Franchise uye franchisee dzakabatana zvakanyanya pfungwa. Kana iwe uchifarira franchise, saka paunowana iwe unova franchisee. Iri ibhizimusi rinobatsira kwazvo, mukuitwa kwaro iwe unongoda kuteedzera iyo mirairo uye inopihwa nemitemo yefranchise. Haufanire kuuya nechimwe chinhu chitsva, kunyorazve bhizinesi maitiro, uchiita kumwe kuita kwakaomarara. Izvo chete zvinodikanwa kutenga yakagadzirira-yakagadzirwa bhizinesi, iyo inonzi franchise. A franchisee munhu anowana mvumo yekushandisa maturusi anoshandiswa nekambani chero yepamusoro kuvaka bhizinesi.

Iwe haufanire kuuya nechinhu kubva pakutanga, iwe unongoda kushandisa yakagadzirira-yakagadzirirwa pfungwa. Uye zvakare, zita racho rave kutozivikanwa, izvo zvinoreva kuti mitengo yekuwedzera huwandu hwekuzivikanwa kwechiratidzo yakadzikira zvakanyanya.

Sechikamu chefranchise, iyo franchisee inofanirwa kungozivisa kune vatengi vavo chokwadi chekuti hofisi yemumiriri yemuno yakavhura mudunhu. Izvo zvakachipa kwazvo pane kusimudzira isingazivikanwe mhando kubva pakutanga. Iyo franchise inogona kunge iri kofi iwe yaunotenga cafe iri padyo mangwanani, chitoro kwaunotenga, pizzeria ine zita renyika uye iri munharaunda yemutengi wemuno.

MaFranchise ari kwese kwese uye ari kukura mukuzivikanwa. Bhizinesi rakagadzirira kuvhura franchise modhi inobvumidza iyo franchisee kungoisa mari inowanikwa zviwanikwa mune yakatove yakaedzwa uye inoshanda bhizinesi modhi. Iwe unongoda kuti ushandise nemazvo zvinopihwa nemitemo yefranchise. Iye franchisee anenge haaise chero chinhu panjodzi, nekuti pane bhizinesi kumashure kwayo, inozivikanwa brand, chiitiko chakakura chakaunganidzwa pamusoro pemakore mazhinji kana kunyangwe makumi emakore echiitiko chine simba.

Franchising inoratidzirwa nehupamhi hwemukurumbira mune chero nyika. Munhu anosarudza kuve franchisee anogona kungoisa mari zviwanikwa, kutora vashandi zvinoenderana nezvinodiwa, kuvaka mabhizinesi maitiro, uye kuwana mhedzisiro. Kunyangwe zvigadzirwa zvinowanzo kutorwa kubva kune nyika yekwakabva franchise. Izvi zviri nyore kwazvo sezvo iwe uchigona kuchengetedza vashandi uye mari zviwanikwa. Iko hakuna kudikanwa kwekugadzira zano kana kushanda pane chiratidzo. Zvese izvi zvave kutowanikwa kwauri uye zvasara ndeye kuvhura yakagadzirira-yakagadzirwa biz modhi inonyatso kuunza mari zviwanikwa sebhonasi.

Iye franchisee anokwanisa kushandisa zvinobudirira iyo franchise yaakawana, achiwana mugove wakakura wezvemari zviwanikwa. Iwo mazwi eiyo franchise anokurukurwa zvakananga neanopa uye anogona kunge akasiyana. Semuenzaniso, iwe unogona kugara uchibvisa mugove webatsiro, kana iwe uchigona kubvumirana pane mamwe mamiriro, zvese zvinoenderana nemuridzi wechiratidzo chakashandiswa.

