E le molao, litloaelo tsohle tse ntle le tse khahlisang tsa limela li kenoa kantle ho naha mme franchise ea lebenkele la peo ke taba e chesang. Ho bona lihlooho tsa morao-rao ka lebenkele la lebenkele la peo, o lokela ho ikopanya le litsebi tse tšepahalang le lethathamo la likhetho. Ka lebenkeleng, o ka bona litlhahiso tsa hajoale ho tsoa ho lihlahisoa tsa peo tse tsebahalang le tse tsebahalang, ka tlhaiso-leseling e felletseng ka litšenyehelo le likhetho tse ling. Mosebetsi o ka sehloohong oa lebenkele la lichelete ke ho kopanya li-franchise le li-franchisees ho etsa khoebo e kopanetsoeng sebakeng se itseng, ho atolosa thekiso le chelete ea lik'hamphani. Peo e sebelisoa ke motho e mong le e mong, hobane tlhoko ea tsona e pharalletseng, hape le assortment ea peo e ruile. Hammoho le bahlahisi ba peo ea lapeng, ho boetse ho na le lifeme tsa temo tsa mefuta ea boleng bo holimo tse tsoang Jeremane, Fora, Italy, Holland le linaheng tse ling.
Ka thuso ea franchise, ho a khonahala ho holisa ho fumaneha ha mabenkele le ho kena maemong a lebatooa. Ntle le polokelo ea lebenkele, o fumana likeletso tse felletseng, thuso litabeng tse fapaneng, tsamaiso, tlhokomelo, taolo le boikarabello. Ntle le moo, ho a khonahala ho bala boleng ba litšenyehelo tsohle, ho nahanoa ka palo ea se theotsoeng, tefo ea pokello ea chelete (haeba e teng), hammoho le rente le litšenyehelo tse ling. ho fumana leseli le fetang lena mabapi le lipotso tse khahlisang, o lokela ho ikopanya le litsebi tsa rona tsa lebenkele la likoloto. Re leboha esale pele bakeng sa thahasello ea hau mme re lebelletse tšebelisano 'moho.