I-Franchise ne-franchisee imiqondo ehlobene kakhulu. Uma unentshisekelo ku-franchise, lapho ekutholakaleni uba yi-franchisee. Leli ibhizinisi elinenzuzo enkulu, ekusebenzeni lapho udinga kuphela ukulandela imithetho futhi unikezwe yimithetho ye-franchise. Akudingeki ukuthi uze nento entsha, uqambe kabusha inqubo yebhizinisi, wenze eminye imisebenzi enzima. Kudingeka kuphela ukuthenga ibhizinisi elenziwe ngomumo, elibizwa ngokuthi i-franchise. I-franchisee umuntu othola ilungelo lokusebenzisa amathuluzi noma iyiphi inkampani evelele ayisebenzisayo ukwakha ibhizinisi.

Awudingi ukuqhamuka nanoma yini kusuka ekuqaleni, udinga nje ukusebenzisa umqondo owenziwe ngomumo. Ngaphezu kwalokho, leli gama selivele liyaziwa, okusho ukuthi izindleko zokwandisa izinga lokuqwashisa ngomkhiqizo zehliswe kakhulu.

Njengengxenye ye-franchise, i-franchisee kufanele idlulisele kubathengi bayo kuphela iqiniso lokuthi kuvulwe ihhovisi labamele esifundeni. Kushibhile kakhulu kunokukhuthaza umkhiqizo ongaziwa kusukela ekuqaleni. I-franchise kungaba ikhofi oyothenga ikhefi eliseduze ekuseni, isitolo lapho uthenga khona, i-pizzeria enegama lomhlaba futhi etholakala endaweni yomthengi wendawo.

Ama-Franchise akuyo yonke indawo futhi akhula ngokuthandwa. Ibhizinisi elenziwe ngomumo lokuvula imodeli ye-franchise livumela i-franchisee ukuthi imane itshale izimali ezitholakalayo kumodeli yebhizinisi esivele ihlolwe futhi isebenza. Udinga nje ukusebenzisa kahle okunikezwe yimiyalo ye-franchise. I-franchisee cishe ayifaki engozini lutho, ngoba kunebhizinisi ngemuva kwayo, umkhiqizo owaziwayo, ulwazi olukhulu oluqoqwe eminyakeni eminingi noma ngisho namashumi eminyaka omsebenzi onamandla.

I-Franchising ibonakala ngezinga eliphakeme lokuthandwa kunoma yiliphi izwe. Umuntu onquma ukuba yi-franchisee angavele atshale izinsizakusebenza zezezimali, aqashe abasebenzi ngokuya ngemibandela, akhe izinqubo zebhizinisi, bese ethola umphumela. Ngisho nemikhiqizo ivame ukutholakala ezweni lapho i-franchise ivela khona. Lokhu kulula kakhulu njengoba ungonga izinsiza zabasebenzi nezezezimali. Akunasidingo sokwenza isu noma ukusebenza ngomkhiqizo. Konke lokhu sekutholakale kuwe futhi okusele ukwethula imodeli ye-biz eyenziwe ngomumo eletha imithombo yezezimali njengebhonasi.

I-franchisee ikwazi ukusebenzisa kahle i-franchise etholakalayo, ithola isabelo esikhulu semithombo yezimali enayo. Imibandela ye-franchise ixoxwa ngqo nomhlinzeki wayo futhi ingahluka. Isibonelo, ungahlala udonsa isabelo senzuzo, noma ungavumelana neminye imibandela, konke kuya ngomnikazi wohlobo lomkhiqizo ohlukunyezwayo.

Kwanele nje ukuthenga i-franchise bese usebenzisa lonke ulwazi olutholwe yizizukulwane ezedlule zabantu uma kukhulunywa ngophawu lwentengiso oludala. Kufanele uqaphele kakhulu futhi ugweme amaphutha ngoba noma yikuphi ukungalungi ekwenziweni kwe-franchise kungabonwa bese kuthi i-franchisee ithole izinkinga esikhundleni senzuzo. Kepha lesi akusona isimo esivame kakhulu, ngakho-ke, udinga ukugxila ekusetshenzisweni okulungile kwemisebenzi yehhovisi.