Izvo zvakakwana kungotenga franchise uye kushandisa ese ruzivo rwakawanikwa nezvizvarwa zvakapfuura zvevanhu kana zvasvika kune yekare trademark. Iwe unofanirwa kuve wakangwarira zvakanyanya uye kudzivirira zvikanganiso nekuti chero kusanzwisisika mukugadzira franchise kunogona kucherechedzwa uye ipapo franchisee anogamuchira matambudziko pane purofiti Asi ichi hachisi chiitiko chakajairika, saka, iwe unofanirwa kutarisa pane chaiyo kuita kwehofisi mashandiro.

Kuteedzera franchise uye kuwedzera zvinowirirana zvinowedzerwa kukambani yako yekukwikwidza kumucheto. Mushure mezvose, ma franchise mazhinji anoshandisa nzira yekushandisirwa nzvimbo, apo, semuenzaniso, muMcDonald's ivo vanotengesa mapancake kana iri muRussia. Kana iyo inowirirana McDonald's franchise inovhura padunhu reKazakhstan, saka chikafu chinokurumidza-cafe chinopa sarudzo yesarudzo ye burger ine nyama yebhiza yevagari vemo.

Iyo franchise ine diki inivhesitimendi ine yayo pachezvayo kuronga muzvinodiwa zvevatengi vanosarudza yayo yekuvandudza-yakakodzera sarudzo. Izvo zviri nyore kune chero chero mutengi kushandisa franchise ine diki diki yekuita yepamusoro-uye inoshanda basa. Yedu yemazuva ano uye yakasarudzika kambani, USU Software, inopa mapurojekiti nekutengesa kwezvakagadzirirwa-zvakagadzirwa zvirongwa uye mazano ekuvandudza. Franchise yega yega ine runyorwa rweinvestment diki inoda hwaro hwakakosha hwekutanga, uhwo mutengi anotanga kukudziridza, mune ino mamiriro, vashandi vedu vanogadzira nzira apo kufambira mberi kwese kwekudzidzisa kunoratidzwa nhanho nhanho Kuti utenge franchise nekamari kadiki, iwe unofanirwa kutarisisa kune mutengo weprojekiti, sezvo iro rakakurumbira uye rakakurumbira zita, rinonyanya kudhura kutenga zano. Kana chirongwa chekutenga chave kugadzirira, chinotanga kupihwa nenyanzvi dzekambani yedu USU Software, dzinoratidza runyoro rwakakwana rweakakosha mapoinzi mukushambadzira nekushambadzira, ayo anonyanya kubatsira kuwedzera kutengesa. Nekuiswa kwefranchise ine diki mari, iwe unokwanisa kuona mapuratifomu ekutengesa pane pane runyorwa rwevanogadzira, pakati pavo kambani yedu USU Software.

Izvo zvinokwanisika kutenga yakagadzirira-yakagadzirwa franchise nemari shoma mushure mekunyoreswa kwega kwekambani yako, nekutambira kwekupedzisa chibvumirano chinodiwa chine chekuita pamwe mushandirapamwe. Iyo franchise ine mutengo wakaderera haina kumbosiyana nekuti iwo mutengo mudiki chinhu cheyakaenzana chiyero cheayo madiki emari kugona kwemutengi, uyo anosarudza chirongwa cheprojekiti zvinoenderana nehomwe yake. Kutenga yakagadzirira-yakagadzirwa franchise inogona kusiyanisa muhukuru hwakasiyana kwazvo, zvinoenderana nekwenongedzo uye vhoriyamu yekambani, uye iwe unofanirwa zvakare kutarisisa kuzita rezita. MaFranchise ane diki inishuwarenzi maererano neanoshanda masikirwo ebudiriro anowedzera hupfumi hwenyika, pamwe nekukanganisa padanho rezvemabhizimusi zviitiko. Kuti uwane rumwe ruzivo rwakakwana ruzivo, uchireva USU Software, unofanirwa kuenda kunzvimbo yedu yemagetsi, uko kune data rinodiwa kugadzira kambani. Uye zvakare, iwe unogona kuwana runyorwa rwevanosangana, kero, nhamba dzenhare dzaungagone kutaura nevamiriri vedu. Kutenga franchise nekamari kadiki kwave kuri kuwedzera nesimba nguva pfupi yadarika, sezvo sarudzo iyi iri nyore uye inobatsira muhofisi, ichisimudzira pfungwa yebhizinesi rakamisikidzwa iri nyore kusimudzira.

