Mehleng ea kajeno, khoebo ea franchise Thailand e ratoa haholo ebile e ajoa haholo. Palo e kholo ka ho fetisisa ea likhoebo tsa franchise e sebetsa makaleng a lijo, mabenkele le lits'ebeletso. Sebaka sa Thailand, se nang le meralo ea motheo e ntlafalitsoeng ea bohahlauli ba machabeng selemo ho pota, libaka tse ngata tsa libaka tsa phomolo, basebetsi ba theko e tlase ebile ba rutehileng ke 'mobu' o motle bakeng sa nts'etsopele e potlakileng ea khoebo ea litokelo le ho buloa ha mabenkele a lichelete. Bo-rakhoebo ba fetang likete tse leshome le metso e 'meli ba sebetsang Thailand, ba sebelisa matšoao a khoebo a hlahelletseng, a batloang, a tsebahalang, le likhoebo tse tsebahalang tsa khoebo, mme lik'hamphani tse fetang 400 tsa machabeng li rekisa li-logo tsa bona tsa khoebo tse ngolisitsoeng. Tlhahiso ea franchise Thailand ha e laoloe ke melao e ikhethang e thata. Boemong ba mmuso, ho rekisa ka lichelete ho sirelelitsoe ebile ho tšehetsoa ke molao o akaretsang oa molao tlasa Molao oa Lehae le oa Khoebo, mme ho phetheloa ha tumellano ea tumellano ea tumellano ke tlamo e tlamang tlasa molao, e kenyelletsang litokelo le boitlamo ba ba saenneng konteraka.

Tlas'a tumellano ea tumello ea khoebo, k'hamphani ea franchisor e fetisetsa ho mohoebi oa likhoebo molao-motheo oa khoebo, boiphihlelo, boiphihlelo, boiphihlelo le lets'oao la khoebo, mme mohoebi oa khoebo ea khoebo o ikemiselitse ho latela litlhokahalo tsohle tsa lefapha la franchisor. Ts'ebetso ea melao ea lekhetho mabapi le franchise Thailand e na le likarolo tse ikhethileng bakeng sa tefo ea litefiso. Palo ea borena ea 15% e reretsoeng likhoebo tsa lichelete tsa kantle ho naha tse sa tsamaiseng mesebetsi ea bona ea khoebo le tlhahiso sebakeng se joalo e lefuoa ho likhoebo tsa lehae, tsa naha ka mokhoa oa lekhetho la lekeno. Ntle le palo ea litefiso, bo-rakhoebo ba franchisee ba lefa lekhetho la lekhetho la 15% ho tekanyetso ea mmuso.