yakakura zvechokwadi nekuti unokwezva nhamba hombe yevatengi vanofarira muchitoro chako kushambadzira. Iwe unogona zvakare kushambadza mukati memusika wematairi uye wemavhiri zvinoenderana nemitemo yakatsanangurwa zvakajeka. Iwe unoigamuchira kubva kune iyo franchisor uye unoshanda pahungwaru hwako, kutsauka kubva pamatanho hakugamuchire uye kunogamuchirwa mune chiitiko chemamiriro ezvinhu apo zvaive zvisingaite neimwe nzira. Kurukurai-ese akakosha manejimendi sarudzo neiyo franchisor, anokupa iwe rwakanyanya ruzivo ruzivo uye kuraira. Kuita iyo shopu yemotokari franchise inokupa iwe chinzvimbo chakanaka mumusika. Izvo zvinongodiwa chete kunyatso chengeta iyo yakasimbiswa mitemo uye kwete kutyora mirau yakatemwa uye yakaiswa mune yehutongi hwechibvumirano.