Kana iwe ukashanda neUSU Software, kiyi yekubudirira kwako inoenderana nemhando yezviito zvakatsanangurwa munzira yekuumba franchise isina mari hombe, iyo inobvumidza kukura nemutengo wakaderera. Chido chikuru chekubudirira kwevatengi ndizvo chaizvo chinangwa chakateedzerwa neUSU Software, ichivimbisa kuvandudzwa kweiyo pfungwa yakasarudzwa. Zviri nyore kwazvo kuvaka hofisi, uine mukana wekugamuchira zano rinokuponesa kubva pazvikanganiso panguva yakakosha. Nekutenga iyo franchise ine inokodzera kudyara, iwe unozobudirira mushure mekusaina kutenga kwechirevo 'chibvumirano, ine yakatarwa kukosha kwemugadziri, kusanganisira mutengo, neprimiyamu muchimiro chebatsiro chakagadzirwa nehurongwa hwehurongwa. Kune mumwe nemumwe mutengi, nyanzvi dzedu dzinosarudza nguva yemusangano, uko kwakakodzera nuances uye ruzivo zvinokurukurwa zvakadzama. Uine mukana wekubudirira kushandira pamwe, unogona kuwana ruzivo nezve kuumbwa kwebhizinesi rako, uchishandira pamwe neUSU Software kambani, iyo yakazvisimbisa pachayo mumusika wekutengesa.

Iyo franchise isina bundu-yemari kubhadhara chikomborero chakanyanya. Mazuva ano, makambani mazhinji anoshanda pasina mari yemari yemari, achifunga nezvemakwikwi ari kuramba achingokura, achipa vanobatsirana nemamiriro ezvinhu akanaka. Kuti ugoziva nezve zvinopihwa ma franchisors, pamwe nekuwanika kwemari-yemari, unofanirwa kuenda kukirabhu yemafranchise ane hunyanzvi munzvimbo ino. Nyaya yebasa remakatalog franchise ndeyekubatsira vanamuzvinabhizimusi vane ruzivo kuwana bhizinesi ravo, kutsvaga vanhu vane pfungwa dzakafanana, kugadzira bhizinesi mune chero rupi rudzi rwechiitiko. Semuenzaniso, mudzidzi, amai vemba, kana muzvinabhizimusi asina ruzivo anoda kutanga bhizinesi rake, pane mari, asi hapana ruzivo. Kana, pane zvinopesana, zviwanikwa zvemari hazvina kukwana kutanga bhizinesi wega.

Naizvozvo, zvitoro zvefranchise zvinoshanda zvinoenderana nemitemo yakajeka, zvichipa mabhizinesi pamitengo isinganetsi, yepakati, uye yakakwira kumakambani, ayo, zvakare, anofarira kubatana, kusvika padanho redunhu.

Mushure mezvose, zvinobatsira kune vema franchisors kutsvaga ma franchisees mune mamwe matunhu, uko kwavanogona pamwe chete kuvhura zvimwe zvitoro, kudzora basa rese revari pasi, uye kubata zvakaenzana pasi pekodzero dzakaenzana, kubatsira mapato ese. Iyo yemari-yemari inobhadharwa pachayo ndeye guarantor yeiyo franchisor, panguva yekusaina kondirakiti uye usati watanga basa, uchipa ruzivo, chirongwa chekuita, vanobata, uye kudzikisira zvakavanzika. Mari yemubhadharo wefranchise inotemwa zvichienderana nemutengo unogona kuputswa kuita muripo muzvikamu, mushure mekukurukura zvese nemudiwa.

