Wese muzvinabhizimusi anoda kuwana anodiwa mafrancise echiratidzo chinozivikanwa pamabasa avo ekutengesa, nekushandisa kusingadhuri, mubhizinesi, uye nekukurumidza kubhadhara. Nekudaro, heino gangaidzo yekupokana kwekubatana kunonzwisisika pakati peyakakurumbira trademark, zita rezita, uye isingadhuri mashandisirwo inomuka, sezvo iri pamusoro iyo kirasi, modhi, uye brand, iyo inodhura zvakanyanya kushandisa uye kuichengetedza mune franchises bhizinesi . Mari yekubhadharisa muchimiro chemubhadharo wenguva imwechete, mari yemubhadharo yemwedzi, uye mari yekushambadzira yenguva dzose, yekushandisa inozivikanwa uye inozivikanwa chigadzirwa chigadzirwa, inoda mari hombe yekudyara, majekiseni, uye mutengo. Kubhadharisa panguva yakakodzera kweese anoenderana bhizimusi mutengo kubva kune anodiwa mafranchise zvinoda kudzikisira kudzoka kwemari kuyerera, kuburikidza neakaundi account, rakanaka rebasa sangano, yakavandudzwa uye yakawedzerwa chitoro network, yakakwira traffic kuyerera, uye mazhinji maresitore, mativi nzvimbo, ine yakafara huwandu hwezvinhu. Saizvozvowo, pakusimudzira bhizinesi, unoda kumwe kushambadzira, kuwanikwa, uye kurodha pasi zvekutengeserana nemidziyo yekugadzira, uchiwedzera huwandu hwevatengesi vekutengesa, mamaneja, vanachipangamazano, tekinoroji, kugadzira, uye vashandi vebasa. Paunenge uchishanda pamwe neakatengwa anodikanwa mafranchise, chinhu chikuru ndechekuverenga nemazvo mutengo wekutengesa wezvigadzirwa uye zvigadzirwa, pamwe nekudzoserwa kwese kwekutanga uye kwekubatsira mari nekuverenga mutengo wemitengo.

Mari yakakwira yekutengesa zvinhu uye zvigadzirwa uchishandisa iyo franchisor brand inogona 'kuvhundutsa mutengi mutengi, uye iye acharamba kuramba kutenga chinodhura chigadzirwa. Mukuita, maketeni ezvitengesi anotengesa anozivikanwa uye anodhura emarkmark ane yavo yakasimbiswa vatengi uye yakasarudzwa, yega, inoremekedzwa, yakasimba vatengi base inotenga chaiko imwe brand. Kune vashoma vashoma vashanyi, kunyanya vatengi vazhinji, munzvimbo dzakadai. Kune vakawanda vanotengesa contingent, zvinoreva chikuru strata yevagari, zvakafanira kuti tiende kuzviitiko zvine zvinoda franchise zvine hunhu hwakakosha, kuti uone 'goridhe zvinoreva', kumaki ekutengesa aikwanisika kwavari uye vakavimba nemhando ye zvinhu uye masevhisi pachawo. Mukuita kwepasirese, zvigadzirwa, maindasitiri, uye mabhizinesi emabhizimusi aripo uye akapararira, nepo zvigadzirwa zvemari zvinomiririra makumi mapfumbamwe muzana emitero. Iwo anonyanya kufarirwa mafranchise ezvekutengesa franchise zvine chekuita nekutengeswa kwepitsa, kofi yakagadzirirwa, zvipfeko, shangu, zvemagetsi nemidziyo yemumba, mota, uye nekutengesa kwavo vanamuzvinabhizinesi vanovhura zvitoro zvezvitoro nemaboutique. Kubudirira kwekutengesa muzvinhu zvekutengesa zvakanyanya kunoenderana nehunyanzvi kugona kwevanopa mazano uye maneja wekutengesa kuendesa chakapedzwa chigadzirwa kumutengi kuitira kuti vafare, vade kutenga zvinhu, uye, vagutsikane nekutenga kwakabudirira, vasiye zvitoro.