Ukulandela i-franchise nokungeza okungeziwe okungaguquki emaphethelweni enkampani yakho wokuncintisana. Ngemuva kwakho konke, ama-franchise amaningi asebenzisa indlela yokwenza okwasendaweni, ngokwesibonelo, kwaMcDonald's athengisa ama-pancake uma atholakala eRussia. Uma i-franchise kaMcDonald ehambisanayo ivula endaweni yaseKazakhstan, i-cafe yokudla okusheshayo inikeza inketho yezinketho ze-burger eziqukethe inyama yamahhashi yabantu bendawo.

I-franchise yokuphrinta iphrojekthi yebhizinisi lefomethi yamanje. Ukuze i-franchise isebenze ngokungenaphutha, ngesikhathi sokuqalisa udinga ukutadisha ngokucacile imithethonqubo futhi uyilandele ngokungaqondakali. Imiyalo namazinga uzonikezwa wona vele ngesikhathi sokuqaliswa kwe-franchise, lapho wenza uhlelo lwebhizinisi. Ngaphezu kwalokho, ngokushesha udinga ukubeka entweni yezindleko kuze kufike ku-11% njengomnikelo wesamba semali. Leli nani lemali lidluliselwa kummeleli we-franchise ukuze liphrintwe futhi limele iphesenti elithile lemali ohlose ukuyisebenzisa njengotshalomali. Ukuphrinta kunenzuzo, futhi uma futhi usebenzisa i-franchise, khona-ke amathuba akho okuphumelela azokhula kakhulu.

Lapho uphrinta, umuntu akumele akhohlwe ukuthi i-franchise idinga ukudonswa okuthile. Isibonelo, lena yimali oyisebenzisayo ekusebenzeni kwemisebenzi yehhovisi ukudlulisa ingxenye yemithombo yezimali esivuna i-franchisor. Lokhu kufinyelela ku-9% njalo ngenyanga. Isibonelo, uma uthengisa ilungelo lokuphrinta, uzodonsa imali yesikhangiso engu-1, 2, noma u-3% wemali yakho engenayo. Ngaphezu kwalokho, kufanele usebenze ngamaroyalties. Lokhu futhi kuyiphesenti leholo lakho noma inzuzo yakho, ebalwa njengephesenti lemali engenayo etholiwe. Ukusebenza nge-franchise yokuphrinta kuzokunika amandla okwenza kahle ukwedlula isakhiwo esincintisanayo.

Lokhu kuzoba ngenxa yokuthi uzokwazi ukusebenzisa uhlobo oludumile lomkhiqizo kanye nezindlela zokuziphatha ezisezingeni eliphakeme.

Ukuklama ubunikazi benkampani ye-franchise ukuphrinta nakho kufanele. Okokuqala, uzodinga ukulandela ikhodi yokugqoka lapho unikeza abasebenzi bakho izingubo. Okwesibili, ikhodi yedizayini kufanele ibhekwe ngokuqinile lapho kuhlobiswa izakhiwo, zangaphandle nezangaphakathi. I-franchise yokuphrinta isebenza kahle kuphela uma isetshenziswa ngokuya ngemithetho yezomthetho. Ngaphezu kwalokho, kuzodingeka ukopishe ngokunembile zonke izenzo zomkhiqizo osebenzisana nazo. I-franchise yokuphrinta akufanele ibe nzima kakhulu ukuyethula ngoba unabo bonke ubuchwepheshe obudingayo onabo.

Ukufinyelela ekwazini okuyingqayizivele kungenye yamaphuzu akhuluma ngokukhetha i-franchise njengesimiso somsebenzi. I-franchise yokuphrinta ikuvumela ukuthi uphathe kahle noma yimuphi umsebenzi wehhovisi, uwenze kahle nangendlela efanele. Ngemuva kwakho konke, uzoba nesibonelo senkampani ezuze imiphumela emihle. Ungasebenza ngezimo ezahlukahlukene njengoba ukwazi ukuxoxisana ukwehlisa amaphesenti esitolimende sanyanga zonke. Kodwa-ke, lapho uthengisa i-franchise yokuphrinta, kuzodingeka ngandlela thile ubuyisele i-franchisor ngemali engenayo elahlekile. Isibonelo, kuzoba yisidingo sokuthenga izimpahla noma izinsiza kuye ngenani elithile.