Kana iyo franchise ichidhura kubva kune inozivikanwa zita, saka unofanirwa kutora mari yemari yakawanda zvakanyanya, nekuti haina kudzoserwa. Chipo chemubhadharo unogona kunzi huwandu hwese hwezvinhu zvese zvinobuda kubva kumufranchisor zvine chekuita neyefranchisee, uchifunga nezve kupihwa kwezita, zita, kushanya kumisangano, rubatsiro mukutora, kupa hwaro hwevatengi, chiito kuronga, pamwe nekushanya kuvhura mapoinzi matsva, zvichingodaro. Paunenge uchitenga franchise kuburikidza nekatalog, uine kana usina mari yemari, unofanira kunzwisisa kuti, kutanga kwezvose, uku kushambadza, kuwana ruzivo, kuwanda kwevatengi vatsva, uye nezvimwe zvakawanda. Zvakare, mune iyo franchise catalog, zvinokwanisika kuverenga pamberi pemutengo wemari, payback, uye imwe data iyo inoshungurudza wese muzvinabhizinesi.

Kuti ugoziva nezve mikana, yezvazvino zvinopihwa nemabhadharo emari, verenga wongororo dzevatengi vedu, ingo tevera chinongedzo chakananga kuchitoro chefranchise. Iwe unogona kubvunza mibvunzo uye kubvunza nyanzvi dzedu uchishandisa ruzivo rwekuonana runogona kuwanikwa ipapo.

Iyo franchise isina mubhadharo wepasi zvakare ine kodzero yekuvapo. Chinhu chikuru ndechekukurukura zvese mamiriro nemutengesi usati wapedza chibvumirano. Kana iwe uchida kutenga imwe franchise, saka unofanirwa kutarisa mukatalog kana webhusaiti, inova chitoro cherudzi urwu rwekupihwa. Kubhadhara kwepamberi hakuwanzo kudikanwa pasi pechinobviswa. Izvo zvese zvinoenderana nemamiriro ezvinhu chaiwo, sezvavanokurukurwa zvakasiyana. Kazhinji, hazvigoneke kuwana nekusimudzira franchise pasina kubhadharisa pasi.

Mutengesi haabvumirani nemamiriro akadaro, zvisinei, kesi imwe neimwe iri yega. Kazhinji, uyu muenzaniso unoshanda zvakanyanya uye watounza mari zhinji kune avo vanhu vari kuita kwayo kuitiswa.

Kubhadhara kwekutanga kunowanzo kupihwa kutarisisa sezvo asiri munhu wese anokwanisa kukasira kubhenefiti nekupawo chikamu chemari yavo kumutengesi panguva imwe chete. Ndicho chikonzero nei vazhinji vevamiririri vemakambani anozivikanwa vakagadzirira kutaurirana uye kukurukura nezvekubatana. Mubhadharo wezasi unowanzoitwa mushure mekupedzwa kwechibvumirano paunogamuchira ruzivo rwese rwakakodzera nezve franchise. Ichi chiri nyore nyore chinoshandiswa nevakawanda vanozivikanwa uye vakabudirira mabara kutonga. Nekudaro, iwe uchiri kugona kuwana mhinduro dzinogamuchirwa kubva kudhairekitori yakakodzera, uko kune zvakare zvakawanda sarudzo dzakasiyana. Zvinogara zvakanaka kusarudza kubva kunhamba huru yezvipo kuti uwane zvakanak pakupedzisira.

Kana iwe uchida franchise pasina mubhadharo wezasi, zvinowanzo fanirwa kuve wakagadzirira chokwadi chekuti zvimwe zvezvipiwa zvakarongeka hazvikukodzere.