Kuwana kushanda mumafranchise anodikanwa kunoenderana nekuenderera mberi nekudzidziswa kwevashandi, mumidziyo ine hunyanzvi uye hunyanzvi hwakawanikwa, nehunyanzvi uye nekuziva kwebhizimusi kutengesa chigadzirwa. Zvinosungirwa kudzidziswa uye mawebhusain pane maitiro ekudzidziswa pakati pevashandi vane chekuita nekutengesa zvigadzirwa, pavanowana tarenda uye basa rehunyanzvi, zvine mutsindo, nehunyanzvi uye nehunyanzvi kumanikidza mutengi kutenga, izvo zvinoratidza zvekare chokwadi chekuti 'vashandi ndizvo zvese '. Iwo akadaidzwa mafranchise ari kudiwa, nekuti neine musoro, sangano, system-yakasanganiswa nzira, vanokurumidza kubhadhara, vachiunza mari yakanaka kune muzvinabhizimusi-franchisee. Iyi inzira inosanganisirwa uye nemaune yekuronga bhizinesi rekutengesa, riine chirongwa chebhizinesi rakanyatsogadzirwa, kunyatso kudzidza, uye kuongororwa kwehukama hwepamusika, uye kuongororwa kwevatengi vanobvunzwa vanoshanda, izvo zvinounza mubhadharo nekukurumidza uye zvinounza mafranchise ku iwo chikamu uye runyorwa rweanodiwa iwo. Kuitisa basa rekutanga rekuongorora pamasimba ekuyerera kwemari kubva muzvikwereti zvakadyarwa, nehupfumi, hwakaverengerwa kuverengerwa kwebhizinesi fungidziro, pakubuda kwemari, kuverenga kweprojekti yemari, mari, uye purofiti zvinopa chikonzero chega chega chekuita mari inobhadharwa iri kudiwa. Kugadzira zvinangwa zvekuronga zvine hungwaru uye kuronga kugona kugovera mashandiro emabasa, huwandu hwekudyara kwekutanga, kuwedzera purofiti, kuchengetedza muyero wakasimba uye 'kuenzanisa' pakati pemutengo wema franchise nemari iri kuuya yekuita bhizinesi, chiratidzo uye chimiro mhedzisiro inofunga kuti kusarudzwa kwemafranchise kwakagadziriswa.

Iyo franchise yechitarisiko chebhuku chitoro chirongwa chinobatsira kwazvo mune ramangwana, kuitira kuitiswa kwaunoda kuve nehurongwa hwakagadzirirwa-zvakanaka. Mushure mezvose, iwe unogona kutarisa naye chero nguva uye unzwisise kana zvese zviri kuenda sekuronga, kana kana iwe uchida kugadzirisa. Paunenge uchishanda pane franchise, iwe unofanirwa kuyeuka kuti iri ibasa rinobhadharwa pachikamu chemufranchisor. Kutanga, kana iwe ukatenga chitoro franchise, iwe unobhadhara yakadzika fizi. Ichi ndicho chinonzi mafuta chidimbu, icho chinosvika kusvika pa11% yemari yakazara mubhizimusi rakasimudzirwa. Kana iwe ukafunga kumhanyisa chitoro mauchazotengesa ma comic, saka iyo franchise ichakubatsira iwe nenzira kwayo kumisikidza hofisi basa.

Iwe uchave nemukana wese wekuwana budiriro munguva yakareba kana iwe ukawana ruzivo rwese rwaunoda kubva kune franchisor uye uchikwanisa kurishandisa nemazvo sezvinobvira. Uye zvakare, iwe uchave uri akabudirira kwazvo uye epamberi muzvinabhizimusi ane mukana wese wekuwana budiriro munguva refu. Iwo ma comics achange ari mukutonga kwakazara, uye chitoro chako hachifanirwe kutambura kurasikirwa nekuda kwekuti manejimendi anga asina franchise. Pane zvinopesana, iwe unenge uine zvese zvakanakira zvine chekuita nekuvapo kwayo.

A-inoshanda-comic chitoro franchise inofanirwa kuzadzikiswa mushure mekutora matanho ekuongorora. Chekutanga kuongorora kweswot. Chechipiri, ndeye analytics kuona vakwikwidzi uye nezviitwa zvavo. Shanda zvakanaka uye nemazvo nekushandisa yako comic shop franchise zvinoenderana nemirau yekutonga. Iwe unozotanga kutanga pamusoro pevanokwikwidza uye unozokwanisa kuita ese mapepa anodiwa nemazvo sezvinobvira. Kukwezva vatengi vazhinji, iwe unofanirwa kuvaitira zvakati wandei kune ivo vanokwikwidza navo.

Iwe unozokwanisa kubhadhara mapoinzi, iyo inonzi mupiro, inoitwa pamwedzi. Uye zvakare, ma franchisees vanobhadharawo zviitiko zvekushambadzira pasirese pasirese. Kana iwe uri kushambadzira chitoro chemabhuku, komisheni yako yepasirese mupiro inogona kubva kubva pa1% kusvika pa3% zvichibva pamari yemwedzi yako yekambani. Sarudza zvine hungwaru huwandu hwezvinhu iwe zvaunoda kuchengeta pamasherufu. Izvi zvinokubatsira iwe kudzikisa zviwanikwa mari. Kuteedzera franchise yechitarisiko chebhuku remakomiki kuchakupa iwe kugona kwekunyatso kukura bhajeti rako.