Iyo franchise isina mubhadharo wepasi haiwanzoitika. Nekudaro, kuti utore chisarudzo chakanyatsoita, unofanirwa kukurumidza kukurukura nezvekufambidzana nenyika yechiratidzo kwauchazowana kodzero dzekushandisa logo nemabhizinesi. A franchise ndeye yakanaka kwazvo mari. Mutengi anongotora muenzaniso uripo oishandisa kuwana zviwanikwa zvemari. Mubairo wekutanga kana uchitenga franchise unogona kubva pa9 kusvika 11%, zvese zvinoenderana nemamiriro ekubatana nechimwe chiratidzo. Iko kune zvekare dzimwe sarudzo kana iyo franchise yapihwa pasina kuita yekutanga kubhadhara.

Izvo zvese zvinoenderana nekuti iwe unokwanisa sei kutaurirana uye ndeapi mamiriro panguva ino.

Iyo franchise isina mubhadharo wepasi inogona kuva ruponeso chairwo kune vamwe vanogona kuita mabhizimusi.

Iyo mincemeat franchise chirongwa chakasarudzika, mukumisikidza icho, iwe unofanirwa kugara uchiyeuka kuti iwe une huwandu hwakazara hwezvisungo zvakasiyana kune franchisor. Zvisungo zvinogona kusiyana zvichienderana nerudzi rwechibvumirano chawakakwanisa kusvika. Paunenge uchishanda nefranchise, unobvuma kubhadhara mari dzakasiyana siyana munguva yese yekubatana. Kubhadhara kunotanga pakutanga chaipo paunoita bundu remari kubhadhara. Nezve mincemeat franchise, uyu mupiro unogona kusvika pa11% yemari. Iyo isinga shamisike uye yakajairika tsika iyo inoshandiswa kana uchibatana nechero franchise Iva muzvinabhizimusi anobudirira uye bata mapepa zvisina tsarukano nekuva muzvinabhizimusi akabudirira kwazvo.

Kana iwe ukashanda ne mincemeat, saka unofanirwa kusarudza mhando yakakodzera kwazvo yesimba pachiitiko ichi. Unogona kutsvaga paInternet yezvitoro zvefrancise zvinotengesa ichi chigadzirwa. Chete ipapo iwe ndipo paunowana zvese zvazvino kupihwa, imwe yacho inogona kunyatsoshandiswa. Ipa iyo mincemeat chiyero chakaringana chekutarisa kana uchishanda pane franchise. Izvi zvinoita kuti ubudirire mumakwikwi uye unokwezva nhamba huru yevatengi.

Anoshanda anoshanda mincemeat franchise chirongwa chebhizinesi, nekuita icho, iwe haugone chete kuvimbisa hupenyu hwako hwakanaka. Iwe unogona zvakare kubvisa nezve gumi muzana yezvaidiwa zvemufranchisor pamwedzi. Iko kune yakawanda seyakasiyana miviri mipiro yaunoita iwe kubhadhara kune uyo anotengesa pamwedzi. Chikamu chekutanga cheiyo mincemeat franchise mushure memubhadharo wemari-yemari yekubhadhara. Iyi mari ndeye 2 kusvika ku6% yemari yako yemwedzi kana mari. Uye zvakare, kana uchifambidzana ne mincemeat kana imwe mhando yeiyo franchise, iwe zvakare unofanirwa kubhadhara mubhadharo unonzi wepasi rose kushambadzira mvumo.

Iyi mari inoshandiswa nerombo rakanaka kuti kufarira kwechiratidzo padanho repasirese kusapera. Zvakare, muguta rako zvinokwanisika kunakidzwa nhanho yepamusoro yekuzivikanwa kwechiratidzo uye kuwana chimwe chinhu kubva mukuitwa kwezvikabviswa izvi. Iyo mincemeat franchise inokutungamira iwe mukubudirira, zvichiteerana nemimwe mirawo, zviri zviviri zviri pamutemo uye zvakagamuchirwa kubva kune franchisor. Tevedza yakapusa mitemo yekuita bhizinesi, nehana uchiita bhizinesi mapurojekiti, uye ipapo, iwe uchave unobudirira.